Israel Blood Donors Association

What Israel Blood Donors Association does

Israel Blood Donors Association (ארגון תורמי דם מתנדבים בישראל, also known as "ATAD") is an Israeli non-profit organization (עמותה) founded in Tel Aviv in 1936 during the so-called "Events of Blood" (מאורעות הדמים), when residents established a volunteer donor pool to serve wounded individuals brought to the Hadassah hospital in Tel Aviv. As of end-2024 the organization reports 22,620 members, of which 19,179 are active donors and 3,441 are non-active (retirees, overseas, health reasons); active members contributed approximately 18,249 blood units and components in 2024. The association does not perform blood collection itself but recruits, educates, and coordinates voluntary donors alongside Magen David Adom (MDA) Blood Services, which collects approximately 270,000 blood units annually across Israel, equivalent to roughly 1,000 units per day. The organization is headquartered at the MDA Blood Bank complex on Herzl Boulevard 133 in Ramla and operates with only 8 paid staff, the remainder of activity delivered by volunteers.

The association's product surface is a multi-channel donor engagement ecosystem built on a WordPress-based website. Core digital products include a Progressive Web App (PWA) for finding collection points, tracking personal donations, and receiving reminders; a Telegram bot (BloodDonationILBot) delivering city-level blood-drive notifications; a WhatsApp Business bot (donated by Glassix) answering donor questions; and dozens of regional "quiet" WhatsApp groups providing hyper-local updates across Israeli cities. Beyond whole-blood donation, the organization launched a plasmapheresis (plasma) donation service in 2024 using apheresis technology, capable of producing up to three plasma units per session. An interactive map of daily blood drives updates every ten minutes and integrates with Waze and Google Maps for navigation. The website supports Hebrew, English, Arabic, Russian, and Ukrainian, and includes accessibility tooling, an online signup and membership certification system, a donor photo program, and an online monetary donation flow via PayPal and bank transfer.

The business model is non-commercial. The organization is funded entirely by voluntary monetary donations from the public, with no government funding, no institutional investors, and no equity structure. There is no pricing model: blood donation is free to donors, the donor pool is unpaid (which the organization cites as a safety and quality feature), and the association's role is coordination rather than collection. Revenue figures are not publicly disclosed. Operating dependency sits almost entirely on the partnership with MDA Blood Services, which handles all physical blood collection through permanent stations and mobile units, and on the continued engagement of its volunteer member base.

Name

Israel Blood Donors Association

Legal name

ארגון תורמי דם מתנדבים בישראל ע"ר

Website

https://dam.org.il

Company type

Private

Founded year

1936

Operating status

Operating

Headcount range

1–10 employees

Short description

Israel Blood Donors Association is an Israeli non-profit founded in 1936 that recruits, educates, and coordinates a volunteer base of over 22,000 blood donors, working alongside Magen David Adom to supply roughly 1,000 daily blood units to hospitals nationwide.

Ownership category

akta.pro rank

Product category

Voluntary Blood Donation Coordination Services

NAICS

Blood and Organ Banks (621991), Voluntary Health Organizations (813212)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Blood, Organ & Tissue Donation Organizations (BPAGACAJ)

akta.pro secondary industries

Transfusion Medicine & Immunohematology (Blood Bank) (HLAFAMAG), Plasma Collection & Donor Services (Plasmapheresis Centers) (HLAIAHAH)

Keywords

• Voluntary blood donation
• Blood donor coordination
• Nonprofit health services
• Plasma donation programs
• Community donor engagement

Headquarters

HQ city

Ramla

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Donations: The organization is entirely volunteer-based with no government or external funding. They accept monetary donations from the public through PayPal, credit card, bank transfer, and mail. Donations support activities to promote blood donation.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Israel Blood Donors Association is a non-profit volunteer organization that recruits, educates, and coordinates voluntary blood donors in Israel in partnership with Magen David Adom (MDA), which performs the actual blood collection. It maintains a 22,000+ member community, operates donor-engagement tools (PWA, Telegram bot, WhatsApp bot, regional WhatsApp groups), promotes plasma donation via plasmapheresis, and funds its activities entirely through public monetary donations.

Product overview

Israel Blood Donors Association operates primarily as a volunteer-driven nonprofit organization (founded 1936) rather than a technology company. Its core offering is a coordination service connecting voluntary blood donors with Magen David Adom (MDA) blood collection services. The primary digital products include a Progressive Web App (PWA) for finding donation locations and tracking personal donations, a Telegram bot for real-time blood drive notifications, a WhatsApp bot for answering donor questions, and regional WhatsApp groups for local updates. The organization also provides plasma donation services (plasmapheresis), an interactive donation point map integrating with Waze/Google Maps, member registration, donor photo submissions, and online donation processing via PayPal. The technology infrastructure is built on WordPress with various third-party services for payments, communications, and accessibility.

Differentiator

Problem solved

Functional benefit

Products and services

• Blood Donors Mobile App (PWA) Progressive Web App for blood donors to find daily blood collection points on an interactive map, track personal donation history, set reminders, and receive push notifications. Available at dam.org.il/webapp without requiring installation from an app store.
• Telegram Bot (BloodDonationILBot) Telegram bot providing real-time notifications when blood drives are added to the website, customized by the user's selected cities. Users can type city names to receive updates.
• WhatsApp Business Bot WhatsApp bot that answers user questions about blood donation procedures, eligibility, and locations. Donated by Glassix company and accessible at wa.me/97235300468.
• Regional WhatsApp Groups Dozens of quiet regional WhatsApp groups providing updates about blood donation events in subscribers' local areas across Israel, including Jerusalem, Tel Aviv, Haifa, Ashdod, Be'er Sheva, and many other cities and regions.
• Interactive Blood Donation Map Interactive map showing daily blood donation points across Israel, refreshing every 10 minutes, with city search and one-tap navigation to donation locations via Waze or Google Maps integration.
• Plasma Donation Service (Plasmapheresis) Plasma donation service using apheresis technology, where plasma is separated from blood and collected while other components are returned to the donor. Target collection is 600ml in approximately 50 minutes, capable of producing three plasma units from one donation. Coordinated through the Tel Hashomer (תה"ש) facility.
• Online Monetary Donation System Online donation system accepting PayPal, credit card payments, and bank transfers. The organization operates entirely on voluntary public donations without any government funding.
• Member Registration System Online signup system for joining the organization as a blood donor member. Members receive membership certificates and can track their donation history. Open to healthy individuals aged 17 and above.

Quantifiable outcome

• ~1,000 blood units needed daily in Israel
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature3 records

Partnerships

One partnership is on record.

• MDA Blood Services (Maghen David Adom)coreStrategic or Co-development PartnerThe organization operates alongside MDA blood services, which collects approximately 270,000 blood units annually from volunteer donors. MDA performs all blood collection activities while the association recruits, educates, and coordinates volunteer donors. The organizations share facilities at the new MDA blood bank complex in Ramla.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Vitalant: One of the largest U.S. nonprofit blood collector networks, relying on volunteer donors. Comparable in operating model — donor recruitment, mobile drives, and community engagement — though at substantially greater U.S. scale.
• OneBlood: Large U.S. nonprofit blood center serving the southeastern U.S. with a volunteer donor base. Comparable as a donor-recruitment-driven nonprofit that co-exists with hospital distribution infrastructure.
• Canadian Blood Services: Canada's national, donor-funded blood service with a strong volunteer recruitment component. Comparable as a non-profit, donor-reliant organization with multilingual/multicultural accessibility similar to Israel's needs.
• Grifols (Plasma donor operations): Global healthcare company with a large plasma collection network. Comparable on the plasma-donor recruitment and collection side of the association's plasmapheresis program, though at far greater international scale.
• American Red Cross (Blood Services): Largest U.S. volunteer-based blood collection organization with a national donor-recruitment program. Comparable to the Israel Blood Donors Association as a membership/donor-driven nonprofit operating alongside integrated collection infrastructure.
• Magen David Adom (MDA) Blood Services: Israel's national blood collection service and the organization's core operational partner. MDA performs all blood collection (~270,000 units/year) while the association recruits and coordinates volunteer donors — a closely coupled but structurally distinct role.
• NHS Blood and Transplant: UK's national blood and organ service responsible for collecting, testing, and supplying blood. Comparable as a national-scale, donor-dependent organization meeting a similar ~1,000+ units/day demand profile.
• New York Blood Center: Major U.S. nonprofit blood collection and distribution organization. Comparable in mission and donor-recruitment approach, especially around community-based and multilingual outreach analogous to Israel's diverse population.
• Australian Red Cross Lifeblood: Australian Red Cross's national blood and plasma collection service operating on a volunteer donor model. Comparable as a Red-Cross-affiliated national blood program with both whole-blood and plasma (apheresis) collection.

Direct peers

• Octapharma Plasma: Global plasma collection operator with donor centers across the U.S. and Europe. Directly comparable on the plasmapheresis side of the association's offering, particularly relevant as the Israeli plasma program scales.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/ATADIsrael
• YouTubeyoutube.com/channel/UCtsDq4hEl3FCrpx0Yeffpjg
• Facebookfacebook.com/dam.org.il
• LinkedInlinkedin.com/company/israel-blood-donors-association
• Instagraminstagram.com/dam.org.il

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Israel Blood Donors Association