Charlottesville Blues FC

What Charlottesville Blues FC does

Charlottesville Blues FC is a privately held, pre-professional soccer club founded in 2023 and headquartered in Charlottesville, Virginia. It operates men's and women's first teams competing in USL League Two and the USL W League (Chesapeake Division), with its 2024 inaugural season played at St. Anne's-Belfield Stadium (1,500 capacity) and a 2025 move to the 5,000-capacity Charlottesville High School Stadium. The club's core product is the Path2Pro player development model, a vertically integrated pathway spanning youth (camps ages 5–14, private instruction ages 8–18, USL Academy U20 teams launched April 2025 in partnership with Skyline Elite) up through pre-professional first teams, evidenced by the first professional placement of player Josh Kirkland to USL League One's Richmond Kickers in October 2024. Technology infrastructure is operational rather than proprietary: the club runs on SportsEngine SRM for website/roster/scheduling, SportsEngine Play for livestreaming all home matches, SportsEngine Registration for camp enrollment, Square for ticket and merchandise checkout, and YouTube for highlights and post-match content.

The business model is a diversified, community-anchored stack typical of lower-division American soccer. Revenue streams include gate ticket sales ($10 single / $15 doubleheader), Fox Den season tickets at a deliberately accessible $35 for all matches across both teams, tiered community sponsorship ($500 Premier Digital, $1,000 Champions Banner, $3,000 World Cup Sponsor, plus uniform sponsorship), 501(c)(3) Founding Fox Member donations at $350+ with merchandise rewards, summer youth camps at $199/week and one-on-one instruction at $75/hour (6-hour minimum), and a Host Family program that pairs 18–23-year-old players with local families during the May–July season. Customer segments split between college-age aspiring professionals (primary), youth players and their families, local community spectators/donors, and a long tail of regional sponsors. The club is owned by four co-owners (Brian Kuk, Brian Krow, John J. Kuk, Jim Kupec), employs 11 people, and is operationally structured around a short May–July season with strong institutional ties to the University of Virginia men's and women's soccer programs.

Scale signals from the inaugural 2024 season include average attendance of approximately 1,300 per match, a 7-3-2 men's record, a marquee 2-0 defeat of rival Lionsbridge FC that ended a 41-game home unbeaten streak, and recognition as Charlottesville's Finest Magazine "Best Local Attraction" for 2024. No revenue, ARR, funding, or player-contract economics have been disclosed, and the club is not currently capital-raise active in any venture or private equity venue. Strategic priorities evidenced through 2025–2026 are venue expansion, Academy program build-out, coaching-staff upgrade (Brett Teach hired December 2025 as Men's Head Coach), and broader sponsorship diversification across 12+ regional brands.

Name

Charlottesville Blues FC

Website

https://charlottesvillebluesfc.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

Charlottesville Blues FC is a privately held, pre-professional soccer club founded in 2023 in Charlottesville, Virginia, operating men's and women's teams in USL League Two and the USL W League with a vertically integrated youth-to-pro development pathway and community-driven ticketing, sponsorship, and nonprofit funding model.

Ownership category

akta.pro rank

Product category

Pre-Professional Soccer Club

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Sport-Specific Amateur Leagues & Circuits (Non-Professional) (MPAKACAJ)

akta.pro secondary industries

Local Amateur Clubs & Community Sports Organizations (MPAKACAE), Team & Club Coaching (seasonal team coaching) (HSADAEAF)

Keywords

• Pre-professional soccer
• USL League Two
• USL W League
• Youth soccer development
• Community soccer club

Headquarters

HQ city

Charlottesville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Ticket Sales: Revenue from single match and doubleheader ticket sales at the gate. Single matches $10, doubleheaders $15.
2. Corporate Sponsorship: Multiple sponsorship tiers including World Cup Sponsor ($3,000), Champions Banner ($1,000), and Premier Digital ($500). Also includes uniform sponsorship opportunities.
3. Founding Fox Member Donations: 501(c)(3) nonprofit program where individuals donate $350+ to receive merchandise packages. Supports local schools with matched ticket donations.
4. Youth Camps & Training: Summer youth soccer camps for ages 5-14 at $199/week and one-on-one private instruction at $75/hour (6-hour package minimum).
5. Season Tickets: Fox Den Season Ticket Package at $35 covering all matches from May-July 2025 for both USL Two and USL W teams.
6. Host Family Program: Provides housing for players aged 18-23 during season (May-July). Host families receive VIP tickets, merchandise discounts, and training access.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

Charlottesville Blues FC fields pre-professional men's and women's soccer teams competing in USL League Two and the USL W League, respectively. The club operates a Path2Pro development model that connects youth programming to senior competitive teams, and sells matchday tickets, youth camps, sponsorships, and merchandise to local supporters and players in the Charlottesville, Virginia region.

Product overview

Charlottesville Blues FC operates a multi-tiered soccer organization anchored by two pre-professional first teams competing in USL League Two (men's) and USL W League (women's). The club's vertically integrated development model extends to USL Academy U20 teams and youth programming including summer camps and private instruction. Revenue streams include season tickets (Fox Den package), founding memberships, community sponsorships, and host family arrangements for players. The Path2Pro model has successfully launched players to professional contracts, including Josh Kirkland signing with Richmond Kickers.

Differentiator

Problem solved

Functional benefit

Products and services

• Men's Pre-Professional Soccer Team (USL League Two) Competitive men's pre-professional soccer team competing in USL League Two, providing matchday entertainment and a player development pathway for athletes aspiring to professional ranks.
• Women's Pre-Professional Soccer Team (USL W League) Competitive women's pre-professional soccer team competing in the USL W League, offering matchday entertainment and a development pathway for female athletes.
• Youth Soccer Camps

Quantifiable outcome

• First player (Josh Kirkland) signed professional contract with USL League One's Richmond Kickers
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• Skyline ElitecoreStrategic or Co-development Partner · 21 April 2025Joint partnership to establish USL Academy U20 Men’s and Women’s teams. Skyline Elite provides coaching staff including Technical Director Jimmy Tharpe and former professional player Erivaldo Kates-da Silva. Creates vertically integrated pathway from youth to professional soccer.
• Charlottesville High SchoolcoreStrategic or Co-development PartnerMulti-year venue partnership at Charlottesville High School Stadium. School won 2024 Virginia State Championship in boys' soccer. Partnership enables Blues to host home matches with professional-grade facilities and 5,000-person capacity venue.
• St. Anne's-Belfield SchoolminorStrategic or Co-development PartnerOriginal home venue (Frank G. Addonizio Field) for inaugural 2024 season. Capacity of 1,500-1,800. Used for early matches before partnership with Charlottesville High School.
• University of VirginiacoreStrategic or Co-development PartnerUVA men's and women's soccer programs provide talent pipeline and local analytics. Coaches Steve Swanson (women's) and George Gelnovatch (men's) support the initiative. UVA averages 1,800+ fans per game.
• Richmond KickerscoreStrategic or Co-development PartnerUSL League One professional team that signed former Blues player Josh Kirkland. Represents professional pathway destination for Blues players.
• 2026 Title SponsorscoreChannel Partner/ Reseller/ DistributorLimo, TigerSolar, DPZ (Domino's Pizza), Carter-Myers Automotive, Carter Bank & Trust, Five Star Painting, Albemarle Limo, Axial Energy, Torchy's Tacos, Three Notch'd Brewery, Honey Stingers, Boar's Head Resort
• USL (United Soccer League)coreChannel Partner/ Reseller/ DistributorParent organization providing league infrastructure, official brand identity, and competitive framework. Includes USL League Two (men), USL W League (women), USL Academy, and USL PRO23.

Scale indicators11 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Tri-Cities Otters: USL League Two club in the Mid-Atlantic region. Comparable as a recently launched pre-professional club with similar small-staff, community-first operating profile in the same USL league structure.
• Asheville City SC: USL League Two club in Asheville, NC. Comparable as a small-market, community-oriented pre-professional club with a similar revenue profile (ticket sales, sponsorships, camps) and a player-development focus.
• Lionsbridge FC: USL League Two club based in Newport News, VA, competing in the same Chesapeake Division as Charlottesville Blues FC. Most direct comparable — same league tier, same regional market, and explicitly defeated by Blues in the 2024 inaugural season.
• Northern Virginia FC: USL League Two expansion team in the Chesapeake Division, operating in the Virginia market. Direct comparable as a pre-professional men's soccer club in the same league and overlapping regional footprint.
• Charlotte Eagles: Long-running USL League Two club in the Carolinas. Direct comparable as a pre-professional amateur club competing in the same USL League Two league at a similar community-engagement and player-development scale.
• Virginia Beach United: Pre-professional soccer club in the USL pipeline in Virginia Beach. Direct comparable given the same USL League Two / pre-pro tier, similar community-driven model, and shared Virginia regional market.

Broad incumbents

• Greenville Triumph SC: USL League One club in South Carolina. Comparable as an aspirational benchmark — a small-market USL club that has progressed through the pyramid and provides a model for how a Charlottesville Blues FC could scale in attendance and franchise value.
• South Georgia Tormenta FC: USL League One club that rose through the pre-professional tiers. Comparable as a small-market USL franchise that built upward through community support, academy development, and Path2Pro-style player pathways analogous to Charlottesville Blues FC's stated model.
• Loudoun United FC: USL Championship professional club in Northern Virginia, affiliated with MLS side D.C. United. Comparable as a Virginia-based professional club within the broader USL ecosystem that sits one tier above Charlottesville's current USL League Two level.
• Richmond Kickers: USL League One professional club in Richmond, VA. Comparable as the regional professional destination — the Kickers signed Charlottesville's first developed player (Josh Kirkland) and serve as the professional step in the same Virginia soccer pyramid.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@CVLBluesFC
• Facebookfacebook.com/charlottesvillebluesfc
• Instagraminstagram.com/charlottesvillebluesfc
• LinkedInlinkedin.com/company/charlottesville-blues-f-c

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Charlottesville Blues FC