Carl's Jr. Australia

What Carl's Jr. Australia does

Carl's Jr. Australia, legally CKE Restaurants Australia Pty Ltd, is a quick-service restaurant (QSR) franchise operator and brand steward for the Carl's Jr. brand across Australia. The company entered the Australian market in 2016 with its first restaurant in Bateau Bay, New South Wales, and has since expanded to 40-plus locations across four states (Victoria, New South Wales, Queensland, and South Australia), headquartered in Melbourne under the global parent CKE Restaurants (Carl Karcher Enterprises). The core menu comprises chargrilled and Angus beef burgers (100% Australian beef), hand-breaded chicken products, chicken stars, sides, hand-scooped ice cream shakes, breakfast items, and a free-refill beverage bar. The franchise model is the primary growth mechanism, with active solicitation of experienced QSR operators for new and existing restaurants nationwide. Technology infrastructure is limited to a proprietary MyCarl's mobile application for direct ordering and app-exclusive deals, alongside delivery partnerships with DoorDash and Uber Eats and a store locator widget. The company operates ~209 employees, primarily in franchise support and corporate functions, with revenue driven by franchise fees, royalties, marketing fund contributions, and (where applicable) company-operated unit sales. A complementary community program, Club Cash Bonanza, channels 20% of host-event sales back to local clubs and awards grants.

Name

Carl's Jr. Australia

Legal name

CKE Restaurants Australia Pty Ltd

Website

https://carlsjr.com.au

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

101–250 employees

Short description

Carl's Jr. Australia (CKE Restaurants Australia Pty Ltd) is a franchise-operated quick-service restaurant chain offering chargrilled burgers, hand-breaded chicken, and shakes across 40-plus locations in four Australian states, serving individual consumers through dine-in, drive-thru, delivery, and a proprietary mobile app.

Ownership category

akta.pro rank

Product category

Quick-Service Restaurant

NAICS

Limited-Service Restaurants (722513)

SIC

Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Burger QSR (THAFAAAA)

Keywords

• Quick service restaurants
• Fast food chain
• Burger restaurant
• Franchise restaurant
• Food delivery service

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Restaurant Food Sales: Revenue generated from food sales at company-owned and franchised Carl's Jr. restaurants across Australia.
2. Franchise Fees: Revenue from franchise operators who pay to open and operate Carl's Jr. restaurants in Australia.
3. Delivery Platform Orders: Commission-based revenue through delivery partnerships with DoorDash and Uber Eats.

Pricing tiers

Distribution channels4 records

Marketing channels6 records

Core offering

Carl's Jr. Australia operates a quick-service restaurant (QSR) chain serving flame-grilled burgers, hand-breaded chicken, hand-scooped ice cream shakes, sides, and breakfast items across 40-plus franchised locations in Victoria, New South Wales, Queensland, and South Australia. The business combines company-owned and franchise-operated dine-in, takeaway, drive-thru, and delivery channels through its proprietary MyCarl's app and partnerships with DoorDash and Uber Eats.

Product overview

Carl's Jr. Australia is a quick-service restaurant chain offering a diverse menu of flame-grilled burgers and chicken products. The core product portfolio includes premium 100% Australian Angus Beef Burgers (Angus Beef line), classic Chargrilled Beef Burgers, Hand-Breaded Chicken items, Veggie & Salad options, Tasty Sides, Hand-Scooped Desserts and Shakes, and breakfast items. The company operates the MyCarl's mobile app for online ordering and exclusive deals. The business model combines company-owned and franchise restaurants across Australia, with active expansion through franchise opportunities.

Differentiator

Problem solved

Functional benefit

Products and services

• MyCarl's Mobile App Mobile application offering exclusive app-only deals, online ordering, and loyalty rewards for Carl's Jr. customers in Australia.
• Angus Beef Burgers Premium burger line made with 100% Australian Angus beef, featuring Original, Double Original, Jalapeno, Hawaiian, Western Bacon, Double Western Bacon, and Low Carb variants.
• Chargrilled Beef Burgers Classic chargrilled beef burger menu including Famous Star with Cheese, Super Star with Cheese, Western Bacon Cheeseburger, The Big Carl, California Classic, Tradies Burger, Cheeseburger, and Double Cheeseburger.
• Hand-Breaded Chicken Chicken products using a proprietary four-step breading process, including Hand-Breaded Chicken Fillet, Hawaiian Chicken, Hand-Breaded Chicken BLT, and Hand-Breaded Chicken Tenders with dipping sauces.
• Chicken Stars Crispy star-shaped chicken nuggets available in portions of 3, 6, 10, or 20 pieces, served with ketchup, ranch, BBQ, or mayonnaise dipping sauces.
• Veggie & Salad Vegetarian and health-conscious options including Side Salad, Veggie Star with Cheese, and Crispy Chicken Salad.
• Tasty Sides Side dishes including Natural Cut Fries, Waffle Fries, Beef Chili Cheese Fries, Jalapeño Poppers, and Onion Rings.
• Hand-Scooped Desserts Dessert offerings including Hand-Scooped Ice Cream Shakes in Chocolate, Vanilla, Oreo, and Strawberry flavors, Ice Cream Sundaes, Chocolate Chip Cookies, and Ice Cream Sandwiches.
• Unskippable Breakfasts Breakfast menu available at participating restaurants until 10:30 am, featuring Breakfast Burger, Bacon Egg & Cheese Roll, Beef Egg & Cheese Roll, Potato Bites, and 100% Arabica Coffee.
• Franchise Opportunities Franchise program seeking experienced QSR operators for new and existing restaurants across Australia.

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

One partnership is on record.

• DoorDashcoreChannel Partner/ Reseller/ DistributorDoorDash delivery partnership enabling customers to order Carl's Jr. products for home delivery. Available through the DoorDash platform in Australia.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Grill'd: Australian premium burger chain (~150+ restaurants) positioned around healthier, locally sourced ingredients. Competes with Carl's Jr. for premium-burger occasion and higher-income consumer segments.
• Nando's Australia: Peri-peri chicken QSR chain (~170+ restaurants) competing in the same casual dining and chicken category as Carl's Jr. Australia's hand-breaded chicken range.
• Red Rooster: Australian-owned chicken-focused QSR with ~360 restaurants. Overlaps with Carl's Jr. on chicken, burgers, and family meal occasions, with a strong regional presence in suburban and regional Australian markets.
• Burger Urge: Australian-grown premium burger chain competing on quality ingredients and chef-crafted burgers. Most direct premium-burger positioning comparison to Carl's Jr.'s Angus line.
• Hungry Jack's: Australian Burger King master franchisee with ~500+ restaurants nationwide. Directly competes with Carl's Jr. on flame-grilled burgers, chicken, and QSR dining, with a much larger and more established Australian footprint.

Broad incumbents

• Subway Australia: Large global QSR (sandwich-focused) with broad Australian distribution. Competes for the same quick-service lunch and dinner occasions as Carl's Jr.
• McDonald's Australia: Dominant QSR incumbent in Australia with ~1,000+ restaurants. Competes with Carl's Jr. across the burger, chicken, and breakfast categories, with vastly superior scale, marketing, and supply chain leverage.
• KFC Australia: Largest chicken QSR in Australia (~700+ restaurants) and a sister Yum! Brands concept. Directly competes with Carl's Jr.'s hand-breaded chicken and chicken tender offerings.
• Domino's Pizza Enterprises: Australian-listed QSR operator (master franchisee for Domino's across multiple regions) with a strong delivery and digital ordering model. Comparable on QSR delivery/digital infrastructure rather than food category.

Emerging players

• Zambrero: Australian-grown QSR chain (~250+ restaurants) expanding in Australia and internationally. Comparable as a scaling Australian franchise QSR operator with a strong digital/app ordering model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/carlsjrau
• Facebookfacebook.com/CarlsJrAU
• Instagraminstagram.com/carlsjrau
• TikToktiktok.com/@carlsjrau
• LinkedInlinkedin.com/company/carl-s-jr-australia

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Carl's Jr. Australia