Double Diamond Farms

What Double Diamond Farms does

Double Diamond Farms is a second-generation, family-owned greenhouse produce company founded in 1977 and headquartered in Kingsville, Ontario, with primary growing operations in Southwestern Ontario's sunbelt (Kingsville and Leamington). The company is a grower, packer, and shipper of premium hydroponic produce, offering greenhouse-grown tomatoes (over 100 varieties), peppers (15 varieties), cucumbers (5 varieties), and eggplant (4 varieties), organized into core categories and three sub-brands—Organic Line, Gourmet Line (chef-targeted specialty SKUs), and Kid-Friendly Line (Gecko Grapes, Panda Peppers, Croco Cukes). Its production platform uses hydroponic controlled-environment agriculture achieving 15–20X yields versus traditional farming, with proprietary natural bumblebee pollination, CO2 recapture from boiler systems fed back as airborne fertilizer, and water/nutrient recirculation. On-site automated packing—reported as the only line of its kind in Canada—delivers 2,000 cases per hour.

Double Diamond sells primarily B2B through a sales-led direct model to major retail grocery chains across North America, with secondary exposure to food service and hospitality operators. Distribution is delivered via the company's temperature-controlled fleet and six regional distribution centers (Ontario, Michigan, Arizona, Florida x2, New York), several co-located with strategic partners Mastronardi Produce, Scotlynn Sweet-Pac Growers, and Green Empire Farms. Pricing is not publicly disclosed; the company emphasizes food safety certifications (Primus Labs, GAP/GMP), Non-GMO Project certification, and organic certification as table stakes for retail and food service customers. Marketing is multi-channel and consumer-facing via blog, social media, trade shows (CPMA), and recipe content, with community engagement through food bank partnerships (Daily Bread Food Bank, Houston Food Bank).

The business model is fresh-produce wholesale with no public disclosure of revenue or pricing. Recent strategic activity is concentrated in capacity and geographic expansion—a 62-acre hothouse facility expansion in Leamington (Feb 2018), an organic cucumber facility launch (Nov 2017), a kid-friendly branded product line (Apr 2018), and US-focused leadership and distribution buildout—indicating an active scaling phase against a backdrop of 40+ years of operating history and a deeply established brand portfolio of registered trademarks.

Name

Double Diamond Farms

Legal name

Double Diamond Farms

Website

https://doublediamondacres.com

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

11–50 employees

Short description

Double Diamond Farms is a second-generation, family-owned Canadian greenhouse grower founded in 1977 that hydroponically produces and distributes premium tomatoes, peppers, cucumbers, and eggplant to major retail grocery chains and food service operators across North America.

Ownership category

akta.pro rank

Product category

Greenhouse Produce (Fresh Vegetables)

NAICS

Vegetable and Melon Farming (11121), Other Vegetable (except Potato) and Melon Farming (111219)

SIC

Agricultural Production-Crops (100)

akta.pro primary industry

Greenhouse Vegetable Production (Tomatoes, Cucumbers, Peppers, Leafy Greens) (AFAGAHAA)

Keywords

• Greenhouse produce
• Fresh vegetables
• Hydroponic tomatoes
• Organic farming
• Produce distribution

Headquarters

HQ city

Kingsville, ON

HQ country

Canada

HQ region

North America

Offices8 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Fresh Produce Sales: B2B and B2C sales of greenhouse-grown produce including tomatoes, peppers, cucumbers, and eggplant through retail and food service distribution channels.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Double Diamond Farms grows, packs, and ships greenhouse-produced fresh vegetables — primarily tomatoes (100+ varieties), peppers, cucumbers, and eggplant — to retail grocery chains and food service customers across North America. The company distinguishes itself through hydroponic greenhouse cultivation, natural bumblebee pollination, CO2 recapture, water recycling, and an automated packing line, with branded product lines including Organic, Gourmet, and Kid-Friendly varieties.

Product overview

Double Diamond Farms is a pioneer in the North American greenhouse industry with over 40 years of experience, operating as a grower, packer, and shipper of premium hydroponic produce. The company offers a comprehensive portfolio organized into core produce categories (Tomatoes with 100+ varieties, Peppers, Cucumbers, and Eggplant) supplemented by specialized sub-brands including the Organic Line (certified organic produce), Gourmet Line (premium specialty items for chefs), and Kid-Friendly Line (character-branded Gecko Grapes, Panda Peppers, and Croco Cukes targeting children). The company differentiates through sustainable greenhouse growing methods including natural bumblebee pollination, CO2 recapture, and hydroponic cultivation achieving 15-20X greater yields. All products are hand-picked and packed on-site for optimal freshness and shelf-life, with temperature-controlled logistics ensuring delivery across North America.

Differentiator

Problem solved

Functional benefit

Brands

• Organic Line: Certified organic produce line including organic cucumbers, bell peppers, mini peppers, Campanelle tomatoes, heirloom tomatoes, Roma tomatoes, and beefsteak tomatoes.
• Gourmet Line
• Kid-Friendly Line

Products and services

• Tomatoes Greenhouse-grown tomatoes in over 100 varieties sold to retail grocery chains and food service customers across North America. Includes beefsteak, vine-ripened, heirloom, cherry, grape, and specialty varieties distributed under proprietary brand names.
• Peppers Greenhouse-grown bell peppers available in multiple colors (red, yellow, orange, green) plus specialty mini peppers including Diamond Sweets and Panda Peppers. Available in pack sizes ranging from single peppers to 11lb bulk boxes for retail and food service customers.
• Cucumbers Greenhouse-grown cucumbers including English cucumbers and mini/cocktail cucumbers. Includes the kid-friendly Croco Cukes cocktail cucumber line with playful branding for children and families.
• Eggplant Baby eggplant varieties available in purple and graffiti (striped) varieties, packaged in trays and bags for retail and food service customers.
• Organic Line Certified organic produce line including organic bell peppers, mini peppers, English cucumbers, mini cucumbers, Campanelle tomatoes, gramato grape tomatoes, tomatoes on the vine, Cimelio heirloom tomatoes, Roma tomatoes, and beefsteak tomatoes.
• Gourmet Line Premium specialty produce marketed to top chefs including Zebrino tomatoes, Diamond Sweets mini peppers, Sweets Mix Shepard peppers, and Cimelio heirloom tomatoes.
• Kid-Friendly Line (Gecko Grapes, Panda Peppers, Croco Cukes) Character-branded produce line targeting children and families, including Gecko Grapes grape tomatoes, Panda Peppers mini peppers, and Croco Cukes cocktail cucumbers with playful packaging and taste indicators.

Quantifiable outcome

• 15-20X greater harvest yields compared to traditional agriculture
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Houston Food BankcoreOthers · 1 September 2017Donated a truckload of fresh produce to support those impacted by Hurricane Harvey. Critical organization for collecting and distributing food in the Houston area.
• Daily Bread Food BankcoreOthers · 1 January 2017Weekly donations of tomatoes, peppers, and cucumbers since late 2017 to provide fresh produce to those in need in Toronto, Ontario. Partnership aims to alleviate hunger and reduce food loss while creating positive impact in local communities.
• Mastronardi ProducecoreStrategic or Co-development PartnerCo-located distribution operations at facilities in Coldwater, MI and Kingsville, ON for integrated North American distribution.
• Scotlynn Sweet-Pac GrowerscoreStrategic or Co-development PartnerCo-located distribution operations in Belle Glade, Florida for expanded reach in Southeastern US markets.
• Green Empire FarmscoreStrategic or Co-development PartnerCo-located distribution operations in Oneida, New York for Northeastern US market coverage.
• Hogs for HospiceminorOthersAnnual event sponsorship supporting local hospice. Double Diamond is the main sponsor of this community event.

Scale indicators7 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• Houweling's Group: Family-owned North American greenhouse grower of tomatoes, cucumbers and peppers, with flagship high-tech facility in Delta, BC and operations in Utah. Comparable family-controlled greenhouse model and retail channel mix.
• Scotlynn Sweet-Pac Growers: Large Ontario-based grower/packer of sweet corn, peppers and other produce with Florida operations. Distribution partner of Double Diamond in Belle Glade, FL with overlapping produce category and Southeastern U.S. footprint.
• Mucci Farms: Kingsville, Ontario-based greenhouse grower of tomatoes, peppers, cucumbers and lettuce. Same Ontario greenhouse corridor, same hydroponic model, and overlapping retail customers across North America.
• Village Farms International: Public greenhouse producer (NASDAQ) of tomatoes, peppers and cucumbers with large-scale high-tech greenhouses in North America. Most direct publicly traded comparable in greenhouse vegetable production.
• Mastronardi Produce: Largest North American greenhouse tomato/pepper/cucumber grower and a direct strategic partner of Double Diamond via co-located distribution in Coldwater, MI and Kingsville. Operates an overlapping greenhouse product portfolio aimed at the same retail grocery customers.
• Pure Flavor Farms: Canadian greenhouse grower offering tomatoes, peppers, cucumbers and snacking produce across North America. Comparable hydroponic greenhouse model, similar retail and food-service GTM, and similar product-line breadth.
• Windset Farms: Canadian greenhouse operator (BC-headquartered) producing tomatoes, peppers, cucumbers and lettuce under controlled-environment agriculture. Closely comparable technology stack and North American retail customer base.
• Red Sun Farms: Vertically integrated greenhouse grower of tomatoes, peppers and cucumbers with Canadian (Ontario) and U.S. (Virginia, Texas, Mexico) operations. Comparable greenhouse category and multi-region North American supply strategy.
• NatureSweet: Leading branded greenhouse tomato and snacking-produce company (Cherubs, Glorys) supplying North American retailers. Comparable in scale, branded-product strategy, and greenhouse category focus on tomatoes and mini peppers.
• Green Empire Farms: Oneida, NY-based high-tech greenhouse grower of tomatoes and cucumbers, and a co-located distribution partner of Double Diamond. Same greenhouse category and Northeastern U.S. retail reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/DoubleDiamondFarms
• Instagraminstagram.com/doublediamondfarms
• LinkedInlinkedin.com/company/double-diamond-farms

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Double Diamond Farms