Elta Northern Ireland
Elta is a 50-year-old UK-based ventilation manufacturer with proprietary axial impeller technology, four UK factories, and international distribution across 50+ countries, serving industrial, commercial, residential, agricultural, and marine markets with fans, AHUs, noise control, and controls.
- Company typePrivate
- Founded1974
- HeadquartersNewtownards, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Elta Northern Ireland does
Elta is a privately-held, family-owned UK ventilation manufacturer founded in 1974, operating as part of Elta Group Ltd since 1996. The company designs and manufactures air movement products across four core categories: fans (axial, centrifugal, plate, belt-driven, bifurcated, high-temperature, ATEX, inline, box, roof, smoke, car park, marine, agricultural, and residential), air handling units (bespoke AHUs with plug fans, EC motors, and heat recovery), noise control products (attenuators, acoustic enclosures, acoustic louvres), and ventilation controls (AC/EC fan controls, auto-changeover panels, gas interlock systems, sensors, and custom panels). The technology base centres on proprietary axial impeller technology with adjustable pitch aerofoil blades, developed in-house since 1984 and factory-calibrated to customer specifications, supported by AMCA-accredited testing laboratories and ISO-certified quality systems.
Elta operates four UK manufacturing facilities (Fareham, Kingswinford, Colchester, Newtownards) and international manufacturing/distribution in South Africa, Malaysia, India, Australia, and New Zealand, with a distribution network spanning 50+ countries. Revenue is generated primarily through hardware sales of engineered-to-order products, with pricing on a quote basis. The go-to-market combines direct enterprise sales for large commercial, industrial, and OEM projects, a network of international distributors for international markets, and the Elta Trade channel for residential products through electrical wholesalers in the UK. Customer segments span commercial buildings, industrial/OEM (offshore oil & gas, power generation, marine, hazardous areas), agriculture, residential, and car park/tunnel ventilation — all served with extensive international certifications (ATEX, IECEx, EN12101-3, AMCA, Lloyds, DNV, ABS).
In 2024, the company unified its multi-brand portfolio under the single Elta brand as part of its 50th anniversary, with the Hydor agricultural brand following in 2025. The company is led by Elta Group CEO Mark Rickard and maintains independent family ownership with no external private equity or venture capital backing.
Elta Northern Ireland firmographics
Firmographics- Name
- Elta Northern Ireland
- Legal name
- Elta
- Website
- https://eltauk.com
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Elta is a 50-year-old UK-based ventilation manufacturer with proprietary axial impeller technology, four UK factories, and international distribution across 50+ countries, serving industrial, commercial, residential, agricultural, and marine markets with fans, AHUs, noise control, and controls.
- Ownership category
- akta.pro rank
Elta Northern Ireland industry classification
Industry- Product category
- Industrial Ventilation Equipment Manufacturing
- NAICS
- Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413), Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)
- SIC
- Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564), Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Electric Housewares & Fans (3634), Wholesale-Professional & Commercial Equipment & Supplies (5040)
- akta.pro primary industry
- Ventilation, Ducting & Air Distribution Equipment (IMAHAKAG)
- akta.pro secondary industries
- Air Filtration & Indoor Air Quality Components (Filters/UV/ERVs-HRVs) (IMADANAE), Personal Comfort & Air Treatment Appliances Retail (Fans, Heaters, Humidifiers, Purifiers) (CRACADAI), HVAC, Water Heaters & Indoor Air Quality Distribution (CRAOAFAJ)
Keywords
Where Elta Northern Ireland is headquartered
LocationHeadquarters
- HQ city
- Newtownards
- HQ country
- United Kingdom
- HQ region
- Europe
Offices8 records
Markets served
Elta Northern Ireland business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Industrial, Commercial & Residential Fan Sales: Manufacture and sale of axial fans, centrifugal fans, roof fans, car park fans, marine fans, agricultural fans, smoke fans, and residential ventilation fans. Core product revenue stream across multiple vertical markets.
- Air Handling Units: Bespoke air handling units designed, manufactured and sold for commercial and industrial applications, with thermal wheels, heat recovery and advanced filtration.
- Noise Control Products: Attenuators, acoustic enclosures, acoustic louvres, circular and rectangular silencers, and acoustic ancillaries. Both standard and bespoke products manufactured in Colchester, UK.
- Ventilation Controls: AC and EC fan controls, auto changeover panels, gas interlock systems, sensors and switches, and custom control panels for industrial and OEM applications.
- Professional Services & Engineering Support: Project coordination services, CPD training seminars, witness testing, and application engineering support. Technical customer service providing fan selection assistance.
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Elta Northern Ireland product offering
Product offeringCore offering
Elta manufactures and sells a comprehensive portfolio of air movement and ventilation products for commercial, industrial, OEM, residential, marine, and agricultural applications. Core offerings include axial and centrifugal fans (plate, belt-driven, bifurcated, high-temperature, ATEX, smoke, car park, marine, agricultural, and residential variants), bespoke air handling units with heat recovery, noise control equipment (attenuators, acoustic louvres, enclosures), and ventilation controls (AC/EC fan controls, auto-changeover panels, gas interlock systems, sensors, and custom control panels). Products are manufactured across four UK factories (Hampshire, West Midlands, Essex, Northern Ireland) and sold globally through direct enterprise sales and an international distributor network.
Product overview
Elta (formerly Elta Fans, rebranded in 2024) is a ventilation and air quality company manufacturing a comprehensive portfolio of air movement products across multiple categories. The core offering consists of Fans (including axial, centrifugal, plate, belt-driven, bifurcated, high-temperature, ATEX, inline, box, roof-mounted, smoke, car park, marine, agricultural, and residential models), Controls (AC and EC fan controls, auto-changeover panels, gas interlock systems, sensors, and custom control panels), Noise Control products (attenuators, acoustic louvres, enclosures, and ancillaries - formerly Acoustica brand), and Air Handling Units. Additional solutions include Prefabricated Assembly, Demand Control Ventilation, and Air Quality Monitors. The company also provides a Fan Selection Program desktop software tool. Products are manufactured across UK facilities in Hampshire, West Midlands, Essex, and Northern Ireland, with international operations in India, Malaysia, Australia, and New Zealand.
Differentiator
Problem solved
Functional benefit
Brands
- Elta Trade: Residential and light commercial ventilation products available through distribution network for electrical wholesalers, electricians and installers
- Revolution
- Turboflow
- Compact
- Raptor
- Compact SCP
- Qube
- EMEC
- Jetflow
- Jetvent
- Hydor
Products and services
- Long & Short Cased Axial Fans
Quantifiable outcome
- Axial impeller provides 7% higher efficiency reducing overall energy consumption
- +3 more outcomes
Companies that use Elta Northern Ireland
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
Elta Northern Ireland technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Elta Northern Ireland partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- Air Movement Supplies (Cape Town, South Africa)coreDedicated manufacturing plant established in Cape Town in 1995. Fellow Elta Group company serving South African market with full range of Elta ventilation products. Located at 11 Ingrid Road, Montague Gardens, Western Cape.
- Fantech (Australia & New Zealand)coreFantech operates as distributor across Australia (Adelaide, Melbourne, Brisbane, Perth) and New Zealand (Christchurch, Auckland). Elta Fans Asia division launched alongside Fantech network. Fantech also celebrated its 25th anniversary in 2024 alongside Elta's rebrand.
- Eltafantech (Malaysia)coreManufacturing and sales operation in Kuala Lumpur, Malaysia under the name Eltafantech. Operational since 2006, serving Southeast Asian markets with locally manufactured Elta products.
- Elta Fans IndiacoreElta Fans India operates from Kolkata, Bengaluru and New Delhi locations. Launched at ACREX Exhibition in Bengaluru in 2018. Serves Indian market with full range of Elta ventilation products.
- Air Movement Supplies (South Africa)coreDistributor based in Cape Town, Western Cape. Email: [email protected]. Website: fans.co.za. Represents Elta products in South African market.
- Bluelake Technologies (Oman)minorDistributor based in Muscat, Oman. Represents Elta products in the Omani market.
- Double Win Engineering & Trading Enterprise (Vietnam)minorDistributor based in Ho Chi Minh City, Vietnam. Represents Elta products in Vietnamese market.
- Systemvent Co (South Korea)minorDistributor based in Gyeonggi-do, South Korea. Represents Elta products in Korean market.
- Asia Fabrication PTE LTD (Singapore)minorDistributor based in Singapore. Represents Elta products in Singaporean market.
- Al Bian Integrated for Trading (Saudi Arabia)minorDistributor based in Riyadh, Saudi Arabia. Represents Elta products in Saudi Arabian market.
- Air Design (Australia)minorDistributor based in Brisbane, Queensland, Australia. Represents Elta products in Australian market.
- Systemaire (Australia)minorDistributor based in Perth, Western Australia. Represents Elta products in Australian market.
- Fuego Engineering PTE (Singapore)minorDistributor based in Singapore. Represents Elta products in Singaporean market.
- Elta GroupcoreElta Northern Ireland (formerly Duct Products, acquired 2012) is a member of Elta Group, a privately owned family group established in 1996. Elta Group's purpose is 'To enhance life through air' across all group companies and continents. The group provides shared resources, brand infrastructure, and operational support across member companies.
Scale indicators5 records
Recent moves8 records
Expansion highlights6 records
Elta Northern Ireland competitors and assessment
Company assessmentDirect peers
- Loren Cook Company: US manufacturer of commercial and industrial fans, blowers and ventilation equipment. Comparable in broad fan portfolio (axial, centrifugal, roof, inline) and specification-driven sales to commercial and industrial customers.
- CBI Fans: South Africa-based manufacturer of industrial and commercial fans including axial, centrifugal and bespoke solutions. Comparable in industrial fan manufacturing with geographic overlap to Elta's South African operation through Air Movement Supplies.
- Greenheck: US-based manufacturer of commercial and industrial ventilation equipment including fans, dampers, louvers and AHUs. Comparable in industrial/OEM focus, capital-intensive US/overseas manufacturing and project-driven specification sales.
- Systemair: Sweden-based manufacturer of ventilation fans, air handling units and air distribution products serving commercial, industrial and residential markets across Europe and globally. Closely comparable in product scope (axial fans, AHUs, controls) and in-house manufacturing model.
- Soler & Palau: Spanish manufacturer of fans and ventilation equipment serving commercial, industrial and residential markets with broad product portfolio of axial, centrifugal and inline fans. Comparable in product breadth and European manufacturing footprint.
- FläktGroup: European HVAC and ventilation manufacturer producing fans, AHUs and air handling solutions for commercial and industrial applications. Direct peer in industrial and OEM ventilation with similar engineering-led, project-based go-to-market.
- Nicotra Gebhardt: European manufacturer of industrial fans, blowers and air movement products serving HVAC and process ventilation markets. Direct peer in axial and centrifugal fan manufacturing with comparable industrial and OEM customer base.
Broad incumbents
- Vent-Axia: UK-based residential and commercial ventilation manufacturer, part of a larger group. Comparable in UK residential and light commercial fan range (kitchen, bathroom, whole-house) — overlapping with Elta Trade.
- Woods Air Movement: UK and Ireland manufacturer of fans and air movement products serving commercial, industrial and residential markets. Comparable in UK/IE geographic focus and product range; broader group with HVAC adjacent offerings.
Emerging players
- Xpelair: UK residential ventilation brand focused on extractor fans and inline fans for kitchens, bathrooms and whole-house ventilation. Comparable niche competitor in the residential channel Elta Trade serves.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Elta Northern Ireland social profiles
Digital presenceElta Northern Ireland compliance and trust
Trust signalCompliance17 records
Elta Northern Ireland financial estimates
Financial estimateRevenue estimate
Valuation estimate
Elta Northern Ireland leadership team
Management profileNumber of profiles
Profiles1 record
Elta Northern Ireland subsidiaries and ownership
Company hierarchySubsidiaries4 records
Elta Northern Ireland funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Elta Northern Ireland M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Elta Northern Ireland
What does Elta Northern Ireland do?
Elta manufactures and sells a comprehensive portfolio of air movement and ventilation products for commercial, industrial, OEM, residential, marine, and agricultural applications. Core offerings include axial and centrifugal fans (plate, belt-driven, bifurcated, high-temperature, ATEX, smoke, car park, marine, agricultural, and residential variants), bespoke air handling units with heat recovery, noise control equipment (attenuators, acoustic louvres, enclosures), and ventilation controls (AC/EC fan controls, auto-changeover panels, gas interlock systems, sensors, and custom control panels). Products are manufactured across four UK factories (Hampshire, West Midlands, Essex, Northern Ireland) and sold globally through direct enterprise sales and an international distributor network.
Is Elta Northern Ireland a public or private company?
Elta Northern Ireland is a private company. It is classified as family owned and is currently operating.
When was Elta Northern Ireland founded?
Elta Northern Ireland was founded in 1974. It employs 1 to 10 people.
Where is Elta Northern Ireland based?
Elta Northern Ireland is headquartered in Newtownards, United Kingdom, in the Europe region.
How does Elta Northern Ireland make money?
Five revenue lines are on record. Industrial, Commercial & Residential Fan Sales are the primary driver. The others are air Handling Units, noise Control Products, ventilation Controls and professional Services & Engineering Support.
Who are Elta Northern Ireland's main competitors?
Direct peers on record are Loren Cook Company, CBI Fans, Greenheck, Systemair, Soler & Palau, FläktGroup and Nicotra Gebhardt. Broad incumbents are Vent-Axia and Woods Air Movement. Xpelair is listed as an emerging player.
Does Elta Northern Ireland have an API?
No public API is recorded for Elta Northern Ireland.
What industry is Elta Northern Ireland in?
Elta Northern Ireland's product category is Industrial Ventilation Equipment Manufacturing. Its primary akta.pro industry code is IMAHAKAG, Ventilation, Ducting & Air Distribution Equipment, with a secondary code of IMADANAE, Air Filtration & Indoor Air Quality Components (Filters/UV/ERVs-HRVs). Its NAICS code is 333413 and its SIC code is 3564.