EGO7 srl
EGO7 srl is an Italian equestrian sport brand based in Susegana (Treviso) that designs and manufactures technical riding boots and complementary apparel — breeches, show jackets, polos, outerwear, and accessories — for competitive, recreational, and youth riders, distributing through an authorized dealer network in 40+ countries plus DTC e-commerce.
- Company typePrivate
- Founded-
- HeadquartersSusegana, Italy
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
EGO7 srl firmographics
Firmographics- Name
- EGO7 srl
- Legal name
- EGO7 srl
- Website
- https://ego7.it
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- EGO7 srl is an Italian equestrian sport brand based in Susegana (Treviso) that designs and manufactures technical riding boots and complementary apparel — breeches, show jackets, polos, outerwear, and accessories — for competitive, recreational, and youth riders, distributing through an authorized dealer network in 40+ countries plus DTC e-commerce.
- Ownership category
- akta.pro rank
EGO7 srl industry classification
Industry- Product category
- Equestrian Apparel and Footwear
- NAICS
- Footwear Manufacturing (3162), Apparel Accessories and Other Apparel Manufacturing (3159), Sporting Goods Retailers (45911)
- SIC
- Footwear, (No Rubber) (3140), Sporting & Athletic Goods, Nec (3949), Leather & Leather Products (3100)
- akta.pro primary industry
- Motorcycle Riding Gear & Apparel Retail (CRAMANAA)
- akta.pro secondary industries
- Riding Boots & Foot Protection Retail (CRAMANAD), Riding Jackets, Pants & Suits Retail (Leather/Textile) (CRAMANAF), Riding Gloves & Hand Protection Retail (CRAMANAE)
Keywords
Where EGO7 srl is headquartered
LocationHeadquarters
- HQ city
- Susegana
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
EGO7 srl business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Equestrian Apparel Sales: Direct B2C sales through company e-commerce website and B2B sales through authorized dealer network. Products include riding breeches, show jackets, polo shirts, outwear, and accessories.
- Riding Boots Sales: Sale of tall boots, short boots, and mini chaps through e-commerce and authorized dealers. Premium pricing with Italian design and technical features positioning.
- Horse Care Products: Saddle pads, fleece rugs, ear veils, and other horse care accessories.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
EGO7 srl product offering
Product offeringCore offering
EGO7 srl designs, manufactures, and distributes Italian-made equestrian riding boots and apparel under its own brand, including tall boots, short boots, mini chaps, breeches, show jackets, technical polos and show shirts, outerwear, and riding accessories such as gloves, caps, socks, boot care products, and horse-care items. The company emphasizes proprietary materials such as E-TEX (a leather-alternative panel technology) and a 192-combination fit system, selling through a global authorized dealer network and its own e-commerce site.
Product overview
EGO7 srl is an Italian equestrian sport brand headquartered in Susegana, Treviso, offering a comprehensive portfolio of riding boots and apparel under an 'accessible exclusivity' concept. The product range centers on tall boots (Contact, Orion, Delphi, Aries, Aster), short boots (Gemini, Libra, Taurus), and mini chaps (Lyra), complemented by a full apparel line including breeches (Jumping WI, LA, GI, EJ), show jackets (Be Air, Elegance CL, Hunter), polos and show shirts (Rita, Teresa, Air Polo, Florentine, Polo, Mesh, Nina, Shirt Men, Tita), and technical outwear (Z0W collection, Odino parka, Era parka, hoodies, vests, jackets). The portfolio extends to horse equipment (saddlepads, fleece rugs, ear veils) and accessories (gloves, caps, socks, boot care products). Key technological differentiators include the proprietary E-Tex material used in boot inner calf panels, and a ready-to-wear size system offering 192 different combinations for boots. All products emphasize Italian design, innovative materials, and performance features tailored for equestrian disciplines including show jumping, dressage, and eventing.
Differentiator
Problem solved
Functional benefit
Products and services
- Riding Boots Flagship product category encompassing tall boots (Contact, Orion, Delphi, Aries, Aster), short boots (Gemini, Libra, Taurus), and mini chaps (Lyra with E-Tex panels), targeted at competitive and recreational equestrian riders across dressage, show jumping, eventing, and daily training.
- Breeches Riding breeches crafted with Italian stretch fabrics providing breathability and durability, including Jumping WI, Jumping LA, Jumping GI, and Jumping EJ models with silicone grip and multiple color options for competition and training use.
- Show Jackets Competition jackets crafted from thin Italian stretch material, including Be Air (perforated, unlined, for men and women), Elegance CL (alcantara neck), and Hunter (Italian jersey with detachable cuffs), designed for show jumping and dressage competition.
- Polos and Show Shirts Technical equestrian shirts with moisture-wicking, quick-dry, and UV protection properties, including Rita, Teresa, Air Polo (men and women), Tita, Florentine, Polo, Shirt Men, Mesh, and Nina models.
- Outerwear Technical outerwear for equestrian activities including padded jackets, parkas, hoodies, sweatshirts, cardigans, and vests; product line covers Z0W collection, Odino padded parka, Era long padded parka, Galy, Cordy, Febe, Ade, Toty, TED quilted jacket, and zip sweatshirts.
- Apparel Accessories Equestrian accessories including gloves (Air Gloves with touchscreen compatibility, Action Glove), caps (Air Cap with UV protection), Horse Head Tie, and socks (EGO7 Socks with bacteriostatic silver microparticles, Air Sock with defatigant compression).
- Boot Accessories Boot care and maintenance products including Ego7 Boot Cream leather conditioner, HH Boot Trees inflatable support organizers, Air Sock technical riding socks, and Boot Bag.
- Horse Products Equine equipment including HH diamond quilted saddlepad, HH Honeycomb quilted saddlepad, HH Fleece Rug (300gr polar fleece), and HHEFC Ear Veil hand crocheted bonnet, designed for horse care and stable use.
Quantifiable outcome
- E-TEX material provides up to 60% more wear resistance than leather
- +2 more outcomes
Companies that use EGO7 srl
Customer profileSegments3 records
Ideal customer profiles4 records
EGO7 srl technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
EGO7 srl partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights5 records
EGO7 srl competitors and assessment
Company assessmentDirect peers
- Cavalleria Toscana: Italian premium equestrian apparel and riding wear brand. Closest direct competitor to EGO7 in Italian-made riding apparel, competing across breeches, show jackets, and rider apparel with similar accessible-luxury positioning.
- Parlanti Roma: Italian luxury riding boot maker focused on custom and bespoke tall boots. Competes with EGO7's tall boot line but at a higher-end price point, anchoring the upper bound of the equestrian boot market.
- Pikeur: German heritage equestrian apparel brand offering breeches, jackets, and riding wear. Direct peer in the European competitive riding apparel category with overlapping dealer networks in Germany and broader Europe.
- Animo Italia: Italian equestrian apparel brand producing breeches, show jackets, and rider apparel. Direct peer in Italian-made competitive riding apparel with similar global dealer distribution.
- Tucci Riding Boots: Italian-made riding boot manufacturer offering tall and short boots. Direct competitor in the riding boot category with overlapping Italian craftsmanship positioning.
- Equiline: Italian equestrian brand producing riding boots, apparel, and horse equipment. Directly comparable in product breadth (rider + horse-side) and Italian design positioning.
- Cavallo GmbH: German riding boot specialist with deep dealer relationships across Europe. Direct competitor in the riding boot category that EGO7 flagships.
Regional players
- Premier Equine: UK-based equestrian products brand offering rider apparel, boots, and horse equipment. Comparable product breadth, primarily serving UK and Commonwealth markets rather than EGO7's European/Middle Eastern core.
Emerging players
- Samshield: French equestrian brand expanding from helmets into apparel and rider accessories. Comparable via overlapping equestrian customer base and DTC-first international growth model.
Broad incumbents
- Horseware Ireland: Large established equestrian products company best known for horse rugs and blankets, with rider apparel lines. Comparable as a broad incumbent in equestrian goods with overlapping product categories.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
EGO7 srl social profiles
Digital presenceEGO7 srl financial estimates
Financial estimateRevenue estimate
Valuation estimate
EGO7 srl leadership team
Management profileNumber of profiles
Profiles1 record
EGO7 srl funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EGO7 srl M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EGO7 srl
What does EGO7 srl do?
EGO7 srl designs, manufactures, and distributes Italian-made equestrian riding boots and apparel under its own brand, including tall boots, short boots, mini chaps, breeches, show jackets, technical polos and show shirts, outerwear, and riding accessories such as gloves, caps, socks, boot care products, and horse-care items. The company emphasizes proprietary materials such as E-TEX (a leather-alternative panel technology) and a 192-combination fit system, selling through a global authorized dealer network and its own e-commerce site.
Is EGO7 srl a public or private company?
EGO7 srl is a private company. It is classified as unknown and is currently operating.
When was EGO7 srl founded?
EGO7 srl was founded in -1. It employs 1 to 10 people.
Where is EGO7 srl based?
EGO7 srl is headquartered in Susegana, Italy, in the Europe region.
How does EGO7 srl make money?
Three revenue lines are on record. Equestrian Apparel Sales are the primary driver. The others are riding Boots Sales and horse Care Products.
Who are EGO7 srl's main competitors?
Direct peers on record are Cavalleria Toscana, Parlanti Roma, Pikeur, Animo Italia, Tucci Riding Boots, Equiline and Cavallo GmbH. Premier Equine is listed as a regional player. Samshield is listed as an emerging player. Horseware Ireland is listed as a broad incumbent.
Does EGO7 srl have an API?
No public API is recorded for EGO7 srl.
What industry is EGO7 srl in?
EGO7 srl's product category is Equestrian Apparel and Footwear. Its primary akta.pro industry code is CRAMANAA, Motorcycle Riding Gear & Apparel Retail, with a secondary code of CRAMANAD, Riding Boots & Foot Protection Retail. Its NAICS code is 3162 and its SIC code is 3140.