What Corner Hotel does

Corner Hotel is a privately-held live music venue and hospitality business located at 57 Swan Street, Richmond, Melbourne, operating since circa 1995 under Swancom Pty Ltd, a related entity of Ticketscout Pty Ltd t/a CG Live. The venue combines a standing-room bandroom hosting local and international artists with a rooftop bar, front bar, kitchen, and five distinct function spaces (City Bar up to 130 standing, Legends Lounge 30 seated, The Deck 50 standing, Beer Garden, and Bandroom for corporate activations). It serves music enthusiasts, sports fans attending MCG/AAMI Park events, private function bookers, and community event-goers, with secondary segments including accessibility-focused patrons. The business generates revenue through ticketed gig sales (via Oztix), food and beverage sales (pub classics, daily specials), function and event hire, and digital gift vouchers. GTM is event-driven: recurring programming — Young Henrys Presents (Saturdays), Red Bull DJ nights (Fridays), trivia, drag bingo, and sports viewings — drives footfall, supported by digital marketing (website, Instagram, Facebook, email newsletter) and partnerships with community music organizations. The venue has no proprietary technology systems, relying instead on third-party ticketing, booking, and payment platforms; it does not use AI/ML capabilities and has not raised external capital.

Name

Corner Hotel

Legal name

Swancom Pty Ltd t/a The Corner Hotel Richmond

Website

https://cornerhotel.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

51–100 employees

Short description

Corner Hotel is a 30-year Melbourne live music venue and pub in Richmond offering a bandroom, rooftop bar, and five private function spaces, serving music fans, sports crowds, and private event bookers via ticketed gigs, F&B, and venue hire.

Ownership category

akta.pro rank

Product category

Live Music Venue and Hospitality

NAICS

Drinking Places (Alcoholic Beverages) (7224), Arts, Entertainment, and Recreation (71)

SIC

Retail-Eating & Drinking Places (5810), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Live Music Venues & Concert Bars (THAFAEAD)

akta.pro secondary industries

Live Music Bars & Venues (CRANACAH), Lounge Bars & Hotel Bars (THAFAEAI), Nightclubs & Dance Clubs (THAFAEAC)

Keywords

• Live music venue
• Hospitality services
• Private function hire
• Bar and restaurant
• Event venue

Headquarters

HQ city

Richmond

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Ticket Sales: Revenue from selling tickets to live music gigs and events in the bandroom. Tickets are sold online via Oztix with booking fees that are non-refundable.
2. Food and Beverage Sales: Revenue from the rooftop bar, front bar, and kitchen serving pub fare including parmas, steaks, and Sunday roasts. Includes daily specials and drink specials.
3. Function and Event Hire: Revenue from renting venue spaces (City Bar, Legends Lounge, The Deck, Beer Garden, Bandroom) for private events, corporate functions, and celebrations.
4. Gift Vouchers: Sale of food and beverage gift vouchers valid for 3 years from date of issue. Sold in $50+ denominations.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

Corner Hotel operates a live music venue and multi-purpose hospitality business in Richmond, Melbourne. The venue hosts live music performances in the Bandroom, operates a rooftop bar and full bar and kitchen service, and rents five distinct private function spaces (City Bar, Legends Lounge, The Deck, Beer Garden, and Bandroom) for corporate events, celebrations, and private gatherings.

Product overview

Corner Hotel is a live music venue and hospitality venue in Melbourne offering multiple distinct products and services. The core offerings include a live music bandroom hosting local and international artists, a full bar and kitchen service, and a rooftop bar with city views. For private events, the venue operates five distinct function spaces: City Bar (corporate events up to 130 guests), Legends Lounge (intimate dining up to 30 guests), The Deck (rooftop garden up to 50 guests), Beer Garden (casual outdoor events), and the Bandroom (large-scale corporate activations). Additional products include food and beverage gift vouchers, online table bookings via OpenTable, and function enquiries via Ivvy. The venue also hosts regular programming including live music showcases, DJ nights, trivia events, and special sporting viewings.

Differentiator

Problem solved

Functional benefit

Products and services

• Live Music Venue and Bandroom The main bandroom hosts live music performances featuring local and international artists. Most shows are general admission standing-room-only, with some gigs offering allocated seating. Also available as a corporate function space with state-of-the-art AV (wireless microphones, LCD screens, zoned sound), two separate bars, private bathrooms, full accessibility, and a private entrance, accommodating large-scale activations.
• Bar and Kitchen

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Young HenryscoreGTM or Marketing PartnerYoung Henrys brewery partnership for the 'Young Henrys Presents' live music series featuring local artists in the Front Bar every Saturday. Celebrates 30th birthday with rotating lineup of local artists including Kingswood, Garage Sale, Lucky, Milly Strange, and Tentendo. Series offers free live music from 4-5pm.
• Red BullcoreGTM or Marketing PartnerRed Bull partnership for 'Front Bar DJs Fueled by Red Bull' featuring rotating lineup of local Melbourne DJs every Friday night. Events include Area 3000, Chor Bazaar, Contrast Radio, Jake Webb + ALLSOP, and others. Partnership part of 30th birthday celebrations.
• OztixcoreChannel Partner/ Reseller/ DistributorPrimary ticketing partner for online gig ticket sales. Handles box office enquiries and customer support. Phone: 1300 762 545.
• TixelminorChannel Partner/ Reseller/ DistributorRecommended official resale platform for sold-out shows. Verified tickets transferred to buyer details for secure purchases.
• OpenTablecoreChannel Partner/ Reseller/ DistributorOnline table booking widget for rooftop reservations. Manages availability, timing, and guest count for walk-ins and reservations.
• ivvycoreChannel Partner/ Reseller/ DistributorFunction enquiry platform for groups of 15 or more. Handles private event bookings, corporate functions, and large group reservations.
• Music Victoria, RRR FM, PBS FMminorGTM or Marketing PartnerMember discount partnerships offering 10% off food and drinks for Music Victoria, RRR FM, and PBS FM members. Valid at bar with membership card. Excludes functions and already discounted items.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• 170 Russell: CBD live music venue attracting the same touring artist circuit and Melbourne gig-going audience. Comparable in genre and demographic, though lacking Corner Hotel's rooftop and function hire breadth.
• The Forum Melbourne: Larger-capacity heritage concert venue in central Melbourne. Competes for mid-tier touring artists and Melbourne live music audiences, but operates at a different scale and without Corner Hotel's pub/function model.

Direct peers

• The National Hotel Richmond: Another CG Live group venue, located in the same Richmond/Swan Street precinct. Competes head-to-head with Corner Hotel for local patrons and overlapping function clientele.
• Howler: Brunswick-based live music and arts venue combining ticketed gigs with bar and function hire. Directly comparable in scale, target demographic, and event-driven revenue model.
• The Prince Bandroom: St Kilda live music venue operated within the Prince complex, hosting touring acts of similar scale to Corner Hotel's bandroom with comparable pub and function trade.
• Northcote Social Club: Sister venue under the same CG Live corporate umbrella, operating an identical live-music-plus-pub-plus-function model in Northcote. Directly comparable in programming approach, F&B pricing, and target demographic.
• The Tote: Iconic Melbourne live music venue in Collingwood with a comparable mid-size bandroom, live touring focus, and pub trading model. Competes directly for the same touring artist pipeline and audience segment.
• The Retreat Hotel: Melbourne pub combining live music, dining, and function hire in inner-city Brunswick. Closely comparable mid-size venue model with similar food specials, gig programming, and customer mix.
• The Croxton Bandroom: Thornbury-based live music venue with similar bandroom capacity, pub offering, and inner-north Melbourne positioning. Comparable operating model for ticketed gigs plus bar service.
• Railway Hotel Fitzroy: Sister CG Live group venue in Fitzroy offering a live music, pub, and function model that directly parallels Corner Hotel's positioning. Shared back-office and group programming make it a close operational peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/thecornerhotel
• Instagraminstagram.com/cornerhotel
• LinkedInlinkedin.com/company/the-corner-hotel

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Corner Hotel