Camp Sarraka

What Camp Sarraka does

Camp Sarraka is a privately-held, founder-operated day camp serving children ages 5-13 in Arlington, Virginia. Founded in 2012 by brothers Jake and Brody Karton originally as Camp SCAM (Sports, Crafts, And Memories), the business was incorporated and rebranded under its current name in 2022. The company operates three physical sites — Faith Lutheran Church (FLC, ages 5-7.5), the Unitarian Universalist Church of Arlington (UUCA, ages 7-13 across Beluga Whales, Bull Sharks, and Sea Otters cohorts), and Our Savior (general population, weeks 1-8). Core programs include a 10-week summer camp (June 22 – August 28) and school-year camps on Arlington County closure days, supplemented by a Counselor-in-Training (CIT) leadership track for teens and a "Sarrakaships" scholarship program run in partnership with 501(c)(3) nonprofit 1st Road South. Daily programming emphasizes sports (street hockey, Capture the Flag, dodgeball), arts (T-shirt design, comic books), and structured character-building routines such as "sticker time" recognition of hustle, leadership, and kindness.

The underlying technology stack is intentionally lightweight: enrollment runs on the third-party CampBrain registration platform with structured registration windows, waitlist management, and deposit processing ($50/week per camper due by February 13); staff access a Replit-hosted counselor portal; and the website hosts a parent handbook library and a daily-updated Instagram feed. A wholly-owned subsidiary, Sarraka Academy, has begun to extend the brand into digital education with two 2025 product launches — an interactive Rubik's Cube tutorial and an SAT prep website — both hosted on Replit. There are no proprietary software patents, AI/ML systems, or platform APIs disclosed.

The revenue model is direct-to-consumer weekly tuition priced at $475/week for summer camp, $120/day (or $465/week) for school-year camps, and $200/week for new CITs (returning CITs attend free), with optional before-care (+$50/week summer / +$15/day school-year) and after-care (+$75/week summer / +$15/day school-year) add-ons. Distribution is self-serve via the CampBrain platform, supported by organic social (Instagram), parent testimonials, and word-of-mouth referrals. The customer base is granular individual Arlington-area families — there are no enterprise or institutional accounts — making the business a seasonal, enrollment-driven SMB with low customer concentration but high single-season revenue dependency.

Name

Camp Sarraka

Legal name

Camp Sarraka

Website

https://campsarraka.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Camp Sarraka is a privately-held, founder-operated day camp in Arlington, Virginia serving children ages 5-13 across three church-venue locations, offering 10-week summer programs, school-year camps, and a teen CIT track. Revenue is direct-to-consumer weekly tuition ($475/week summer) via the CampBrain registration platform.

Ownership category

akta.pro rank

Product category

Children's Day Camp Services

NAICS

Sports and Recreation Instruction (61162)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYEDAMALAA

Multi-Activity Enrichment Camps (Academic + Arts + Sports)

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Summer & Holiday Enrichment Camps (Multi-Activity, Academic)

SECONDARYMPAKAJAA

Youth Multi-Sport Camps (General Athletics, Summer Camps)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Camps, Academies & Training Centers

SECONDARYEDAMALAO

Life Skills & SEL Camps (Confidence, Executive Function, Social Skills)

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Summer & Holiday Enrichment Camps (Multi-Activity, Academic)

Keywords

• Children's day camp
• Summer camp programs
• School break childcare
• Youth sports programs
• Camp registration services

Headquarters

HQ city

Arlington

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Summer Camp Registration Fees: Weekly summer camp fees at $475 per week per camper. Additional revenue from optional before-care ($50/week) and after-care ($75/week) services. The primary revenue stream is per-week camp attendance.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Camp Sarraka runs full-day recreational day camps for children ages 5-13 in Arlington, Virginia, including a 10-week summer program (June 22 - August 28) at three church-based locations and school-year camps on Arlington County school closure days. Programming emphasizes sports, arts and crafts, themed challenges, and character development, with optional before-care and after-care add-ons and a Counselor-in-Training track for teens. A scholarship program (Sarrakaships) is offered in partnership with nonprofit 1st Road South.

Product overview

Camp Sarraka operates as a day camp program for children, offering a unified set of programs centered around physical activity, creativity, and character development. The core offerings include Summer Camp (a 10-week summer program at three Arlington, VA locations) and School-Year Camps (full-day programs during school closures). Add-on programs include a Counselor in Training (CIT) leadership program and Sarrakaships scholarship program. The company has recently expanded into digital education under the 'Sarraka Academy' sub-brand, which currently includes a Rubik's Cube Tutorial and SAT Prep Website. All programs emphasize sports, crafts, teamwork, and kindness in an inclusive environment for children ages 5-13.

Differentiator

Problem solved

Functional benefit

Brands

• Sarraka Academy: Educational program offering Rubik's Cube tutorials and SAT preparation resources

Products and services

• Summer Camp

Named customers4 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• 1st Road SouthcoreStrategic or Co-development Partner1st Road South is a 501(c)(3) nonprofit organization that partners with Camp Sarraka to provide 'Sarrakaships' - scholarships for children who cannot afford to attend summer camp or after-school programs. This partnership enables financial accessibility for families in need, allowing Camp Sarraka to fulfill its mission of inclusive programming for all children.

Scale indicators3 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Snapology: Franchised STEAM enrichment program using LEGO bricks and technology for camps, classes, and workshops for children ages 3–14 — comparable supplemental enrichment and day-camp overlap.
• Engineering For Kids: Franchised STEM-enrichment provider offering after-school classes and summer camps in engineering, robotics, and coding for elementary and middle-school children — comparable supplemental enrichment model.
• Mad Science: Franchised science-enrichment provider with summer camps, in-school programs, and birthday parties targeting elementary-age children — comparable themed-activity and counselor-led delivery.
• The Little Gym: Franchised children's activity and enrichment program with summer camp offerings that combine physical activity, creativity, and social development for the same 5–13 age range Camp Sarraka serves.
• iD Tech: Long-running provider of technology and STEM summer day camps for kids and teens, sharing Camp Sarraka's structured-programming and counselor-mentorship model for school-age children.
• Camp Invention: National summer STEM/creativity day-camp program for elementary-age children operated by the National Inventors Hall of Fame; comparable multi-activity enrichment format to Camp Sarraka.
• Steve & Kate's Camp: National premium day-camp operator serving similar elementary-age children with a flexible, all-inclusive pricing model and a philosophy centered on letting kids choose their own activities — directly comparable to Camp Sarraka's day-camp format and inclusive ethos.
• Club SciKidz: Operates STEM-focused day and summer camps for children ages 4–15, combining science experiments, robotics, and creative projects — overlapping with Camp Sarraka's blend of sports, arts, and themed challenges.

Others

• Kiddie Academy: National franchised educational-childcare provider that also runs summer camp and school-break programming for young children; adjacent rather than directly competing with Camp Sarraka's older age band but relevant for parent-customer overlap.

Broad incumbents

• YMCA of Metropolitan Washington: Regional YMCA operator offering broad summer day-camp, after-school, and youth development programs across the DC metro — directly competes for the same Arlington parent demographic and provides a broad-incumbent comparison for scale and program breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/campsarraka
• LinkedInlinkedin.com/company/camp-sarraka

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Camp Sarraka