Eggers & Franke GmbH

What Eggers & Franke GmbH does

Eggers & Franke GmbH, founded in 1923 and headquartered in Bremen, Germany (Konsul-Smidt-Str. 8J, HRB 23880), is a German premium distributor of wines, spirits, and non-alcoholic beverages operating under the market-facing name Eggers & Franke Group. The company is a wholly-owned subsidiary of Rotkäppchen-Mumm Sektkellereien GmbH within the Rotkäppchen-Mumm Gruppe conglomerate. It executes a 360° multi-channel distribution model across three pillars: Off Trade (food retail, wholesale, specialty trade, and convenience channels within Germany), On Trade (premium gastronomy and specialist retail via the Reidemeister & Ulrichs subsidiary), and direct-to-consumer eCommerce via three owned digital storefronts — Ludwig von Kapff, Club of Wine, and Club of Spirits — supplemented by the SPARQ digital proximity brand. The distributed portfolio comprises internationally recognized brand owners including Rémy Cointreau, Baron Philippe de Rothschild, Concha y Toro, Piper-Heidsieck, Charles Heidsieck, Telmont, Ruggeri, Fratelli Branca, Matusalem, Osborne, Chopin Vodka, Sibona, Stork Club, Humboldt, Geldermann, and others.

The company generates revenue primarily through wholesale distribution margins earned on the spread between procurement and sales prices across its Off Trade and On Trade channels, with additional direct-to-consumer sales via the owned eCommerce platforms. Pricing is negotiated on a B2B per-transaction or contractual basis for trade customers; consumers purchase at published retail prices on the D2C sites. Service capabilities span Marktzugang (multi-channel market access), Seeding (brand launch and acceleration), Insights (data-driven market intelligence), and Operations (logistics, fulfillment, and performance transparency), positioning the company as an end-to-end brand management partner for international producers seeking German market entry. Technology footprint is proprietary e-commerce storefronts plus data-driven market intelligence systems; no specific core technology platform, API, SDK, or AI/ML capability is publicly disclosed. Headcount is reported at 28 for the Eggers & Franke GmbH legal entity, with subsidiary staff (Reidemeister & Ulrichs, Ludwig von Kapff, etc.) counted separately; broader group revenue figures are not publicly disclosed.

Name

Eggers & Franke GmbH

Legal name

Eggers & Franke GmbH

Website

https://ef-gruppe.de

Company type

Private

Founded year

1923

Operating status

Operating

Headcount range

11–50 employees

Short description

Eggers & Franke GmbH is Germany's leading premium distributor of wines, spirits, and non-alcoholic beverages, operating a 360° multi-channel model spanning Off Trade retail, On Trade gastronomy (via Reidemeister & Ulrichs), and D2C eCommerce (Ludwig von Kapff, Club of Wine, Club of Spirits).

Ownership category

akta.pro rank

Product category

Beverage Distribution

NAICS

Beer, Wine, and Distilled Alcoholic Beverage Merchant Wholesalers (4248), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (424820), Beer, Wine, and Liquor Retailers (445320)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Beer, Wine & Spirits Wholesale Distribution (CRAOAIAA)

akta.pro secondary industries

Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Craft & Specialty Beverage Wholesale (Local/Artisanal) (AFAIAGAH)

Keywords

• Wine distribution services
• Spirits distribution
• Beverage wholesale
• On-trade distribution
• D2c wine commerce

Headquarters

HQ city

Bremen

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Distribution and Trading: Eggers & Franke Group generates revenue primarily through distributing wines, spirits, and non-alcoholic beverages on behalf of brand owners, earning margin on the spread between procurement and sales prices. As a wholesale distributor, revenue is driven by volume and brand performance across all channels.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels2 records

Core offering

Eggers & Franke Group is Germany's leading distributor of wines, spirits, and non-alcoholic beverages, operating a 360° multi-channel model: national retail and wholesale (Off Trade), premium gastronomy and specialist trade via its Reidemeister & Ulrichs division (On Trade), and direct-to-consumer digital commerce through owned platforms Ludwig von Kapff, Club of Wine, and Club of Spirits. The company represents an international portfolio of brand owners, including Remy Cointreau, Baron Philippe de Rothschild, Concha y Toro, Piper-Heidsieck, Chopin Vodka, Fratelli Branca, and Osborne, providing end-to-end services from market access and seeding to insights and operations.

Product overview

Eggers & Franke Group operates as a multi-channel wine and spirits distributor in Germany, combining three distinct business models: (1) three proprietary D2C eCommerce platforms (Ludwig von Kapff, Club of Wine, Club of Spirits) that serve consumers directly with curated digital experiences; (2) on-trade distribution through Reidemeister & Ulrichs for gastronomy and specialist retail; and (3) off-trade distribution for retail channels across Germany. The company distributes an extensive portfolio of international wine and spirits brands.

Differentiator

Problem solved

Functional benefit

Brands

• Ludwig von Kapff: Premium eCommerce wine platform offering curated wine experiences and direct-to-consumer sales.
• Club of Wine
• Club of Spirits
• Reidemeister & Ulrichs
• SPARQ

Products and services

• Off Trade National Distribution National distribution of wines, spirits, and non-alcoholic beverages across all German retail channels including food retail (Lebensmittelhandel), wholesale, specialty trade (Fachhandel), and convenience stores, providing nationwide shelf visibility and trade marketing activation for brand owners.
• Reidemeister & Ulrichs (On Trade Premium Distribution) Premium distribution brand serving the German gastronomy and specialist retail sector through Reidemeister & Ulrichs GmbH, delivering brand experience, sommelier-level expertise, and performance activation at the point of consumption (restaurants, hotels, specialist wine/spirit retailers).
• Ludwig von Kapff Premium D2C e-commerce platform for wine enthusiasts, combining curated wine selection, expert storytelling, and a modern online shopping experience for German consumers.
• Club of Wine Curated digital platform for wine lovers offering curated wine selections, emotional brand experiences, and direct-to-consumer online purchasing within Germany.
• Club of Spirits Digital direct-to-consumer platform for spirits enthusiasts, combining curated spirits selection, expert storytelling, and modern online commerce for German consumers.
• SPARQ Digital proximity brand under the Eggers & Franke Group targeting direct consumer engagement in the wine and spirits sector through digital channels.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

19 partnerships are on record, tiered core and minor.

• Rotkäppchen-Mumm Gruppe (Rotkäppchen-Mumm Sektkellereien GmbH)coreStrategic or Co-development PartnerEggers & Franke Group is a subsidiary of the Rotkäppchen-Mumm Gruppe, one of Germany's leading sparkling wine and spirits groups. This corporate affiliation provides the group with access to a broader portfolio, shared resources, cross-selling opportunities, and development pathways for employees within the group.
• Reidemeister & Ulrichs GmbHcoreStrategic or Co-development PartnerReidemeister & Ulrichs is the group's dedicated On Trade operation, focusing on premium brand experience and performance in the gastronomy and specialist retail sector. It represents the company's premium channel within the broader 360° market strategy.
• Ludwig von Kapff GmbHcoreStrategic or Co-development PartnerLudwig von Kapff is one of the group's D2C e-commerce platforms serving wine enthusiasts with a curated, editorial-led shopping experience. It forms part of the direct-to-consumer digital channel strategy.
• Club of Wine / Club of SpiritscoreStrategic or Co-development PartnerClub of Wine and Club of Spirits are the group's digital D2C platforms targeting spirit and wine enthusiasts with curated brand experiences and direct online sales, complementing the Ludwig von Kapff platform.
• Remy CointreaucoreChannel Partner/ Reseller/ DistributorRemy Cointreau is a globally renowned spirits brand represented in Eggers & Franke Group's distributed portfolio, distributed across the company's Off Trade and On Trade channels in Germany.
• Baron Philippe de RothschildcoreChannel Partner/ Reseller/ DistributorBaron Philippe de Rothschild, a prestigious French wine house, is part of the distributed brand portfolio of Eggers & Franke Group, served through the company's multi-channel distribution network in Germany.
• Concha y TorocoreChannel Partner/ Reseller/ DistributorConcha y Toro, one of Chile's most prominent wine producers, is distributed by Eggers & Franke Group across German channels as part of the company's international brand portfolio.
• Chopin VodkacoreChannel Partner/ Reseller/ DistributorChopin Vodka, a premium Polish potato vodka, is distributed by Eggers & Franke Group through the company's Off Trade and On Trade channels in Germany.
• Fratelli BrancacoreChannel Partner/ Reseller/ DistributorFratelli Branca (Fernet Branca, Branca Menta, etc.) is an internationally recognized Italian spirits brand represented in the Eggers & Franke Group's distributed brand portfolio in Germany.
• Matusalem (Rum)coreChannel Partner/ Reseller/ DistributorMatusalem rum, a renowned Cuban-influenced brand, is distributed by Eggers & Franke Group across German retail and hospitality channels.
• Osborne (Spirits & Sherry)coreChannel Partner/ Reseller/ DistributorOsborne, a historic Spanish producer of sherry, Brandy de Jerez, and other spirits, is distributed by Eggers & Franke Group across German channels.
• Geldermann Privatsektkellerei GmbHminorChannel Partner/ Reseller/ DistributorGeldermann is a German premium sparkling wine producer and member of the Rotkäppchen-Mumm Gruppe, whose products are distributed alongside Eggers & Franke Group's portfolio across German channels.
• Piper-HeidsieckcoreChannel Partner/ Reseller/ DistributorPiper-Heidsieck is a prestigious Champagne house whose products are distributed by Eggers & Franke Group in Germany through Off Trade and On Trade channels.
• Ruggeri (Prosecco)coreChannel Partner/ Reseller/ DistributorRuggeri is an acclaimed Italian Prosecco producer, distributed by Eggers & Franke Group through German retail and hospitality channels.
• Telmont (Champagne)coreChannel Partner/ Reseller/ DistributorTelmont, a boutique Champagne house, is part of the distributed brand portfolio managed by Eggers & Franke Group in Germany.
• Charles HeidsieckcoreChannel Partner/ Reseller/ DistributorCharles Heidsieck is a distinguished Champagne house included in Eggers & Franke Group's brand portfolio distributed in Germany.
• Sibona (Grappa)minorChannel Partner/ Reseller/ DistributorSibona is an Italian grappa producer whose products are distributed by Eggers & Franke Group in Germany.
• Stork Club (Bourbon/Rye)minorChannel Partner/ Reseller/ DistributorStork Club (House of Rye) is a bourbon and rye whiskey brand in Eggers & Franke Group's distributed portfolio targeting the German market.
• Humboldt (Rum/Tequila)minorChannel Partner/ Reseller/ DistributorHumboldt rum and tequila brands are distributed by Eggers & Franke Group in Germany.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Mack & Schühle AG: German wine importer and distributor with a broad international portfolio across retail and gastronomy channels. Comparable to Eggers & Franke as a B2B wine and spirits distributor serving the German market with multi-brand distribution.
• Hawesko Holding AG: German wine and spirits retailer and distributor operating across wholesale, retail and D2C channels. Highly comparable to Eggers & Franke as a multi-channel German wine/spirits distributor with both B2B distribution and owned consumer-facing brands.
• WIV Wein International AG: German wine importer and distributor focused on retail and specialty trade channels. Closely comparable business model to Eggers & Franke's Off Trade distribution arm with a portfolio of international wine brands sold into German retail.
• Schlumberger Vertriebsgesellschaft mbH & Co. KG: German-Austrian wine and Champagne distributor with broad retail and gastronomy reach. Comparable to Eggers & Franke as a multi-channel distributor of premium international wine and sparkling wine brands in the German-speaking market.
• Reidemeister & Ulrichs GmbH: Wholly-owned subsidiary of Eggers & Franke Group focused on premium gastronomy and specialist trade distribution. Listed here for reference as the on-trade specialist arm whose business model (premium wine/spirits to gastronomy) mirrors that of other on-trade-focused distributors.

Broad incumbents

• Berentzen-Gruppe AG: German-listed spirits group producing and distributing a range of branded spirits across retail and gastronomy. Comparable as a German beverage producer-distributor with overlapping on-trade and retail distribution dynamics.
• Brown-Forman Deutschland: German operations of the global Brown-Forman spirits group, distributing premium whiskey and spirits across German channels. Comparable as a premium spirits distributor addressing the same on-trade and retail customers as Eggers & Franke.
• Henkell Freixenet Deutschland: German arm of the global Henkell Freixenet sparkling wine group, producing and distributing a broad portfolio across retail and on-trade. Comparable as a German premium beverage group with overlapping wine/sparkling distribution and on-trade presence.
• Pernod Ricard Deutschland: German subsidiary of the global Pernod Ricard group, distributing a wide portfolio of premium spirits and wine brands across German retail and on-trade. Comparable as a major premium spirits and wine distributor competing for similar brand mandates in Germany.

Others

• Rotkäppchen-Mumm Sektkellereien GmbH: Parent company of Eggers & Franke and one of Germany's leading sparkling wine and spirits groups. Comparable as the consolidating group entity that owns Eggers & Franke and operates adjacent sparkling wine and spirits brands in the same market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/eggers-&-franke-gmbh

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eggers & Franke GmbH