CREST Olympiads
CREST Olympiads, operated by Loyalty Square Analytic Solutions, runs online Olympiad exams for K-12 students across 11+ subjects, partnering with 6,000+ schools in 60+ countries and reaching 1 million users via a webcam-proctored testing platform.
- Company typePrivate
- Founded2018
- HeadquartersGurgaon, India
- Headcount1–10
- GTM typeB2C
- OfferingServices
What CREST Olympiads does
CREST Olympiads is the consumer brand of Loyalty Square Analytic Solutions Private Limited, a Gurgaon, Haryana-based EdTech founded in 2018 that operates online Olympiad examinations for K-12 students. The platform offers 11+ Olympiad subjects across Mathematics, English, Science, Cyber, Reasoning, Drawing, Green Warrior, Mental Maths, Spell Bee (Summer and Winter), and Teacher Olympiads, delivered through a webcam-proctored online testing environment with audio-based assessments for spelling. The company reports a partner network of 6,000+ schools across 60+ countries and approximately 1 million cumulative users since launch, supported by a 20+ member Parent Advisory Board.
The underlying technology stack centers on browser-based exam delivery with video proctoring rather than disclosed AI/ML capability; supplementary products include printed workbooks, downloadable practice worksheets, and live preparation classes distributed through a separate Olympiad Success channel. CREST also runs a WhatsApp channel and content partnerships, including an Oxford Learner's Dictionary tie-up for the Spell Bee Olympiad.
The business model is transactional: students pay an INR 275 registration fee per Olympiad exam, with additional revenue from workbook and practice material sales. Go-to-market is anchored in school partnerships that drive bulk student registrations, supplemented by direct-to-parent channels via EduFund, WhatsApp, and the Parent Advisory Board. The Teacher Olympiads extension introduces an educator buyer, and the recurring seasonal Spell Bee editions raise purchase frequency per student per year.
CREST Olympiads firmographics
Firmographics- Name
- CREST Olympiads
- Legal name
- Loyalty Square Analytic Solutions Private Limited
- Website
- https://crestolympiads.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- CREST Olympiads, operated by Loyalty Square Analytic Solutions, runs online Olympiad exams for K-12 students across 11+ subjects, partnering with 6,000+ schools in 60+ countries and reaching 1 million users via a webcam-proctored testing platform.
- Ownership category
- akta.pro rank
CREST Olympiads industry classification
Industry- Product category
- K-12 Educational Assessment
- NAICS
- Exam Preparation and Tutoring (611691), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Academic Olympiads & Subject Competitions (Science, Math, Informatics) (EDAMAGAE)
- akta.pro secondary industries
- Remote & Live Online Proctoring Platforms (EDAFADAB), Olympiad-Style Proof & Advanced Topics Programs (Number Theory/Combinatorics/Geometry) (EDAMAEAD), Competitive Programming & Algorithms (DSA, Olympiad-Style) (EDAMACAI), Quiz Bowl & Academic Team Competitions (EDAMAGAF)
Keywords
Where CREST Olympiads is headquartered
LocationHeadquarters
- HQ city
- Gurgaon
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
CREST Olympiads business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Personnel, Infrastructure, Supply Chain
Revenue model
- Exam Registration Fees: Primary revenue stream from student exam registration fees. Fee is INR 275 for students studying in India, with country-specific pricing for international students. Two levels of exams (Level 1 and Level 2) with separate registrations.
- Olympiad Workbooks and Books: Sale of preparation workbooks and olympiad books for various subjects and grade levels. Available for purchase through the website.
- Additional Practice Worksheets: Purchase of additional practice worksheet packages (5 worksheets per package) in the same pattern as previous year papers for enhanced preparation.
- Previous Year Papers: Sale of previous year question papers in PDF format for exam preparation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | India Student Exam Fee |
| One time/ perpetual license | Pay-as-you-go | International Student Exam Fee |
| Unit Pricing | Pay-as-you-go | Olympiad Workbooks |
| Unit Pricing | Pay-as-you-go | Additional Practice Worksheets |
| Freemium | Pay-as-you-go | Free Trial |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
CREST Olympiads product offering
Product offeringCore offering
CREST Olympiads operates an online proctored Olympiad examination platform offering 11+ Olympiad assessments across academic subjects (Mathematics, English, Science, Cyber, Reasoning), specialized domains (Mental Maths, Drawing, Spell Bee in Summer and Winter, Green Warrior), and Teacher Olympiads. Students from Nursery to Class 12 take webcam-proctored exams via flexible online slot booking, supported by paid workbooks, previous year papers, and free practice tests. The platform serves 60+ countries through both direct individual student registration and school-based bulk registration channels.
Product overview
CREST Olympiads is an online olympiad examination platform offering a comprehensive portfolio of 11 distinct olympiad products across academic subjects (Mathematics, English, Science, Cyber, Reasoning), specialized domains (Mental Maths, Drawing, Spell Bee in Summer and Winter seasons, Green Warrior for environmental awareness), and teacher-focused assessments. The platform serves students from Nursery to Class 12 across 60+ countries and 6,000+ schools, operating on a fully online exam delivery model with flexible scheduling, webcam proctoring, and two-level examination structure for most subjects. Preparation is supported through workbooks, sample papers, previous year papers, free worksheets, live classes, and an Ask & Answer community platform. The company positions itself as the largest online olympiad globally with claims of innovation in areas such as audio-based Spell Bee rounds, online Drawing Olympiad, and mental mathematics assessments.
Differentiator
Problem solved
Functional benefit
Products and services
- CREST Mathematics Olympiad (CMO) Online proctored mathematics olympiad exam for students from Nursery to Class 10, assessing practical knowledge and problem-solving skills in mathematics.
- CREST English Olympiad (CEO) Online English language olympiad exam for students from Nursery to Class 10, testing vocabulary, grammar, and English proficiency.
- CREST Science Olympiad (CSO) Online science olympiad exam for students from Nursery to Class 10, covering science concepts and practical applications.
- CREST Cyber Olympiad (CCO) Online cyber/technology olympiad exam for students from Class 1 to Class 10, focusing on computer awareness and digital skills.
- CREST Reasoning Olympiad (CRO) Online reasoning olympiad exam for students from Class 1 to Class 10, designed to strengthen aptitude and logical thinking skills not covered in typical school curricula.
- CREST International Drawing Olympiad (CIDO) Online drawing olympiad exam for students from Senior KG to Class 10, featuring themes based on UN Sustainable Development Goals to encourage creativity and environmental awareness.
- International Green Warrior Olympiad (IGWO) Online environmental sustainability olympiad for students from Class 1 to Class 10, focused on climate action and environmental awareness based on UN SDGs.
- CREST Mental Maths Olympiad (CMMO) Online mental mathematics olympiad exam for students from Senior KG to Class 12, testing mental arithmetic and calculation speed.
- CREST International Spell Bee - Summer (CSB) Online proctored spelling bee competition for students from Senior KG to Class 8, featuring audio-based listening rounds and rapid fire sections to assess spelling, meaning, and pronunciation of English words.
- CREST International Spell Bee - Winter (CSBW) Online winter spelling bee competition similar to the Summer version, for students from Senior KG to Class 8, assessing spelling, vocabulary, and pronunciation in British English.
- International Teacher Olympiads Olympiad examinations for teachers including Mathematics, Science, English, and Reasoning Teacher Olympiads, enabling educators to assess and enhance their subject knowledge and teaching skills.
- Olympiad Workbooks Workbooks and practice materials available for purchase to help students prepare for CREST Olympiad exams across all subjects, sold as individual unit books per subject and grade level.
- Sample Papers and Previous Year Papers Purchasable previous year question papers in PDF format and free sample papers for all olympiad subjects and classes, helping students practice and understand exam formats.
- Live Classes Online live classes offered through Olympiad Success platform for additional exam preparation and training support.
Quantifiable outcome
- 1 million users across 60+ countries
- +2 more outcomes
Companies that use CREST Olympiads
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles3 records
CREST Olympiads technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
CREST Olympiads partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- EduFundminorCollaboration with EduFund for education financing and funding support for students participating in olympiad exams.
- 6,000+ Schools WorldwidecoreOver 6,000 schools across 60+ countries partner with CREST Olympiads to enable student participation in olympiad exams. Schools include HillCrest Christian College (Australia), New Millennium School (Bahrain), Yew Chung Intl School (Hong Kong), GEMS Group of Schools, DAV Public Schools, and many more globally.
- Oxford Learner's DictionarycoreOxford Learner's Dictionary is the primary reference dictionary for spellings and meanings in CREST Spell Bee competitions. Any word not found in this dictionary is considered non-existent for test purposes.
- Parent Advisory Board (20+ members)core20+ member Parent Advisory Board consisting of professionals from diverse backgrounds (banking, cybersecurity, legal, education, technology) who provide strategic guidance and community insights for product development and growth.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
CREST Olympiads competitors and assessment
Company assessmentDirect peers
- Unified Council: Unified Council conducts UCO, UCTO, UEO and other olympiads for school students across India. It is a direct peer offering subject-specific olympiads in math, science, English, and cyber through school-based distribution.
- Science Olympiad Foundation (SOF): SOF is India's largest and most established olympiad organization, conducting IMO, NSO, IEO, ICO and other subject olympiads across CBSE/ICSE schools nationally. It is the most direct competitor to CREST, serving the same K-12 olympiad category with similar school-channel distribution.
- Olympiad Success: Olympiad Success provides free preparation resources, sample papers, and live classes for various olympiad exams including CREST's own. It is both a complement (free content for CREST prep) and competitor (adjacent monetization via live classes) to CREST Olympiads.
- SilverZone Foundation: SilverZone conducts iOM, iOS, iOE, iOEL and other international olympiads in India and abroad for K-12 students. It overlaps directly with CREST's subject olympiad portfolio (Math, Science, English, Cyber) and targets the same school partnerships and student exam-fee revenue.
- Indian Talent Olympiad: Indian Talent Olympiad (ITO) is a K-12 olympiad provider offering competitive exams across Math, Science, English and other subjects with strong school penetration in India. It competes head-to-head with CREST on school-based bulk registration and per-student exam fees.
Broad incumbents
- EduFund: EduFund is an education financing platform for Indian parents that has partnered with CREST. While not a direct olympiad competitor, it operates in the adjacent EdTech/payments-for-education category and shares CREST's K-12 parent audience.
- Vedantu: Vedantu is a large Indian K-12 EdTech platform offering live classes, test prep, and assessments. While broader in scope than CREST, it competes for the same parent-student wallet and school partnership slots, with overlapping Olympiad preparation offerings.
Emerging players
- Cuemath: Cuemath is an Indian EdTech company focused on math learning and competitive exam preparation for K-12 students. Its math Olympiad preparation and live class offerings partially overlap with CREST's Math Olympiad (CMO) and Mental Maths (CMMO) products.
- MeritNation: MeritNation is an Indian K-12 learning platform offering online tests, assessments, and study material for CBSE/ICSE students. It overlaps with CREST's online assessment and practice-test offerings as part of a broader learning suite.
Others
- Brainly: Brainly is a global homework-help and peer-learning platform with strong presence in India. It is thematically related as a student learning community (Q&A, leaderboards) that intersects with CREST's Ask & Answer community feature, though it does not directly compete in olympiads.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
CREST Olympiads social profiles
Digital presenceCREST Olympiads financial estimates
Financial estimateRevenue estimate
Valuation estimate
CREST Olympiads leadership team
Management profileNumber of profiles
Profiles1 record
CREST Olympiads funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CREST Olympiads M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CREST Olympiads
What does CREST Olympiads do?
CREST Olympiads operates an online proctored Olympiad examination platform offering 11+ Olympiad assessments across academic subjects (Mathematics, English, Science, Cyber, Reasoning), specialized domains (Mental Maths, Drawing, Spell Bee in Summer and Winter, Green Warrior), and Teacher Olympiads. Students from Nursery to Class 12 take webcam-proctored exams via flexible online slot booking, supported by paid workbooks, previous year papers, and free practice tests. The platform serves 60+ countries through both direct individual student registration and school-based bulk registration channels.
Is CREST Olympiads a public or private company?
CREST Olympiads is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CREST Olympiads founded?
CREST Olympiads was founded in 2018. It employs 1 to 10 people.
Where is CREST Olympiads based?
CREST Olympiads is headquartered in Gurgaon, India, in the Asia region.
How does CREST Olympiads make money?
Four revenue lines are on record. Exam Registration Fees are the primary driver. The others are olympiad Workbooks and Books, additional Practice Worksheets and previous Year Papers.
Who are CREST Olympiads's main competitors?
Direct peers on record are Unified Council, Science Olympiad Foundation (SOF), Olympiad Success, SilverZone Foundation and Indian Talent Olympiad. Broad incumbents are EduFund and Vedantu. Emerging players are Cuemath and MeritNation. Brainly is listed as an others.
Does CREST Olympiads have an API?
No public API is recorded for CREST Olympiads.
What industry is CREST Olympiads in?
CREST Olympiads's product category is K-12 Educational Assessment. Its primary akta.pro industry code is EDAMAGAE, Academic Olympiads & Subject Competitions (Science, Math, Informatics), with a secondary code of EDAFADAB, Remote & Live Online Proctoring Platforms. Its NAICS code is 611691 and its SIC code is 8200.