Easy Key
Easy Key (Easykey) is a Bengaluru-based, founder-owned real estate consultancy offering 11 integrated services — buying, selling, home loans, rentals, property management, legal, interiors, construction, and investment advisory — to mid-market buyers, sellers, investors, and NRI property owners in Bengaluru, India.
- Company typePrivate
- Founded-
- HeadquartersBengaluru, India
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Easy Key does
Easy Key (Easykey Real Estate) is a Bengaluru-based, founder-owned real estate consultancy offering an integrated suite of 11 services spanning the complete property lifecycle: buying, selling, home loan assistance, rental and leasing, property management, investment advisory, legal and documentation, interior and renovation, construction, architectural and structural planning, and painting and deep cleaning. The company primarily serves mid-market home buyers, property sellers, landlords and tenants, property investors, and NRI property owners in Bengaluru, with RERA-compliant operations and physical verification of listings positioned as trust signals. Customer testimonials reference deal closures in 30–60 days and home loan pre-approvals within 48 hours.
Underlying the operation is a modest technology footprint: a public-facing website (easykey.in) for lead capture and listings, WhatsApp Business as the dominant customer-comunication channel, and an internal Easykey CRM Portal for property listings, lead tracking, client activity monitoring, task assignment, and team analytics. There is no public mobile app, no API, no SDK, and no AI capabilities disclosed — the CRM is an operational backbone rather than a differentiated product.
The business model is sales-led and service-driven rather than software-driven. Revenue is generated through three streams: transaction-based brokerage and consultancy fees on buy/sell/rent deals, recurring property management fees (a percentage of monthly rent, particularly for NRI owners), and commission from home loan referrals across 15+ bank and NBFC partners (SBI, HDFC, ICICI, Axis, LIC Housing, PNB Housing). Pricing is transparent and disclosed upfront, with construction services priced at ₹1,800–3,500 per sqft and interior projects offered in budget tiers up to ₹15 lakhs plus. With 8 total employees, 4 named client-facing professionals, and a claimed 500+ lifetime clients, Easykey operates as a high-touch, locally concentrated consultancy rather than a scalable proptech platform, and is privately held with no disclosed institutional funding.
Easy Key firmographics
Firmographics- Name
- Easy Key
- Legal name
- Easykey Real Estate
- Website
- https://easykey.in
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Easy Key (Easykey) is a Bengaluru-based, founder-owned real estate consultancy offering 11 integrated services — buying, selling, home loans, rentals, property management, legal, interiors, construction, and investment advisory — to mid-market buyers, sellers, investors, and NRI property owners in Bengaluru, India.
- Ownership category
- akta.pro rank
Where Easy Key is headquartered
LocationHeadquarters
- HQ city
- Bengaluru
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Easy Key business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Brokerage/Consultancy Fees: Easykey charges brokerage or consultancy fees for property buying, selling, rental, and management services. Fees are discussed transparently upfront before any engagement, with no hidden charges. The company acts as an intermediary between buyers, sellers, and developers.
- Property Management Fees: Fees charged for comprehensive property management services, typically a percentage of monthly rent for NRIs and busy property owners. Services include tenant management, rent collection, and maintenance coordination.
- Home Loan Assistance: Commission from 15+ banking partners (SBI, HDFC, ICICI, Axis, LIC Housing, PNB Housing) for facilitating home loan approvals. They help with eligibility check, bank comparison, documentation, and loan disbursement.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Transparent Brokerage Model |
| Unit Pricing | Pay-as-you-go | Construction Cost per Square Foot |
| Unit Pricing | Pay-as-you-go | Interior & Renovation Projects |
| Transaction based/ take rate | Monthly | Property Management Fee |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Easy Key product offering
Product offeringCore offering
Easy Key is a Bengaluru-based real estate consultancy that brokers residential and commercial property transactions and bundles them with end-to-end property lifecycle services. Its offering spans buying and selling assistance, rental and leasing, home loan facilitation via bank partners, property management, legal and documentation support, investment advisory, interior and renovation, construction, architectural and structural planning, and painting/deep cleaning.
Product overview
Easy Key is a Bengaluru-based real estate consultancy offering an integrated suite of 11 services covering the complete property lifecycle. The core service portfolio includes Buy Property, Sell Property, Home Loan Assistance, Rental & Leasing, Property Management, Investment Advisory, Legal & Documentation, Interior & Renovation, Construction, Architectural & Structural Planning, and Painting & Deep Cleaning. This is a services-based business rather than a software product—the company acts as a one-stop partner for property transactions and management. An internal Easykey CRM platform supports operational workflows including lead tracking, task management, and performance analytics for the service team.
Differentiator
Problem solved
Functional benefit
Products and services
- Buy Property Service
Quantifiable outcome
- Most properties sell within 30-60 days when priced correctly
- +3 more outcomes
Companies that use Easy Key
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles3 records
Easy Key technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature1 record
Easy Key partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and supporting.
- SBI (State Bank of India)coreHome loan partner for facilitating mortgage approvals with pre-approval support and documentation handling
- HDFC (Housing Development Finance Corporation)coreHome loan partner providing competitive interest rates and loan processing support
- ICICI BankcoreHome loan partner for mortgage facilitation and bank processing support
- Axis BankcoreHome loan partner with competitive rates and processing support
- LIC Housing FinancecoreHome loan partner providing housing finance solutions
- PNB Housing FinancecoreHome loan partner for home loan facilitation
- 15+ Banks and NBFCscoreNetwork of lending partners including SBI, HDFC, ICICI, Axis, LIC Housing, PNB Housing and more for comprehensive home loan comparison and best rate guarantee
- Builder/Developer PartnerscoreCollaboration with developers for project listings including DS MAX, Prestige, Sobha, Godrej, Brigade, Kolte Patil, Karle, Assetz, and others. Easykey provides marketing and sales support for builder projects.
- Legal ProfessionalssupportingLegal advisors for documentation support including Khata transfer, EC, registration, title verification
Scale indicators8 records
Recent moves6 records
Expansion highlights4 records
Easy Key competitors and assessment
Company assessmentDirect peers
- NoBroker: NoBroker is India's largest tech-enabled real estate platform offering brokerage, rentals, and packers & movers with a zero-brokerage model. It directly competes with Easykey's brokerage and property management services in Bengaluru and other metros, but with significantly greater scale and tech investment.
- Square Yards: Square Yards is an integrated real estate platform offering brokerage, home loans, interiors, and property management across India. It is the closest analog to Easykey's full-service 'one-stop shop' model, but operates at pan-India scale with institutional backing.
- PropTiger: PropTiger (now part of REA Group) is a full-service real estate advisory offering brokerage, home loans, and post-sales services in India. It targets a similar mid-market and primary buyer segment and competes with Easykey in Bengaluru's new-launch and resale categories.
- Paisabazaar: Paisabazaar is an Indian financial product marketplace (owned by Policybazaar group) that compares and distributes home loans from multiple banks. It directly competes with Easykey's home loan assistance service by offering similar bank-comparison functionality at much greater scale.
Broad incumbents
- Makaan: Makaan is an Indian property portal owned by the PropTiger/REA Group, covering listings, new projects, and home services. It is a broad incumbent competing for the same Bengaluru buyer and seller attention that Easykey targets through its listings and portal marketing.
- Housing.com: Housing.com is an Indian real estate portal owned by REA Group (also parent of PropTiger). It is a broad incumbent that competes indirectly with Easykey by capturing online property search demand that Easykey relies on for lead generation.
- Common Floor: CommonFloor (now merged with NoBroker) was an Indian apartment-focused property portal and community platform. It is a broad incumbent in the Indian online real estate space and overlaps with Easykey's buyer/seller brokerage in Bengaluru's apartment-dense micro-markets.
- 99acres: 99acres is a leading Indian property portal owned by InfoEdge, focused on listings and advertising rather than brokerage. It competes with Easykey indirectly by controlling significant buyer traffic and listing visibility in Bengaluru.
- MagicBricks: MagicBricks is one of India's largest property listing portals owned by Times Internet. It is not a brokerage but competes indirectly by aggregating demand and listing inventory that shapes buyer-seller matching across markets where Easykey operates.
Others
- Zillow: Zillow is the largest US residential real estate marketplace. While geographically non-overlapping with Easykey, it represents a comparable integrated brokerage-plus-portal category that informs the structural trajectory of property transaction platforms globally.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Easy Key social profiles
Digital presenceEasy Key compliance and trust
Trust signalCompliance1 record
Easy Key financial estimates
Financial estimateRevenue estimate
Valuation estimate
Easy Key leadership team
Management profileNumber of profiles
Profiles4 records
Easy Key funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Easy Key M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Easy Key
What does Easy Key do?
Easy Key is a Bengaluru-based real estate consultancy that brokers residential and commercial property transactions and bundles them with end-to-end property lifecycle services. Its offering spans buying and selling assistance, rental and leasing, home loan facilitation via bank partners, property management, legal and documentation support, investment advisory, interior and renovation, construction, architectural and structural planning, and painting/deep cleaning.
Is Easy Key a public or private company?
Easy Key is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Easy Key founded?
Easy Key was founded in -1. It employs 1 to 10 people.
Where is Easy Key based?
Easy Key is headquartered in Bengaluru, India, in the Asia region.
How does Easy Key make money?
Three revenue lines are on record. Brokerage/Consultancy Fees are the primary driver. The others are property Management Fees and home Loan Assistance.
Who are Easy Key's main competitors?
Direct peers on record are NoBroker, Square Yards, PropTiger and Paisabazaar. Broad incumbents are Makaan, Housing.com, Common Floor, 99acres and MagicBricks. Zillow is listed as an others.
Does Easy Key have an API?
No public API is recorded for Easy Key.