Centre du Camion Denis inc

What Centre du Camion Denis inc does

Centre du Camion Denis inc is a private, family-operated heavy-vehicle dealership and full-service truck repair center headquartered in Rimouski, Quebec, operating since 1986 as part of the Technodiesel "T²" family of companies. The business operates two Rimouski locations — a main service and parts facility at 200 Montée Industrielle-et-Commerciale and the OK Pneus Rimouski tire center at 205 Rue des Négociants — and serves commercial trucking fleets, owner-operators, and adjacent verticals including construction, agriculture, forestry, mining, and recreational vehicles across Eastern Quebec, with scheduled free delivery routes reaching Gaspésie, Bas-Saint-Laurent, and the Côte Sud. The core technical capability is multi-brand truck repair and parts distribution: certified as a Freightliner dealer and Elite Support facility since 2016, it carries over 2 million OEM and aftermarket parts supplied by 150+ vendors, performs multi-brand warranty work (Detroit, Cummins, Caterpillar, Allison), and operates specialized equipment including laser alignment, hydraulic fabrication, refrigeration service, SAAQ mobile inspection, and on-site U-bolt manufacturing. The 24/7 emergency towing relationship with Remorquage Provincial Jacques D'Anjou and participation in the Quebec Ecocamionnage financial aid program extend the service envelope beyond the physical workshop.

Revenue is generated from five streams: hardware parts resale (the largest, given SKU breadth), repair and maintenance labor (engines, transmissions, hydraulics, bodywork, refrigeration, SAAQ/P.E.P. inspections), tire sales and retreading through OK Pneus Rimouski, trailer rental and storage with optional reefer units, and warranty administration. Pricing is quote-based and not publicly disclosed. The go-to-market is enterprise field sales anchored on the physical Rimouski location, augmented by digital parts ordering via the Excelerator portal, a monthly newsletter and promotional circular, a Facebook presence, and a driver lounge amenity that captures post-sale customer time. The company is led by Co-CEO Caroline Thuot (Technodiesel family) with Branch Director Maxime Chamberland running Rimouski operations, supported by a documented management team of nine named roles across workshop, counter, inventory, HR, IT, and business development. No external investor or PE ownership is indicated.

Name

Centre du Camion Denis inc

Legal name

Centre du Camion Denis inc

Website

https://camiondenis.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Short description

Centre du Camion Denis inc is a private Freightliner dealer and multi-brand heavy-truck repair and parts center in Rimouski, Quebec, serving commercial trucking fleets and owner-operators across Eastern Quebec since 1986, with a wholly-owned OK Pneus tire subsidiary and scheduled regional delivery routes.

Ownership category

akta.pro rank

Product category

Heavy Vehicle Repair Services

NAICS

Specialized Automotive Repair (811114), Automotive Equipment Rental and Leasing (5321)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013), Motor Vehicle Parts & Accessories (3714), Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Tire, Wheel-End & Alignment Service (HD-Specific) (TLAKABAM)

Keywords

• Heavy vehicle repair
• Truck parts distribution
• Commercial tire services
• Freightliner dealer
• Trailer rental

Headquarters

HQ city

Rimouski

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Parts Sales (OEM & Aftermarket): 2 million parts in inventory from 150+ suppliers covering all truck and trailer brands. Includes transmissions, differentials, air conditioning, refrigeration, and general truck parts.
2. Repair & Maintenance Services: Multi-brand truck repair including engines, transmissions, hydraulics, bodywork, trailers, and refrigeration units. Includes SAAQ inspections and P.E.P certifications.
3. Tire Services (OK Pneus): Tire sales, installation, balancing, retreading, and mobile service for trucks, agricultural, industrial, and OTR vehicles. Certified Firestone dealer.
4. Trailer Rental & Storage: Warehouse trailer rental for storage or handling with optional reefer units. Short, medium, and long-term rentals available.
5. Multi-Brand Warranties: Warranty services covering Freightliner, Detroit, Cummins, Caterpillar, Allison, and other brands

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

Centre du Camion Denis is a full-service heavy vehicle truck repair, parts, and tire center operating as an authorized Freightliner dealer and Elite Support certified facility since 2016. The company services all truck and trailer brands through mechanical and structural repair (engines, transmissions, hydraulics, bodywork, refrigeration, bodywork), parts distribution (over 2 million OEM and aftermarket parts from 150+ suppliers), and tire services via its OK Pneus Rimouski subsidiary. It also provides SAAQ heavy-vehicle inspections, custom ELCARGO tarp and canvas fabrication, and used warehouse trailer rentals for commercial fleets in Eastern Quebec.

Product overview

Centre du Camion Denis is a truck dealership and full-service heavy vehicle repair center (Freightliner dealer, certified since 2016 under Freightliner's Elite Support program) serving eastern Quebec since 1986. The core portfolio consists of two main divisions: (1) Pièces (Parts) — over 2 million OEM and aftermarket parts in inventory from 150+ suppliers for all truck and trailer brands, covering transmission/differentials, air conditioning/refrigeration, and custom Elcargo canvas tarps; and (2) Réparation (Repair) — full mechanical repair, engine rebuilding, bodywork, hydraulic fabrication, refrigeration, SAAQ inspections, and 24/7 emergency service. Adjacent offerings include OK PNEUS Rimouski (tire recap, sales, and mobile service, Firestone certified), trailer rental (used warehouse trailers with optional reefer), and a driver lounge amenity.

Differentiator

Problem solved

Functional benefit

Products and services

• OEM & Aftermarket Truck Parts (Pièces) Distribution of over 2 million OEM and aftermarket truck and trailer parts sourced from 150+ suppliers, covering all major brands including transmission, differential, air conditioning, refrigeration, and general truck parts. Available in-person, by phone, by email, and through the Excelerator online portal for commercial accounts.
• Multi-Brand Truck Repair (Réparation) Full-service multi-brand truck and trailer mechanical repair covering engine sales/rebuilding, transmission service, hydraulics, bodywork, refrigeration units, laser alignment, SAAQ inspections, P.E.P certifications, and 24/7 emergency service. Targeted at commercial fleets and owner-operators in Eastern Quebec.
• OK Pneus Rimouski Tire Services Tire sales and service subsidiary operating as a certified Firestone dealer; offers recap (retreading), new tire sales, installation, balancing, mobile on-site service for farm, forestry, mining, and industrial customers, and RV tire services.
• Used Warehouse Trailer Rental (Remorques Usagées) Rental of used warehouse trailers for storage or handling, with optional reefer (refrigerated) units, available on short, medium, and long-term terms, plus parking space rental. Targeted at logistics, freight, and storage customers in the Rimouski region.
• Carrier Refrigeration & Air Conditioning Services Sales, repair, and parts service for Carrier transport refrigeration and truck air conditioning systems, including integration with Thermo King units using Series 20 parts. Serves fleets requiring reefer maintenance and compliance.
• ELCARGO Custom Canvas Transport Systems Official ELCARGO distributor for custom canvas and tarp systems for dump trucks and trailers, including replacement covers, made-to-measure dimensions and colors, and stainless steel grommet installation.
• Elite Support Express Assessment Program Freightliner Elite Support Express Assessment delivering a two-hour preliminary vehicle evaluation covering repair needs, parts availability, cost estimate, and repair time estimate, with annual recertification of Elite Support standards.

Quantifiable outcome

• Two-hour preliminary vehicle evaluation guarantee through Elite Support program
• +2 more outcomes

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• FreightlinercoreChannel Partner/ Reseller/ DistributorAuthorized Freightliner dealer providing sales, service, and warranty support for Freightliner trucks. Benefits from Elite Support certification program and Freightliner technician training.
• ELCARGOcoreChannel Partner/ Reseller/ DistributorOfficial distributor of ELCARGO canvas and tarp systems for dump trucks. Provides custom tarp solutions and replacement canvas for dump beds.
• CarriercoreTechnology or IntegrationCarrier provides refrigeration units and air conditioning systems. Centre du Camion Denis integrates Carrier quality into Thermo King units with Series 20 parts, and provides repair and parts services.
• FirestonecoreChannel Partner/ Reseller/ DistributorCertified Firestone dealer providing tire sales and related services for commercial and industrial vehicles.
• DetroitminorChannel Partner/ Reseller/ DistributorMulti-brand warranty provider for Detroit engines alongside Freightliner, Cummins, Caterpillar, and Allison.
• CumminsminorChannel Partner/ Reseller/ DistributorMulti-brand warranty provider for Cummins engines. Engine sales, refurbishment, and repair services.
• Remorquage Provincial Jacques D'AnjoucoreStrategic or Co-development Partner24/7 emergency towing partner for after-hours truck emergencies. Customers directed to call 1-833-787-0007 for urgent service outside regular hours.
• Technodiesel (Parent Company)coreOthersPart of the Technodiesel family ('T²') which includes over 200 employees across multiple locations. Co-CEO Caroline Thuot leads the family business. Careers page links to Technodiesel Joliette positions.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Peterbilt dealer network: Competing Class 6-8 truck OEM dealer network with parallel parts and service franchises. Comparable in commercial fleet targeting, multi-line warranty work, and regional dealer economics.
• Canadian Tire: Canada-wide broad-line retailer with automotive service centers and tire programs. Comparable on consumer-side tire and parts sales, and on SAAQ-style inspection services, though not focused on heavy-duty commercial truck work.
• Mack Trucks dealer network: Competing heavy-duty truck OEM dealer network offering similar full-service truck sales, parts, and repair capabilities. Comparable in target customer (commercial fleets) and service portfolio, but with a different brand-loyalty base.
• Freightliner of Canada (Daimler Truck dealer network): Other authorized Freightliner dealers across Canada operating the same OEM warranty, parts, and service model. Directly comparable in core product lines (Freightliner sales, Elite Support certification, multi-brand warranty work).
• Volvo Trucks Canada dealer network: Competing heavy-duty truck OEM dealer network offering parallel sales, parts, and service capabilities. Comparable in multi-brand warranty work, parts supply, and SAAQ-style inspection authority, but competing for the same fleet customers.
• OK Tire: Canadian franchise tire and automotive service network with commercial-truck tire programs. Comparable to OK Pneus on the commercial and OTR tire side, and competes for the same fleet tire-spend wallet in Eastern Quebec.

Others

• NAPA Auto Parts: Canada-wide aftermarket parts distributor serving both retail and commercial customers. Comparable to Centre du Camion Denis on the wholesale/aftermarket parts side, though less focused on heavy-duty commercial truck specialization.
• Uni-Select / Bumper to Bumper: Canadian wholesale automotive parts distributor operating the Bumper to Bumper network. Comparable to Centre du Camion Denis on parts distribution, with some overlap on commercial-vehicle categories and Quebec market presence.

Direct peers

• Technodiesel (Joliette): Sister location within the same T² family of companies, operating as another heavy-duty truck service and parts dealer. Directly comparable in product mix (Freightliner, multi-brand warranty work, parts) and benefits from shared purchasing and management with Centre du Camion Denis.

Regional players

• Pneus Touchette: Quebec-based regional tire retailer and service chain. Comparable to OK Pneus Rimouski in tire sales, retreading, and commercial/industrial tire offerings, though with broader geographic reach across Quebec.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CentreDuCamionDenis
• LinkedInlinkedin.com/company/centre-du-camion-denis-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Centre du Camion Denis inc