Cameron Enterprises

What Cameron Enterprises does

Cameron Group of Companies is a privately-held, family-owned diversified financial services holding company established in 1959, currently operating under the ownership and leadership of the fourth generation of the Cameron family. The group consists of 13 affiliated companies spanning four primary verticals: insurance (American Fidelity Assurance Company, American Public Life, Insurica, American Fidelity International Bermuda), community banking (First Fidelity Bank), HR and benefits administration (Alcott HR, First Financial Group of America, American Fidelity Administrative Services with the AFcomply platform, Woligo Health Solutions), and wealth management (InvesTrust Wealth Management). The group also includes the American Fidelity Foundation for community initiatives and InCite Performance Group, an insurance agency consulting firm.

The combined enterprise serves 1.6 million+ customers across the US and internationally (Latin America and Asia through AFIBL), holds $12.6 billion in total assets, $1.3 billion in equity, and employs approximately 3,400–4,000 colleagues. Revenue is generated through five primary streams: recurring insurance premiums across supplemental health and voluntary products, banking transaction fees from First Fidelity Bank, subscription-based HR and benefits administration, asset-based wealth management fees, and health benefit consulting/planning services. Distribution is omnichannel: direct sales for banking, HR and government solutions; broker/agent networks for insurance brokerage (Insurica among the top 50 US brokers); and international consultant distribution via AFIBL for Latin American and Asian markets.

The business model leverages cross-vertical synergies across insurance, HR, banking and wealth — e.g., ACA compliance software (AFcomply) integrated with benefits administration services for employer clients. The company has grown primarily through acquisition of established brands (First Fidelity Bank in 1986, FFGA in 1994, InvesTrust in 1997, APL in 2000, Alcott HR in 2008, InCite in 2020) and organic founding of new entities (AFAS 2012, Woligo 2021). No external funding rounds, PE/VC investment, or public listing are disclosed; ownership remains concentrated within the founding family.

Name

Cameron Enterprises

Legal name

Cameron Group of Companies

Website

https://cameronenterprises.com

Company type

Private

Founded year

1959

Operating status

Operating

Headcount range

11–50 employees

Short description

Cameron Group of Companies is a privately-held, family-owned holding company established in 1959 operating 13 affiliated financial services firms across insurance, banking, HR/benefits administration, and wealth management, serving 1.6 million+ customers across the US, Latin America and Asia.

Ownership category

akta.pro rank

Product category

Diversified Financial Services

NAICS

Portfolio Management and Investment Advice (523940), Trusts, Estates, and Agency Accounts (525920)

SIC

Investment Advice (6282)

akta.pro primary industry

Corporate & Institutional Trust Services (FSAAANAB)

Keywords

• Diversified financial services
• Supplemental insurance products
• Community banking services
• HR benefits administration
• Wealth management services

Headquarters

HQ city

Oklahoma City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Insurance Premiums: Cameron Group companies including American Fidelity Assurance Company, American Public Life, and Insurica generate revenue through insurance premiums for supplemental health, voluntary insurance, and commercial insurance products.
2. Banking Services: First Fidelity Bank generates revenue through checking, treasury services, loans, investments, and insurance services for commercial and retail clients.
3. HR and Benefits Administration: Alcott HR provides HR compliance, administration, technology, payroll, taxes, employee benefits, training and development services. FFGA provides employee benefit solutions and enrollment services for school systems, hospitals, and government entities.
4. Wealth Management: InvesTrust Wealth Management generates revenue as a full-service retirement savings plan provider and investment management firm for individuals, families, trusts, corporate entities, and charitable organizations.
5. Health Benefit Solutions: American Fidelity Administrative Services provides ACA compliance and health welfare benefit plan analysis. Woligo connects organizations with health and pharmacy benefit solutions. American Fidelity International provides financial protection solutions internationally.

Go-to-market motion2 records

Distribution channels6 records

Marketing channels4 records

Core offering

Cameron Enterprises (operating as Cameron Group of Companies) is a privately-held diversified holding company comprising 13 affiliated companies that deliver integrated health, HR, and financial security solutions. Its portfolio spans supplemental and voluntary insurance (American Fidelity Assurance, American Public Life, Insurica), community banking (First Fidelity Bank), HR compliance and benefits administration (Alcott HR, FFGA, AFAS), wealth management (InvesTrust), health/pharmacy benefit solutions (Woligo), insurance agency consulting (InCite Performance Group), and international financial protection (American Fidelity International Bermuda).

Product overview

Cameron Group of companies operates as a diversified holding company offering a portfolio of integrated financial services through 12+ subsidiary brands. The offering is structured as a platform-plus-subsidiaries model, where Cameron Group serves as the parent organization connecting distinct companies spanning HR solutions (Alcott HR), insurance brokerage and risk management (INSURICA, American Fidelity Assurance, American Public Life), banking (First Fidelity Bank), employee benefits administration (AF Administrative Services, FFGA), international financial protection (American Fidelity International Bermuda), insurance industry consulting (InCite Performance Group), retirement and wealth management (InvesTrust Wealth Management), and health/pharmacy benefits (Woligo). The portfolio also includes the AFcomply ACA compliance software module and the American Fidelity Foundation for community initiatives.

Differentiator

Problem solved

Functional benefit

Brands

• AFcomply: Online software platform for meeting employer tracking and reporting requirements of the Affordable Care Act (ACA) offered by American Fidelity Administrative Services
• Woligo

Products and services

• Alcott HR Comprehensive HR solution providing HR compliance, administration and technology, payroll and taxes, employee benefits, and training and development for employers.
• American Fidelity Assurance Company Provides employer cost-savings solutions and supplemental insurance benefits to specific industries.
• American Fidelity International (Bermuda) Ltd. Offers high-quality financial protection solutions to individuals throughout Latin America and Asia through an international consultant distribution system.
• American Public Life (APL) Provides supplemental health and voluntary insurance products through a select group of brokers across the country.
• American Fidelity Administrative Services (AFAS) Offers AFcomply online software platform for meeting employer tracking and reporting requirements of the Affordable Care Act (ACA), along with health and welfare benefit plan analysis and consulting services.
• First Fidelity Bank Full-service community bank offering checking, loans, investments, cash management, and insurance services for commercial and retail customers.
• First Financial Group of America (FFGA) Provides employee benefit solutions, administration services, insurance benefit consulting, and enrollment solutions for school systems, hospitals, counties, and city governments.
• INSURICA Among the 50 largest insurance brokers in the US, providing specialized insurance coverage and risk management programs for commercial, employee benefits, and personal clients.
• InCite Performance Group Transforms the Insurance Industry by turning knowledge into action, working 'on' the insurance agency business so clients can thrive.
• InvesTrust Wealth Management Full-service retirement savings plan provider and investment management firm for individuals, families, trusts, corporate entities, and charitable organizations.
• Woligo Health Solutions Connects organizations with cost-conscious, customizable health and pharmacy benefit solutions designed for employers, hospitals, and benefit advisors.

Quantifiable outcome

• $3 million+ distributed to non-profit organizations in 2025
• +2 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

13 partnerships are on record, tiered core.

• Alcott HRcoreOthersAffiliated company under Cameron Group providing comprehensive HR solutions including HR compliance, administration and technology, payroll and taxes, employee benefits, training and development. Founded 1987, joined Cameron Group in 2008.
• American Fidelity Administration ServicescoreOthersAffiliated company providing health and welfare benefit plan analysis and consulting services, and ACA compliance assistance. Founded 2012.
• American Fidelity Assurance CompanycoreOthersAffiliated company providing employer cost-savings solutions and supplemental insurance benefits to specific industries. Founded 1960.
• American Fidelity FoundationcoreOthersAffiliated foundation dedicated to improving quality of life in Oklahoma City and beyond, supporting education, health and welfare, arts and culture, and civic and economic development. Founded 1985.
• American Fidelity International (Bermuda) Ltd.coreOthersAffiliated company offering high-quality financial protection solutions to individuals throughout Latin America and Asia through international consultant distribution system. Founded 2000.
• American Public Life (APL)coreOthersAffiliated insurance company offering supplemental health and voluntary insurance products through select broker partners nationwide. Founded 1945, joined Cameron Group in 2000.
• First Fidelity BankcoreOthersAffiliated full-service community bank with solutions for commercial and retail customers including checking, loans, investments, and cash management services. Founded 1920, joined Cameron Group in 1986.
• First Financial Group of America (FFGA)coreOthersAffiliated company providing employee benefit solutions, administration services, insurance benefit consulting, and enrollment solutions for school systems, hospitals, counties and city governments. Founded 1966, joined Cameron Group in 1994.
• InCite Performance GroupcoreOthersAffiliated company transforming the Insurance Industry by turning knowledge into action, working on the insurance agency business so clients can thrive. Founded 2015, joined Cameron Group in 2020.
• InsuricacoreOthersAffiliated company among the 50 largest insurance brokers in the US, providing specialized insurance coverage and risk management programs for commercial, employee benefits and personal clients. Founded 1959.
• InvesTrust Wealth ManagementcoreOthersAffiliated full-service retirement savings plan provider and investment management firm for individuals, families, trusts, corporate entities and charitable organizations. Founded 1985, joined Cameron Group in 1997.
• Woligo Health SolutionscoreOthersAffiliated company connecting organizations with cost-conscious, customizable health and pharmacy benefit solutions designed for employers, hospitals, and benefit advisors. Founded 2021.
• American Fidelity CorporationcoreOthersHolding company providing financial services, insurance, and HR support to employers, employees, and trade association members in the US and internationally. Also develops real estate and provides support services to all Cameron companies. Founded 1974.

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Hub International: Large private insurance brokerage with comparable commercial, employee-benefits, and personal-lines offerings. Closely aligned with INSURICA in business model and mid-market focus.
• Brown & Brown: Public U.S. insurance brokerage with a sizable employee-benefits and commercial-lines franchise. Most directly comparable to INSURICA across brokerage services and risk-management programs.
• TriNet: PEO providing HR, payroll, benefits, and compliance to SMB employers. Directly comparable to Alcott HR's core offering and customer profile.
• Unum Group: Provider of supplemental disability, life, and voluntary benefits — directly comparable to American Fidelity Assurance and American Public Life on worksite and supplemental insurance products.
• CNO Financial Group: Holding company focused on supplemental health, life, and retirement products for middle-income Americans. Closely mirrors the AFL/APL positioning within Cameron Group.
• USI Insurance Services: Privately-held top-10 U.S. commercial insurance brokerage with supplemental, worksite, and employee-benefits practices. Directly comparable to INSURICA on brokerage scale and benefits-broker mix.

Broad incumbents

• ADP: Largest U.S. payroll and HR-services provider. Comparable to Alcott HR on payroll, tax, benefits administration, and ACA-adjacent compliance.
• Aflac: Category-leading supplemental insurance carrier with deep worksite and broker distribution. Comparable to American Fidelity Assurance and APL on supplemental/voluntary product suite.
• Arthur J. Gallagher & Co. Global insurance brokerage and risk-management firm with deep benefits brokerage. Comparable to the broader Cameron insurance franchise though much larger and publicly traded.
• Paychex: Large public payroll, HR, and benefits-administration provider to SMBs. Overlaps with Alcott HR and FFGA on payroll, benefits admin, and HR compliance for small employers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/cameron-enterprises

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cameron Enterprises