Eight Group

What Eight Group does

Eight Group is a Nottingham-based, privately-held multi-channel marketing services group founded in 2007 (originally as Eight Days a Week Print Solutions). The company operates four integrated sub-brands — Eight Days (digital print and direct mail), Eight Plus (litho print and sustainability consultancy), Eight Digital (digital marketing and data services), and Eight Create (creative and copywriting) — plus the Marketlayer Ltd email marketing subsidiary acquired in 2022. Its core technology stack centers on digital printing using the UK's first Konica Minolta AccurioJet KM-1e B2+ digital press alongside Xerox commercial printers and the Razar 1070+ digital finishing system, supporting short-run, personalized, and sustainable print production. The company is B-Corp certified, Carbon Neutral, SBTi-aligned, Living Wage accredited, and holds ISO 9001/14001/27001/45001 plus Cyber Essentials and FSC/PEFC chain-of-custody certifications.

The business operates a sales-led, quote-based revenue model: customers receive per-job pricing for digital print, litho print, direct mail, mail fulfilment, custom packaging, label printing, data services, email marketing, sustainability consultancy, and creative services. Distribution is primarily direct via a small account-management team responding to website enquiries within 24 hours, complemented by the Royal Mail Mail Made Easy premier partnership and Door-to-Door affiliate relationship. Customer segments are diversified across charities and non-profits, e-commerce and consumer brands, public sector and political organizations, and mid-market/enterprise businesses — predominantly UK-based, with claimed international execution reach. With under 30 employees, the firm competes on integrated service breadth, premium digital print technology, postal-incentive cost optimization, and multi-award-winning customer service rather than scale.

Name

Eight Group

Legal name

Eight Days a Week Print Solutions Ltd

Website

https://eightgroup.co.uk

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Eight Group is a Nottingham-based, privately-held multi-channel marketing services company operating four sub-brands (Eight Days, Eight Plus, Eight Digital, Eight Create) plus the Marketlayer email marketing subsidiary, delivering digital and litho print, direct mail, data, creative, and sustainability services to charities, public sector, e-commerce brands, and mid-market businesses primarily in the UK.

Ownership category

akta.pro rank

Headquarters

HQ city

Nottingham

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Digital Print Services: Digital printing services including posters, leaflets, brochures, business cards, envelopes, and personalised print-on-demand. Revenue generated through per-job pricing based on quantity, materials, and finishing requirements.
2. Direct Mail Services: Direct mail campaigns including personalised mail, triggered mail, door-to-door distribution, mail fulfilment (hand and machine enclosing). Revenue from postage, fulfilment, and postal incentive access.
3. Litho Print & Consultancy: Traditional litho printing services and print management/consultancy through Eight Plus division, including colour management, print procurement, and branded merchandise.
4. Digital Marketing & Data Services: Digital strategy, email marketing, data services including customer profiling, data cleansing, segmentation, targeting, and digital audits.
5. Sustainability Consultancy: Carbon footprint calculation, reduction strategies, sustainability reporting, and sustainable marketing strategy development through Eight Plus.
6. Creative & Copywriting: Campaign management, creative strategy, copywriting, editing, proofreading, and creative solutions through Eight Create.
7. Short-Run Custom Packaging: Bespoke packaging solutions for cosmetics, food, health, and e-commerce brands with no minimum quantity restrictions.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Eight Group is a multi-channel marketing services company that delivers end-to-end campaigns combining digital print, litho print, direct mail, door-to-door distribution, custom packaging, label printing, email marketing, data services, creative/copywriting and sustainability consultancy. Its Nottingham production facility houses the UK's first Konica Minolta AccurioJet KM-1e B2+ digital press and an integrated Razar 1070+ finishing system, serving charities, public sector/political organisations, e-commerce brands and mid-market/enterprise businesses.

Product overview

Eight Group is a multi-channel marketing services company operating four sub-brands: Eight Days (digital print and mail), Eight Plus (litho print and consultancy), Eight Digital (digital marketing and data), and Eight Create (creative and copywriting). Their integrated service portfolio connects online and offline marketing channels including direct mail, digital printing (including the UK's first AccurioJet KM-1e press), email marketing through Marketlayer, print finishing, custom packaging, label printing, data services, triggered mail, sustainability consultancy, and multi-channel strategy. The company operates as a B-Corp certified, carbon-neutral business offering end-to-end solutions from strategic planning through to campaign delivery.

Differentiator

Problem solved

Functional benefit

Brands

• Eight Days: Digital print and mail services including direct mail, door-to-door distribution, print services, personalisation, and postage solutions. Home to the UK's first AccurioJet KM-1e press.
• Eight Plus
• Eight Digital
• Eight Create
• Marketlayer

Products and services

• Direct Mail Marketing communications mailed directly to customer homes, including personalised direct mail, mail fulfilment, triggered mail, and partially addressed mail services for brands, charities and public sector clients.
• Door-to-Door / Leaflet Distribution Royal Mail Door to Door leaflet distribution service enabling targeted marketing to specific postcode areas for new customer acquisition by brands, councils and political campaigns.
• Boundary Mail™ Trademarked specialised targeted print and leaflet distribution service for political parties, MPs, councils, and the public sector, providing end-to-end boundary mapping, print, data management and distribution with precise household targeting across UK constituencies, wards, and council boundaries.
• Digital Printing Digital printing services using CMYK four-colour process with Xerox and Konica Minolta commercial presses, offering cost-effective short runs and fast turnaround with personalisation capabilities for businesses, charities and public sector clients.
• AccurioJet KM-1e Printing Premium digital printing on the UK's first Konica Minolta AccurioJet KM-1e B2+ digital press delivering 1200 dpi litho-quality output, handling diverse materials including metallics and thick boards up to 0.6mm without pre-coating using a water-free, VOC-free process.
• Print Finishing Specialist finishing services including matt, gloss and soft-touch lamination, foiling, spot UV, digital die-cutting, binding, folding, creasing and perforation, integrated into the production workflow via the Razar 1070+ system.
• Custom Packaging Short-run custom packaging solutions using digital technology for cosmetics, food, health and e-commerce brands launching, testing or refining products with no minimum quantity commitments, powered by the Razar 1070+ system.
• Label Printing Custom label and sticker printing using the Razar system for kiss-cut stickers, die-cut labels and premium product labels produced in short or variable runs for brands and e-commerce clients.
• Triggered Mail Automated direct mail communications sent based on specific customer actions or events, delivered through the Zap-Post integration for multi-channel triggered marketing alongside email.
• Personalised Direct Mail Personalised print communications using variable data including customer names, locations, images, pricing and PURLs to deliver targeted direct mail campaigns with measurable engagement.
• Partially Addressed Mail (PAM) Targeted mailing to households without individual personal data, allowing new customer acquisition through postcode-level targeting with demographic filtering for brands and public sector clients.
• Homemover Marketing Targeted marketing campaigns focused on new home movers, utilising Royal Mail data to reach the 11% of UK adults who move annually for new customer acquisition.
• Mail Fulfilment Hand and machine enclosing services, paper wrap solutions and mail packaging provided as part of direct mail campaign fulfilment.
• Data Services Customer profiling, data cleansing, segmentation and targeting, and free data health check services for marketing campaign optimisation across print and digital channels.
• Email Marketing (Marketlayer) Email marketing campaigns including triggered emails, automated welcome mails and post-purchase follow-ups delivered through the Marketlayer email marketing agency within Eight Group.
• Sustainability Consultancy Carbon footprint calculation, reduction strategies, sustainability reporting and sustainable marketing strategy development for marketing departments, delivered by Eight Plus.
• Litho Printing Traditional litho printing services delivered by Eight Plus, supported by colour management expertise for high-volume, premium-quality print requirements.
• Web to Print Online ordering portal for repeat print orders with editable design templates, professional prints and fast turnaround including next-day delivery options for easy self-service reordering.
• Branded Merchandise Sourcing and supply of branded merchandise and promotional products managed by Eight Plus as part of its consultancy offering.
• Marketing and Sustainability Audits Marketing and sustainability audits covering digital marketing audits, content audits, website analytics, creative audits, print and postage audits, and data audits to inform strategy.
• Multi-Channel Marketing Strategy Integrated marketing strategy service connecting online and offline channels including print, direct mail, digital marketing, SEO, PPC, social media and content marketing into a single multi-channel plan.
• Postage Solutions Postal services including postage optimisation, Royal Mail incentives and access to postal savings designed to maximise mailing budgets for direct mail clients.
• Creative & Copywriting Creative and copywriting services delivered by Eight Create covering campaign management, creative strategy, copywriting, editing, proofreading and creative solutions.

Quantifiable outcome

• British Wireless for Blind campaign reached 2,600 more supporters and generated new donors with higher gift values and stronger ROI
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Zap~PostcoreStrategic or Co-development PartnerIntegration partnership for triggered direct mail communications. Zap-Post technology combined with Eight Group's print capabilities enables real-time triggered mail based on customer behaviour, extending triggered communications to direct mail channel alongside email marketing.
• JICMAILcoreStrategic or Co-development PartnerPlatinum Partner with highest organisational accreditation demonstrating proficiency with JICMAIL data routinely applied across planning and sales with systematic case study evidence for business growth.
• Royal MailcoreChannel Partner/ Reseller/ DistributorPremier partner within Royal Mail's Mail Made Easy program. Door to Door affiliate allowing non-compete within sectors. Access to postal incentives and referral of direct mail customers. Home mover data partnership.
• Strategic Mailing Partnership (SMP)minorStrategic or Co-development PartnerProfessional body representing and protecting interests of mailing houses across UK. Facilitates sharing of best practice and drives industry forward for better mail.
• East Midlands Chamber of CommerceminorStrategic or Co-development PartnerMember of leading business representation organisation for Derbyshire, Nottinghamshire and Leicestershire, enhancing regional business and community connections.
• Independent Print Industries Association (IPIA)minorStrategic or Co-development PartnerMember of not-for-profit trade association with signed code of conduct assuring good business practice with customers and suppliers.
• Two SidesminorStrategic or Co-development PartnerMember of initiative promoting sustainability of print communications supply chain and dispelling environmental misconceptions with verifiable information.
• Carbon Balanced Printer / World Land TrustcoreStrategic or Co-development PartnerPartnership to measure and offset carbon footprint as certified Carbon Neutral Business through carbon balancing programs.
• Forest Stewardship Council (FSC) and Programme for the Endorsement of Forest Certification (PEFC)minorStrategic or Co-development PartnerChain of Custody certification for forestry and forest products demonstrating good environmental management. Holds both FSC and PEFC certificates.
• Konica MinoltacoreTechnology or IntegrationUK's first installation of AccurioJet KM-1e B2+ digital press. Partnership for cutting-edge digital print technology with sustainability benefits including water-free, VOC-free design.
• The Printing CharityminorStrategic or Co-development PartnerPodcast collaboration featuring Neil Lovell from The Printing Charity discussing nearly 200 years of supporting print professionals with financial aid, helplines, and talent development.
• Living Wage FoundationminorStrategic or Co-development PartnerLiving Wage Employer commitment ensuring all employees earn higher than government National Living Wage.

Scale indicators4 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• Communisis: Larger UK marketing services and communications production group now part of GBG, offering print, digital, and data-driven customer communications. Comparable in end-to-end capability set but at much greater scale than Eight Group.
• Adare International: UK-headquartered marketing services group with print, mail, and customer communications offering. Comparable integrated communications-production capability set, but operates at significantly greater scale than Eight Group.

Direct peers

• Webmart: UK-based print management and direct marketing services company offering print procurement, mailing, and data services to mid-market and enterprise clients. Directly comparable to Eight Group's Eight Days and Eight Plus divisions in scope and customer base.
• Pureprint Group: UK commercial printing group with digital and litho capabilities plus direct marketing services. Comparable to Eight Group's print production and integrated marketing service model.
• Solopress: UK online printing company offering digital print, litho, and large-format with web-to-print ordering. Comparable to Eight Group's digital print and web-to-print service line, though narrower in marketing services scope.
• CFH Docmail: UK hybrid mail, direct mail, and print fulfilment provider serving enterprise and public sector. Closely comparable to Eight Group's direct mail, mail fulfilment, and door-to-door distribution services including partially addressed mail.
• The Mail Marketing Company: UK-based direct mail and mailing house offering personalised, triggered, and door-drop campaigns with data services. Directly comparable to Eight Days on direct mail execution and personalisation.
• Tangent Marketing Services: UK direct marketing agency offering print, mail, fulfilment, and data services to enterprise clients. Comparable to Eight Group's multi-channel direct marketing proposition including triggered and personalised mail.
• Deltic Communications: UK direct marketing and mailing services provider with print, personalisation, and data capabilities. Comparable to Eight Group on print-plus-direct-mail execution for mid-market and enterprise clients.
• hh.global (formerly ProCo): International print management, marketing production, and creative procurement company with strong UK presence. Comparable to Eight Group's integrated print-plus-consultancy model across strategy, procurement, and execution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/eight-group-print-and-marketing-solutions

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Eight Group