Brid.TV
- Company typePrivate
- Founded-
- HeadquartersMunich, Germany
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Brid.TV firmographics
Firmographics- Name
- Brid.TV
- Legal name
- Brid Video DOO Beograd
- Website
- https://brid.tv
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Brid.TV industry classification
Industry- Product category
- Video Technology Platform
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Motion Picture and Video Distribution (512120)
- SIC
- Services-Motion Picture & Video Tape Distribution (7822)
- akta.pro primary industry
- Enterprise/Creator Video Hosting & OTT SaaS Platforms (MPACAAAL)
- akta.pro secondary industry
- Video Streaming Platforms (SVOD/AVOD/TVOD) (BPAMAJAA)
Keywords
Where Brid.TV is headquartered
LocationHeadquarters
- HQ city
- Munich
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Brid.TV business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Publisher Revenue Share: BRID pays publishers 70% of gross advertising revenue received for advertising placed on publisher's website, retaining 30% for its services. Minimum payment threshold is $100 per month. Revenue not paid accumulates and is credited to publisher account until threshold is reached. Payment is made Net 60 (60 days after month end).
- Native Advertising for Advertisers: In-house native advertising solution providing brands access to a wide network of quality inventory sellers, over 100M+ unique users, and 1BN+ monthly views across various verticals. Advertisers access premium inventory through the platform.
- Subscription Plans: Subscription-based plans available via PayPal (monthly or yearly) and credit card. Subscriptions auto-renew. Annual subscriptions can be cancelled but take effect at end of current annual period. First-time subscribers have 14 days to cancel and receive a refund.
- Video Platform SaaS: Enterprise video platform sold as SaaS to publishers and networks requiring full control of their video business, including white-label OTT apps, live streaming capabilities, and advanced monetization tools.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Monthly | Managed Video Player - Plug-and-play monetization |
| Subscription | Monthly | Enterprise Video Platform - Full SaaS solution |
| Subscription | Annual | Subscription Plans - Monthly/Annual |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Brid.TV product offering
Product offeringCore offering
Brid.TV (also known as TargetVideo) provides a video technology platform that delivers an HTML5 video player, managed video player services, enterprise video platform (SaaS), white-label OTT apps, live streaming capabilities, and outstream video ad units. The company also offers a marketplace that connects publishers with advertisers to monetize unfilled video inventory, along with cross-platform SDKs for Android, iOS, tvOS, Flutter, and React.js.
Product overview
Brid.TV (TargetVideo) offers a comprehensive video technology platform consisting of the TargetVideo HTML5 Video Player as the core product, complemented by two delivery models: the Managed Video Player (fully managed solution) and the Enterprise Video Platform (SaaS with full control). Additional products include White-Label OTT App for streaming services, Live Streaming capabilities, and Outstream Units (In-content, In-slide, Native, Any-Ad™) for monetization. The company provides Mobile SDKs for iOS, Android, tvOS, Flutter, and React.js integration. The Platform API, CMS API, and Player JavaScript API enable developer customization. Developer testing tools include Ad Tester, Stream Tester, and Event Inspector. The overall architecture supports publishers with plug-and-play or enterprise-grade solutions for video monetization, content management, and audience engagement.
Differentiator
Problem solved
Functional benefit
Brands
- BridPlayer: HTML5 video player and mobile SDK solution for video playback, monetization, and analytics across web and mobile applications.
Products and services
- HTML5 Video Player An HTML5-based video player for publishers and content owners to embed and deliver video content across web properties. Designed for digital publishers needing reliable cross-browser playback.
- Managed Video Player A managed video player service for publishers and broadcasters who want Brid.TV to operate player infrastructure on their behalf, reducing the engineering burden of running video playback in-house.
- Enterprise Video Platform (SaaS) An enterprise-grade SaaS video platform for large publishers and media companies to manage video delivery, players, and monetization at scale through a centralized dashboard.
- White-Label OTT App A white-label over-the-top (OTT) application solution that lets broadcasters and content owners launch branded streaming apps without building native client infrastructure from scratch.
- Live Streaming A live streaming service that enables publishers, broadcasters, and event producers to deliver real-time video streams to audiences across web and mobile.
- Outstream Video Units Outstream video ad units that publishers can place within article pages and other non-player inventory to generate incremental video ad revenue.
- TargetVideo Marketplace A marketplace for monetizing unfilled video inventory by connecting publishers on the TargetVideo network with advertisers and demand partners.
- Android SDK A native Android SDK that lets application developers embed Brid.TV video playback and monetization into Android apps.
- iOS SDK A native iOS SDK that lets application developers embed Brid.TV video playback and monetization into iOS apps.
- tvOS SDK A native tvOS SDK that enables developers and broadcasters to deliver Brid.TV video playback and monetization to Apple TV apps.
- Flutter Plugin A Flutter plugin that allows mobile developers integrating Brid.TV video playback and ads into cross-platform Flutter applications.
- React.js Component A React.js component that lets frontend developers embed Brid.TV video playback and monetization into React-based web applications.
Quantifiable outcome
- More than doubled sales for Leben und Erziehen within one year of partnership
- +2 more outcomes
Companies that use Brid.TV
Customer profileNamed customers16 records
Segments4 records
Ideal customer profiles4 records
Brid.TV technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability6 records
Feature6 records
Brid.TV partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- Google IMA (Interactive Media Ads)coreCertified Google IMA integration with Google Video Technology Partner designation. Supports VAST, VPAID 2 ad tags, and pre-roll/mid-roll/post-roll advertising through Google's Interactive Media Ads SDK.
- YouTube APIcoreYouTube API integration for content syndication to YouTube platform and content ingestion capabilities. Users agree to YouTube Terms of Service when using related features.
- Prebid.orgcoreActive member and supporter of Prebid.org open-source header bidding project. Platform supports Prebid for all ad slots with player + page prebid implementation.
- SpotX (Prebid Direct)coreDirect Prebid integration with SpotX for header bidding, enabling publishers to access programmatic video inventory through SpotX's SSP platform.
- Amazon APS (Transparent Ad Marketplace)coreDirect Amazon Publisher Services header bidding integration for accessing Amazon's programmatic advertising ecosystem and demand.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Brid.TV competitors and assessment
Company assessmentDirect peers
- JW Player (JWP): JW Player is a direct competitor offering an HTML5 video player, OTT app platform, and monetization tools to publishers. Overlaps with Brid.TV on managed video monetization, header bidding, and white-label CTV/OTT app offerings.
- Dacast: Dacast is an online video platform offering live streaming, video hosting, monetization, and white-label OTT apps to broadcasters and publishers. Overlaps directly with Brid.TV's enterprise platform, live streaming, and OTT products.
- Bitmovin: Bitmovin offers an HTML5 player, per-title encoding, and MPEG-DASH/HLS streaming infrastructure with strong ad integration (SSAI). Competes directly with Brid.TV's adaptive streaming, player, and enterprise platform offerings.
- Connatix: Connatix is a video technology and monetization platform serving publishers with player, recommendations, and programmatic video demand. Comparable to Brid.TV's managed player and native advertising marketplace.
- Brightcove: Brightcove is an enterprise video platform providing live streaming, OTT distribution, ad monetization, and analytics to media companies. Competes head-to-head with Brid.TV's Enterprise Video Platform for enterprise publisher and network deals.
- Mux: Mux provides developer-first video infrastructure APIs (streaming, encoding, analytics) used by publishers and media companies. Overlaps with Brid.TV on professional-grade video APIs, live streaming, and CDN-adjacent capabilities.
Broad incumbents
- Vimeo OTT: Vimeo OTT (formerly VHX) provides a hosted, white-label OTT platform for content creators and media companies with monetization. Comparable to Brid.TV's white-label OTT solutions for enterprise publishers seeking branded streaming apps.
- Cloudflare Stream: Cloudflare Stream is part of a larger CDN/security/developer platform offering video upload, encoding, delivery, and player functionality. Competes with Brid.TV's platform-as-a-service for SMB publishers with developer self-serve needs.
Emerging players
- Aniview: Aniview provides video player technology and header bidding/SSAí monetization tools for publishers. Direct overlap with Brid.TV on outstream ad units, header bidding, and managed publisher monetization.
- THEOplayer: THEOplayer provides cross-platform HTML5 video players and SDKs for web, iOS, Android, and tvOS with strong ad/DRM support. Direct overlap with Brid.TV's BridPlayer SDK and multi-platform video technology stack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Brid.TV social profiles
Digital presenceBrid.TV compliance and trust
Trust signalCompliance1 record
Brid.TV financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brid.TV leadership team
Management profileNumber of profiles
Brid.TV funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brid.TV M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brid.TV
What does Brid.TV do?
Brid.TV (also known as TargetVideo) provides a video technology platform that delivers an HTML5 video player, managed video player services, enterprise video platform (SaaS), white-label OTT apps, live streaming capabilities, and outstream video ad units. The company also offers a marketplace that connects publishers with advertisers to monetize unfilled video inventory, along with cross-platform SDKs for Android, iOS, tvOS, Flutter, and React.js.
Is Brid.TV a public or private company?
Brid.TV is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Brid.TV founded?
Brid.TV was founded in -1. It employs 11 to 50 people.
Where is Brid.TV based?
Brid.TV is headquartered in Munich, Germany, in the Europe region.
How does Brid.TV make money?
Four revenue lines are on record. Publisher Revenue Share is the primary driver. The others are native Advertising for Advertisers, subscription Plans and video Platform SaaS.
Who are Brid.TV's main competitors?
Direct peers on record are JW Player (JWP), Dacast, Bitmovin, Connatix, Brightcove and Mux. Broad incumbents are Vimeo OTT and Cloudflare Stream. Emerging players are Aniview and THEOplayer.
Does Brid.TV have an API?
Yes. TargetVideo offers a Platform API, CMS API, and Player JavaScript API for developers. The Platform API enables integration with video hosting, streaming, and analytics services. The CMS API provides access to content management, video library management, website creation, video data retrieval, editing, deletion, and webhook notifications. The Player API allows programmatic control of player behavior, event listeners, playback control, and custom configurations. Developer documentation is available at developer.brid.tv/docs. Developer documentation is at developer.brid.tv/docs.
What industry is Brid.TV in?
Brid.TV's product category is Video Technology Platform. Its primary akta.pro industry code is MPACAAAL, Enterprise/Creator Video Hosting & OTT SaaS Platforms, with a secondary code of BPAMAJAA, Video Streaming Platforms (SVOD/AVOD/TVOD). Its NAICS code is 516210 and its SIC code is 7822.