Crossborderly

What Crossborderly does

Crossborderly, LLC is a Miami-headquartered cross-border e-commerce logistics and compliance platform founded in 2023 by Alejandro Aguilar, an operator with prior tenure at Liberty Express. The company's flagship product, the "Easy Crossborder Shipping" Shopify app, packages international shipping, customs documentation, HS code classification, duty and tax calculation, and last-mile delivery coordination into a single merchant-facing workflow that operates across more than 150 countries, with stated depth in Latin America. The target customer is the small and mid-sized Shopify merchant selling internationally who would otherwise stitch together multiple regional carriers, customs brokers, and tracking tools.

The underlying stack is built around a native Shopify integration that ingests orders, automates customs forms, and exposes tracking through both merchant and buyer surfaces, supplemented by a text-based AI chatbot ("SofIA") that handles routine tracking inquiries. Physical fulfillment leverage is delivered through two structural partnerships: a top Miami-based fulfillment center for U.S. consolidation and routing, and Geomil Group in Ecuador, whose 90+ agency network provides last-mile density in a geography where reliable delivery infrastructure is otherwise fragmented. Reported operational metrics — approximately 200,000 packages per month, 99% on-time delivery, and 95% customer satisfaction — frame the company's pitch on reliability rather than on lowest cost.

The business model is a tiered SaaS subscription with three published plans: a Free Entrepreneur tier for trial onboarding, a Pro tier at $149.99 per month or $1,499 per year, and a Personalized tier for larger or more complex merchants. The company is bootstrapped with no disclosed outside funding and operates with seven named personnel, including CEO Alejandro Aguilar and co-founders/operators Edward Mujica, Solange Pacheco, Taylor Rivas, Leonardo Urdaneta, and Patricia González. Customer references surfaced publicly — TrendyWear, EcoStyle, TechGadgetX, GreenLiving, and Rucor Group — are uniformly SMB-scale, and the cumulative "5M+ packages delivered" claim most plausibly reflects the founder's prior operating history rather than company-only volume given the 2023 vintage.

Name

Crossborderly

Legal name

Crossborderly, LLC

Website

https://crossborderly.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Crossborderly, LLC operates a cross-border e-commerce logistics and compliance platform built around a native Shopify integration, serving SMB merchants shipping to 150+ countries with particular depth in Latin America through partner fulfillment networks and tiered SaaS subscriptions.

Ownership category

akta.pro rank

Product category

Cross-Border E-commerce Logistics

NAICS

Freight Transportation Arrangement (488510), Freight Transportation Arrangement (4885)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Cross-Border Duty/Tax & Landed Cost Calculation/Collection (TLACAKAK)

akta.pro secondary industries

Cross-border Fulfillment, Customs Brokerage & Duties Management (CRAFAMAI), Cross-Border E-commerce Parcel Logistics (DDP/Customs-Integrated) (TLAAAFAE), Cross-Border & International Commerce Platforms (BPAMAGAI)

Keywords

• Cross-border shipping
• E-commerce logistics
• Duty tax calculation
• Shopify shipping app
• International shipping compliance

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Subscription Plans: Three-tier subscription model: Free Entrepreneur plan for small stores, Pro plan at $149.99/month or $1499/year for growing businesses, and Custom/Personalized pricing for large-scale operations. The freemium approach drives adoption with conversion to paid tiers.
2. Professional Services: Monthly consulting and dedicated support services for enterprises requiring custom workflow design, system integrations (WMS, CRM), and international process optimization.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Crossborderly operates a cross-border e-commerce logistics and compliance platform that simplifies international shipping for Shopify merchants. Its core product, the Easy Crossborder Shipping Shopify app, automatically calculates duties and taxes at checkout, generates shipping labels, splits orders to reduce duties in de minimis threshold countries, and provides real-time shipment tracking across 150+ countries, with deep specialization in Latin American markets.

Product overview

Crossborderly is a logistics and technology platform that simplifies international shipping and compliance for e-commerce businesses. The core offering centers on the Easy Crossborder Shipping Shopify App, which provides transparent duty and tax calculations, automated shipping, and tracking at checkout. This integrates with Shopify natively to enable cross-border sales without manual logistics management. Custom Integrations extend these capabilities to non-Shopify platforms and complex logistics operations via API, fulfillment center connections, and custom workflows. The company operates three pricing tiers: a free Entrepreneur Plan for small businesses, a Pro Plan ($149.99/month) for growing businesses with fulfillment center needs, and a Personalized Plan with custom pricing for scaled operations. Additional services include real-time shipment tracking and coordination with a network of over 90 agencies in Ecuador through partner Geomil Group.

Differentiator

Problem solved

Functional benefit

Products and services

• Easy Crossborder Shipping (Shopify App) A Shopify application that simplifies international shipping and compliance for e-commerce businesses by providing transparent duties, taxes, and shipping cost calculations at checkout, automated label generation, and real-time tracking updates across 150+ countries.
• Custom Integrations Tailored integration solutions for businesses operating outside Shopify or with complex logistics needs. Includes API integration, fulfillment center integration, custom workflow design, and advanced reporting.
• Tracking Tool Real-time shipment tracking portal enabling merchants and end customers to monitor package status and delivery progress across international destinations, with embedded AI chatbot support.

Quantifiable outcome

• 40% of sales from international customers (TrendyWear case)
• +4 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability3 records

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Geomil GroupcoreChannel Partner/ Reseller/ DistributorStrategic partner in Ecuador for package distribution. Geomil Group provides Crossborderly with 90+ agencies nationwide in Ecuador, enabling comprehensive last-mile delivery coverage throughout the country. This partnership is essential for Crossborderly's Latin American expansion strategy.
• Top Fulfillment Center in MiamiminorImplementation/ SI/ Consulting PartnerPartnership with a top fulfillment center in Miami to improve shipping times for established brands. The partnership enables faster processing and shipping for brands using Crossborderly's platform.
• ShopifycoreTechnology or IntegrationNative integration with Shopify platform through the Easy Crossborder Shipping app. Seamlessly connects with Shopify stores to provide real-time shipping rates, automated label generation, and customs calculations at checkout.

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Others

• Avalara: Tax and compliance automation platform, including cross-border VAT/duty calculation. Adjacent comparable for the duties/taxes calculation engine, though Avalara operates in tax more broadly than parcel shipping.

Broad incumbents

• Global-e: Public cross-border e-commerce platform offering DDP, localization, and compliance at scale. Targets enterprise brands; serves as the upper-bound competitive benchmark for Crossborderly's Personalized Plan ambitions.
• DHL eCommerce: Global carrier offering cross-border e-commerce shipping solutions including DDP/DDU services. Represents the incumbent logistics scale Crossborderly competes against via technology and service layer.
• ShipStation: Established shipping management platform owned by Stamps.com (Auctane), serving SMB and mid-market e-commerce shippers. Competes for the same Shopify merchant with multi-carrier label and tracking needs.
• nShift: European-headquartered shipping and delivery management software serving cross-border e-commerce merchants. Comparable international scope and cross-border compliance positioning.

Emerging players

• CubeLynx: European cross-border fulfillment and shipping platform for e-commerce brands. Comparable emerging-stage, cross-border-focused competitor targeting similar SMB and mid-market merchants.

Direct peers

• EasyPost: Shipping API and logistics platform providing label generation, tracking, and rate shopping across carriers. Comparable to Crossborderly's API/label generation functionality, though less focused on DDP/cross-border duties.
• Passport Shipping: Cross-border shipping and DDP platform for international e-commerce merchants with Shopify and other platform integrations. Direct comparable in duties/taxes calculation and parcel logistics for SMBs.
• Zonos: Direct competitor offering cross-border landed cost calculation, duty/tax collection at checkout, and Shopify/WooCommerce integrations. Most head-to-head competitor to Crossborderly's DDP engine and SMB Shopify focus.
• Shippo: Multi-carrier shipping software for SMB e-commerce merchants offering discounted rates, label generation, and tracking. Comparable SMB/SMB+ positioning via Shopify app ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=7uSXtZQ-Gts
• Facebookfacebook.com/crossborderly
• LinkedInlinkedin.com/company/crossborderly
• Instagraminstagram.com/crossborderlycom

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crossborderly