EduMine
EduMine is an India-based EdTech intermediary founded in 2009 that aggregates online degree programs from six university partners across 70+ specializations and refers individual learners to those institutions in exchange for referral commissions.
- Company typePrivate
- Founded2009
- HeadquartersDombivli East, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
What EduMine does
EduMine is an India-based EdTech intermediary and lead-generation platform that aggregates online degree and certificate programs from Indian universities and refers prospective learners to those partner institutions in exchange for referral commissions. Founded in 2009 and headquartered in Dombivli East, Maharashtra, the company is directed by founder Atul Joshi and operates with a 46-person team. Its catalog spans MBA, BBA, MCA, BCA, MCom, BCom, and MSc programs across more than 70 specializations, sourced from at least six partner institutions including Manipal University Jaipur, NMIMS CDOE, Amity University Online, Jain Online, D.Y. Patil Online, and VIT University Online. EduMine reports an alumni base of more than 8,000 and roughly 4,700 active students, framing its reach as "India and beyond."
The platform runs as a direct-to-consumer acquisition funnel: content marketing and SEO drive inbound traffic to its website and blog, social channels amplify reach, and a WhatsApp chatbot is used to qualify and route leads. Underlying technology is a standard content-and-conversion stack — there is no disclosed proprietary AI/ML model, data flywheel, or differentiated platform architecture in the available evidence. The core asset is the lead-generation and counseling workflow that converts organic interest into partner-university enrollments.
EduMine's revenue mechanics are commission-based: the company is paid a referral fee by partner universities for each successfully enrolled learner rather than charging learners directly or earning tuition share. This affiliate model aligns EduMine's economics to enrollment volume and partner fee schedules, with no disclosed enterprise contracts, subscription pricing, or institutional buyers on the demand side. Customer acquisition is D2C, while commercial relationships are upstream with university partners, making partner diversification the primary commercial lever.
EduMine firmographics
Firmographics- Name
- EduMine
- Legal name
- EduMine
- Website
- https://edumine.in
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- EduMine is an India-based EdTech intermediary founded in 2009 that aggregates online degree programs from six university partners across 70+ specializations and refers individual learners to those institutions in exchange for referral commissions.
- Ownership category
- akta.pro rank
EduMine industry classification
Industry- Product category
- Online Education Enrollment Services
- NAICS
- Educational Support Services (61171), Educational Services (611)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Live Class & Webinar Marketplaces/Directories (EDAFAIAE)
- akta.pro secondary industry
- Education Access & EdTech for Equity (Low-cost Learning, Skills Platforms) (BPAGALAH)
Keywords
Where EduMine is headquartered
LocationHeadquarters
- HQ city
- Dombivli East
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
EduMine business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Marketing or Sales, Personnel, Operations, Technology or R&D, Infrastructure
Revenue model
- Program Enrollment Facilitation: EduMine acts as an intermediary, facilitating student enrollment in partner university online programs (MBA, BBA, MCA, BCA, MCom, BCom, MSc). The company earns revenue by driving enrollments to partner institutions. The platform also offers flexible financing options to students, suggesting a commission or referral-based revenue model.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
EduMine product offering
Product offeringCore offering
EduMine operates as an enrollment-facilitation intermediary that connects working professionals in India with online degree programs offered by partner universities (Manipal University Jaipur, NMIMS CDOE, Amity University, Jain Online, D.Y. Patil Online, VIT Online). The platform aggregates MBA, BBA, MCA, BCA, MCom, BCom, and MSc programs spanning 70+ specializations and supplements enrollment with personalized career counseling and flexible financing options for learners. EduMine earns commissions from partner universities for referred enrollments rather than delivering its own curriculum or technology.
Product overview
EduMine is an educational services platform that serves as a bridge between working professionals and top Indian universities, offering a comprehensive portfolio of online degree programs. The platform provides Online MBA programs (with 17 specializations including Business Analytics, Data Science, Digital Marketing, and Finance), Online Undergraduate Programs (BBA, B.Com, BCA), and Online Postgraduate Programs (MCA, M.Com, MSc). EduMine operates through strategic partnerships with leading institutions including NMIMS CDOE (UGC-DEB recognized, NAAC A+ accredited Manipal University Jaipur Online, and Amity University Online (WASC-USA accredited). The company also provides career guidance services to help professionals select appropriate programs and specializations aligned with their career goals.
Differentiator
Problem solved
Functional benefit
Products and services
- Online MBA Programs Management degree programs with 17+ specializations including Business Analytics, Data Science, Digital Marketing, Finance, Human Resource Management, and Marketing & Sales Management, designed for working professionals pursuing leadership roles.
- Online Undergraduate Programs Bachelor-level degree programs in Business Administration (BBA), Commerce (B.Com), and Computer Applications (BCA) providing foundational knowledge for careers in management, marketing, entrepreneurship, and IT, offered in partnership with Indian universities.
- Online Postgraduate Programs Master-level degree programs in Computer Applications (MCA), Commerce (M.Com), and Data Science (MSc) offering advanced specialization options for career advancement and professional development, delivered through partner universities.
- Manipal University Jaipur Online Programs Online degree programs from NAAC A+ accredited Manipal University Jaipur, including Online MBA, Online MCA, Online BBA, Online BCA, Online M.Com, and Online B.Com with specializations in Finance Management, Supply Chain Management, Marketing Management, Project Management, Analytics & Data Science, IT Management & FinTech, and more.
- NMIMS CDOE Online Programs UGC-DEB recognized programs from NMIMS CDOE including Business Management, Operations & Data Science, Marketing, Finance, and Human Resources, following the KSA (Knowledge-Skill-Attitude) framework, with Category I autonomy granted by UGC in 2018.
- Amity University Online Programs Online undergraduate, postgraduate, and certificate programs from WASC-USA accredited Amity University including MBA, BBA, BCA, MCA, B.Com, Data Science, and AI, with career services and placement support.
- Career Guidance Services Personalized career counseling services helping working professionals select appropriate degrees, explore 70+ specializations, understand flexible learning options, and align program choices with long-term professional goals.
Quantifiable outcome
- Over 8,000 alumni and 4,700 active students enrolled across programs
Companies that use EduMine
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
EduMine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
EduMine partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Manipal University Jaipur (MUJ) OnlinecoreEduMine partners with Manipal University Jaipur Online, a NAAC A+ accredited institution, to offer online MBA, MCA, BBA, BCA, M.Com, B.Com, and MAJMC programs. MUJ is known for its flexible, technology-driven learning platform with live sessions, recorded lectures, and virtual classrooms. EduMine facilitates student enrollment and provides counseling for MUJ's programs.
- NMIMS CDOE (Narsee Monjee Institute of Management Studies, Centre for Distance and Online Education)coreEduMine partners with NMIMS CDOE, founded in 1994 as SVKM's NMIMS distance education arm. NMIMS programs are UGC and DEB recognized, with Category I autonomy granted by UGC in 2018 and NAAC A+ accreditation. Programs follow the KSA (Knowledge-Skill-Attitude) framework. EduMine serves as an enrollment channel for NMIMS online programs.
- Amity University OnlinecoreEduMine partners with Amity University Online, one of India's premier online higher education providers offering UGC-approved undergraduate, postgraduate, and certificate programs. Amity is accredited by the Western Association of Schools and Colleges (WASC-USA), giving degrees global recognition. Programs include MBA, BBA, BCA, MCA, B.Com, Data Science, and AI. EduMine facilitates admissions for Amity's online offerings.
- Jain OnlinecoreEduMine partners with Jain Online to provide online MBA and undergraduate programs for working professionals. Jain University is a recognized institution in India, and EduMine serves as an enrollment bridge for its distance and online education offerings.
- D.Y. Patil OnlinecoreEduMine partners with D.Y. Patil Online to offer online education programs for working professionals. D.Y. Patil is a well-known educational institution in India, and EduMine acts as an intermediary facilitating student enrollments in its online programs.
- VIT University OnlineminorEduMine partners with VIT University Online to offer online BBA (Marketing, Human Resource, Operations & Supply Chain) and MCA with AI/ML and Cyber Security specializations. VIT is a nationally recognized university, and EduMine facilitates admissions for these online programs.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
EduMine competitors and assessment
Company assessmentDirect peers
- CollegeDekho: Indian education platform offering university discovery, comparison, and admission assistance across online and on-campus programs. Comparable to EduMine as an aggregator channel for partner institutions.
- CollegeSearch: Smaller-scale Indian education aggregator providing college listings, reviews, and admission support. Comparable to EduMine in business model and target audience, with similar SEO-led acquisition dynamics.
- CollegeDuniya: India's largest college review and education aggregator platform, listing programs from universities across India. Directly comparable to EduMine as a multi-institution aggregator funneling prospective students to partner institutions via content marketing and SEO.
- Careers360: India-based education platform providing college comparisons, rankings, and partner-university program listings. Comparable to EduMine in serving working professionals and prospective students evaluating online/distance degree programs.
- Shiksha.com: Owned by Infoedge (parent of Naukri), Shiksha is a leading Indian education aggregator with deep SEO presence across colleges, courses, and online programs. Closely comparable to EduMine's aggregator-plus-affiliate model.
- GetMyUni: Education aggregator focused on college reviews, comparison, and admission guidance for Indian students. Overlaps directly with EduMine's lead-generation and partner-university enrollment facilitation model.
Broad incumbents
- Great Learning: Online higher-education and professional programs provider (backed by BYJU'S) offering degree and certificate courses via university partnerships. Comparable to EduMine in serving working professionals pursuing online MBAs and specialized credentials.
- Simplilearn: Online professional training provider (now owned by Blackstone) covering certifications, bootcamps, and degree pathways with university partners. Comparable to EduMine in targeting upskilling working professionals in India and abroad.
- upGrad: Larger online higher-education provider offering degree and certificate programs through university partnerships and proprietary content. Overlaps with EduMine in target market (working professionals seeking online MBAs and tech credentials) but operates at materially greater scale and scope.
Emerging players
- Emeritus: Global online education provider partnering with top universities to deliver degree, certificate, and executive programs to working professionals. Comparable to EduMine in the aggregator/online-degree-for-working-professionals model, though at a broader international scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
EduMine social profiles
Digital presenceEduMine financial estimates
Financial estimateRevenue estimate
Valuation estimate
EduMine leadership team
Management profileNumber of profiles
Profiles1 record
EduMine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EduMine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EduMine
What does EduMine do?
EduMine operates as an enrollment-facilitation intermediary that connects working professionals in India with online degree programs offered by partner universities (Manipal University Jaipur, NMIMS CDOE, Amity University, Jain Online, D.Y. Patil Online, VIT Online). The platform aggregates MBA, BBA, MCA, BCA, MCom, BCom, and MSc programs spanning 70+ specializations and supplements enrollment with personalized career counseling and flexible financing options for learners. EduMine earns commissions from partner universities for referred enrollments rather than delivering its own curriculum or technology.
Is EduMine a public or private company?
EduMine is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was EduMine founded?
EduMine was founded in 2009. It employs 11 to 50 people.
Where is EduMine based?
EduMine is headquartered in Dombivli East, India, in the Asia region.
How does EduMine make money?
One revenue line is on record: program Enrollment Facilitation.
Who are EduMine's main competitors?
Direct peers on record are CollegeDekho, CollegeSearch, CollegeDuniya, Careers360, Shiksha.com and GetMyUni. Broad incumbents are Great Learning, Simplilearn and upGrad. Emeritus is listed as an emerging player.
Does EduMine have an API?
No public API is recorded for EduMine.
What industry is EduMine in?
EduMine's product category is Online Education Enrollment Services. Its primary akta.pro industry code is EDAFAIAE, Live Class & Webinar Marketplaces/Directories, with a secondary code of BPAGALAH, Education Access & EdTech for Equity (Low-cost Learning, Skills Platforms). Its NAICS code is 61171 and its SIC code is 8200.