What Deck & Donohue does

Deck & Donohue (legally SAS BIERES FINES) is an independent French craft brewery founded in 2013 by Thomas Deck and Mike Donohue in Montreuil, and operating since 2016 from a 1,000m2 facility in Bonneuil-sur-Marne with 3,500L batch capacity and an automated 1,000L/hour bottling line. The brewery produces a portfolio of 100% organic-certified craft beers comprising five permanent SKUs (Mission Pale Ale, Indigo IPA, Trouble #6, Monk, Pilsner D) and an extensive seasonal/collaborative range (barrel-aged saisons, Berliner Weisse, Märzen, Grodziskie, Blonde de Cueillette, IPA de Récolte, abbey collaborations, and experimental/no-alcohol styles). Its underlying technology centers on barrel aging in French wine barrels (Pinot Noir from Alsace, biodynamic Saint-Émilion, Jura, Cognac), ultra-local organic malt sourcing (65% within 50km in 2024, target 80% by 2026), a bottle consigne (reuse) program with Uzaje, Scope 3 carbon-footprint measurement, and a circular-economy drêche (spent grain) loop with an agroforestry partner.

The business operates a multi-channel go-to-market model: direct sales to cafés, hôtels, restaurants (CHR) via its own delivery fleet and a partnership with Etablissements Milliet in Paris; national retail distribution through Monoprix and a network of independent grocers and wine shops; on-site and e-commerce direct-to-consumer sales via boutique.deck-donohue.com with click & collect at the brewery and partner locations; and keg/event supply for festivals and private events (Pitchfork Music Festival, Jazz à Paris). Pricing is quote-based for B2B and unit-priced (euros TTC) for e-commerce, with no public rate card. The company holds organic certification (2019), 'entreprise à mission' status (2020), and B Corp certification (97.8/100, obtained 2022 and renewed 2025). It is privately held, with no disclosed venture or private-equity backing, and explicitly committed to remaining independent.

Name

Deck & Donohue

Legal name

SAS BIERES FINES

Website

https://deck-donohue.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Deck & Donohue (SAS BIERES FINES) is an independent French craft brewery founded in 2013 in Bonneuil-sur-Marne, producing 100% organic-certified beers for bars, restaurants, retailers (Monoprix), events, and direct-to-consumer via e-commerce, distinguished by B Corp (97.8/100) and ultra-local sourcing credentials.

Ownership category

akta.pro rank

Product category

Craft Beer (Artisanal Brewery)

NAICS

Breweries (31212), Beer, Wine, and Distilled Alcoholic Beverage Merchant Wholesalers (4248)

SIC

Malt Beverages (2082)

akta.pro primary industry

Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB)

Keywords

• Organic craft beer
• Artisan brewery
• Barrel-aged beer
• Local beer sourcing
• Bottle consigne program

Headquarters

HQ city

Bonneuil-sur-Marne

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Beer product sales (direct and wholesale): Sale of organic craft beers in bottles (33cl and other formats) and kegs/fûts to bars, restaurants, retailers, and end consumers. Products sold through the company's e-commerce boutique, direct delivery to trade customers, and via retail distribution partners (Monoprix, independent stores).
2. Retail distribution (Monoprix and independent stores): Wholesale supply of beers to retail chains (Monoprix nationally) and independent grocery stores and wine shops across Ile-de-France, generating recurring reorder revenue from established retail relationships.
3. Events and festival catering: Keg-based beer supply for events, festivals and private gatherings. Flexible logistics for draft beer and appropriate tapping solutions at events ranging from intimate private events to large festivals like Pitchfork.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels8 records

Core offering

Deck & Donohue is an independent craft brewery that produces and sells a range of 100% organic-certified beers in bottles (33cl and other formats) and kegs. The portfolio comprises 5 permanent beers (Mission Pale Ale, Indigo IPA, Trouble #6, Monk, Pilsner D) plus an extensive seasonal and barrel-aged range. The brewery supplies bars, restaurants, retailers, and events across Île-de-France and nationally through Monoprix, and also sells directly to consumers via its e-commerce boutique.

Product overview

Deck & Donohue is an artisanal brewery founded in 2013 in Montreuil, France, operating from a 1000m2 facility in Bonneuil-sur-Marne since 2016. The company produces a portfolio of craft beers comprising 5 permanent beers (core range) and numerous seasonal/specialty beers. The permanent range includes Mission Pale Ale, Indigo IPA, Trouble #6, Monk, and Pilsner D. Seasonal offerings include barrel-aged beers, smoked beers, sour beers, collaborative brews with partner breweries and monastic abbeys, and experimental styles featuring ultra-local organic ingredients. Products are certified organic (100% bio) and B Corp, with emphasis on locally sourced ingredients (within 50km of the brewery) and bottle reuse programs. Beers are available in bottles and kegs for CHR (horeca) clients, retail stores, and direct-to-consumer via the e-commerce platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Mission Pale Ale The company's first beer, a pale ale that established Deck & Donohue's presence in the Parisian craft beer scene. Now brewed with 100% ultra-local malt (from fields within 50km of the brewery). Available in bottles and kegs for CHR clients and retail.
• Indigo IPA Flagship IPA brewed with 100% ultra-local malt from farmers in Seine-et-Marne. Available in deposit/return bottles for CHR (bars, restaurants) clients in Île-de-France.
• Trouble #6 One of the initial beers available since the brewery's opening, featuring a hop-forward flavor profile. Available in bottles and kegs.
• Monk Bière de table style beer in the permanent lineup. Available in bottles and kegs.
• Pilsner D Czech-style pilsner launched in 2019, emphasizing balance and freshness rather than hop intensity. An everyday beer requiring precision and low-temperature fermentation.
• Blanche de Cueillette Seasonal beer featuring botanicals (leaves and flowers) sourced from within 50km of the brewery.
• IPA de Récolte Seasonal IPA made with fresh, locally harvested hops from Île-de-France producers within 50km of the brewery.
• Brumaire et Frimaire Autumn beer referencing the French Revolutionary calendar months (Oct 22-Dec 21), brewed with pumpkins from local farms.
• Berliner Weisse Sour wheat beer made with yogurt from a local farm (La Ferme de Saint-Thibault) and aged in Pinot Noir barrels from Burgundy.
• Grodziskie Traditional Polish-style smoked wheat beer with oak-smoked malt, featuring a hazy, champagne-like appearance.
• Märzen German-style amber lager honoring Oktoberfest traditions, with rich malted character and copper-red color.
• Makkuro XO Dense, barrel-aged tasting beer, originally a porter with menthol hops, aged for 2 years in a former Cognac barrel (from Audemus Spirits).
• Ombre et Lumière Historical recreation of 300-year-old beer styles, featuring smoked wheat malt and lactic fermentation from yogurt.
• Campanae Natales Christmas beer brewed in collaboration with monks from Abbey Saint Wandrille (the only abbey in France where monks brew their own beer). Rich, warming dark beer with light spice additions.
• Campanae Pascales Easter beer brewed in collaboration with monks from Abbey Saint Wandrille.
• Drink Slowly and See Collaboration beer with Le Motel bar, described as 'LA bière du Motel Deck & Donohue'.
• Barrel-Aged Saison Series Barrel-aged beers matured in French wine barrels from Domaine Agapé (Alsace Pinot Noir) and Château Meylet (Saint-Émilion).
• Deck, Perle & Donohue Collaboration beer with Brasserie Perle, brewed annually with fresh hops from Alsace.
• Blanche au Blé de Population White beer brewed with population wheat (heritage grain mixture) from local farms, promoting biodiversity.
• Fumée aux Ceps de Vigne Smoked beer in collaboration with Le Verre Volé, using vine prunings from Loire Valley winemaker Xavier Caillard for smoking malt.
• Ceci n'est pas une IPA Deck & Donohue's first session IPA without alcohol (sans alcool), featured as the most recent 'bière du moment' (beer of the moment).

Quantifiable outcome

• 93% of beer deliveries made within 30km of the brewery
• +4 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

15 partnerships are on record, tiered core and minor.

• Bio farmers in Seine-et-Marne (ultra-local malt supply chain)coreStrategic or Co-development Partner · 1 January 2022Partnership with 4-5 organic farmers in Seine-et-Marne to create an ultra-local malt supply chain. Farmers receive at least 10% above market price for their grain. By 2024, 65% of malts came from fields within 50km of the brewery.
• UzajecoreStrategic or Co-development Partner · 6 May 2021Specialized washing company for food-grade container reuse. Handles washing of returned glass bottles for Deck & Donohue's bottle consigne program, providing the same quality guarantees as for new bottles.
• Citeo / ADEME (Bottle standardization working group)minorStrategic or Co-development Partner · 6 May 2021Participation in a working group led by Citeo and ADEME to define a universal beer bottle format to enable bottle reuse across breweries.
• MonoprixcoreChannel Partner/ Reseller/ DistributorNational retail distribution partnership where Deck & Donohue beers (Trouble #6, Indigo IPA, Mission, Monk) are sold across Monoprix stores in France.
• Etablissements MillietcoreChannel Partner/ Reseller/ DistributorDistribution partner handling delivery to a number of cafes, bars, and restaurants in Paris, supplementing the company's own delivery team.
• Domaine Agapé (Alsace)minorStrategic or Co-development PartnerWine estate in Riquewihr, Alsace providing Pinot Noir barrels for barrel aging of specialty beers. Barrels previously contained Pinot Noir since 2011-2012.
• Château Meylet (Saint-Émilion)minorStrategic or Co-development PartnerBiodynamic pioneer wine estate in Saint-Émilion providing 500L demi-muids previously containing Saint-Émilion wines, used for barrel aging experiments.
• Abbaye Saint WandrilleminorStrategic or Co-development PartnerThe only abbaye in France where monks brew their own beer. Collaborative brewing resulting in Campanae Pascales (Easter beer) and Campanae Natales (Christmas beer).
• Cophoudal (Coopérative des Producteurs de Houblons d'Alsace)coreChannel Partner/ Reseller/ DistributorHops cooperative supplying organic hops from Alsace. From 2023, 100% of hops are bio-certified and 90% European.
• Malteries SouffletcoreChannel Partner/ Reseller/ DistributorPrimary malt supplier, sourcing mainly from Champagne-Ardennes region. Since 2020, malt is guaranteed French origin and bio-certified. From 2014, 85% of malt was sourced within 100km of brewery.
• Les Monts Gardés (agroforestry site)minorStrategic or Co-development PartnerAgroforestry farm that receives spent grain (drêche) from the brewery for animal feed and soil enrichment. Annual cost of approximately 10,000 EUR for logistics. Also provides local produce (pumpkins, herbs) for seasonal beers.
• Pitchfork Music Festival Paris / Super!minorGTM or Marketing PartnerFestival partnership for beer supply and event collaboration. Praised for high quality beer and team engagement.
• La Mariota, Domaine Chapel, Le Grappin (wineries)minorGTM or Marketing PartnerWine producers whose products are delivered alongside Deck & Donohue beers, leveraging shared logistics. Represents extension of curiosity and passion for the taste universe.
• Audemus SpiritsminorGTM or Marketing PartnerSpirits producer providing a cognac barrel for Makkuro XO aging. Also collaborated on earlier gin and spirit deliveries.
• Brasserie PerleminorStrategic or Co-development PartnerCollaboration brewing partnership resulting in 'Deck, Perle & Donohue' wet-hop beer using GS-10 hops variety, brewed at Brasserie Perle in Strasbourg.

Scale indicators7 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• AB InBev: World's largest brewer with a portfolio of craft and premium brands (including French acquisitions). Sets competitive benchmarks on national retail listings and on-premise contracts that independent craft brewers must navigate.
• Heineken: Global brewer and owner of Kronenbourg in France; competes broadly across price tiers including via craft-adjacent brands. Relevant incumbent that anchors the French beer retail landscape Deck & Donohue distributes into.
• Kronenbourg (Heineken group): France's largest mainstream brewer and dominant French beer brand. Represents the price-tier incumbent that Deck & Donohue must differentiate against in on-premise negotiations and national retail ranging.

Direct peers

• BrewDog: Global craft brewery combining sustainability credentials with scale-driven distribution. Comparable in mission-driven positioning (B Corp, sustainability focus) and craft-to-retail GTM, though at materially larger scale than Deck & Donohue.
• Sierra Nevada Brewing Co. US craft leader and pioneer of organic, sustainability-focused brewing with extensive barrel-aging program. Highly comparable on the sustainability and barrel-aged differentiation axes, though at much larger scale.
• Brasserie Gallia: Paris-based craft brewery founded in 2010 with similar urban craft positioning and CHR focus. Directly comparable as a French capital-region independent craft brewer competing for the same on-premise and specialty retail customers.
• Brooklyn Brewery: Urban craft pioneer with strong on-premise and specialty retail presence, plus festival/event sponsorships. Comparable as an independent craft brand built on storytelling, urban provenance, and on-trade relationships.
• Brasserie La Débauche: French craft brewery known for bold, innovative seasonal and barrel-aged releases. Comparable product mix (rotating specials, barrel aging) and similar distribution model through independent bars, bottle shops, and festivals.
• Brasserie Castelain: Independent French craft brewery with national distribution through supermarkets and CHR. Comparable as a French independent craft producer competing in similar on-premise and retail channels.
• Brasserie Demory: French independent craft brewery producing organic and traditional styles with CHR and retail distribution. Comparable as a French organic craft peer in similar channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/deckdonohue
• LinkedInlinkedin.com/company/deck-donohue
• Instagraminstagram.com/deckdonohue

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Deck & Donohue