Maison Bissardon - jus de fruits

What Maison Bissardon - jus de fruits does

Maison Bissardon is a family-owned artisanal fruit processor founded in 1994 by Jean-Louis Bissardon, headquartered in a 3,000 m² production facility in Saint-Paul-en-Jarez, Loire. The company transforms fruits sourced from over 250 arboricultors — predominantly in Auvergne-Rhône-Alpes, with selected exotics from Morocco, Vietnam, India, Costa Rica, Mexico, Israel, South Africa, Canada, Spain, Poland, and Serbia — into juices, nectars, purées, and compotes. Its core production technology combines manual fruit selection and sorting, controlled pressing, and gentle pasteurisation intended to preserve natural aromas and texture, with products packaged in glass bottles with screw caps.

The company operates a three-brand portfolio addressing distinct price tiers: Gamme Bissardon (premium, 28 flavours in 25cl and 1L glass), Bio Les Coeurs (Ecocert-certified organic, 9 SKUs in 75cl), and L'Arbre à Jus (mass-market, 27 SKUs across juices, nectars, 620g fruit desserts, and 600g sugar-free purées). Production capacity exceeds 6 million bottles annually, and the site holds IFS Food certification, with 94% of waste valorised through methanisation.

Revenue is generated through three B2B channels: (1) sale of branded products to French grande distribution (supermarkets/hypermarkets), principally via the L'Arbre à Jus line; (2) premium artisanal and organic lines distributed via retail; and (3) contract manufacturing (travail à façon) for fruit growers who supply their own harvest and have it transformed, bottled, and optionally distributed under private label or their own brand. No direct-to-consumer e-commerce or public pricing is offered; pricing is negotiated through a dedicated commercial team reachable by phone and email. Current leadership consists of founder Jean-Louis Bissardon and Directeur général Antoine Pichat; the company operates as a SASU under the legal name Bissardon Jus de Fruits SAS.

Name

Maison Bissardon - jus de fruits

Legal name

BISSARDON JUS DE FRUITS SAS

Website

https://bissardon.fr

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Maison Bissardon is a family-owned French artisanal fruit processor founded in 1994, producing juices, nectars, purées, and compotes across three brands from a 3,000 m² Saint-Paul-en-Jarez facility, serving French GMS retailers, contract-manufacturing clients, and retail consumers.

Ownership category

akta.pro rank

Product category

Artisanal fruit juices and nectars

SIC

Beverages (2080), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030)

akta.pro primary industry

Fresh Fruit & Vegetable Juices & Juice Blends (Cold-Pressed, NFC, From Concentrate) (AFAKAFAB)

akta.pro secondary industries

Juice & Nectar Production (Including Juice Drinks) (AFAFABAC), Jams, Jellies, Preserves & Fruit Spreads Manufacturing (AFAKADAI)

Keywords

• Artisan fruit juices
• Fruit nectar production
• Organic fruit beverages
• Contract fruit processing
• Fruit purees compotes

Headquarters

HQ city

Saint-Paul-en-Jarez

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. B2C Product Sales (Gammes Bissardon, Bio Les Coeurs, L'Arbre à Jus): Sale of artisanal juices, nectars, purées, and compotes under three brands to end consumers via retail distribution. Premium Bissardon range (25cl and 1L bottles), Bio Les Coeurs organic range (75cl), and L'Arbre à Jus mass-market range (25cl, 1L, 3L BIB). No e-commerce pricing or direct-to-consumer sales were identified.
2. Travail à façon (Contract Manufacturing / Private Label): Bissardon transforms fruits owned by third-party arboricultors into custom juices, nectars, purées, and compotes. They offer flexible formats (25cl, 75cl, 1L bottles, 3L BIB) and can produce with or without added sugar, conventional or certified organic (Ecocert). This is a B2B service revenue stream.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Maison Bissardon transforms fruits into artisanal juices, nectars, purées, and compotes sold under three brands: Gamme Bissardon (premium, 28 flavors in 25cl/1L bottles), Bio Les Coeurs (organic-certified by Ecocert), and L'Arbre à Jus (mass retail / GMS). The company also provides contract fruit transformation services (travail à façon) for fruit growers, producing private-label juices, nectars, purées, and compotes in multiple formats.

Product overview

Maison Bissardon is a family-owned artisanal fruit processing company founded in 1994, specializing in transforming fruits into juices, nectars, purees, and compotes. The company operates three distinct brands: Gamme Bissardon (premium range with 28 flavors in 25cl and 1L glass bottles), Bio Les Coeurs (organic certified range with 9 products including pure juices and multi-fruit blends), and L'Arbre à Jus (mass retail range with 12 juice flavors, 4 nectar flavors, 9 fruit desserts, and 2 sugar-free purees). Production takes place at the Saint-Paul-en-Jarez facility in the Loire region, processing fruits from over 250 arboriculturists primarily in Auvergne-Rhône-Alpes. The company also offers custom processing services (travail à façon) for third-party fruit producers.

Differentiator

Problem solved

Functional benefit

Brands

• Gamme Bissardon: Premium range of juices and nectars with 28 flavors, available in 25cl and 1L bottles
• Bio Les Coeurs
• L'Arbre à Jus

Products and services

• Gamme Bissardon (Premium Range) The premium brand offering 28 flavors of juices, nectars, and a citronade in 25cl and 1L glass bottles, featuring diverse sensory profiles from sparkling freshness to velvety textures. Sold via retail distribution to end consumers.
• Bio Les Coeurs (Organic Range) Organic-certified (Ecocert) collection of 9 juices and nectars made exclusively from fruits cultivated according to Organic Agriculture principles, including pure juices and multi-fruit blends in 75cl bottles.
• L'Arbre à Jus (Mass Retail Range) Brand dedicated to large retail (GMS) offering 12 juice flavors, 4 nectar flavors, 9 fruit dessert flavors in 620g format, and 2 sugar-free fruit purée flavors in 600g format.
• Travail à façon (Contract Fruit Transformation) B2B service that transforms fruits supplied by third-party arboricultors into custom juices, nectars, purées, and compotes. Offers flexible formats (25cl, 75cl, 1L glass bottles, 3L BIB) and can produce with or without added sugar, conventional or Ecocert-certified organic.

Quantifiable outcome

• 6 million+ bottles produced annually
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• 250+ Arboricultors (Auvergne-Rhône-Alpes)coreStrategic or Co-development PartnerMaison Bissardon collaborates with a network of over 250 fruit growers, predominantly located in the Auvergne-Rhône-Alpes region, who supply fruits for processing into juices, nectars, purées, and compotes. This close collaboration ensures fruit is harvested at optimal maturity and processed quickly after harvest, guaranteeing freshness and quality.
• EcocertcoreOthersEcocert is the organic certification body that audits and certifies Bissardon's organic product range (Bio Les Coeurs brand). Bissardon is certified to process organic fruits according to Ecocert standards, enabling the production and sale of certified organic juices, nectars, and purées.
• IFS (International Featured Standards)coreOthersIFS is the international food safety and quality certification body that has certified Maison Bissardon's production processes under the IFS Food standard. This certification is a key trust signal for B2B customers and retailers.
• RebooteilleminorStrategic or Co-development PartnerRebooteille is a professional glass bottle consignment and re-use scheme. Maison Bissardon participates in this initiative to support the re-use of glass bottles through professional distribution circuits, reducing waste and environmental impact compared to recycling. This aligns with Bissardon's RSE commitments.
• Polish and Serbian Raspberry ProducersminorStrategic or Co-development PartnerBissardon sources raspberries from a network of partner producers in Poland and Serbia, who supply fruit in compliance with Bissardon's production and quality charter. Raspberries are transformed into nectars at the Saint-Paul-en-Jarez facility.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Tropicana: Global juice brand owned by PepsiCo offering ambient and chilled juices across retail and foodservice. Overlaps with Bissardon in the juice category but with vastly larger scale, brand awareness, and global distribution.
• Innocent Drinks: Major smoothie and juice brand owned by Coca-Cola, sold in GMS across Europe. Overlaps with Bissardon in juice and smoothie categories but with significantly larger scale, marketing, and distribution.
• Orangina Suntory France: Major French beverage producer with Orangina, Oasis, and Pulco brands spanning soft drinks, juices, and nectars. Competes with Bissardon in GMS but covers a much broader non-alcoholic beverage portfolio.
• Andros: Major French fruit processing company with broad portfolios in fruit juices, compotes, jams, and desserts across retail and foodservice. Overlaps with Bissardon in juices, nectars, and fruit desserts but operates at a much larger scale and broader product portfolio.

Direct peers

• Maison Meneau: French artisanal juice and nectar producer founded in 1933, focused on single-origin and terroir-driven fruit juices in glass bottles for retail and foodservice. Directly comparable to Bissardon on artisanal positioning, glass-bottle packaging, and local French fruit sourcing.
• Patrick Font: French artisanal producer of fruit juices, nectars, and fruit wines sold in glass bottles across retail and foodservice. Comparable to Bissardon on artisan production, glass packaging, and broad flavor portfolio.
• Réa: French producer of fruit compotes, desserts, and juices sold primarily in retail/GMS. Directly comparable to Bissardon's L'Arbre à Jus range for fruit desserts, purées, and nectars in pot formats.
• Alain Milliat: French artisanal premium juice and nectar brand offering a portfolio of single-origin and varietal juices in glass bottles for retail and HoReCa. Closely comparable to Maison Bissardon's premium Gamme Bissardon range in positioning, artisanal production, and glass-bottle premium distribution.
• Vitamont: French producer of organic and 100% pure fruit juices, nectars, and smoothies sold through retail and organic specialty channels. Closely comparable to Bissardon's Bio Les Coeurs organic range in positioning and certification.
• Les Vergers de la Côte: French artisanal juice and cider producer based in Brittany with a portfolio of single-origin juices and nectars in glass bottles. Comparable to Bissardon on artisanal production, local sourcing, and glass-bottle packaging.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/BissardonJusdeFruits
• LinkedInlinkedin.com/company/maison-bissardon-jus-de-fruits
• Instagraminstagram.com/bissardon_jus_de_fruits

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maison Bissardon - jus de fruits