Builders Arms Hotel

What Builders Arms Hotel does

Builders Arms Hotel is a historic public house established in 1853, located at 211 Gertrude Street in Fitzroy, Victoria, Australia. It operates a single venue comprising a public bar, a bistro, a private dining room, and the Bowery Room event space (which together accommodate 20 to 100 guests depending on format). The business serves Fitzroy and broader Melbourne locals as a community gathering point for casual dining, drinks, sport viewing, and private functions such as weddings, birthdays, and corporate events.

The venue's product mix combines all-day a la carte service with a calendar of recurring weekly specials (Monday Steak Night at $28 per head, Tuesday Chicken Night at $25 per head, Sunday Rôtisserie), monthly Pub Trivia, annual signature events (11th annual Sausage Festival, Grand Final Long Weekend), and cultural programming including the Sir Doug Nicholls Walk in partnership with Yalinguth. It also sells electronic and physical gift vouchers redeemable in the bistro or bar. Ancillary revenue lines include co-branded beverage launches (Builders Arms Hotel Molly Rose Amber Ale, June 2023, with local Collingwood brewery Molly Rose Brewing) and charity initiatives such as DineSmart.

The company is privately held and operates under the Trader House Group hospitality portfolio. The technology stack is non-proprietary: a SquareSpace-hosted website, SevenRooms for reservation management, table bookings, event bookings, and gift voucher commerce, and Instagram plus an email newsletter for organic marketing. Revenue is generated entirely through on-premise food and beverage sales, function hire, and gift voucher redemptions, with no online delivery, no proprietary platform, and no disclosed API or data product.

Name

Builders Arms Hotel

Legal name

Builders Arms Hotel

Website

https://buildersarmshotel.com.au

Company type

Private

Founded year

1853

Operating status

Operating

Headcount range

1–10 employees

Short description

Builders Arms Hotel is a 170-year-old heritage pub in Fitzroy, Melbourne, operating a single venue with a public bar, bistro, and two private event spaces serving locals with weekly food specials, private functions, and recurring cultural programming.

Ownership category

akta.pro rank

Product category

Pub Hospitality and Dining

NAICS

Drinking Places (Alcoholic Beverages) (7224)

akta.pro primary industry

Bars & Pubs (Non-Music) (MPAGAIAC)

Keywords

• Pub hospitality services
• Casual dining venue
• Private event hosting
• Bar and bistro
• Function room hire

Headquarters

HQ city

Fitzroy

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Food and Beverage Sales: Core revenue from bistro dining and bar service including regular specials (Monday Steak Night, Tuesday Chicken Night, Sunday Rôtisserie) and seasonal events.
2. Private Events and Functions: Revenue from hosting private events in the Bowery Room and Private Dining Room, including weddings, birthdays, corporate events, and product launches. Capacity for 20-100 guests depending on format.
3. Gift Vouchers: Sale of gift vouchers redeemable in the Bistro or Bar Dining, available in any denomination as electronic or physical cards.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Builders Arms Hotel is a historic Fitzroy pub operating since 1853 that serves food and drinks across a Public Bar, Bistro, and two private event spaces (Bowery Room and Private Dining Room). The venue runs recurring weekly specials (Monday Steak Night, Tuesday Chicken Night, Sunday Rôtisserie), monthly Pub Trivia, and annual events including the Sausage Festival and Grand Final Long Lunch. It also hosts private functions, weddings, and corporate events for 20-100 guests and sells gift vouchers redeemable at the venue.

Product overview

Builders Arms Hotel is a historic Fitzroy pub offering a unified hospitality experience centered on its Public Bar, Bistro, and two private event spaces (Bowery Room and Private Dining Room). The venue operates as a single establishment with rotating seasonal offerings and recurring weekly specials including Monday Steak Night, Tuesday Chicken Night, and Sunday Rôtisserie. The product portfolio also includes a monthly Pub Trivia night, annual events (Sausage Festival, Grand Final celebrations, DineSmart charity initiative), collaborative beer products (Molly Rose Amber Ale), and gift vouchers. Event spaces are marketed for functions, weddings, and corporate events with capacities ranging from 20-100 guests depending on the space and format.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Bar The main bar area serving drinks, pub fare, and casual dining. Open 7 days from 12pm until late. Features screens for sports viewing and regular specials.
• Bistro Full dining service offering seasonal menus, rotisserie dishes, and pub classics. Changes monthly with seasonal offerings.
• Bowery Room (Private Event Space) Event space overlooking Gore Street and courtyard with open kitchen and vintage tiled bar. Accommodates up to 60 seated guests or 100 for cocktail parties. Suitable for weddings, birthdays, and product launches.
• Private Dining Room Intimate dining room with views over Gertrude and Gore Streets. Features art collection, eclectic objects, and vintage record player with vinyl library. Accommodates up to 20 seated guests or 30 for cocktail parties.
• Monday Steak Night Weekly Monday special from 5pm offering 250g O'Connor striploin with fries and salad for $28, with optional 200g O'Connor eye fillet upgrade.
• Tuesday Chicken Night Weekly Tuesday special from 5pm offering half a free-range rotisserie chicken with seasonal sides for $25.
• Sunday Rôtisserie Weekly Sunday lunch service featuring rotisserie-cooked dishes. Menu changes monthly with seasonal offerings such as wood-roasted O'Connor striploin.
• Monthly Pub Trivia Monthly trivia night hosted by Cam Smith (Triple R food show Eat It), held in the Bistro with team registration at 6:45pm and questions from 7pm.
• Annual Sausage Festival Annual multi-day celebration of international sausage dishes, featuring classic dishes from around the world such as Alsatian, Thai-inspired, and British blood sausage, paired with matching wines and beers.
• Grand Final Long Weekend AFL Grand Final celebration package including Grand Final Eve specials, Bloody Marys, full venue screens, courtyard BBQ, and Grand Final Long Lunch with reserved seating.
• Gift Vouchers Redeemable vouchers available in any amount, valid for Bistro or Bar Dining. Electronic vouchers emailed immediately upon purchase; physical gift cards available at the bar.
• DineSmart Annual fundraising initiative (November-December) supporting grassroots homeless organisations. Venue participates by matching guest donations dollar-for-dollar.
• Builders Arms Hotel Molly Rose Amber Ale Collaborative amber ale brewed exclusively for the venue with Molly Rose Brewing (Collingwood). Citra hops with hints of lime peel, grapefruit and tangerine. Available winter 2023.

Quantifiable outcome

• Serving the community for over 170 years since 1853

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Four partnerships are on record, tiered core and minor.

• YalinguthcoreStrategic or Co-development PartnerLocal Fitzroy organization sharing Aboriginal and Torres Strait Islander perspectives through audio-guided story walk experiences. Builders Arms Hotel has partnered with Yalinguth for several years, hosting events like the Sir Doug Nicholls Walk during AFL's Sir Doug Nicholls Round and Reconciliation Week. Jason Tamiru, grandson of Sir Doug Nicholls, leads walking tours ending at the venue.
• Molly Rose BrewingminorStrategic or Co-development PartnerLocal Collingwood brewery based on Wellington Street, brewing all beers within a couple of kilometres of the venue. Collaborated to create the Builders Arms Hotel Molly Rose Amber Ale, launched in June 2023. Head brewer Nic Sandery worked with the venue to create a custom amber ale referencing tradition within a modern historic public house.
• Trader House GroupcoreOthersParent hospitality group that operates Builders Arms Hotel along with other venues. The group is dedicated to development and creative engagement of crew members, working closely with individuals to reach their full potential.
• SevenRoomscoreTechnology or IntegrationReservation and booking platform used for table reservations, event bookings, and gift voucher subscriptions. The venue's booking links redirect to SevenRooms for reservation management.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• The Corner Hotel: Iconic Richmond pub with multiple bars, bistro, and live entertainment programming. Comparable as a Melbourne pub venue with strong event calendar, food and beverage revenue mix, and event-space hire.
• The Edinburgh Hotel: Long-standing inner-Melbourne pub with bistro, public bar, and private function rooms. Directly comparable as a heritage Melbourne pub combining weekly specials, event programming, and venue hire.
• The Standard Hotel: Historic Fitzroy pub providing pub fare, bar service, and function facilities. Directly comparable neighborhood competitor with similar Melbourne heritage pub operating model.
• The Retreat Hotel: Brunswick-based pub with bistro, bar, and music/event programming. Comparable inner-Melbourne pub with similar mix of regular food specials, events, and venue hire.
• The Terminus Hotel: Historic pub on the corner of Fitzroy and Carlton offering bistro dining, multiple bars, and function spaces. Closest direct comparable in same neighborhood, similar heritage positioning, food + beverage + events model.
• Cherry Tree Hotel: Carlton-based pub offering bistro dining, bar service, and private event hire. Comparable inner-Melbourne pub with similar revenue mix across food, beverage, and functions.
• The Lincoln Hotel: Carlton/Fitzroy-area heritage pub with bistro, bar, and event capabilities. Directly comparable historic inner-Melbourne pub operating a similar multi-space hospitality model.

Broad incumbents

• Merivale: Major Australian hospitality group operating pubs, restaurants, bars, and event venues. Comparable as a broad incumbent with overlapping food, beverage, and event-space offerings in the same competitive set.
• Australian Venue Co. Large Melbourne-based pub and bar operator with a portfolio of heritage and modern venues across the city. Comparable as a scaled incumbent in the same Melbourne pub market.
• Trader House Group: Parent hospitality group of Builders Arms Hotel, operating multiple Melbourne venues. Relevant as a broader incumbent that shares resources, brand, and operating capability with the subject venue.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/buildersarmshotel/?hl=en
• LinkedInlinkedin.com/company/builders-arms-hotel2

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Builders Arms Hotel