What CZECH DECO TEAM does

CZECH DECO TEAM, spolek is a Czech non-profit civic association (spolek) founded circa 2009 and headquartered at Libečkova 380/10 in Prague 5 — Řeporyje, operating a web-based platform that connects residential and commercial property owners in the Czech Republic and Slovakia with a vetted network of 818 architects and interior designers, 39 construction firms and interior equipment suppliers, and a catalog of 3,022 documented project realizations. The platform's core function is to lower search and coordination costs for property owners undertaking renovation, reconstruction, or new construction by providing inspiration galleries, free consultation requests, and direct access to verified professionals across the full project lifecycle from architectural design through construction execution to interior furnishing. End-client advisory services are provided free of charge, and the platform does not charge customers for matching or consultation.

The platform's principal proprietary asset is the "Psychology of Architecture" (Psychologie architektury) matching system, developed in collaboration with the Czech Technical University (ČVUT) in Prague, which pairs clients with architects based on personality and design-preference compatibility using the Cattel-Mazurov psychometric framework, the ODIS design-preference assessment, and Spearman correlation. The technology stack is web-based, organized around a deeply categorized project gallery spanning rooms, property types, styles, and supplier categories (over 100 distinct categories), complemented by a blog (blog.czechdecoteam.cz), a professional newsletter, and themed workshops for network members. Distribution is primarily organic: SEO-optimized project case studies, supplier co-marketing, and a non-profit status that functions as a trust signal to end clients.

Commercially, CZECH DECO TEAM does not generate direct revenue from end customers. Revenue is produced indirectly through (i) supplier referral partnerships with at least 15 named commercial partners — including Somfy, Zehnder, SIKO, Hettich, Royal Comfort, Compo Látky, Slide Wood, BRICK Furniture, DELIFE, BASPA, STYLTEX, and LOUVER.CZ — that pay for exposure at the design-specification stage, and (ii) professional membership/listing fees paid by architects, designers, construction firms, and suppliers to maintain profiles on the platform and access the client lead funnel. Leadership is anchored by Karel Smejkal, Ph.D. (team leader and ČVUT research lead), with academic collaborators including Oleg Nikolajevič Mazurov and Iva Beňová (psychologists), and historical art direction by Prof. Dr. Ing. arch. Bořek Šípek from 2013 to 2016.

Name

CZECH DECO TEAM

Legal name

CZECH DECO TEAM, spolek

Website

https://czechdecoteam.cz

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

CZECH DECO TEAM is a Czech non-profit association operating a web-based marketplace that connects property owners in the Czech Republic and Slovakia with 818 vetted architects and designers, 39 construction firms and suppliers, and 3,022 completed project realizations, offering free consultations and a ČVUT-developed psychometric architect-matching tool.

Ownership category

akta.pro rank

Product category

Architecture and Interior Design Marketplace

NAICS

Architectural Services (541310), Interior Design Services (54141)

SIC

Services-Engineering Services (8711)

akta.pro primary industry

Interior Design Services (BPAHAKAB)

akta.pro secondary industries

Whole-Home Interior Renovation (Non-Structural) (HSAPAEAC), Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)

Keywords

• Interior design services
• Architecture marketplace
• Home renovation platform
• Construction firm directory
• Design inspiration gallery

Headquarters

HQ city

Prague

HQ country

Czechia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Supplier Referrals and Marketplace Commissions: The platform earns revenue by referring clients to suppliers of interior equipment (furniture, lighting, tiles, bathroom fixtures, etc.). Suppliers featured on the platform gain exposure to tens of thousands of monthly visitors and direct client inquiries. No commission is charged to end customers for consultations.
2. Professional Membership / Listing Fees: Architects, designers, construction firms, and suppliers pay to maintain profiles and listings on the platform, gaining access to the client lead funnel and exposure to the platform's monthly visitor base.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

CZECH DECO TEAM operates a non-profit online marketplace connecting property owners with a verified network of 818 architects and designers, 39 construction firms, and interior equipment suppliers in the Czech Republic and Slovakia. The platform offers free advisory and matching services to end clients, supports the full project lifecycle from interior design and apartment/house reconstruction to new family house construction, and facilitates supplier referrals. A proprietary Psychology of Architecture matching system, developed with Czech Technical University (ČVUT) Prague, algorithmically pairs clients with architects based on personality and design preference compatibility.

Product overview

CZECH DECO TEAM is a non-profit organization operating as a platform marketplace connecting clients seeking beautiful and functional living or business spaces with a network of 818 architects, designers, 39 construction firms, and interior equipment suppliers. The core platform enables project matching and collaboration across interior design services, apartment/house reconstruction, and new family house construction. The platform features an inspiration gallery with 3022 completed project realizations. The offering also includes a unique research initiative called 'Psychology of Architecture' developed in collaboration with ČVUT Prague, which helps match clients with architects based on psychological compatibility through standardized tests.

Differentiator

Problem solved

Functional benefit

Products and services

• CZECH DECO TEAM Platform Non-profit online marketplace platform connecting property owners with architects, designers, construction firms, and interior equipment suppliers for interior design, reconstruction, and construction projects. The platform offers free advisory services to end clients and facilitates the entire project lifecycle.
• Interior Design Services (Návrh interiéru) Professional interior design service connecting clients with architects and designers for layout solutions, electrical installations, heating design, lighting, and floor coverings. Free consultation provided to clients before engagement.
• Apartment and House Reconstruction (Rekonstrukce bytů a domů) Complete reconstruction or renovation services for apartments and houses, from design to turnkey realization. Connects clients with vetted architects, construction firms, and suppliers to coordinate the full renovation process.
• Family House Construction (Stavba rodinných domů) New family house construction services delivered in collaboration with verified construction firms listed on the platform. Free consultation provided to property owners planning new builds.
• Architect and Designer Network Directory Online directory of 818 architects and designers available for project collaboration. Includes portfolio showcases and contact functionality. Professionals pay membership fees to maintain listings and receive client leads.
• Construction Firms and Suppliers Directory

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

15 partnerships are on record, tiered core and minor.

• Somfy, spol. s r.o.coreGTM or Marketing PartnerSomfy, a leading provider of window and door automation, outdoor shading, and smart home solutions, is featured as a selected partner on the CZECH DECO TEAM platform. Somfy products are showcased in project galleries and blog content, providing exposure to tens of thousands of platform visitors monthly. The partnership enables Somfy to reach clients at the design specification stage through architect recommendations.
• Royal Comfort s.r.o.coreGTM or Marketing PartnerRoyal Comfort, specializing in continental beds with integrated storage systems and bedroom furniture, is listed as a selected platform partner. The company appears in project galleries and blog content (e.g., articles on bedroom storage solutions), generating design-phase specification leads from architects working on residential projects.
• Zehnder GroupcoreGTM or Marketing PartnerZehnder Group, a manufacturer of radiators, ventilation systems, and indoor climate solutions, is featured as a selected supplier partner. The partnership provides Zehnder with visibility among architects and designers specifying heating and ventilation products in residential and commercial projects.
• Compo LátkycoreGTM or Marketing PartnerCompo Látky supplies interior textiles (upholstery fabrics, curtains, decorative materials) and is showcased as a selected partner. The platform features their products in project galleries and blog articles (e.g., FibreGuard cleanable fabric technology), connecting them with architects specifying textiles in interior design projects.
• Hettich ČR k.s.coreGTM or Marketing PartnerHettich, a global manufacturer of furniture fittings and hardware (hinges, drawer systems, slide systems), is featured as a selected partner on the platform. Their products are referenced in cabinetry and furniture projects, reaching architects and custom furniture makers at the specification stage.
• SIKO KOUPELNY & KUCHYNĚ, Czech RepubliccoreGTM or Marketing PartnerSIKO is a major Czech bathroom and kitchen supplier with physical showroom locations. As a selected platform partner, SIKO appears in project galleries and receives referrals from architects and designers working on bathroom and kitchen renovations and new constructions.
• BASPA s.r.o.coreGTM or Marketing PartnerBASPA is featured as a selected supplier partner on the platform. The partnership provides BASPA with visibility among the platform's network of architects and designers specifying interior products in residential and commercial projects.
• STYLTEX design, spol. s r.o.coreGTM or Marketing PartnerSTYLTEX design supplies window treatments, outdoor shading, and related interior products. The company is featured in the supplier section and project galleries, receiving project-based referrals from architects specifying window treatments and shading solutions.
• Slide Wood s.r.o.coreGTM or Marketing PartnerSlide Wood, specializing in wooden sliding doors, room dividers, and custom wood solutions, is listed as a selected partner. Their products appear in project galleries and are specified by architects in residential and commercial interior projects.
• LOUVER.CZcoreGTM or Marketing PartnerLOUVER.CZ supplies outdoor and indoor louver systems, pergolas, and shading solutions. Listed as a selected supplier partner, the company receives referrals from architects working on exterior shading and terrace projects.
• BRICK Furniture s.r.o.coreGTM or Marketing PartnerBRICK Furniture specializes in custom-built furniture (cabinetry, wardrobes, reception desks) and appears in the supplier section as well as project galleries (e.g., attic apartment custom furniture project). The partnership generates specification leads from architects designing residential and commercial interiors.
• DELIFE.czcoreGTM or Marketing PartnerDELIFE.cz supplies furniture and interior accessories. Listed as a selected supplier partner, DELIFE appears in project galleries and receives referrals from architects and designers working on interior furnishing for residential projects.
• ANVI TRADE s. r. o.minorGTM or Marketing PartnerANVI TRADE is listed as a flooring and surface materials supplier partner, appearing in the supplier directory under the flooring section.
• VOTOČEK TEAMminorGTM or Marketing PartnerVOTOČEK TEAM is featured as a selected construction and interior fit-out supplier, appearing in the supplier directory with a portfolio of completed projects.
• ČVUT Praha (Czech Technical University in Prague)coreStrategic or Co-development PartnerCZECH DECO TEAM collaborates with the Faculty of Civil Engineering at ČVUT Prague on the Psychology of Architecture research project. This initiative develops and validates the matching algorithm that pairs clients with architects based on psychological compatibility. The research uses tens of thousands of project photographs and the Cattel-Mazurov personality assessment framework. This is the only known academic-industry partnership of its kind in the global architecture market.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• Design Milk: Design blog and online magazine featuring architecture, interior design, and product showcases. Comparable as a curated inspiration platform serving architects, designers, and end clients with project content and product discovery.
• Yatzer: Online magazine covering architecture, design, and art, with a curated project database serving as inspiration content. Comparable as a project-inspiration platform, though without the marketplace/lead-generation layer that CZECH DECO TEAM operates.

Broad incumbents

• Dezeen: Leading global architecture, interiors, and design magazine with extensive project coverage and a jobs/directory section. Comparable as a project-inspiration and professional visibility channel, though primarily editorial rather than transactional marketplace.
• Houzz: Global home renovation and design marketplace connecting homeowners with architects, contractors, and product suppliers. Closest direct marketplace analogue to CZECH DECO TEAM's connecting clients with verified design professionals and suppliers, but at much greater scale and across geographies.
• ArchDaily: Global architecture media and project database with the world's largest published-project library. Comparable to CZECH DECO TEAM in curating realized projects as inspiration content and connecting design professionals with audiences, though operating globally and editorially rather than as a marketplace.

Direct peers

• Archello: Architecture and design platform combining a project database with a directory of firms and product manufacturers. Operates as a marketplace serving European architects, interior designers, and building product suppliers, with comparable directory and project-library functionality.
• homify: Online platform connecting users with architects, interior designers, and contractors, featuring project galleries and a professional directory. Operates across multiple European countries including CEE markets, directly comparable to CZECH DECO TEAM's marketplace and inspiration model.

Regional players

• Porada.cz (Czech/Slovak architecture resources): Czech architecture and design consultancy connecting clients with verified architects and contractors. Comparable as a regional CEE marketplace/consultancy operating in a similar client-architect matching niche, though focused on broader architectural consulting rather than interior design.
• Archiweb.cz: Czech architecture and building project portal featuring architect profiles, project galleries, and supplier directories. Directly comparable as a Czech-market platform connecting architects and suppliers with property owners, though operating editorially rather than as a non-profit association.

Others

• IKEA Business (IKEA for Business / IKEA Pro): Adjacent ecosystem participant supplying furniture and interior products to designers and end clients. Comparable as a supplier-side participant in the interior furnishing ecosystem where CZECH DECO TEAM operates, including competitive overlap with affiliated partners such as SIKO and DELIFE.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/czech-deco-team

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CZECH DECO TEAM