Digital Fashion Week
Digital Fashion Week is a New York–based, founder-led events and industry-intelligence platform that hosts international fashion-technology symposiums across six cities, alongside a masterclass series, global app, reports, and membership program serving fashion brands, fashion-tech founders, designers, investors, academics, and media.
- Company typePrivate
- Founded-
- HeadquartersNew York City, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Digital Fashion Week does
Digital Fashion Week is a New York-headquartered, founder-led events and industry-intelligence platform dedicated to the intersection of fashion and emerging technologies. Founded in 2021 by Clare Tattersall, with operational leadership in Los Angeles through Fashion Techworks LLC co-founders Tom and Cindy Keefer, DFW convenes international fashion technology symposiums across six cities — New York, Los Angeles, Paris, London, Milan, and Taipei — plus complementary year-round programming including a Masterclass Series, a DFW Global App (iOS, Android, Roku), Industry Reports, and a Stripe-powered membership program. The platform serves fashion brands and designers, fashion-tech founders and innovators, design-software and PLM companies, academic institutions, investors, and media; attendee composition at recent events was 28% fashion and e-commerce, 42.9% founders and innovators, 5.1% academics, and 6.1% media and press. Core themes across programming are agentic AI in fashion, digital twins, virtual product development, predictive analytics, blockchain supply chain transparency, and fashion for social gaming and avatars.
The underlying technology stack is not proprietary AI but rather a curated distribution layer that aggregates partner platforms and tools (Epic Games' 3D pipelines, The Fabricant Intelligent Tools, Lectra, ALVALAN, Brilliantcrypto, Decentraland, Higgsfield AI) into masterclasses, panel sessions across seven editorial tracks, brand deep-dive sessions, innovation booths, and immersive runway shows. Monetization is diversified across four streams: event partnerships and sponsorships (quote-based), designer and exhibitor fees for runway shows and innovation booths, professional-services-style masterclass revenue, and a recurring subscription membership that bundles event access, giveaways, reports, Web3 community access, and partner discounts such as IAMBIC bespoke footwear. An advisory board spanning Epic Games, London College of Fashion's Fashion Innovation Agency, FIT's Design and Technology Lab, Outlier Ventures, and Brinc anchors the company's positioning as a thought-leadership and deal-flow hub at the fashion-technology frontier.
Digital Fashion Week firmographics
Firmographics- Name
- Digital Fashion Week
- Legal name
- Digital Fashion Week
- Website
- https://digitalfashionweek.nyc
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Digital Fashion Week is a New York–based, founder-led events and industry-intelligence platform that hosts international fashion-technology symposiums across six cities, alongside a masterclass series, global app, reports, and membership program serving fashion brands, fashion-tech founders, designers, investors, academics, and media.
- Ownership category
- akta.pro rank
Digital Fashion Week industry classification
Industry- Product category
- Fashion Technology Events & Industry Intelligence
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Consumer Lifestyle & Fashion Magazines (MPAJAEAA)
Keywords
Where Digital Fashion Week is headquartered
LocationHeadquarters
- HQ city
- New York City
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
Digital Fashion Week business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Event Partnerships and Sponsorship: Branded partnerships and sponsorships with fashion brands, technology companies, gaming platforms, and luxury fashion houses. Partners receive visibility through event activations, innovation booths, and brand deep dive sessions.
- Designer and Exhibitor Fees: Revenue from designer applications for runway shows, digital fashion exhibitions, and innovation booth rentals for startups in fashion tech, gaming, XR, AR, styling, manufacturing, and digital textiles.
- Masterclass Series: Educational workshops and masterclasses on AI agents in fashion, digital product creation, virtual world design, and fashion technology topics taught by industry experts.
- Membership Program: Exclusive membership offering free access to events, giveaways, exclusive reports, live Q&A sessions, and partnership benefits including discounts from partners like IAMBIC.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Designer Runway Show Packages |
| Subscription | Monthly | Masterclass Access |
| Subscription | Monthly | DFW Membership |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Digital Fashion Week product offering
Product offeringCore offering
Digital Fashion Week is a global fashion-technology platform that organizes international symposiums in NYC, Los Angeles, Paris, London, Milan, and Taipei featuring curated panels, brand deep dives, innovation booths, immersive retail galleries, and phygital runway shows. It complements these events with the Masterclass Series (educational workshops on agentic AI, digital twins, gaming fashion, and digital product creation), the DFW Global App for mobile/streaming access to recordings, industry research reports, and a recurring Membership Program with exclusive content and partner benefits.
Product overview
Digital Fashion Week operates as a global platform and industry intelligence hub dedicated to advancing fashion technology. The portfolio consists of international fashion technology symposiums (held in NYC, London, Paris, Milan, Los Angeles, and Taipei), the Masterclass Series covering AI agents, gaming fashion, and digital product development, the DFW Global App for mobile access to content, Industry Reports synthesizing fashion technology insights, and a Membership Program providing exclusive access to digital collections and member benefits. These offerings work together to convene brands, manufacturers, technologists, and researchers around fashion technology adoption.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Fashion Week International Events International fashion-technology symposiums held in NYC, London, Paris, Milan, Los Angeles, and Taipei featuring 7 curated panel tracks, immersive retail galleries, brand deep dives, innovation booths for startups, and phygital runway shows, designed for fashion brands, fashion-tech startups, investors, academia, and media.
- Masterclass Series Educational workshops and classes on agentic AI for fashion, digital fashion design for gaming platforms (Roblox, Decentraland), AI communication prompting, digital product passports, and fashion across the gaming spectrum, taught by industry experts and accessible through the DFW Global App and live streaming on Roku.
- DFW Global App Mobile and streaming app available on Apple App Store, Google Play, and Roku channel, providing on-demand access to masterclass recordings, event streams, and exclusive digital fashion content to extend DFW programming beyond live events.
- Industry Reports and Insights Research publications synthesizing expert insights on agentic AI in fashion, digital fashion for social gaming and avatars, avatar design to physical manufacturing, running a fashion business with AI agents, and web3 fashion strategies, available to members and via specific masterclass series.
- DFW Membership Program Recurring subscription membership offered via Stripe-integrated sign-up providing free event access, giveaways, exclusive reports, live Q&A sessions, Web3 community access, member-only masterclasses, exclusive NFT claims, and partnership benefits including 15% discounts with IAMBIC and other fashion-tech brands.
Quantifiable outcome
- Event attendee composition: 28% fashion and e-commerce, 42.9% founders and innovators, 5.1% academics, 6.1% media and press
- +1 more outcomes
Companies that use Digital Fashion Week
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles3 records
Digital Fashion Week technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability12 records
Feature2 records
Digital Fashion Week partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Epic GamescoreEpic Games partners with DFW to connect creators, brands, and communities with cutting-edge 3D pipelines, virtual worlds, and real-time creativity to reimagine the future of digital culture. Sallyann Houghton, Industry Manager Fashion/Apparel at Epic Games, serves on the DFW Advisory Board.
- The Fashion in Gaming AwardscoreDFW partners with the Fashion in Gaming Awards to celebrate outstanding creativity and vision of digital fashion designers whose work is suited for gaming, promoting the future of fashion across gaming realms. Tracy Greenan serves as DFW Advisory Board member.
- The Digital Fashion GroupcoreThe Digital Fashion Group is a vital global community where digital fashion experts converge to share knowledge, learn, and inspire one another. Leslie Holden serves as DFW Advisory Board member and co-founder of The Digital Fashion Group.
- BrinccoreBrinc serves as a crucial forum for key opinion leaders to discuss innovation strategies and opportunities for both brands and startups while showcasing the latest technologies disrupting the fashion sector. Blake Lezenski serves as DFW Advisory Board member.
- Game Changing StylecoreGame Changing Style partners with DFW to provide consultancy dedicated to fashion across the gaming spectrum, powered by leading fashion industry founders and gamers. Tracy Greenan serves as DFW Advisory Board member.
- Fashion Innovation Agency (LCF)coreThe Fashion Innovation Agency at London College of Fashion brings expertise in emerging technologies and immersive technologies (XR/MR/AR/VR). Matthew Drinkwater serves as Advisory Board member.
- FIT Design and Technology LabcoreThe FIT DTech Lab is a public/private partnership engaging faculty and students solving industry problems using design and technology. Michael Ferraro serves as DFW Advisory Board member.
- Fashion Techworks LLCcoreFashion Techworks provides resources for fashion, entertainment, and technology entrepreneurs in the DTLA Fashion District. Co-founders Tom Keefer and Cindy Keefer serve on DFW leadership team.
- Outlier VenturescoreOutlier Ventures provides strategic partnership development in the global digital fashion network. Blake Lezenski serves as Partner Program Director at Outlier Ventures and DFW Advisory Board member.
- LectracoreLectra hosted NYC Panel Discussions on September 7, 2023 at their Innovation Center, providing venue and technology partnership for DFW educational content.
- IAMBICminorExclusive partnership providing DFW members with AI-tailored luxury footwear, 15% discount, and private virtual consultations with IAMBIC's biomedical engineering team.
- BrilliantcryptominorPartnership around digital jewelry and gemstone design for gaming, with DFW hosting masterclasses and design competitions on the Brilliantcrypto platform.
- DecentralandminorPartnership for creating Decentraland wearables and hosting the DFW showroom during ArtWeek. Masterclass series teaches designers how to create wearables for the platform.
Scale indicators3 records
Recent moves8 records
Expansion highlights6 records
Digital Fashion Week competitors and assessment
Company assessmentEmerging players
- Highsnobiety: Highsnobiety is a fashion, culture, and technology media/events brand with significant presence at the fashion-tech and streetwear-gaming intersection. Comparable as a digital-first fashion media platform that increasingly covers AI fashion, digital fashion, and gaming fashion — overlapping DFW audience of creators and brand innovation teams.
- The Fabricant: The Fabricant is a digital fashion house that creates virtual garments and provides AI design tools (Intelligent Tools). Comparable as a digital fashion platform that also educates the market through masterclasses, and an active DFW partner — overlapping in audience and digital-fashion category.
- CLO3D: CLO3D is a leading 3D fashion design software platform used by apparel brands for virtual product development and digital twins. Comparable as a fashion-tech enabling technology frequently discussed at DFW events, with overlapping audience of fashion-tech founders and brand digital integration teams.
Direct peers
- Première Vision: Première Vision hosts major fashion industry trade events in Paris (and other cities) for fabric, manufacturing, and fashion-tech suppliers and brands. Directly comparable as a multi-city fashion industry events business with a strong Paris base and overlapping audience of designers, brands, and manufacturers.
- Decoded Fashion: Decoded Fashion was a pioneering fashion-tech events and content platform (summits in NYC, London, etc.) that convened fashion brands and technology companies. Closest historical peer to DFW in the fashion-tech event niche, though Decoded Fashion is now largely dormant and DFW has effectively filled its role.
- Global Fashion Agenda (Copenhagen Fashion Summit): Global Fashion Agenda organizes the Copenhagen Fashion Summit, a flagship fashion industry conference on sustainability and innovation. Directly comparable as a multi-stakeholder fashion industry convening platform with similar audience of brands, policymakers, and innovators.
- Business of Fashion: BoF is a fashion industry intelligence and media platform that hosts events (BoF Professional Summit, BoF China), publishes reports, and convenes brands and investors. Highly comparable to DFW in audience (luxury brand executives, founders, investors) and category (fashion industry thought leadership), though BoF is more media-led and less focused on fashion-tech specifically.
- The Digital Fashion Group: The Digital Fashion Group is a global community for digital fashion experts — convening, educating, and supporting digital fashion artists and technologists. Directly comparable audience (digital fashion creators, brands, technologists) and category (digital fashion community/events), and an active DFW partner.
Broad incumbents
- WWD (Women's Wear Daily): WWD is the legacy fashion industry trade publication covering brands, retail, and fashion business — with events, awards, and proprietary industry intelligence. Comparable as a broader fashion industry events/media incumbent that covers fashion technology among many topics.
- SXSW (South by Southwest): SXSW is a large-scale convergence festival (music, film, technology) with growing fashion and retail-tech programming. Comparable as a broad-convergence event that competes for sponsor attention and brand-experiential budgets with DFW, though DFW is much more fashion-specific.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Digital Fashion Week social profiles
Digital presenceDigital Fashion Week financial estimates
Financial estimateRevenue estimate
Valuation estimate
Digital Fashion Week leadership team
Management profileNumber of profiles
Profiles4 records
Digital Fashion Week funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Digital Fashion Week M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Digital Fashion Week
What does Digital Fashion Week do?
Digital Fashion Week is a global fashion-technology platform that organizes international symposiums in NYC, Los Angeles, Paris, London, Milan, and Taipei featuring curated panels, brand deep dives, innovation booths, immersive retail galleries, and phygital runway shows. It complements these events with the Masterclass Series (educational workshops on agentic AI, digital twins, gaming fashion, and digital product creation), the DFW Global App for mobile/streaming access to recordings, industry research reports, and a recurring Membership Program with exclusive content and partner benefits.
Is Digital Fashion Week a public or private company?
Digital Fashion Week is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Digital Fashion Week founded?
Digital Fashion Week was founded in -1. It employs 11 to 50 people.
Where is Digital Fashion Week based?
Digital Fashion Week is headquartered in New York City, United States, in the North America region.
How does Digital Fashion Week make money?
Four revenue lines are on record. Event Partnerships and Sponsorship is the primary driver. The others are designer and Exhibitor Fees, masterclass Series and membership Program.
Who are Digital Fashion Week's main competitors?
Emerging players on record are Highsnobiety, The Fabricant and CLO3D. Direct peers are Première Vision, Decoded Fashion, Global Fashion Agenda (Copenhagen Fashion Summit), Business of Fashion and The Digital Fashion Group. Broad incumbents are WWD (Women's Wear Daily) and SXSW (South by Southwest).
Does Digital Fashion Week have an API?
No public API is recorded for Digital Fashion Week.
What industry is Digital Fashion Week in?
Digital Fashion Week's product category is Fashion Technology Events & Industry Intelligence. Its primary akta.pro industry code is MPAJAEAA, Consumer Lifestyle & Fashion Magazines. Its SIC code is 2721.