RE/MAX Crown Realty

What RE/MAX Crown Realty does

RE/MAX Crown Realty is a privately held real estate brokerage operating as a franchisee of RE/MAX Holdings from its headquarters at 1603 US Hwy 1, Sebastian, Florida. Founded in 2009, the firm serves the Florida Space Coast region, with active service across Indian River and Brevard Counties and a footprint spanning 17+ communities including Sebastian, Vero Beach, Melbourne, Palm Bay, Rockledge, and Hutchinson Island. The firm employs approximately 84 people, including a roster of roughly 50 licensed agents, and offers bilingual (English/Spanish) support. Customer segments are individual consumers — home buyers and sellers (primary), real estate investors, and renters — addressed on a horizontal segmentation basis.

The firm's core product is a website-based Property Search Platform integrated with multiple MLS and IDX data sources (MFRMLS, Space Coast Association of REALTORS, Brevard County IDX), featuring map-based browsing, granular filtering by property type and price band, and Google Maps integration. Supporting modules include a 'Search with AI (Beta)' feature for AI-assisted property discovery, a Home Valuation Tool using statistical models fed by ATTOM Data and Zillow, an Agent Roster directory, and localized Area Information Pages for each service community. A Rental Beast partnership extends the platform into online rental applications. The technology stack is assembled from third-party data sources and standard web frameworks rather than proprietary infrastructure.

RE/MAX Crown Realty generates revenue through transaction-based commissions on residential and commercial real estate sales, plus rental referral fees via Rental Beast. Commission rates are not publicly disclosed and are negotiated between individual agents and clients. Distribution is primarily direct, through agent-led sales supported by MLS syndication, agent personal websites, RE/MAX national brand marketing, and the self-serve property search portal. The franchise relationship with RE/MAX Holdings provides brand recognition, training, and a cross-office referral network in exchange for franchise fees, while local ownership retains operational control.

Name

RE/MAX Crown Realty

Legal name

REMAX Crown Realty

Website

https://crownrealtyirc.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Short description

RE/MAX Crown Realty is a privately held RE/MAX franchise brokerage in Sebastian, Florida, serving Indian River and Brevard Counties. It provides residential and commercial sales, rentals, and home valuation through approximately 50 licensed agents and an MLS-integrated property search platform.

Ownership category

akta.pro rank

Headquarters

HQ city

Sebastian, FL

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Real Estate Commissions: Transaction-based commission revenue from residential and commercial property sales. Agents earn commissions on completed transactions, with brokerage taking a portion as franchise fees.
2. Rental Services: Commission revenue from rental transactions, including referral fees from partner platforms like Rental Beast

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

RE/MAX Crown Realty is a residential and commercial real estate brokerage operating as a RE/MAX franchise in Sebastian, Florida, serving Indian River and Brevard Counties. The company provides agent-led buying, selling, and rental services supported by a website-based property search platform with multi-MLS integration, map-based browsing, a home valuation tool, and an AI-powered search beta. Revenue is generated primarily through transaction-based commissions on completed real estate deals.

Product overview

RE/MAX Crown Realty operates as a real estate brokerage offering a comprehensive property search platform integrated with multiple MLS databases. The core product is the Property Search Platform which provides listing search across Florida markets. Supporting modules include the AI-powered Search with AI (Beta) for enhanced discovery, a Home Valuation Tool using predictive analytics from third-party data sources, an Agent Roster directory, and Area Information Pages for local market insights. The platform also features map-based search capabilities and rental application services through a Rental Beast partnership.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Real Estate Sales (Buyer and Seller Representation) Full-service real estate brokerage for residential home buyers and sellers in the Indian River and Brevard County areas, providing agent-led property search, pricing guidance, negotiations, and closing support.
• Commercial and Investment Property Sales Brokerage representation for commercial properties, land, acreage, multi-family, and income-producing investment real estate in the Florida Space Coast region.
• Property Search Platform Core website-based property search platform that aggregates listings from multiple MLS systems (MFRMLS, Space Coast Association of REALTORS, Brevard County IDX) and supports filtering by location, property type, beds, baths, and price range for residential, commercial, land, and rental properties.
• Home Valuation Tool Automated home price estimate tool for sellers that uses predictive models aggregating ATTOM Data and Zillow data to estimate market value of a residential property.
• Rental Services (Listings and Application Processing) Rental brokerage service that lists rental properties and processes tenant applications through the Rental Beast partner platform, including soft credit checks and application fee management.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability1 record

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• RE/MAXcoreChannel Partner/ Reseller/ DistributorRE/MAX Crown Realty operates as a franchisee of RE/MAX Holdings, utilizing the RE/MAX brand, marketing resources, training programs, and referral network. The franchise provides brand recognition, technology platforms, and operational support.
• MFRMLS (My Florida Regional MLS)coreTechnology or IntegrationParticipation in MFRMLS provides access to property listings across Indian River County and surrounding areas. Enables listing syndication and data exchange for real estate transactions.
• Space Coast Association of REALTORScoreTechnology or IntegrationIDX program participation providing Brevard County property listings and market data through the organization's MLS system.
• Rental BeastminorGTM or Marketing PartnerPartnership for rental property application processing, allowing tenants to apply for rentals through the Rental Beast platform with soft credit checks and application fee management.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Compass: Technology-forward national residential brokerage expanding into Florida luxury markets. Comparable on buyer/seller representation and tech-enabled search, with overlap in higher-end Florida coastal segments.
• Century 21 Real Estate: Global residential real estate franchise with offices across Florida including the Space Coast. Comparable as a competing franchise model providing brand, technology, and referral support to local agents.
• Keller Williams Realty: Largest US residential brokerage franchise by agent count with active Florida operations. Comparable in transaction-based revenue model, agent-centric economics, and MLS-driven property search.
• Berkshire Hathaway HomeServices Florida Realty: Large national franchise network with significant Florida brokerage operations. Comparable on commission-based residential brokerage model, MLS syndication, and multi-county Florida footprint.

Emerging players

• HomeSmart International: Flat-fee commission brokerage with growing Florida presence. Comparable as a competing model that pressures traditional commission splits and competes for agents and listings in the same Florida markets.
• eXp Realty: Cloud-based brokerage model with no physical offices that has rapidly recruited Florida agents. Comparable on commission-based agent economics and ability to compete for the same agent talent pool.

Direct peers

• Coldwell Banker Paradise: Florida-based Coldwell Banker franchise serving the Space Coast region with residential brokerage services. Directly comparable as a competing branded franchise brokerage targeting the same buyer/seller pool in Indian River and Brevard counties.
• Dale Sorensen Real Estate: Independent luxury-focused Florida brokerage with strong presence in Indian River County and Vero Beach. Directly comparable on geography and on serving high-end residential and waterfront buyers in the same primary market.
• Treasure Coast Sotheby's International Realty: Sotheby's-affiliated brokerage covering the Treasure Coast and Brevard County luxury segments. Comparable in targeting premium residential listings in the same Florida coastal geographies.
• RE/MAX Associated: Another RE/MAX franchise office operating in the same Brevard/Indian River County Florida geography. Directly comparable as a competing RE/MAX franchisee recruiting agents and serving overlapping home buyers and sellers in the Space Coast.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/remax
• Facebookfacebook.com/remax
• LinkedInlinkedin.com/company/re-max-crown-realty

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RE/MAX Crown Realty