BMR Health and Wellbeing

What BMR Health and Wellbeing does

BMR Health and Wellbeing Limited is a UK private limited company (registered in Milton Keynes, company number 11782910; founded 2019, ~10 employees) that sells workplace wellbeing training and consultancy services to employers and HR leaders. Its core technology is human-expert-led service delivery: certified training programmes such as Mental Health First Aid (MHFA England), Menopause in the Workplace, Neurodiversity Training (CPD accredited), Suicide First Aid, DEIB workshops, Health Champion training (delivered by a leading UK GP), Financial Wellbeing and Money First Aid (the latter via a co-development partnership with Money First Aid Ltd), supplemented by consultancy offerings including Psychosocial Risk Assessments, ISO 45003 Gap Analysis (delivered under BSI Associate Consultant status), Employee Assistance Programmes, Outsourced HR, Outsourced Occupational Health and Private Medical Insurance broking. Distribution is B2B direct sales to UK employers, accessed via online bookings for public cohorts or direct email for in-house packages, with a content-marketing funnel built around the UK Psychological Health, Safety and Workplace Wellbeing at Work Podcast, blog, newsletter and free 20-minute discovery calls.

The business model is professional services revenue across three streams: training delivery (public cohort bookings plus in-house organisational sessions), consultancy/EAP/outsourced HR and OH services, and PMI insurance broking. Pricing is bespoke and quoted per organisation following discovery, with multi-year contracts on the recurring outsourced services. Customer segments are horizontal UK employers, with a primary persona of HR and People Leaders and a secondary focus on Health and Safety professionals needing ISO 45003 compliance. Named enterprise customers include VCA, Anglian Water, GKN Automotive, NHS, LRQs and Energie, and the company holds MHFA England, CPD and BSI accreditations as core go-to-market credentials.

Name

BMR Health and Wellbeing

Legal name

BMR Health and Wellbeing Limited

Website

https://bmrhealthandwellbeing.co.uk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Corporate Wellness and Workplace Wellbeing Services

NAICS

Offices of Mental Health Practitioners (except Physicians) (62133), Offices of Other Health Practitioners (6213)

SIC

Services-Misc Health & Allied Services, Nec (8090), Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Corporate/Workplace Wellness Coaching (HSADAGAL)

akta.pro secondary industries

Wellbeing, Mental Health & Employee Assistance (EAP) (BPACAPAO), Stress Management & Well-Being at Work (EDABAMAN), Occupational Health & Employer Clinic Services (HLAEAAAI)

Keywords

• Workplace wellbeing training
• Mental health first aid
• Employee assistance programmes
• Psychosocial risk assessment
• Occupational health services

Headquarters

HQ city

Milton Keynes

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Training Services: Revenue generated from delivering training programs including MHFA England, Neurodiversity, Menopause, Suicide First Aid, Men's Health Champion, Money First Aid, Financial Wellbeing, and DEIB training. Courses are offered both as public bookings and organisational in-house sessions.
2. Consultancy Services: Revenue from providing expert consultancy services including Psychosocial Risk Assessments, ISO 45003 Gap Analysis, Employee Assistance Programmes, Outsourced HR Services, and Outsourced Occupational Health Services.
3. Insurance Products: Revenue from brokering Private Medical Insurance solutions to employers seeking to provide healthcare benefits to their workforce.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

BMR Health and Wellbeing delivers expert-led workplace wellbeing training programs covering mental health, neurodiversity, menopause, suicide prevention, financial wellbeing, DEIB and health champion topics, alongside consultancy services such as Psychosocial Risk Assessments, ISO 45003 Gap Analysis, Employee Assistance Programmes, and outsourced HR and Occupational Health support. The company also brokers Private Medical Insurance and supports UK employers end-to-end through a single supplier model for wellbeing, belonging and leadership needs.

Product overview

BMR Health and Wellbeing is a corporate wellness company offering a comprehensive portfolio of workplace wellbeing services. The core offering consists of certified training programs including Mental Health First Aid (MHFA England), Menopause in the Workplace Training, Neurodiversity Training (CPD Accredited), Suicide First Aid, Financial Wellbeing Training, DEIB Training, and Health Champion Programs. These are complemented by consulting services such as Psychosocial Risk Assessments & ISO 45003 Gap Analysis, Employee Assistance Programmes (EAP), and outsourced HR and Occupational Health services. The company also offers Private Medical Insurance and a workplace wellbeing podcast as additional resources. The portfolio is delivered through expert-led webinars, on-demand training partnerships, and customized workshops, serving organizations worldwide to boost workforce health and productivity.

Differentiator

Problem solved

Functional benefit

Brands

• UK Psych Health and Safety Podcast: UK's #1 Psychological Health, Safety and Workplace Wellbeing at Work Podcast hosted by Sheila Lord and Dr. Jacqui Wilmshurst.

Products and services

• Mental Health First Aid (MHFA England) Training MHFA England certified training that equips employees to recognise mental health conditions, offer supportive conversations and direct colleagues to professional help, creating certified Mental Health First Aiders within UK organisations.
• Neurodiversity Training (CPD Accredited) CPD-accredited training that equips teams with the knowledge to support neurodivergent individuals and foster inclusion, understanding and diverse workplaces.
• Menopause in the Workplace Training Expert-led training providing organisations with knowledge and practical tools to support employees through menopause, building a more inclusive and supportive working environment and improving retention.
• Suicide First Aid & Prevention Training Training that equips employees with Suicide First Aid skills to recognise warning signs, offer critical support and take preventive action within their organisation.
• Health Promotion & Education Webinars Expert-led webinars covering health topics across all pillars of wellbeing, leadership and management development, designed to be delivered live to organisational audiences.
• Male & Female Health Champion Training Training that equips employees with knowledge of key male and female health conditions, including signs, symptoms and statistics, designed and delivered by a leading UK GP.
• Financial Wellbeing Training for Employees Training that equips employees with tools to manage money stress, improve financial health and make informed financial decisions, fostering financial confidence across the workforce.
• Money First Aid On-Demand Training On-demand training delivered with Money First Aid Ltd that trains employees to become Money First Aiders and support colleagues navigating financial challenges to build a financially resilient workforce.
• Diversity, Equity, Inclusion & Belonging (DEIB) Training Expert-led DEIB training delivered through customised workshops and strategic initiatives to create inclusive workplaces and embed diversity and inclusion best practices.
• Leadership, Learning & Development Programmes Tailored leadership, learning and development programmes that equip teams with skills to grow, lead and excel, supporting continuous improvement and innovation within client organisations.
• Psychosocial Risk Assessments & ISO 45003 Gap Analysis Consultancy services that identify psychosocial hazards and align client organisations with ISO 45003 global standards for psychological health and safety at work, delivered via BMR's BSI Associate Consultant capability.
• Employee Assistance Programme (EAP) Comprehensive EAP supporting employees' emotional, physical and financial wellbeing through confidential, on-demand assistance that helps balance work and home life demands.
• Outsourced HR Services Outsourced HR support covering recruitment, compliance and employee relations, helping client organisations manage HR efficiently while focusing on their core business.
• Outsourced Occupational Health Services Outsourced occupational health support that helps organisations identify workplace health risks, reduce absenteeism and promote employee wellbeing with tailored solutions.
• Private Medical Insurance (PMI) Broking Private Medical Insurance solutions arranged for employers to provide quick access to high-quality healthcare for their workforce, reducing downtime and supporting employee wellbeing.

Quantifiable outcome

• 84% of employees prioritising wellbeing improvement, with 74% placing it above career advancement
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Money First Aid LtdcoreStrategic or Co-development PartnerBMR Health and Wellbeing has partnered with Money First Aid Ltd to provide access to on-demand Money First Aid training. This partnership enables BMR to offer financial wellbeing training that helps employees become Money First Aiders, navigating financial challenges and building financially resilient workforces.

Scale indicators3 records

Recent moves1 record

Expansion highlights4 records

Direct peers

• Health Assured: UK-based EAP and workplace wellbeing provider offering counselling, helplines, mental health training and OH services to employers. Directly comparable to BMR's EAP, MHFA and Occupational Health offerings, but at much larger scale.
• iHASCO: UK provider of CPD-accredited online training including mental health, DEIB and wellbeing courses for employers. Directly comparable to BMR's accredited training catalogue, with stronger e-learning/technology infrastructure.
• Vita Health Group: UK healthcare provider spanning physiotherapy, mental health, EAP and occupational health for corporate and public-sector clients. Comparable to BMR on the OH and EAP side, with significant NHS exposure and clinical depth.
• Wellbeing People: UK workplace wellbeing consultancy offering training, EAP and wellbeing strategy to employers across sectors. Closely comparable horizontal peer to BMR's training-plus-consultancy model, particularly on mental health and ISO-aligned programmes.
• Onebright: UK mental health and EAP provider delivering therapy, counselling and wellbeing programmes to corporate clients. Comparable to BMR on mental health focus and EAP delivery model, with broader clinical infrastructure.
• BHSF: UK provider of employee health and wellbeing services including EAP, PMI and OH. Comparable to BMR's full-stack positioning (training + EAP + PMI broking) and a useful reference for incumbent mid-market scale.
• People and Performance: UK corporate health and wellbeing consultancy delivering training, occupational health and employee assistance. Closely comparable small-to-mid-market peer to BMR's blended training, EAP and OH offering.

Broad incumbents

• Mercer Wellbeing: Global HR consulting and wellbeing practice within Mercer, offering EAP, population health and wellbeing strategy for enterprise clients. Comparable buyer segment to BMR, but as a much broader incumbent with global reach and tech-enabled platform.
• Calm Business: Workplace arm of Calm offering mindfulness and mental wellness subscriptions to employers globally. Comparable to BMR's stress-reduction and mental health training, but delivered via consumer-grade digital platform at global scale.

Emerging players

• Unmind: UK-headquartered workplace mental health platform combining digital self-help, coaching and training for employers. Comparable to BMR's mental health training and EAP focus, but delivers via a tech platform rather than purely human-led services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/bmr-health-and-wellbeing

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BMR Health and Wellbeing