Astro Accounting

What Astro Accounting does

Astro Accounting, operating legally as Astro Tax BV, is a Belgian digital accounting firm headquartered in Leuven and self-described as the largest digital accounting firm in Belgium (Het grootste digitale boekhoudkantoor van België). Founded in 2022, the company delivers bookkeeping, VAT returns, annual accounts, corporate and personal tax filing, and proactive tax advisory entirely through a cloud-based online platform (dashboard.astro.tax), supplemented by native mobile applications for iOS and Android that support receipt scanning and automatic document syncing. The platform integrates with the Peppol network, where Astro acts as an authorized access point for electronic invoice exchange. Astro is regulated under ITAA certification (certificate 53.280.581) as an external accountant and tax consultant, and is GDPR-compliant under EU Regulation 2016/679.

The product portfolio centers on a fixed-fee subscription model starting at €250 per month, covering full bookkeeping, tax filings, fiscal advisory, annual account review via live video call, and same-day communication via email, WhatsApp, and live chat. The company applies a vertical segmentation strategy across seven SMB segments: management companies, freelancers, consultants, liberal professions (lawyers, architects, notaries), medical professionals, tradespeople, and creative professionals. Distribution is exclusively digital: a quote calculator on astro.tax, SEO-targeted content covering Belgian municipal tax topics, social channels (LinkedIn, Instagram, Facebook, YouTube), and video-based onboarding drive top-of-funnel acquisition without physical branch presence.

The business is founder-led by Thomas Aertgeerts (fiscal lawyer, formerly at Stibbe, Tiberghien, and KPMG Law) and Ruben Aertgeerts (CTO, physicist by training and publicly positioned AI expert). With 21 total employees and no external funding rounds disclosed, Astro operates as a privately held, bootstrap-constrained firm. Revenue mechanics rely on recurring subscriptions from a long-tail SMB customer base, with pricing transparency and integrated tax advisory serving as the primary differentiation against traditional Belgian accounting firms.

Name

Astro Accounting

Legal name

Astro Tax BV

Website

https://astro.tax

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Astro Accounting (Astro Tax BV) is a Leuven-based digital accounting firm delivering bookkeeping, VAT filings, tax advisory, and company formation to Belgian SMBs and self-employed professionals via a cloud platform and mobile app, on fixed monthly subscriptions starting at €250.

Ownership category

akta.pro rank

Headquarters

HQ city

Leuven

HQ country

Belgium

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Subscription-based Accounting Services: Fixed monthly subscription fees covering complete accounting services including invoicing, document management, VAT returns, annual accounts, and proactive tax advice. Prices start from €250 per month for full bookkeeping packages. Annual billing with optional monthly billing at 10% premium.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

Astro Accounting is a Belgian digital accounting firm that delivers complete bookkeeping, tax filing, and proactive tax advisory services on a fixed monthly subscription basis. Customers submit documents through a proprietary cloud platform and mobile app, while certified ITAA-recognised accountants process invoices, prepare VAT returns, draft annual accounts, and provide tax optimization guidance. The firm combines personal accountant attention with end-to-end online delivery and Peppol-enabled electronic invoicing.

Product overview

Astro Accounting is a digital accounting firm based in Belgium offering a comprehensive online accounting platform combined with personalized professional services. The product portfolio centers on the Astro Online Platform as the core digital interface, supplemented by a mobile application for iOS and Android. Key modules and services include a Facturatie Module for invoice creation with PEPPOL e-invoicing support, document upload functionality, transaction tracking, and complete bookkeeping services. The company provides integrated tax filing services (Belastingaangiftes) covering corporate tax, personal income tax, VAT returns, and advance payments. Fiscal advisory (Fiscaal Advies) is included proactively in all packages. Additional services include company formation assistance (Vennootschap Oprichten), annual report review meetings, and accessibility support via multiple communication channels. The company operates on a fixed monthly pricing model starting at €250, positioning itself as the largest digital accounting firm in Belgium.

Differentiator

Problem solved

Functional benefit

Products and services

• Full Bookkeeping Subscription (Volledige Boekhouding) Subscription package covering complete bookkeeping for BV, VOF, and CommV entities, including processing of sales and purchase invoices, VAT returns, annual accounts, and proactive tax advice. Certified ITAA-recognised accountants handle each client file personally. Pricing starts from €250 per month.
• Astro Mobile Application Native mobile application for iOS and Android that lets users scan receipts on the go, submit documents, and access the Astro accounting platform remotely. Documents sync automatically to the main accounting platform.
• Tax Filing Service (Belastingaangiftes) Filing service covering corporate income tax returns, personal income tax returns, VAT returns, advance payments, and withholding tax compliance, with fiscal optimization included.
• Tax Advisory (Fiscaal Advies) Proactive fiscal and financial advisory delivered in plain language, covering deductions, optimizations, and tax strategies, included in the subscription package without separate hourly fees.
• Company Formation (Vennootschap Oprichten) Assistance with establishing Belgian legal entities, including BV (private limited company), VOF (general partnership), and CommV (commanditaire vennootschap).

Quantifiable outcome

• 4.8/5 Google rating from 100+ reviews
• +1 more outcomes

Named customers14 records

Segments7 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

One partnership is on record.

• Peppol NetworkcoreTechnology or IntegrationAstro integrates with the Peppol network for electronic invoice exchange, allowing customers to send and receive invoices digitally. Astro acts as an access point for the Peppol network, exchanging business documents and data on behalf of clients.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Exact: Exact is a Dutch-origin global provider of accounting and ERP software for SMBs. It is comparable to Astro as a broader incumbent in Benelux SMB accounting software, offering overlapping functionality at greater scale.
• Xero: Xero is a global cloud accounting platform for SMBs with strong presence in the UK, Australia, and increasingly Europe. It is comparable to Astro in targeting small businesses with subscription-based online accounting services.
• Intuit QuickBooks: Intuit QuickBooks is a global SMB accounting and bookkeeping platform, dominant in the US and expanding in Europe. It is comparable to Astro in offering subscription-based accounting tools for small businesses, though at much greater scale and with broader feature set.
• Sage: Sage is a global accounting software provider serving SMBs and accountants across multiple markets. It is comparable to Astro as a broad incumbent in the SMB accounting market, though Sage operates at significantly larger scale and broader scope.

Direct peers

• e-Boekhouden: e-Boekhouden is a Dutch online accounting software for entrepreneurs and SMBs, providing bookkeeping, invoicing, and tax filing tools. It is comparable to Astro as another Benelux-focused online accounting service with a similar SMB subscription model.
• Moneybird: Moneybird is a Dutch online accounting platform for freelancers and SMBs, offering invoicing, expense tracking, and tax filing. It is comparable to Astro as a Benelux-focused digital accounting service targeting the same freelance and small-business segment.
• Silverfin: Silverfin is a Belgian-founded cloud accounting platform used by accounting firms to serve their clients. It is comparable to Astro as another Belgium-headquartered, technology-enabled accounting services provider, though Silverfin sells to accountants while Astro serves SMBs directly.
• Yuki: Yuki is a Belgian/Netherlands-based cloud accounting platform serving SMBs with automated bookkeeping, invoice processing, and VAT filings. It is directly comparable to Astro as a Benelux-focused digital accounting service with a similar SMB target and subscription model.
• Bexio: Bexio is a Swiss SMB accounting SaaS combining bookkeeping, invoicing, and tax features for small businesses. It is directly comparable to Astro in business model (subscription-based online accounting for SMBs) and target customer profile.

Regional players

• DATEV: DATEV is a German cooperative providing accounting and tax software to tax advisors and accountants. It is comparable to Astro as a tech-enabled accounting services ecosystem serving SMBs in a regional European market, though DATEV is a cooperative rather than a service provider.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/astro_tax
• YouTubeyoutube.com/@astro-accounting
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/astro-accounting

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Astro Accounting