What Castres Olympique does

Castres Olympique is a French professional rugby union club founded in 1906 and based in Castres, Tarn (Occitanie region). The club competes in the Top 14, France's elite professional rugby division, and in the Investec Champions Cup, the premier European club competition. It fields a senior professional squad, an Espoirs (U23) team, Crabos (U20), Cadets (U18 A/B), an École de rugby (youth academy), a Centre de Formation (training center), and Féminines (women's senior and cadet teams). Home matches are played at Stade Pierre-Fabre, named after the founding partner and historic sponsor Pierre Fabre (pharmaceutical group). The legal entity is SASP Castres Olympique, a Société Anonyme Sportive Professionnelle with declared share capital of €3,577,650 and 123 employees; Pierre-Yves Revol serves as President and Jeremy Davidson as head coach.

The club's commercial offering centers on match-day ticketing (individual match tickets and annual abonnements), an owned e-commerce boutique selling Umbro-supplied official merchandise, and a Stadium Tour experience at Stade Pierre-Fabre priced at €20 per person. Subscription pricing includes a €99 student rate in Tribune Sud Section 31, a 30% reduced rate for under-18s, students, disabled persons, and the unemployed, and a 15% group discount for CSE/works councils and associations ordering 20 or more subscriptions. Stadium Pierre-Fabre hospitality, LED signage, and digital activations form the core inventory sold into B2B sponsorship packages. Direct-to-consumer distribution runs through billetterie.castres-olympique.com, boutique.castres-olympique.com, and physical boutiques at Stade Pierre-Fabre and Chartreuse.

Revenue mechanics span four streams: ticket and match-day revenue, sponsorship and partnerships (Major Partners Pierre Fabre, Newrest, Bigard, Randstad, CCL, Dayde, Tarn, Sud de France; Official Partners Groupama (30-year relationship since 1995), Henner, Debard Automobiles, Leclerc Castres, Samsic, Banque Populaire Occitane, Sud Télématique, Maurelauto.fr, Dexeryl; plus Institutional Partners including Eiffage, Crédit Agricole Nord Midi-Pyrénées, Ville de Castres, Castres-Mazamet Agglomération, Région Occitanie), merchandise, and Stadium Tours. Umbro serves as Official Equipmentier, with Macron also referenced. Customer segments include individual rugby supporters (2,000+ season ticket holders as of 2025/2026), corporate partners across local and national industries, and youth/women's rugby participants. Go-to-market is hybrid direct-to-consumer and event-driven, with the club's sporting performance in Top 14 and Champions Cup functioning as the principal demand engine for tickets, hospitality, and merchandise.

Name

Castres Olympique

Legal name

SASP Castres Olympique

Website

https://castres-olympique.com

Company type

Private

Founded year

1906

Operating status

Operating

Headcount range

101–250 employees

Short description

Castres Olympique is a French professional rugby union club founded in 1906, competing in the Top 14 and Investec Champions Cup, serving individual supporters (2,000+ season ticket holders), corporate sponsors, and youth/women's rugby participants from its Castres, Tarn base.

Ownership category

akta.pro rank

Product category

Professional Rugby Club Services

NAICS

Sports Teams and Clubs (711211), Spectator Sports (7112)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Rugby (Union & League) Leagues (MPAKAAAG)

akta.pro secondary industries

Athlete & Team Sponsorship Deals (Official Partners, Jersey/Kit Sponsors) (MPAKALAA), Sports Collectibles, Fan Gear & Licensed Merchandise Retail (CRAMABAO), Professional & Major League Stadiums (MPAKAEAA)

Keywords

• Professional rugby club
• Top 14 rugby
• Champions Cup rugby
• Match-day ticketing
• Rugby merchandise sales

Headquarters

HQ city

Castres

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D

Revenue model

1. Ticket and Match-Day Revenue: Revenue from selling tickets to Top 14 and Champions Cup matches at Stade Pierre Fabre, including individual match tickets and season subscriptions (abonnements).
2. Sponsorship and Partnerships: Major partners (Partenaires Majeurs) and official partners (Partenaires Officiels) pay for jersey branding, LED signage, digital activations, and hospitality rights. Partners include Pierre Fabre, Newrest, Groupama, Randstad, CCL, and dozens of local/regional businesses.
3. Merchandise and Boutique: Online and physical boutique selling jerseys (Umbro equipmentier), accessories, and fan merchandise. The club's equipmentier Umbro supplies official kits.
4. Stadium Tours: Stadium Tour experiences at Stade Pierre Fabre offered at €20 per person, led by Grégory Andres and former club players, providing behind-the-scenes access.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Castres Olympique operates a professional rugby union club that competes in the Top 14 (French elite league) and the Investec Champions Cup (European competition), playing home matches at Stade Pierre Fabre. Its core sellable offerings to fans are match tickets (individual and season subscriptions/abonnements) and official Umbro-branded merchandise sold through its online and physical boutiques. Complementary offerings include guided stadium tours at Stade Pierre Fabre and sponsorship/hospitality packages sold to corporate partners.

Product overview

Castres Olympique operates as a professional French rugby union club offering a portfolio of services centered on its elite Top 14 and European Champions Cup team. The club's core offerings include match-day ticketing through its dedicated platform, an e-commerce boutique selling official merchandise, and Stadium Tours providing behind-the-scenes access to Stade Pierre Fabre. Additional services encompass media content (podcasts, photo/video galleries) and season ticket memberships. The club maintains teams at professional, Espoirs (youth development), and Féminines (women's) levels, supported by a training center and partnership programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Match Tickets (Billetterie) Online ticketing platform for purchasing individual tickets to Top 14, Champions Cup, and other match events at Stade Pierre Fabre, with subscriber priority windows and pay-as-you-go pricing for fans.
• Abonnements (Season Ticket Memberships) Annual subscription packages for the Top 14 regular season offering reserved seating, installment payment options (3 or 8 installments), reduced rates for students, under-18s, PSH, and unemployed, and 15% group discount for CSE/associations ordering 20+ subscriptions.
• Official Merchandise (Boutique) Online and physical boutique selling official Castres Olympique merchandise including Umbro official kits, replica jerseys, apparel, accessories, and collectibles.
• Stadium Tour (Le Stadium Tour) Guided 1.5-hour behind-the-scenes tour of Stade Pierre Fabre offering access to exclusive match-day areas with historical anecdotes, priced at €20 per person and led by Grégory Andres and former club players; group rates available for 30+ people.
• Corporate Sponsorship and Hospitality Packages Multi-tier B2B sponsorship packages (Major, Official, Premium, Institutional) providing jersey branding, LED/pannel signage, digital activations, and hospitality rights at Stade Pierre Fabre, sold to local, regional, and national corporate partners.

Quantifiable outcome

• 3rd place in Top 14 standings (2025/2026 season)
• +3 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

28 partnerships are on record, tiered official, core, major, institutional and minor.

• PoluxofficialStrategic or Co-development Partner · 3 February 2026Local Tarn brand specializing in intelligent and design lighting (smart luminaires). Polux Original lamp on display at Stade Pierre Fabre (Salon Beauville, presidential loge, Gaillac Vignerons Salon). Signifies local anchored economy and territorial attachment.
• GroupamacoreStrategic or Co-development Partner · 20 August 2025Groupama, major mutual insurance company in France, became Official Partner (Partenaire Officiel) from 2025/2026 season. 30-year partnership with the club (since 1995). Present on player warm-up jerseys. Supports local sports dynamics through Federal Challenge Groupama M14 and Fairplay Trophies.
• NewrestcoreStrategic or Co-development Partner · 20 September 2024Newrest Group, world leader in catering and hospitality with 40,000 employees in 56 countries, became a Major Partner (Partenaire Majeur) for 3 seasons starting 2024/2025. Their logo appears on player match jerseys in Top 14 and Champions Cup. Created in Toulouse by Olivier Sadran.
• NewrestcoreGTM or Marketing Partner · 20 September 2024Newrest Group, leader mondial de la restauration hors foyer, emploie plus de 40 000 personnes dans 56 pays. Partenaire majeur pour 3 saisons avec visibilité sur les maillots en Top 14 et Champions Cup.
• Pierre FabrecoreStrategic or Co-development PartnerPierre Fabre is the primary founding partner and historic sponsor of Castres Olympique. Named after the founder of the Pierre Fabre pharmaceutical group (based in Castres). The group's logo has been associated with the club for decades. Stadium named Stade Pierre Fabre after the group.
• BigardmajorStrategic or Co-development PartnerMajor partner (Partenaire Majeur) of Castres Olympique. French meat processing company with historic ties to the region.
• RandstadmajorStrategic or Co-development PartnerMajor partner (Partenaire Majeur). Randstad is a global HR services and staffing firm operating in France and internationally.
• CCLmajorStrategic or Co-development PartnerMajor partner (Partenaire Majeur). CCL (likely a regional or local company) featured with logo on partner page.
• Dayde / Pépinières DaydemajorStrategic or Co-development PartnerMajor partner (Partenaire Majeur). Dayde (Pépinières Dayde) is a nursery/garden center company based in the region.
• Tarn (Conseil Départemental)majorStrategic or Co-development PartnerMajor partner (Partenaire Majeur). The Tarn departmental council supports the club as a major regional institutional partner.
• Sud de France / Languedoc-Roussillon Midi-PyrénéesmajorStrategic or Co-development PartnerMajor partner (Partenaire Majeur). Regional brand of Occitanie supporting the club's visibility and territorial identity.
• HennerofficialStrategic or Co-development PartnerOfficial Partner (Partenaire Officiel). Henner is a health insurance and provident insurance company operating in France.
• Debard AutomobilesofficialStrategic or Co-development PartnerOfficial Partner (Partenaire Officiel). Local automobile dealership in Castres region.
• Leclerc CastresofficialStrategic or Co-development PartnerOfficial Partner (Partenaire Officiel). E. Leclerc hypermarket chain with a Castres location.
• SamsicofficialStrategic or Co-development PartnerOfficial Partner (Partenaire Officiel). Samsic is a facility management and cleaning services company.
• Banque Populaire Occitane (BPO)officialStrategic or Co-development PartnerOfficial Partner (Partenaire Officiel) and named partner for squad announcements ('Les 23 Olympiens avec la Banque Populaire Occitane'). Regional bank of the Banque Populaire group.
• Sud TélématiqueofficialStrategic or Co-development PartnerOfficial Partner (Partenaire Officiel). Local IT and telecommunications company.
• Maurelauto.frofficialStrategic or Co-development PartnerOfficial Partner (Partenaire Officiel). Regional automobile network (Sud-Ouest) with logo displayed on Champions Cup jerseys. Partnering for European campaign 2025/2026. Historical and faithful partner of the club.
• Dexeryl (Pierre Fabre)officialStrategic or Co-development PartnerOfficial Partner for second half of 2024/2025 season. Dexeryl is a brand specialized in treating skin dryness from the Pierre Fabre group. Logo appears on player jersey shoulders in Top 14 and Champions Cup.
• EiffageinstitutionalStrategic or Co-development PartnerInstitutional Partner. Eiffage is a major French construction and concessions group.
• Crédit Agricole Nord Midi-PyrénéesinstitutionalStrategic or Co-development PartnerInstitutional Partner. Regional bank of the Crédit Agricole group serving the Nord Midi-Pyrénées area.
• Ville de Castres (Municipality)institutionalStrategic or Co-development PartnerInstitutional Partner (Partenaire Institutionnel). The City of Castres is a key local government supporter of the club.
• Castres-Mazamet AgglomérationinstitutionalStrategic or Co-development PartnerInstitutional Partner (Partenaire Institutionnel). The Castres-Mazamet territorial agglomeration supports the club.
• Région OccitanieinstitutionalStrategic or Co-development PartnerInstitutional Partner (Partenaire Institutionnel). The Occitanie regional council is a regional government supporter.
• UmbrocoreStrategic or Co-development PartnerOfficial equipmentier (Fournisseur Officiel). Umbro supplies all official match kits, training gear, and replica jerseys. New 'Third' jersey unveiled for Champions Cup 2025/2026 featuring Occitan cross motif in turquoise.
• MacroncoreStrategic or Co-development PartnerOfficial equipmentier mentioned alongside Umbro. Macron is a sportswear and equipment brand.
• SC AlbigeoisminorStrategic or Co-development PartnerPartnership renewal announced July 2026. Rugby club partner in the Tarn region, reinforcing the '100% Région' territorial network.
• La Dépêche du MidiminorStrategic or Co-development PartnerRegional newspaper partner. Media partner providing press coverage and visibility.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Market position

Strengths5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/castres-olympique-rugby

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Castres Olympique