Dialog Norge AS

What Dialog Norge AS does

Dialog Norge AS is a privately held Norwegian telemarketing and fundraising services agency founded in 2010 by CEO Terje Schea and headquartered in Stavanger, operating as a 100% remote/virtual call center with approximately 30 employees. The company specializes in donor and member dialogue for humanitarian organizations, membership organizations, and newspapers — primarily in Norway with an emerging Danish-speaking market presence. Service delivery is human-led by trained "Kommunikatører" executing structured telemarketing campaigns against client donor bases, organized around three core pillars: Påfyll (new donor recruitment), Pleie (existing donor loyalty and retention), and Partnerskap (B2B corporate sponsorship meeting booking).

The company's core technology stack combines a CRM-integrated virtual call center infrastructure (LeadDesk for outbound calling, Freshdesk for ticketing, Monday.com for project management) with proprietary process assets including the "Dialogmetoden" (a five-step care conversation methodology targeting 35%+ churn reduction) and "Aptxact" (an automated donor journey tool co-developed with ProFundo that triggers outbound call lists from CRM donor-behavior signals). The portfolio is modular: standalone campaigns priced from 70 NOK per call, the Giverservice 365 monthly retainer from 10,000 NOK, the Fundraising 365 annual programme, the Ngage donor-journey workshop from 25,000 NOK, and the TM-Kalkulator self-service ROI calculator. Five consecutive Gasellebedrift awards (2021–2025) and the ANFO Call Center of the Year 2026 underscore consistent organic growth and category leadership within the Norwegian humanitarian fundraising services niche.

The business model is hybrid services revenue: transaction-fee per-call project work plus growing recurring monthly retainer (Giverservice 365) and annual programme (Fundraising 365) contracts. Go-to-market is direct sales via customer consultation with no self-serve or e-commerce channel, supported by content marketing (blog, Fundraisinghalvtimen webinars, case studies) and industry association membership (Fundraising Norge, ANFO, Godkjent Callcenter certification). Notable customers include WWF Norway, Norsk Folkehjelp, Kirkens Bymisjon, Sjømannskirken, Blå Kors, Dyrebeskyttelsen Norge, Stine Sofie Stiftelse, and Varmestuens Venner — the latter generating approximately two-thirds of its organizational revenue through Dialog over a 7-year partnership.

Name

Dialog Norge AS

Legal name

Dialog Norge AS

Website

https://dialognorge.no

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Dialog Norge AS is a Norwegian remote-first telemarketing and fundraising agency (~30 employees) that helps humanitarian, membership, and media organizations recruit, retain, and upgrade donors through structured campaigns and a CRM-integrated automated donor journey tool called Aptxact.

Ownership category

akta.pro rank

Product category

Nonprofit fundraising and telemarketing services

NAICS

Telephone Call Centers (56142), Telemarketing Bureaus and Other Contact Centers (561422), Telephone Answering Services (561421), Marketing Research and Public Opinion Polling (541910)

SIC

Services-Help Supply Services (7363)

akta.pro primary industry

Fundraising & Donor Acquisition Calling (Nonprofit) (BPAAADAJ)

akta.pro secondary industries

Telemarketing & Telesales Services (Outbound/Inbound) (BPAFAKAC), Telesales & Inside Sales Outsourcing (B2B/B2C) (BPAAADAE), Survey/Panel-Based Lead Capture & Co-Registration Services (BPAFAKAN)

Keywords

• Telemarketing services
• Fundraising services
• Donor care
• Member dialogue
• Nonprofit telemarketing

Headquarters

HQ city

Stavanger

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Telemarketing Campaign Services: Dialog charges per completed phone call for fundraising and loyalty campaigns. Clients include humanitarian organisations, membership organisations, and newspapers. The company offers various campaign types: recruitment, retention, corporate partnership development, and legacy conversations. Pricing starts from approximately 70 kr per conversation for individual campaigns.
2. Giverservice 365 (Recurring Service): Monthly retainer service where Dialog's communicators handle donor/member communications on an ongoing basis. Includes inbound/outbound calls, CRM work, list extraction, and reporting. Starting price from 10,000 kr per month.
3. Workshop and Advisory Services: One-time consulting engagements including recruitment workshops, donor journey workshops (Ngage), and strategy sessions. Workshops priced from 12,000 kr (recruitment workshop) to 25,000 kr (donor journey workshop).
4. Fundraising 365 (Annual Programme): Year-round fundraising programme with continuous revenue-generating activities throughout the year. A comprehensive annual plan where different activities complement and reinforce each other for a snowball effect.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Dialog Norge AS is a values-based telemarketing and fundraising agency that specialises in donor and member dialogue for humanitarian organisations, membership bodies, and newspapers in Norway and Denmark. Its core service is the outsourced execution of telephone campaigns — donor recruitment, loyalty and retention calls, upgrade and winback conversations, corporate partnership meeting booking, and legacy-giving conversations — delivered by trained Norwegian- and Danish-speaking communicators operating from a 100% remote virtual call centre. The agency combines the human execution layer with proprietary tools such as the Aptxact automated donor journey engine and the Dialogmetoden churn-reduction methodology to deliver measurable fundraising outcomes for nonprofit clients.

Product overview

Dialog Norge AS operates as a value-based telemarketing and fundraising agency specializing in donor and member communication for humanitarian and membership organizations in Norway. Its offering is structured as a services-led portfolio organized around three core pillars — Påfyll (donor recruitment), Pleie (donor loyalty and retention), and Partnerskap (B2B corporate partnerships) — supported by specialized service modules including Giverservice 365 (outsourced full-service giver service), Fundraising 365 (ongoing year-round engagement program), Aptxact (automated donor journey management tool developed with Profundo), Ngage (donor journey mapping workshop), Arvesamtaler (legacy giving conversations), and the Dialogmetoden proprietary methodology framework. Add-on offerings include standalone Enkeltkampanjer (individual TM campaigns), the Rekrutteringspakke and Antichurnpakke structured packages, and the TM-Kalkulator self-service ROI calculator. The company does not offer a software platform product; all offerings are service-based telemarketing and consulting engagements.

Differentiator

Problem solved

Functional benefit

Brands

• Aptxact: A tool developed in collaboration with Profundo for automated donor journeys with integrated call center follow-up. Provides seamless donor experiences including welcome calls, dropout prevention, and giving amount increases.
• Giverservice 365
• Fundraising 365

Products and services

• Påfyll (Donor Recruitment) Donor recruitment service that reaches new supporters and secures continuous inflow of new donors and members for humanitarian organisations using targeted telemarketing campaigns, recruitment workshops, and the Fundraising 365 recurring engagement programme.
• Pleie (Donor Loyalty & Retention) Donor loyalty and retention service encompassing loyalty conversations, winback campaigns, upgrade and sweetening conversations, dropout prevention, thank-you calls, and insight calls designed to strengthen relationships with existing donors and reduce churn.
• Partnerskap (Bedriftssamarbeid) — B2B Corporate Partnerships B2B partnership and corporate sponsorship service that identifies, contacts, and books meetings with potential corporate sponsors on behalf of humanitarian organisations to support long-term sponsorship relationships.
• Giverservice 365 Ongoing outsourced giver service where Dialog's communicators join the client's team to handle inbound and outbound supporter contacts, CRM data management, campaign follow-up, and list extraction. Priced from 10,000 NOK per month and covering outbound contacts, inbound service, CRM work, and reporting.
• Fundraising 365 Year-round recurring fundraising engagement programme that builds a comprehensive annual plan of complementary donor recruitment, loyalty, upgrade, and corporate-partnership activities designed to create a snowball effect on revenue.
• Aptxact Automated donor journey tool developed with Profundo that integrates with client CRM systems to automatically extract and trigger outbound call lists for key donor-lifecycle moments (welcome calls, dropout prevention, upgrade invitations, conversion conversations), with Dialog's communicators completing the outreach without the client setting up new campaigns. Priced from 10,000 NOK per month.
• Ngage (Donor Journey Workshop) Workshop that maps existing and optimal donor or member journeys, examines the supporter experience, identifies opportunities to strengthen relationships, and maximises contributions. Includes a 2-hour session and a report with summary and recommendations. Priced from 25,000 NOK.
• Arvesamtaler (Legacy Giving Conversations) Structured inheritance and legacy conversation service where Dialog's communicators naturally introduce testamentary giving as a meaningful and personal way to contribute, followed by written information and expert guidance referrals.
• Giverservice (Full Pakke, Skreddersydd, Overflow) Flexible outsourced giver service options including a Full Pakke (answering phones, emails, CRM updates), a Skreddersydd tailored solution for specific needs such as sick-leave coverage or seasonal spikes, and Overflow capacity during campaign periods.
• Rekrutteringspakke (Recruitment Package) Donor and member recruitment package that helps organisations collect leads and convert them into regular donors or members, covering the full recruitment workflow from lead generation through to regular-giving enrollment.
• Antichurnpakke (Anti-churn Package) Donor retention package that analyses churn causes in the client's organisation, optimises the donor journey, and sets up an ongoing follow-up cadence designed to minimise dropout and maximise revenue from existing donors.
• Enkeltkampanjer (Standalone TM Campaigns) Standalone telemarketing campaign offering for organisations seeking to pilot telemarketing, covering campaign setup, execution, and reporting with guaranteed profitability. Pricing starts from 70 NOK per conversation.

Quantifiable outcome

• Reduce donor churn by 35% or more through Dialogmetoden
• +9 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• ProFundocoreStrategic or Co-development PartnerDialog developed Aptxact (automated donor journey tool) in collaboration with Profundo. Profundo is a fundraising consultancy that provides expertise in fundraising strategy, and the partnership enables automated, CRM-integrated donor follow-up that combines Profundo's fundraising methodology with Dialog's telemarketing execution capabilities.
• Mediehuset Andvord ASminorOthersMediehuset Andvord AS handles print and distribution for Dialog. Located at Brennaveien 20B, 1481 Hagan, Norway (ORG NO: 910 235 915).
• Grafo Trykkeri ASminorOthersGrafo Trykkeri AS handles print and distribution for Dialog. Located at Strandbakken 5, 4072 Randaberg, Norway (ORG NO: 982 778 522).
• Apeland (PR Agency)minorStrategic or Co-development PartnerApeland is a PR agency brought in by Norsk Folkehjelp as advisors for their corporate partnership strategy. Their recommendation was to focus on the mine dog programme ('Ansett en minehund'). This was the programme Dialog subsequently supported with meeting booking services.
• Ole Arvid Liodden (Sales Coach)minorImplementation/ SI/ Consulting PartnerOle Arvid Liodden was brought in as a sales coach to work with Dialog's sales team during the challenging initial phase of the Norsk Folkehjelp corporate programme. Helped the team refine approach and improve results.
• Fundraising Norge (Fundraising Norway)coreOthersDialog is a member of Fundraising Norge, Norway's industry association for fundraising organisations. They follow the association's code of conduct (adferdsnorm) for ethical fundraising and data handling. Fundraising Norge provides industry guidelines and standards for member organisations.
• ANFO (Arbeidsgiverforeningen for Norske Oppsamlingssentraler)coreOthersDialog is a member of ANFO, Norway's employer association for call centres. ANFO runs the annual Kundeservice Awards where Dialog won Call Center of the Year in both 2025 (Gold) and 2026.
• Godkjent Callcenter (Approved Call Center)minorOthersDialog is a certified 'Godkjent Callcenter' (Approved Call Center), a quality certification for Norwegian call centres meeting certain standards of practice and compliance.

Scale indicators6 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• TTEC: Large US-based customer experience and contact-center operator with global delivery. Broad incumbent comparable on scale and outbound capability, though without Dialog's nonprofit specialization.
• Foundever (formerly Sitel): Global CX and contact-center operator (rebrand of Sitel/Sykes) offering inbound and outbound services across verticals. Comparable as a broad incumbent competing for the same call-center budgets that Dialog targets in the Nordic market.
• Teleperformance: World's largest contact-center outsourcer providing omnichannel customer-service and telemarketing at scale. A broad incumbent comparable on the underlying outbound call-center capability though not specialized in nonprofit fundraising like Dialog.
• Concentrix: Global customer-experience and BPO major offering large-scale inbound/outbound contact-center services. Overlaps with Dialog on outbound campaign execution but operates at vastly greater scale and across all verticals, not specializing in nonprofit fundraising.
• Majorel: Global customer-experience company (now part of Teleperformance) delivering large-scale inbound/outbound contact-center services. Broad incumbent with overlapping call-center capabilities to Dialog.

Direct peers

• Pace: UK telemarketing agency specialized in charity and membership fundraising campaigns. Similar campaign types (recruitment, retention, winback) and pricing per-call model make it a direct peer to Dialog.
• Bright Fundraising: UK-based telemarketing and fundraising agency running telephone donor recruitment, loyalty and legacy campaigns for charities. Closely comparable to Dialog in model, methodology, and client mix (humanitarian nonprofits).
• Rapidata: UK-based fundraising telephone agency running donor recruitment and supporter-care campaigns for charities. Direct peer with a near-identical service offering and client base to Dialog in the nonprofit fundraising niche.

Regional players

• Phonero: Norwegian contact-center and cloud communications provider offering inbound/outbound calling solutions to Nordic enterprises. Regional peer providing the telephony infrastructure layer adjacent to Dialog's service model.
• Netel: Nordic telecom and contact-center services group operating in Sweden and the wider Nordics. Regional peer comparable on telemarketing and field-services execution in the same geographies Dialog is expanding into.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/dialog-norge-as

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dialog Norge AS