RoboForm
RoboForm, operated by Siber Systems Inc., is a password manager and form-filling software suite serving individual consumers, families, and enterprises across all major platforms and browsers. It uses zero-knowledge AES-256 encryption and sells via freemium subscriptions and direct enterprise sales.
- Company typePrivate
- Founded1999
- HeadquartersFairfax, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingSoftware
What RoboForm does
RoboForm is a password management and form-filling software suite operated by Siber Systems Inc., a Virginia corporation founded in 1999 and headquartered at 3701 Pender Drive in Fairfax, Virginia. The product stores and encrypts user credentials using a zero-knowledge architecture with AES-256 encryption and PBKDF2 SHA256 key derivation, where all encryption and decryption occurs locally on the user's device and the master password is never transmitted to company servers. The platform spans Windows, macOS, Linux, iOS, Android, and all major browser extensions (Chrome, Firefox, Edge, Safari, Brave, Opera), and includes a built-in TOTP authenticator, passkey and security key support, data breach monitoring, secure sharing with public-private key encryption, and emergency access with configurable timeout windows. RoboForm's form-filling engine — recognized by PCMag as the 'form-filling master' — is its longest-standing technical differentiator, automatically populating web forms with stored identity, payment, address, passport, and vehicle records.
The company operates a freemium-plus-subscription business model with three paid tiers: RoboForm Premium at $2.49/month (annual billing of $29.88/year, first year $22.40), RoboForm Family at $3.98/month covering five accounts ($47.75/year), and RoboForm Business with custom pricing for organizations. Distribution is primarily self-serve through the company's own website and major app stores, augmented by SEO-driven comparison pages targeting users of LastPass, 1Password, Dashlane, Keeper, and Enpass; an affiliate and reseller partner program; and direct enterprise field sales with dedicated account managers. Named enterprise customers include PwC, Ernst & Young, Anthology, the U.S. Defense Information Systems Agency (DISA), and Celanese, alongside a large long-tail of individual consumers.
RoboForm is privately held and founder/management-owned, with no disclosed venture capital, private equity, or public market involvement in the available source material. The company has operated continuously for over 25 years in the password management market, maintains certifications including GDPR compliance, EU-U.S. Data Privacy Framework, Privacy Shield, and FIDO Alliance membership, and employs 51-100 staff. No revenue figure is publicly disclosed.
RoboForm firmographics
Firmographics- Name
- RoboForm
- Legal name
- Siber Systems Inc.
- Website
- https://roboform.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- RoboForm, operated by Siber Systems Inc., is a password manager and form-filling software suite serving individual consumers, families, and enterprises across all major platforms and browsers. It uses zero-knowledge AES-256 encryption and sells via freemium subscriptions and direct enterprise sales.
- Ownership category
- akta.pro rank
RoboForm industry classification
Industry- Product category
- Password Management Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Identity & Access Security Services (IAM, PAM, Zero Trust) (BPAKAHAI)
- akta.pro secondary industry
- User Lifecycle Provisioning & SCIM Automation (HDAEAJAK)
Keywords
Where RoboForm is headquartered
LocationHeadquarters
- HQ city
- Fairfax
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
RoboForm business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- RoboForm Premium Subscription: Annual subscription-based license for individual users providing unlimited passwords across unlimited devices, web access, secure shared folders, emergency access, data breach monitoring, local-only mode, and priority 24/7 support. New users pay $22.40/year, renewing at $29.88/year ($2.49/month equivalent).
- RoboForm Family Subscription: Annual subscription providing 5 Premium accounts with unified billing for families. New users pay $35.80/first year, renewing at $47.75/year ($3.98/month equivalent).
- RoboForm for Business Subscription: Annual per-user subscription for business/organizations with centralized management, SSO integration, SCIM provisioning, custom security policies, role-based access control, dedicated account manager, granular sharing controls, dark web monitoring, detailed activity logs, and comprehensive audit reports.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free tier: unlimited passwords on single device |
| Subscription | Annual | Premium: $2.49/month, unlimited devices, all features |
| Subscription | Annual | Family: $3.98/month for 5 Premium accounts |
| Subscription | Annual | Business: custom pricing, all features included |
Go-to-market motion2 records
Distribution channels8 records
Marketing channels6 records
RoboForm product offering
Product offeringCore offering
RoboForm is a password manager and automated form filler that securely stores, generates, and auto-fills login credentials and identity data across Windows, macOS, iOS, Android, and all major browsers. It offers tiered subscriptions (Free, Premium, Family, Business) with AES-256 zero-knowledge encryption, cross-device sync, secure sharing, Emergency Access, built-in TOTP authenticator, passkey/passwordless unlock, and Data Breach Monitoring. Enterprise capabilities include SSO integration, SCIM provisioning, centralized admin, role-based access controls, dark web monitoring, and audit reporting.
Product overview
RoboForm is a password management software suite offered by Siber Systems, comprising a core password manager with tiered subscription plans (Free, Premium, Family, Business), browser extensions, and desktop/mobile applications. The product portfolio includes: RoboForm Free (local-only free tier), RoboForm Premium (cloud-synced paid tier at $2.49/month), RoboForm Family (5-account family plan at $3.98/month), and RoboForm Business (enterprise solution with SSO/SCIM). Legacy products include RoboForm Pro and RoboForm2Go Pro. The platform is complemented by free utility tools (Password Generator, Passphrase Generator, How Secure is My Password, Have I Been Hacked), discount programs (Educational and Military), and a Partner Program for resellers. The product offers AES-256 encryption with zero-knowledge architecture, built-in TOTP authenticator, form autofill, passkey support, and data breach monitoring. Previously known as RoboForm Everywhere until August 2023.
Differentiator
Problem solved
Functional benefit
Products and services
- RoboForm Free Free standalone password manager tier offering unlimited password storage on a single device, with 1-click login, password generator, secure cloud backup, form filling, compromised password scan, built-in TOTP authenticator, passwordless unlock, and advanced 2FA. Targeted at individual consumers who want core password management without paying for multi-device sync.
- RoboForm Premium Paid consumer subscription at $2.49/month billed annually ($29.88/year; new users $22.40 first year with 25% discount). Provides everything in Free plus access on all devices, web access, secure shared folders, Emergency Access, Data Breach Monitoring, Local-Only mode, and priority 24/7 support. Designed for individual consumers who want full cross-device functionality.
- RoboForm Family Family plan providing 5 Premium accounts under unified billing at $3.98/month billed annually ($47.75/year; new users $35.80 first year). Designed for households that want shared secure folders, Emergency Access, Data Breach Monitoring, and Local-Only mode across multiple family members.
- RoboForm Business Business/enterprise subscription (custom pricing) with separate personal and work vaults per employee, centralized admin management, secure sharing, SSO integration, SCIM provisioning, custom security policies, role-based access control, dedicated account manager, granular sharing controls, dark web monitoring, detailed activity logs, comprehensive audit/reports, and priority 24/7 support. Targeted at organizations and government agencies that need credential management with admin, compliance, and SSO/SCIM.
- RoboForm Password Generator Standalone free online tool that generates strong random passwords with customizable parameters (length, character types, exclusion of similar characters, inclusion of special characters). Publicly accessible to anyone, independent of a paid subscription.
- RoboForm Passphrase Generator Standalone free online tool for generating secure passphrases with customizable word count, word separator, capitalization, and number inclusion. Publicly accessible to anyone, independent of a paid subscription.
- How Secure is My Password Standalone free online tool that evaluates a user-provided password's strength and estimates the time required to crack it. Publicly accessible on roboform.com without a subscription.
- Have I Been Hacked Standalone free online tool that lets users check whether their credentials have appeared in known data breaches. Publicly accessible on roboform.com without a subscription.
Quantifiable outcome
- RoboForm priced at $2.49/month vs 1Password at $4.99/month - 50% cost savings for individual users
- +1 more outcomes
Companies that use RoboForm
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
RoboForm technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature8 records
RoboForm partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- StripecorePayment processing infrastructure for subscription billing, license purchases, refunds, and chargebacks. RoboForm discloses customer email, full name, phone number, and address to Stripe for payment processing. Subscription-based licenses automatically renew and are charged via Stripe.
- Google PlaycorePrimary distribution channel for Android mobile application. RoboForm Android app (v9.9.6) available on Google Play Store for Android 7 and higher.
- Apple App StorecorePrimary distribution channel for iOS mobile application. RoboForm iOS app available on Apple App Store for iOS 14 and higher.
- Chrome Web StorecorePrimary distribution channel for browser extension. RoboForm extension available for Chrome, Brave, and Opera browsers.
- Microsoft Edge Add-onsminorDistribution channel for Edge browser extension.
- Mozilla Firefox Add-onsminorDistribution channel for Firefox browser extension.
- Have I Been Pwned (HIBP)coreThird-party service used to check if user passwords have been exposed in documented data breaches. RoboForm's Security Center checks passwords against the HIBP compromised passwords database to identify compromised credentials.
Scale indicators7 records
Recent moves2 records
Expansion highlights5 records
RoboForm competitors and assessment
Company assessmentDirect peers
- LastPass: LastPass is a major password manager offering free, premium, family, and business plans across all major platforms. It directly competes with RoboForm in both consumer and enterprise segments and is the largest incumbent RoboForm targets on its comparison and migration pages.
- Dashlane: Dashlane is a password manager and digital identity platform serving consumers and businesses with vault, autofill, and SSO capabilities. It directly competes with RoboForm in both consumer subscription and enterprise password management categories.
- Keeper Security: Keeper Security is a password management and cybersecurity platform serving consumers, businesses, and government agencies. It competes head-to-head with RoboForm in both consumer subscriptions and enterprise/regulated (federal) deployments such as DISA-adjacent use cases.
- 1Password: 1Password is a leading password manager for consumers and businesses, with a directly overlapping product (vaults, password generation, autofill, SSO/SCIM) and the same target customer segments. It is RoboForm's primary head-to-head competitor and the benchmark used in RoboForm's own comparison pages and pricing claims.
- NordPass: NordPass is the password manager product from Nord Security (NordVPN parent), offering consumer, family, and business plans. It is a direct competitor to RoboForm in the password management subscription category, often marketed as a bundled security suite.
- Bitwarden: Bitwarden is an open-source password manager with consumer, team, and enterprise tiers, using zero-knowledge encryption similar to RoboForm. It is a direct competitor with strong pricing and a popular self-hosting option that appeals to security-conscious and SMB customers in the same buying motion as RoboForm.
- Enpass: Enpass is a password manager offering local-first vault storage with cross-platform sync and business plans. It is a direct competitor to RoboForm's local-only mode positioning and is named in RoboForm's own competitive comparison pages.
Broad incumbents
- Google Password Manager: Google Password Manager is the free native credential manager built into Chrome and Android, with passkey support. It is a free alternative bundled with the world's most-used browser and mobile OS, directly competing with RoboForm on consumer platforms where RoboForm distributes its extensions and Android app.
- Apple Passwords (iCloud Keychain): Apple Passwords (formerly iCloud Keychain) is the free native password manager built into iOS, iPadOS, and macOS. It is a direct substitute for RoboForm Free on Apple devices and a major threat to RoboForm's consumer funnel, particularly given iOS 18's standalone Passwords app.
- Microsoft Entra ID (with Authenticator / Edge password features): Microsoft provides password and identity management through Authenticator, Edge browser, and Entra ID. While positioned primarily as an enterprise identity platform, it overlaps with RoboForm's Business plan for SSO, password autofill, and credential management, and serves as a bundled alternative for Microsoft-centric enterprises.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
RoboForm social profiles
Digital presenceRoboForm compliance and trust
Trust signalCompliance5 records
RoboForm financial estimates
Financial estimateRevenue estimate
Valuation estimate
RoboForm leadership team
Management profileNumber of profiles
Profiles1 record
RoboForm funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RoboForm M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RoboForm
What does RoboForm do?
RoboForm is a password manager and automated form filler that securely stores, generates, and auto-fills login credentials and identity data across Windows, macOS, iOS, Android, and all major browsers. It offers tiered subscriptions (Free, Premium, Family, Business) with AES-256 zero-knowledge encryption, cross-device sync, secure sharing, Emergency Access, built-in TOTP authenticator, passkey/passwordless unlock, and Data Breach Monitoring. Enterprise capabilities include SSO integration, SCIM provisioning, centralized admin, role-based access controls, dark web monitoring, and audit reporting.
Is RoboForm a public or private company?
RoboForm is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RoboForm founded?
RoboForm was founded in 1999. It employs 51 to 100 people.
Where is RoboForm based?
RoboForm is headquartered in Fairfax, United States, in the North America region.
How does RoboForm make money?
Three revenue lines are on record. RoboForm Premium Subscription is the primary driver. The others are roboForm Family Subscription and roboForm for Business Subscription.
Who are RoboForm's main competitors?
Direct peers on record are LastPass, Dashlane, Keeper Security, 1Password, NordPass, Bitwarden and Enpass. Broad incumbents are Google Password Manager, Apple Passwords (iCloud Keychain) and Microsoft Entra ID (with Authenticator / Edge password features).
Does RoboForm have an API?
No public API is recorded for RoboForm.
What industry is RoboForm in?
RoboForm's product category is Password Management Software. Its primary akta.pro industry code is BPAKAHAI, Identity & Access Security Services (IAM, PAM, Zero Trust), with a secondary code of HDAEAJAK, User Lifecycle Provisioning & SCIM Automation. Its NAICS code is 5182 and its SIC code is 7372.