EDGEWATER GARDENS LONG-TERM CARE CENTRE

What EDGEWATER GARDENS LONG-TERM CARE CENTRE does

Edgewater Gardens Long-Term Care Centre is a privately held, small-scale senior care provider operating primarily under the Kindly Care brand, with a stated operational footprint in the US Midwest and a website mailing address in Omaha, Nebraska. The company delivers individualized in-home and community-based care services for elderly individuals and their families, spanning Home Care, general Care Services (from companionship through hospice support), Medical Escort transportation, Assisted Living, In-Home Senior Care, and specialized Alzheimer's and dementia care. Care is delivered by a team of approximately 29 staff including managers, nurses, a hostess, a volunteer, and caregivers, organized around a direct-to-consumer model with a free consultation entry point and quote-based service pricing.

The business operates through two channels. The primary channel is a human-driven service delivery operation where families request a free consultation and receive customized care arrangements on a recurring or as-needed basis. A secondary channel is an e-commerce storefront selling medical equipment and mobility aids (walkers, wheelchairs, crutches, bathroom safety products, patient lifts) priced from roughly $99 to $1,168 per unit. The technology footprint is minimal: a content-driven WordPress website with blog posts, testimonials, and standard CTAs, with no documented APIs, integrations, or proprietary technology platform. The company also maintains a donation linkage to dhhf.ca, suggesting a soft affiliation with a healthcare foundation.

The business model combines service-based recurring revenue (in-home care, assisted living) with low-volume one-time retail revenue (medical equipment). Customer acquisition is driven by content marketing, published customer testimonials, and direct consultation requests, with all publicly named customers being individual families rather than enterprise or institutional accounts. The company has been operational since 2016, with no disclosed funding, no M&A activity, no partnerships, and no geographic expansion beyond the Midwest US market.

Name

EDGEWATER GARDENS LONG-TERM CARE CENTRE

Legal name

Edgewater Gardens Long-Term Care Centre

Website

https://edgewaterltc.ca

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Edgewater Gardens Long-Term Care Centre is a privately held US Midwest senior care provider offering in-home care, assisted living, Alzheimer's support, and medical escort services to elderly individuals and their families, complemented by a small e-commerce shop selling medical equipment and mobility aids.

Ownership category

akta.pro rank

Product category

Senior Care Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Assisted Living Facilities for the Elderly (623312), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050)

akta.pro industry

PRIMARYHSABAEAB

Dementia Personal Care (ADLs) Support

Home & Personal Services/Elder Care & In-Home Care Services/Dementia & Alzheimer’s In-Home Care

SECONDARYHLADABAC

Assisted Living with Enhanced Care / High-Acuity (Aging-in-Place)

Healthcare & Life Sciences/Elder Care & Long-Term Care/Assisted Living Facilities

SECONDARYHSABAOAF

Errand, Shopping & Personal Appointment Escort

Home & Personal Services/Elder Care & In-Home Care Services/Senior Transportation & Escort Services

Keywords

• Senior care services
• In-home elderly care
• Assisted living
• Alzheimer's care
• Medical equipment retail

Headquarters

HQ city

Omaha

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Medical Equipment Sales: The company operates an e-commerce shop selling medical equipment for seniors including walkers, wheelchairs, crutches, bathroom safety products, and mobility aids. These are one-time product purchases with prices ranging from approximately $99 to over $1,100.
2. Home Care Services: Provides in-home senior care services including assisted living support, Alzheimer's care, caregiver support, and medical escort transportation services to seniors and their families.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Edgewater Gardens Long-Term Care Centre provides individualized senior care services including in-home care, assisted living, Alzheimer's and dementia care, medical escort transportation, and caregiver staffing, complemented by an e-commerce shop selling mobility aids and medical equipment (walkers, wheelchairs, crutches, patient lifts, bathroom safety products). Services and products are delivered directly to seniors and their families across the U.S. Midwest.

Product overview

Edgewater Gardens Long-Term Care Centre, operating under the Kindly Care brand, offers an integrated elderly care service portfolio centered on individualized in-home care and assisted living. The core offering consists of Home Care Services, Care Services, Medical Escort, and specialized Alzheimer's Care, all designed to help seniors remain safely at home. The company also operates an e-commerce platform selling medical equipment and mobility aids including walkers, wheelchairs, commodes, patient lifts, crutches, and bathroom safety products. The product architecture combines service-based care delivery with a complementary retail component for medical supplies.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Care Services In-home care services providing families with an extra level of care for seniors, designed to help elderly individuals remain safely in their homes. Targeted at seniors and their family caregivers.
• Care Services Comprehensive care services ranging from companionship to hospice care support, covering the full spectrum of senior care needs for elderly individuals and their families.
• Medical Escort Transportation services for medical appointments and healthcare needs, providing reliable medical escort support for seniors.
• Assisted Living An assisted living community for seniors providing care for persons who need help with daily living activities.
• In-Home Senior Care Senior care services delivered in the individual's home environment, promoting independence while providing necessary support.
• Alzheimer's Care Specialized care services for individuals with Alzheimer's disease and other forms of dementia.
• Medical Equipment Shop Online storefront offering mobility and medical equipment including walkers, wheelchairs, commodes, crutches, patient lifts, and bathroom safety products for seniors and disabled individuals, with unit pricing from approximately $99 to over $1,100.

Named customers3 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights4 records

Direct peers

• Visiting Angels: Large national franchise network providing in-home senior care including personal care, Alzheimer's care, and companionship. Operates with the same direct-to-consumer, family-focused model as Edgewater/Kindly Care but at vastly greater scale.
• Comfort Keepers: In-home care provider offering companionship, personal care, and specialized dementia/Alzheimer's support. Comparable to Edgewater in serving seniors who want to remain at home with a similar breadth of service offerings.
• Right at Home: International in-home care franchise providing personal care, Alzheimer's/dementia care, and companion services. Operates with the same family-focused direct-to-consumer model as Edgewater.
• BrightStar Care: Franchise offering both medical and non-medical in-home care, including skilled nursing and Alzheimer's care. Comparable service mix that combines personal care with higher-acuity support, similar to Edgewater's continuum.
• Senior Helpers: National in-home senior care franchise with dedicated Alzheimer's, dementia, and Parkinson's care programs. Direct overlap with Edgewater's Alzheimer's Care and assisted living-adjacent offerings.
• Amada Senior Care: Senior care franchise combining in-home care, assisted living placement, and hospice coordination. Comparable full-continuum positioning including non-medical support and family caregiver assistance.
• Synergy HomeCare: Franchise network offering personal care, companion care, and specialized dementia support. Comparable mid-market in-home care positioning serving aging-in-place seniors and their families.
• Home Instead: Global in-home senior care franchise offering personal care, dementia care, and respite services. Closest direct competitor in service scope (home care + Alzheimer's specialization) and franchise-based go-to-market approach.

Broad incumbents

• Bayada Home Health Care: Large, established home health care provider offering skilled nursing, therapy, and personal care services. Broader and more clinically focused than Edgewater but addresses the same population of seniors needing care at home.
• Amedisys: Public home health and hospice operator providing skilled nursing, therapy, and end-of-life care. Comparable at the hospice/medical escort level but operates at significantly greater scale and clinical intensity.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/edgewater-gardens-long-term-care-centre

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EDGEWATER GARDENS LONG-TERM CARE CENTRE