ELEVATION CHIROPRACTIC & WELLNESS

What ELEVATION CHIROPRACTIC & WELLNESS does

Elevation Chiropractic & Wellness is a single-location chiropractic practice in South Minneapolis, founded and operated by Dr. Adam Lilla, DC. The practice specializes in the Torque Release Technique (TRT), a neurological, nerve-first chiropractic method that differs from conventional bone-first chiropractic by affecting the nervous system first to allow the body to self-correct vertebral positioning naturally, without forceful twisting or cracking. Dr. Lilla completed extensive postgraduate studies in TRT and is the sole practitioner at the practice.

The practice operates on a cash-pay, membership-based model with no insurance participation. It offers three subscription tiers: a First Month Care Package ($149 single/$200 family) including consultation and up to 30 adjustments, a Wellness Membership ($129/$169) providing up to 6 monthly adjustments for ongoing maintenance, and an Active Recovery Membership ($149/$200) for intensive corrective care. Family plans cover all immediate household members, and pediatric care is a stated differentiator. The practice also integrates a community art gallery in its office space, hosting local artists free of charge as a referral and community-engagement mechanism.

Go-to-market is purely direct-to-consumer and organic: patients book through PaySimple online scheduling and self-refer. The practice is currently fully booked, with no new patient appointments available for July 2026, indicating demand exceeds the solo practitioner's capacity. Revenue mechanics are entirely recurring subscription-based, with no third-party payor involvement, institutional investors, or parent company oversight.

Name

ELEVATION CHIROPRACTIC & WELLNESS

Legal name

Elevation Chiropractic & Wellness

Website

https://elevateyourlifemn.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Elevation Chiropractic & Wellness is a solo chiropractic practice in South Minneapolis operated by Dr. Adam Lilla, specializing in Torque Release Technique (TRT) and serving local individuals and families through a tiered monthly membership model with no insurance billing.

Ownership category

akta.pro rank

Product category

Chiropractic Services

NAICS

Offices of Chiropractors (62131)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

General Chiropractic Care (HSADALAA)

akta.pro secondary industries

Pediatric & Family Chiropractic (HSADALAC), Chiropractic Rehabilitation & Therapeutic Exercise (HSADALAG)

Keywords

• Chiropractic care services
• Neurological chiropractic
• Spinal adjustment therapy
• Wellness membership plans
• Torque release technique

Headquarters

HQ city

Minneapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Chiropractic Membership Plans: Monthly subscription-based membership model (auto-debit). Patients pay a recurring monthly access fee for chiropractic care. Three tiers: First Month (initial care), Wellness Membership (maintenance), and Active Recovery Membership (intensive care). Family plans available. No insurance billing.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Elevation Chiropractic & Wellness delivers neurological, nerve-first chiropractic adjustments using the Torque Release Technique (TRT) at a single South Minneapolis clinic. Services are sold exclusively through a flat-fee monthly membership model (First Month, Wellness, and Active Recovery tiers) with family plans, bypassing health insurance entirely. The practice treats individuals and families — including children — seeking long-term wellness-based care rather than symptom-driven treatment.

Product overview

Elevation Chiropractic & Wellness is a single-location chiropractic practice in Minneapolis offering neurological-based chiropractic care. The practice specializes in Torque Release Technique (TRT), a gentle, nerve-first approach to spinal adjustment. The company offers a tiered membership pricing model including a First Month Care Package (consultation, examination, and up to 30 adjustments), a Wellness Membership (up to 6 adjustments per month for ongoing maintenance), and an Active Recovery Membership (up to 30 adjustments per month for continued healing). All services are provided on a cash-pay basis with a practice membership system, rather than through insurance billing.

Differentiator

Problem solved

Functional benefit

Products and services

• First Month Care Package Initial chiropractic care package including consultation, spinal analysis/examination, and up to 30 chiropractic adjustments per month with muscle trigger point work. Priced at $149 Single or $200 Family for the first month. Designed for new patients beginning care at the practice.
• Wellness Membership Monthly auto-debit membership providing up to 6 chiropractic adjustments per month per individual, designed for ongoing wellness-based care and lifetime chiropractic maintenance. Priced at $129 Single or $169 Family; family plan covers immediate family living at home.
• Active Recovery Membership Monthly membership for patients who have completed initial care but still need continued adjustments for active healing. Includes up to 30 chiropractic adjustments per month per individual based on care plan recommendations, and is transitionable to the Wellness Membership as healing progresses. Priced at $149 Single or $200 Family.
• Torque Release Technique (TRT) Adjustments A specialized neurological chiropractic technique that takes a 'nerve first' approach, allowing gentle and effective adjustments by affecting the nervous system first to relax muscles and allow bones to realign naturally without force, twisting, or cracking. Delivered to individual patients and families including children.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Direct peers

• The Wellness Way: The Wellness Way runs a network of chiropractic clinics with a wellness-philosophy and cash-pay orientation similar to Elevation's, targeting patients seeking lifestyle- and prevention-based care rather than symptom treatment.
• HealthSource Chiropractic: HealthSource is a chiropractic franchise network that uses progressive, multi-tier wellness care plans and emphasizes corrective, neurologically-oriented treatment — directly comparable to Elevation's TRT-based, plan-based care model.
• The Joint Chiropractic: The Joint is a national chiropractic franchise built on a membership/walk-in cash-pay model very similar to Elevation's. It competes for the same price-sensitive, insurance-averse patient segment with monthly plans and no-appointment adjustments, making it the closest direct comparator on business model.
• 100% Chiropractic: 100% Chiropractic operates membership-based, family-friendly chiropractic clinics with a wellness-oriented positioning that closely mirrors Elevation's nerve-first, family-inclusive approach. Both target cash-pay households seeking ongoing, lifetime wellness care.
• LifeClinic: LifeClinic combines chiropractic and rehab services in a membership/walk-in format, with a wellness-and-fitness positioning that overlaps Elevation's recurring-revenue, prevention-focused offering.
• Chiro One Wellness Centers: Chiro One operates membership-model chiropractic offices focused on long-term, wellness-based care with family plans — comparable to Elevation in pricing structure, philosophy, and target household.

Emerging players

• StretchLab: StretchLab is a membership-based assisted-stretching franchise targeting wellness-minded consumers; it competes at the margins for the same South Minneapolis demographic that Elevation serves with a recurring, cash-pay, non-insurance model.

Broad incumbents

• Allina Health: Allina Health is a large regional health system in the Twin Cities that offers chiropractic and complementary services as part of an integrated care portfolio. It represents the broader, insurance-accepting incumbent alternative that Elevation deliberately opts out of.
• M Health Fairview: M Health Fairview operates extensive outpatient and integrative medicine services across Minneapolis and includes chiropractic offerings within a multi-specialty delivery model, competing for some of the same Minneapolis-area patients.
• Northwestern Health Sciences University Clinic: Northwestern Health Sciences University operates teaching clinics in the Twin Cities where Dr. Lilla trained; it provides a broader range of chiropractic and integrative care in the same Minneapolis market as Elevation and competes for wellness-oriented patients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/elevation-chiropractic-&-wellness

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ELEVATION CHIROPRACTIC & WELLNESS