Bodhi Tree Yoga Centre Calgary

What Bodhi Tree Yoga Centre Calgary does

Yoga Santosha is a privately held, community-focused yoga studio operating in Calgary, Alberta, Canada since 2002, with two physical locations in the Mission neighborhood (1800 4th St SW) and Kensington neighborhood (821 14th St NW), complemented by a livestream channel. The company delivers 20 styles of yoga practice including Vinyasa Flow, Yin/Yang, Hot Yoga, Kundalini, Warm Hips and Hamstrings, Warm Yin/Restorative, Yoga Nidra, Great Yoga Wall, and Ashtanga Yoga, serving customers ranging from beginners to experienced practitioners. Beyond core classes, the studio runs Yoga Alliance Certified teacher training programs (200HR plus two 50HR specializations in Yin and Meditation & Philosophy), pre-natal and new-parent programming, workshops, retreats, and complementary wellness services including Reiki, Craniosacral therapy, and massage.

The business model is a hybrid of subscription-recurring and one-time-fee revenue streams. Standard membership is priced at $109 per 4 weeks for unlimited class access, with a $39 / 4-week introductory offer for new students and $25+ GST workshop/event rates. Teacher training and retreats are priced as one-time purchases per program. All class scheduling, registration, and membership management are executed through the third-party MindBody Online platform (no proprietary technology stack). The company employs 7 people and has not disclosed external funding, ownership changes, or M&A activity; it operates as an independent local business.

Go-to-market is community-led, anchored on a strong local brand identity (4.9-star Google rating across 830+ combined reviews for both locations, with members reporting 3+ year tenures), reciprocal partnerships with neighborhood businesses such as Shelf Life Books, and free outdoor community events such as 'Flow Before The Show' at Quinterra Legacy Garden. Marketing channels concentrate on organic Instagram content, blog content, Google reviews, and word-of-mouth, with no paid acquisition or enterprise sales motion visible in the data. Customer segments are exclusively individual consumers (practitioners, aspiring teachers, wellness seekers), with no B2B or institutional customers disclosed.

Name

Bodhi Tree Yoga Centre Calgary

Legal name

Yoga Santosha

Website

https://bodhitreeyoga.ca

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Yoga Studio Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYHSADACAA

General Yoga Instruction (Hatha/Vinyasa/Flow)

Home & Personal Services/Fitness, Wellness & Personal Training/Yoga & Pilates Instruction

SECONDARYHSADACAF

Restorative Yoga, Yin Yoga & Yoga Nidra

Home & Personal Services/Fitness, Wellness & Personal Training/Yoga & Pilates Instruction

SECONDARYHSADAJAA

Guided Meditation Instruction (1:1 & Group)

Home & Personal Services/Fitness, Wellness & Personal Training/Meditation, Mindfulness & Breathwork

SECONDARYHSADAJAE

Yoga Nidra & Deep Relaxation Practices

Home & Personal Services/Fitness, Wellness & Personal Training/Meditation, Mindfulness & Breathwork

SECONDARYTHAJAHAA

Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness)

Travel & Hospitality/Tours, Attractions & Experiences/Wellness & Spa Experiences (Retreats, Thermal Baths, Yoga)

Keywords

• Yoga classes
• Yoga teacher training
• Wellness services
• Yoga retreats
• Livestream yoga

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Yoga Classes: Drop-in and membership-based yoga classes across 20 different styles including Vinyasa Flow, Yin/Yang, Hot Yoga, Kundalini, Warm Hips and Hamstrings, Warm Yin/Restorative, Yoga Nidra, Great Yoga Wall, and Ashtanga Yoga. Classes available in-studio and via livestream.
2. Teacher Training Programs: Yoga Alliance Certified training programs including 200HR Teacher Training, 50HR Yin Training, and 50HR Meditation & Philosophy. Programs include application process and structured curriculum for aspiring yoga instructors.
3. Wellness Services: Complementary wellness offerings including massage therapy, Reiki, and Craniosacral therapy provided by experienced therapists.
4. Workshops and Retreats: Nurturing workshops and retreats led by experienced instructors or visiting guests for skill development and immersive experiences.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Yoga Santosha is a multi-location yoga studio offering 20 styles of in-studio and livestream yoga classes for all skill levels, Yoga Alliance Certified teacher training programs (200HR, 50HR Yin, 50HR Meditation & Philosophy), workshops and retreats led by experienced instructors, and complementary wellness therapies including Reiki, Craniosacral therapy, and Massage. The studio serves individual consumers in Calgary, Alberta through two physical locations (Mission and Kensington), with online booking and membership management handled via the MindBody platform.

Product overview

Yoga Santosha operates as a multi-location yoga studio offering a comprehensive suite of wellness services. The core offering consists of 20 styles of in-studio and livestream yoga classes for all levels, supplemented by Yoga Alliance Certified teacher training programs (200HR, 50HR Yin, and 50HR Meditation), workshops, retreats, and complementary wellness therapies (Reiki, Craniosacral, Massage). The studio also offers membership programs and introductory trial packages for new members. All class scheduling and bookings are managed through a MindBody Online platform integration.

Differentiator

Problem solved

Functional benefit

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

One partnership is on record.

• Shelf Life BooksminorGTM or Marketing PartnerMonthly community partner program where Yoga Santosha members receive 10% off at Shelf Life Books (1302 4 St. SW), Calgary's independent bookstore, and bring their receipt for one free yoga class. Supports local business ecosystem.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Be Yoga Canada: Calgary-based yoga studio offering multiple styles, memberships, and teacher training with community-focused branding. Direct local competitor serving the same Mission/Kensington-adjacent customer base.
• Hotbox Yoga: Calgary-based hot yoga studio offering multiple class styles, memberships, and teacher training. Direct local competitor with overlapping customer base and similar subscription pricing model.
• Modo Yoga: Canadian yoga studio chain with multi-location hot and non-hot yoga offerings, teacher training, and community-centered branding. Highly comparable to Yoga Santosha in style breadth, teacher training programs, and community-led positioning.
• Prana Yoga Studio: Independent multi-style yoga studio operating with similar subscription model, teacher training, and community events. Comparable size and operating structure to Yoga Santosha.

Regional players

• One Yoga Edmonton: Edmonton-based yoga studio offering multiple styles, memberships, and Yoga Alliance-certified teacher training. Comparable in programming but serves a different Alberta city, limiting direct competition.
• YYoga: Vancouver-based multi-location yoga studio chain offering diverse class styles, memberships, and wellness add-ons. Comparable in multi-modality positioning and community ethos, though operating primarily in Western Canada.

Others

• MindBody Online: Scheduling and membership management SaaS platform used by Yoga Santosha. Not a competitor but an enabling technology partner for class booking, billing, and member management across the yoga studio vertical.

Broad incumbents

• CorePower Yoga: Large U.S. yoga chain with hundreds of studios offering heated and non-heated classes plus teacher training. Broad incumbent with similar product mix but significantly larger scale and geographic reach.

Emerging players

• Glo (Yoga, Pilates, Meditation): Online subscription platform for yoga, pilates, and meditation classes. Competes with Yoga Santosha's livestream offering for at-home practitioners but lacks the physical community component.
• Alo Moves: Subscription-based digital yoga and fitness platform offering on-demand classes. Overlaps with Yoga Santosha's livestream channel as a digital alternative to in-studio practice.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/yogasantosha
• LinkedInlinkedin.com/company/bodhi-tree-yoga-centre-calgary

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bodhi Tree Yoga Centre Calgary