Buisman Makelaars

What Buisman Makelaars does

Buisman Makelaars B.V. is a privately held Dutch residential real estate brokerage (B.V.) founded in October 2010 by the Buisman family, operating from a headquarters in Lelystad (since October 2013) and a branch in Almere. The firm serves individual home buyers and sellers in the Flevoland region through a horizontal set of services: residential sales brokerage with free pre-listing valuations, fixed-fee buyer representation at €3,950 (ex VAT), NWWI-validated property appraisals for mortgage and inheritance purposes, new-construction sales, property search assistance, and referrals to a network of independent certified mortgage advisors.

The business model is transaction- and service-based. The primary revenue stream is commission from property sales intermediated on behalf of sellers; secondary streams include fixed-fee buyer-agent engagements, NWWI-validated appraisal fees, and affiliate referrals from partner mortgage advisors. Listings are distributed primarily through Funda.nl, the dominant Dutch real estate marketplace, with the company website serving as a secondary discovery and lead-capture channel and walk-in offices in Lelystad and Almere handling direct client interaction.

Operationally, the firm is small — five team members, including two NVM-certified brokers/appraisers (Paul Buisman and Diederik Hidding), an assistant broker, an inside-sales veteran, and a family-administered back office — and relies on standard broker software rather than any proprietary technology platform. The firm carries NVM, Vastgoedcert, NRVT, and NWWI certifications, which collectively authorize bank-accepted appraisal reports and signal compliance with Dutch broker professional standards. No AI, software-as-a-service product, or external investor capital is disclosed in the available record.

Name

Buisman Makelaars

Legal name

Buisman Makelaars B.V.

Website

https://buismanmakelaars.nl

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Buisman Makelaars is a family-owned Dutch residential real estate brokerage serving individual home buyers and sellers in Lelystad and Almere via home sales, fixed-fee buyer representation, NWWI-validated appraisals, and mortgage-advisor referrals.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Appraisers (53132)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Buyer Representation Services (BPAJAAAJ)

akta.pro secondary industry

Estate, Gift & Trust Valuation (BPAHANAL)

Keywords

• Residential real estate brokerage
• Property sales services
• Buyer representation
• Property appraisals
• NWWI-validated valuations

Headquarters

HQ city

Lelystad

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Property Sales Commission: Revenue from selling residential properties on behalf of clients. Commission is typically a percentage of the sale price.
2. Property Valuations: NWWI-validated property appraisal reports for mortgage applications, inheritance, family sales, and other purposes.
3. Buyer Representation: Buyer agent services to help clients find and purchase properties, including viewing attendance, negotiations, contract review, and final inspection.
4. Mortgage Advisory Referrals: Partnership with independent mortgage advisors for client referrals on property purchases.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Buisman Makelaars is a Dutch residential real estate brokerage that sells, buys, values, and appraises homes for individual consumers in the Lelystad and Almere regions. Its core services include property sales brokerage with free valuation and Funda marketing, buyer representation at a fixed €3,950 fee, NWWI-validated property appraisals, mortgage advisory via partner referrals, new construction sales, and personalized property search assistance.

Product overview

Buisman Makelaars is a Dutch real estate brokerage operating as a single unified service offering rather than a platform-plus-modules architecture. The company's portfolio consists of seven distinct service offerings: Woning verkopen (home selling with free valuation and Funda marketing), Woning aankopen (buyer's agent service at €3,950), Taxaties (NWWI-validated property appraisals), Hypotheken (mortgage advisory via partner advisors), Nieuwbouw (new construction sales), Woning zoeken (property search assistance), and Gratis waardebepaling (free property valuation as lead generation). These services are offered through offices in Lelystad (since 2013) and Almere (since 2010), with all listings prominently featured on Funda.nl.

Differentiator

Problem solved

Functional benefit

Products and services

• Woning verkopen (Home Selling) Real estate sales service that helps clients sell their home, including a free no-obligation property valuation, marketing on Funda, and support through the full sales trajectory from listing to final transfer.
• Woning aankopen (Home Buying) Buyer's agent service guiding clients through property search, viewings, negotiations, contract review, and final inspection, offered at a fixed fee of €3,950 excluding VAT.
• Taxaties (Property Appraisals) Property valuation services delivered by NVM-certified appraisers, producing NWWI-validated appraisal reports accepted by Dutch mortgage lenders for mortgage applications, succession rights, and family sales.
• Hypotheken (Mortgages) Mortgage advisory service offered through a network of independent, certified mortgage advisors that Buisman Makelaars collaborates with for client referrals on property purchases.
• Nieuwbouw (New Construction) Brokerage service focused on new-build property sales, including advice on new construction developments and the sale of newly built homes.
• Woning zoeken (Property Search) Personalized property search assistance for clients seeking a home, providing tailored support through the buying journey alongside the buyer representation service.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• NVM (Nederlandse Vereniging van Makelaars)coreStrategic or Co-development PartnerNVM membership ensures quality of service through permanent education requirements. Funda platform integration provides prominent property listings. NVM is the largest real estate agents association in the Netherlands.
• NWWI (Nederlands Woning Waarde Instituut)coreTechnology or IntegrationNWWI provides validation and quality control of all appraisal reports issued by Buisman Makelaars, ensuring acceptance by Dutch mortgage lenders.
• FundacoreChannel Partner/ Reseller/ DistributorFunda.nl is the dominant real estate marketplace in the Netherlands. All Buisman Makelaars listings receive prominent placement on the platform.
• VastgoedcertcoreOthersVastgoedcert certification body providing quality assurance for real estate professionals.
• NRVT (Nederlands Register Vastgoed Taxateurs)coreOthersNRVT is the Dutch register for real estate appraisers, ensuring Buisman Makelaars taxateurs meet professional standards.
• Independent Mortgage Advisors NetworkminorChannel Partner/ Reseller/ DistributorBuisman Makelaars works with multiple independent, certified mortgage advisors to provide comprehensive mortgage advice to buyers, generating referral traffic for real estate services.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Re/Max Netherlands: International real estate franchise with a substantial Dutch office network providing residential brokerage, valuations, and mortgage referral services — directly overlapping with Buisman's full-service residential offering but at national scale.

Direct peers

• Makelaarsland: Large Dutch fixed-fee online brokerage offering transparent buyer and seller services nationally. Competes head-on with Buisman's residential sales and buyer-representation offerings, differentiated by a digital-first cost structure rather than local relationships.
• ERA Contect: Largest NVM-affiliated real estate franchise in the Netherlands with a broad office network offering residential sales, purchases, and valuations — directly overlapping with Buisman's full-service brokerage model and NWWI-validated appraisal capabilities.
• HouseHunting: Dutch network of independent real estate brokers offering residential sales, purchases, and appraisals across multiple regions. Directly comparable to Buisman as a multi-office residential brokerage competing on local expertise and Funda visibility.

Regional players

• Van der Sande Makelaars: Established Dutch regional real estate brokerage offering residential sales, purchases, and valuations in a different geography (predominantly Zuid-Holland). Comparable in service mix and NVM-affiliated positioning, illustrating the typical regional peer competing with Buisman in its own territory.
• Ooms Makelaars: Long-standing Dutch regional real estate brokerage serving the Rotterdam/Zuid-Holland area with full-service residential sales, purchases, appraisals, and mortgage advisory — comparable to Buisman as a similarly positioned NVM-affiliated full-service brokerage with mortgage referrals.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/buisman-makelaars

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Buisman Makelaars