Centre Du Sport Lac St-Jean Inc

Name

Centre Du Sport Lac St-Jean Inc

Legal name

Centre du sport Lac-St-Jean

Website

https://centredusportlacstjean.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Powersports and Marine Vehicle Dealership

NAICS

Motorcycle, Boat, and Other Motor Vehicle Dealers (44122), Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227), Motor Vehicle and Parts Dealers (441)

akta.pro primary industry

Motorsports & Powersports Gear & Accessories Retail (CRAMABAN)

akta.pro secondary industries

Water Sports & Marine Recreation Retail (Paddle/Surf/Dive/Boat Accessories) (CRAMABAI), Powersports Equipment, Gear & Accessory Rentals (Helmets, Jackets, GPS, Luggage) (THADAHAK)

Keywords

• Recreational vehicle dealership
• Powersports vehicle sales
• Marine and ATV dealer
• Vehicle service and parts
• Boat and snowmobile dealer

Headquarters

HQ city

Alma

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales (New and Used): One-time sale of new and pre-owned recreational vehicles including boats, ATVs, snowmobiles, motorcycles, side-by-sides, electric bikes, and personal watercraft. New vehicle sales are the primary revenue driver.
2. Service and Maintenance: Recurring revenue from vehicle maintenance, repairs, and servicing, specializing in Polaris products. Includes oil changes, inspections, recall management, and warranty work.
3. Parts and Accessories: Sale of replacement parts and aftermarket accessories for vehicles sold, accessible through both physical locations and online parts shop.
4. Financing: Facilitation of vehicle financing through partnered financial institutions and manufacturers such as Yamaha Financial Services, generating referral or commission-based income.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Multi-brand powersports and marine vehicle dealership located in Quebec, Canada, selling new and used boats, ATVs, snowmobiles, motorcycles, side-by-sides, electric bikes, and personal watercraft from several manufacturers. The business also provides repair services, parts and accessories, and financing options to support retail customers throughout the purchase and ownership lifecycle.

Product overview

Centre Du Sport Lac St-Jean Inc is a multi-brand vehicle dealership operating as a single unified business that sells and services recreational vehicles. The company offers a portfolio of complementary product categories: boats (including pontoon and fishing boats from Yamaha, Starcraft, G3, Manitou), ATVs (from Polaris, Yamaha, Arctic Cat, CF Moto), snowmobiles (from Yamaha, Polaris, Arctic Cat), side-by-side vehicles (from Polaris, Kawasaki, Yamaha, CF Moto, Argo), motorcycles and scooters (from Yamaha, Kawasaki, CF Moto), electric bikes (from QuietKat, Sur Ron, Intense), and personal watercraft (from Yamaha). The business also provides service, parts, and financing as supporting services to the vehicle sales operations.

Differentiator

Problem solved

Functional benefit

Products and services

• New and used boat sales

Quantifiable outcome

• 4.7/5 customer satisfaction rating based on client testimonials

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core and minor.

• PolariscoreChannel Partner/ Reseller/ DistributorAuthorized Polaris dealer for off-road vehicles (ORV), snowmobiles, and Timbersled. Polaris RideReady service booking integration. Specializes in Polaris products with dedicated service department using genuine Polaris parts. Stock of Polaris models including RZR, Ranger, General, Sportsman, and XPEDITION.
• YamahacoreChannel Partner/ Reseller/ DistributorAuthorized Yamaha dealer for marine boats, boat motors, motorcycles, ATVs, side-by-sides, personal watercraft (PWC), generators, and snowmobiles. Offers Yamaha Financial Services financing options.
• KawasakicoreChannel Partner/ Reseller/ DistributorAuthorized Kawasaki dealer for motorcycles and side-by-side vehicles (Teryx, Mule).
• Arctic CatcoreChannel Partner/ Reseller/ DistributorAuthorized Arctic Cat dealer for snowmobiles and side-by-side vehicles.
• CFMotocoreChannel Partner/ Reseller/ DistributorAuthorized CFMoto dealer for side-by-sides (UFORCE series), ATVs (CFORCE series), and motorcycles (NK series, IBEX, ZFORCE).
• TaigaminorChannel Partner/ Reseller/ DistributorAuthorized Taiga dealer for electric snowmobiles and outdoor vehicles.
• HusqvarnaminorChannel Partner/ Reseller/ DistributorAuthorized Husqvarna dealer offering motorcycles and off-road bikes.
• Starcraft MarineminorChannel Partner/ Reseller/ DistributorAuthorized Starcraft Marine dealer for pontoon boats.
• JeanneauminorChannel Partner/ Reseller/ DistributorAuthorized Jeanneau dealer for sailing yachts and powerboats.
• G3 BoatsminorChannel Partner/ Reseller/ DistributorAuthorized G3 Boats dealer for fishing boats and jon boats.
• QuietKatminorChannel Partner/ Reseller/ DistributorAuthorized QuietKat dealer for electric bikes (e-bikes) for off-road use.
• SurRang / SurRonminorChannel Partner/ Reseller/ DistributorAuthorized SurRon dealer for electric off-road motorcycles and e-bikes.
• Équinox AventureminorGTM or Marketing PartnerPartnership for snowmobile rental services at St-Gédéon and Lamarche locations. Customers are directed to Equinox Aventure for snowmobile rentals, creating a complementary tourism experience.
• Solutions Médias 360 Inc (SM360)coreTechnology or IntegrationTechnology partner that developed and operates the dealer website (www.centredusportlacstjean.com). Provides the inventory management platform, virtual showroom, service booking integration, and digital marketing infrastructure.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Camping World Holdings: U.S. publicly traded retailer of recreational vehicles, RV parts, and outdoor recreation products with a national multi-location footprint. Relevant incumbent comparable for retail operating model, service/parts economics, and used-vehicle inventory management in the broader recreational vehicle retail space.
• MarineMax: Largest recreational boat and marine retailer in North America. Operates at significantly greater scale across multiple geographies and provides a benchmark for unit economics, service attach rates, and F&I penetration in the marine category the subject company also sells into.
• BRP Inc. Canadian manufacturer of Ski-Doo snowmobiles, Sea-Doo personal watercraft, Can-Am side-by-sides, and Rotax engines. Operates broadly in the same powersports space as a vertically integrated incumbent whose dealer network includes competitors of the subject company.

Direct peers

• Performance Plus Sports & Marine: Quebec recreational vehicle dealer offering powersports and marine products across multiple brand authorizations. Comparable scale and multi-category showroom model serving a similar Canadian consumer base.
• Groupe Performa: Quebec-based multi-brand recreational vehicle dealer carrying motorcycles, ATVs, side-by-sides, snowmobiles, and marine products. Closely comparable regional multi-brand dealership model with similar GTM motion and brand portfolio.
• Sports Marine Plus: Quebec multi-brand dealer focused on marine and powersports categories including boats, personal watercraft, and ATVs. Direct comparable as a regional Canadian recreational vehicle retailer with overlapping product categories.
• Marine Lafleur: Quebec-based marine and powersports dealer with multi-brand authorizations and a similar physical showroom-plus-service business model. Comparable regional dealership competing for overlapping customer segments in Quebec.

Others

• Polaris Inc. U.S. manufacturer of off-road vehicles, snowmobiles, motorcycles, and boats. Direct OEM supplier to the subject company across the Polaris product line and a key dependency. Included as a supplier/ecosystem participant rather than a direct retail competitor.
• Yamaha Motor Canada: Canadian OEM division of Yamaha Motor covering motorcycles, ATVs, side-by-sides, snowmobiles, marine, and personal watercraft. Major authorized-brand supplier to the subject company across multiple product categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/centredusportlsj
• Instagraminstagram.com/centredusportlsj
• TikToktiktok.com/@centre.du.sport.lsj
• LinkedInlinkedin.com/company/centre-du-sport-lac-st-jean-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Centre Du Sport Lac St-Jean Inc