Droomhuis360

What Droomhuis360 does

Droomhuis360 is an Amsterdam-based digital media production company founded in 2014 that supplies comprehensive marketing materials and services to real estate brokers (makelaars) in the Netherlands. Its product portfolio spans eight core offerings: a proprietary Marketing Viewer (VR Media Viewer) for online property tours, HDR photography, 2D/3D floor plans with NEN 2580-compliant measurement reports, property video, artist impressions for digital staging, custom-branded brochures, a 360-degree social-media video format (360 Fotoslider), and dedicated new-build project packages. The company reports over 100 broker customers, a 5/5-star rating across 34 verified reviews, and ten-plus years of continuous operation.

The underlying platform combines HDR photography, 360-degree imaging, video production, and VR technology within a unified marketing workflow. The flagship Marketing Viewer is described as a "world premiere" online property viewing tool with built-in analytics tracking reach per property and social sharing functionality, accessible on desktop, mobile, and Google Cardboard. Droomhuis360 operates a B2B sales-led go-to-market targeting Dutch real estate brokers directly through phone (0800-360 360 3), website contact, and a self-serve customer portal, with floor plans and marketing materials designed for seamless upload to Funda, the dominant Dutch property portal.

Revenue is generated through one-time, per-property service fees on a quote-based pricing model, with fixed prices for certain deliverables such as NEN 2580 measurement reports delivered within two working days and photography services delivered within 48 hours. The company claims broker offices using the Marketing Viewer win approximately 20% more assignments and that social sharing of property listings generates up to 1,000 extra unique views per property. No revenue, headcount, ownership, or funding details are disclosed in the source data.

Name

Droomhuis360

Legal name

Droomhuis360

Website

https://droomhuis360.nl

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Droomhuis360 is an Amsterdam-based digital media production company, founded in 2014, that provides real estate brokers in the Netherlands with photography, VR tours, floor plans, video, brochures, artist impressions, and new-build marketing packages delivered through a proprietary Marketing Viewer platform.

Ownership category

akta.pro rank

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Real Estate Marketing Services: One-time service fees for marketing materials including photography, 360-degree images, video, floor plans, artist impressions, brochures, and VR content. Services are delivered to real estate brokers on a per-property basis.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Droomhuis360 is a Dutch real estate marketing services provider that delivers a comprehensive suite of property marketing materials to brokers, including HDR photography, 360-degree images, virtual reality property tours via its proprietary Marketing Viewer, property videos, 2D and 3D floor plans with NEN 2580 measurement reports, artist impressions for digital staging, brochures, and new-build marketing packages. All services are delivered under one roof with fixed pricing and rapid turnaround.

Product overview

Droomhuis360 is a unified, multi-module marketing platform for real estate brokers offering eight core products that work together to deliver comprehensive property marketing materials. The core suite includes the Marketing Viewer (VR/virtual-reality property tour), Fotografie (HDR photography), Plattegronden (2D/3D floor plans with NEN 2580 measurement reports), Woningvideo (property video), Artist Impression (photorealistic digital staging), Brochure (custom-branded print and digital brochures), 360 Fotoslider (social-media 360-degree video), and Nieuwbouw (new-build project packages with interactive VR viewer). The Marketing Viewer serves as the flagship tool, integrating 360-degree content, social sharing, and analytics, while the other seven products cover photography, floor plans, video, staging, print, social media, and new-build niches. All services are delivered under one roof with a fixed-price model and rapid turnaround.

Differentiator

Problem solved

Functional benefit

Products and services

• Marketing Viewer

Quantifiable outcome

• 20% more assignments for broker offices using the Marketing Viewer
• +3 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• FundacoreTechnology or IntegrationFunda is the primary Dutch real estate listing platform. Droomhuis360's floor plans and marketing materials are designed to be easily uploaded to Funda, creating seamless integration for brokers to list properties.

Scale indicators5 records

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• Zillow 3D Home: Zillow's 3D Home offering bundles capture app, virtual tour, and listing integration for agents. As a US incumbent, it does not directly compete in the Netherlands, but represents the integrated-portal-plus-tour model that could be replicated by European portals.
• Matterport: Matterport is the dominant 3D/VR capture and viewing platform for real estate globally. Its Spaces product competes directly with Droomhuis360's Marketing Viewer, while its broader ecosystem (capture services, SDK) gives it incumbency advantages Droomhuis360 lacks.

Direct peers

• Kuula: Kuula provides 3D/360 virtual tour software used heavily by real estate photographers and agents. It overlaps directly with the Marketing Viewer's core 360-walkthrough capability and analytics.
• iGuide (Planitar): iGuide by Planitar delivers measured floor plans plus 3D/VR tours as a combined product for real estate listings — overlapping with Droomhuis360's Plattegronden and Marketing Viewer bundle.
• EyeSpy360: EyeSpy360 offers a virtual tour authoring and hosting platform used by real estate agents worldwide. It competes on the same VR-tour functionality as Droomhuis360's Marketing Viewer, with comparable social-sharing and embed features.
• Giraffe360: Giraffe360 provides a near-identical stack for real estate agents — automated HDR photography, 360/3D tours, floor plans, and a branded viewer delivered under a recurring model. It is the closest international analogue to Droomhuis360, competing on the same product surface albeit in different geographies.
• PropertyBox: PropertyBox (active in the Netherlands and broader Europe) bundles photography, floor plans, video, and virtual tours into subscription packages for estate agents. It targets the same makelaar segment with a SaaS-style recurring revenue model that Droomhuis360 is currently delivering per-property.

Emerging players

• Realync: Realync provides live and on-demand video tour and marketing tools for real estate, addressing the same "win the listing at the kitchen table" workflow Droomhuis360 targets through its Woningvideo and Marketing Viewer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/droomhuis360

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Droomhuis360