Dance Scene

What Dance Scene does

Dance Scene appears in the source firmographics as a Sheffield, UK entity with 7 employees, but the actual digital presence at the associated dancescene.uk.com / sbassoc.uk.com web property is the Vietnamese-facing online gambling brand WW88. WW88 operates as a multi-product online betting and gaming platform offering sports betting (Thể Thao), live casino (Casino Live), lottery (Xổ Số), card games including poker and baccarat (Game Bài), fish shooting arcade (Bắn Cá), and online cockfighting (Đá Gà). The platform is delivered via a web interface and mobile application, with automatic deposit and withdrawal processing claimed at 1-3 minutes and customer support via live chat and Zalo on a 24/7 basis.

Under the hood, the platform presents itself as a regulated operation licensed by PAGCOR (Philippine Amusement and Gaming Corporation), the international gaming regulator, with messaging emphasizing transparency, modern security, and rapid transactions. The business operates a self-serve, direct-to-consumer go-to-market model in which individual Vietnamese players register, deposit, and wager directly, with promotional bonuses (88K and 188K VND credits) used to drive new-user acquisition. Revenue is generated via commission/transactional spreads across the betting portfolio rather than explicit fees.

Distribution is concentrated through an affiliate and referral ecosystem anchored by the 789BET network and more than 15 partner gambling information sites, supplemented by multiple mirror domains (WW88.SUPPLY, WW88.COM) to maintain accessibility when primary domains are blocked by Vietnamese ISPs. The company's own historical milestones, formal founding date, ownership structure, and financial performance are not disclosed in the available source material, and the relationship between the UK-registered Dance Scene entity and the Vietnam-domiciled WW88 operations is not clarified.

Name

Dance Scene

Legal name

WW88

Website

https://dancescene.uk.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

WW88 (operating under UK-registered Dance Scene) is a Vietnam-focused, PAGCOR-licensed online gambling platform offering sports betting, live casino, lottery, card games, fish shooting, and cockfighting to individual Vietnamese players via web and mobile app.

Ownership category

akta.pro rank

Product category

Online Gambling & Betting

NAICS

Gambling Industries (7132), Other Gambling Industries (713290)

SIC

Services-Amusement & Recreation Services (7900), Services-Racing, Including Track Operation (7948)

akta.pro primary industry

In-Play (Live) Betting Exchanges (MPAEAIAD)

akta.pro secondary industries

Online Casino Studios & Game Publishers (Slots, RNG, Live Dealer) (MPAEABAJ), Amusement/Redemption Arcade Machines (Ticket & Prize) (MPAEAJAD)

Keywords

• Online gambling platform
• Sports betting services
• Live casino gaming
• Online lottery services
• Digital betting platform

Headquarters

HQ city

Hanoi

HQ country

Vietnam

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Marketing or Sales, Operations, Technology or R&D, Personnel

Revenue model

1. Gambling/ Betting Services: Revenue generated from betting transactions on sports, casino games, lottery, fishing games, and cockfighting. Platform takes a commission or spread on bets placed by customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Dance Scene operates the WW88 online gambling and betting platform, which offers Vietnamese consumers a multi-vertical wagering product portfolio including sports betting, live casino, lottery, card games (poker, baccarat), fish shooting arcade games, and cockfighting betting. The platform is accessible via a web-based interface and mobile application, with automated deposit and withdrawal processing and 24/7 customer support.

Product overview

WW88 is an online gambling and entertainment platform operating as a multi-product gaming site. The platform offers a unified experience across sports betting, live casino, lottery, card games (including poker and baccarat), fish shooting arcade, and cockfighting betting. The platform is accessible via website and mobile app, with various promotional offerings for new and existing users.

Differentiator

Problem solved

Functional benefit

Brands

• WW88.SUPPLY: Primary domain used for accessing WW88 platform services
• WW88.COM

Products and services

• WW88 Sports Betting (WW88 Thể Thao)

Quantifiable outcome

• Transaction processing time of 1-3 minutes for deposits and withdrawals

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• PAGCORcoreOthersLicensed and regulated by PAGCOR (Philippine Amusement and Gaming Corporation), providing international regulatory oversight and legitimacy for the online gaming operations.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• 188Bet: Asia and Europe-facing online sportsbook and casino operator with a similar sports-first product positioning and multi-vertical offering (sports, casino, poker, lottery).
• 789BET: Vietnamese-targeted online gambling platform explicitly co-promoted with WW88 across affiliate mirror sites. Operates a comparable sportsbook/casino/lottery portfolio targeting the same Vietnamese consumer segment.
• FB88: Asian online sportsbook and casino operator with a comparable product mix and similar affiliate-led acquisition strategy targeting Southeast Asian markets.
• M88: Established Asian online sportsbook and casino operator offering sports betting, live casino, slots, and lottery. Comparable business model, PAGCOR-class licensing, and Southeast Asian customer base.
• W88: Asia-focused online sportsbook and casino brand with PAGCOR licensing and a near-identical product mix (sports, live casino, slots, lottery). Direct head-to-head competitor in Vietnamese and Southeast Asian markets.
• Fun88: Asia-focused online gambling brand covering sportsbook, live casino, slots, and lottery. Comparable GTM via affiliate networks and similar regulatory positioning in restricted Asian markets.
• VN88: Vietnamese-market-focused online gambling brand offering sports betting, casino, and lottery. One of the most direct local competitors to WW88 inside the same domestic segment.
• BK8: Southeast Asia-headquartered online gambling platform with sportsbook, live casino, slots, and 4D lottery. Direct competitor for the same Vietnamese and Southeast Asian player base as WW88.

Regional players

• Maxbet: Asian sports betting and casino operator with a similar sportsbook-first product mix. Comparable in model though with stronger brand presence in specific Southeast Asian markets rather than a Vietnam-centric focus.

Broad incumbents

• SBOBET: One of the largest Asia-based online sportsbooks with full casino, live dealer, and games verticals. A broader incumbent that competes with WW88 in regional sports betting and sets the benchmark for licensed Asian operators.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/dance-scene

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dance Scene