EPRE Company

What EPRE Company does

EPRE Company (Electronic Pouya Rojin Exir / الکترونیک پویا رژین اکسیر) is a privately held, knowledge-based Iranian company founded in 2010, headquartered in Tehran, and structured around three operating departments — electrical engineering, computer/software, and commercial trading — with an additional training arm. Its commercial core is the Samoon (سامون) building management system, an IoT platform that aggregates first-party hardware products including smart water meters (WiFi and standard variants, some certified to ISO-4064 and CE), multi-function environmental and gas-detection sensors (SBS1), smoke and fire detectors (SSFD1), door/window sensors (Sensa and SWLD1), motion and occupancy sensors (SMoD1), and RFID-enabled smart gate locks (SDL1) and parking gate drivers. Underlying technology is built on ARM-based embedded systems, custom sensor design, and WiFi/SMS/SIM connectivity with companion mobile/web applications.

The company operates a second software brand, Sajaam (سجام), a SCORM-compliant virtual learning management system covering course management, online examinations, web conferencing, and smart-school features, alongside custom software development services for CRM, HR, OKR/Agile, and office automation. The electrical department also manufactures specialized equipment such as the EPSP750R 750W computer power supply, EPRT1 relay tester, EPM2 megohmmeter, EPMO1 milliohm meter, EPAT5 multi-biometric attendance terminal, EPAS anti-skimmer, EPTENS 7000 electrotherapy device, and ME-01 syringe pump, while the trading department procures and distributes imported electronic, medical, and industrial instrumentation from suppliers including Amazon, Digikey, and Mouser.

Revenue mechanics are diversified across hardware sales (IoT, test, medical, and power supply equipment), software licensing/subscriptions (Sajaam), custom professional services (software development, reverse engineering, R&D), and one-time trading/procurement services. EPRE runs a primarily direct-to-consumer and consultation-based GTM, with bulk ordering for enterprise/B2B customers, multi-year contract pricing, a 1-year warranty, and a 1-week unconditional return policy. Named customers span banking (Bank Ayandeh, Bank Tat), education (Era Faranovin, Javidan, Nabi Group), energy (Shahid Mofateh Power Plant Hamedan), construction (Nile Beton Tehran), and engineering (Bridge Engineering Association), indicating vertical breadth but with revenue concentration risk given a reported headcount of only six employees.

Name

EPRE Company

Legal name

شرکت دانش بنیان الکترونیک پویا رژین اکسیر (Electronic Pouya Rojin Exir)

Website

https://epre.ir

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

EPRE Company is a Tehran-based Iranian knowledge-based firm, founded in 2010, that designs IoT smart-building hardware under its Samoon brand alongside the Sajaam virtual-learning platform, custom software, and specialized test and medical equipment, serving enterprise customers across banking, education, energy, and industrial sectors.

Ownership category

akta.pro rank

Product category

Smart Building Automation

NAICS

Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512), Other Measuring and Controlling Device Manufacturing (334519), Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515)

SIC

Electronic & Other Electrical Equipment (No Computer Equip) (3600), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro industry

PRIMARYBPABAGAA

Building Automation Systems (BAS/BMS) Integration & Controls

Business & Public Services/Facilities Management & Building Services/Building Automation, Energy Management & Smart Building Services

SECONDARYHSAHADAG

Smart Appliance & Energy Management Integration

Home & Personal Services/Home Security, Alarm & Smart Home Services/Smart Home Automation Installation & Integration

SECONDARYIMAGAGAC

Industrial IoT/Edge Electronics Manufacturing (Gateways, Edge Controllers)

Industrials, Manufacturing & Construction/Electrical Equipment & Industrial Electronics/Industrial Electronics Manufacturing Services (EMS/ODM for industrial electronics)

SECONDARYIMAGAGAD

Embedded & HMI Electronics Manufacturing (Industrial PCs, HMIs, Panel PCs)

Industrials, Manufacturing & Construction/Electrical Equipment & Industrial Electronics/Industrial Electronics Manufacturing Services (EMS/ODM for industrial electronics)

Keywords

• IoT building automation
• Smart home devices
• Industrial instrumentation
• Virtual learning platform
• Electronic manufacturing services

Headquarters

HQ city

Tehran

HQ country

Iran

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Smart Home/IoT Hardware Sales: Sale of IoT sensors, smart meters, smart locks, security devices, and building automation hardware products. Includes 1-year warranty and after-sales service.
2. Software Licensing/Subscriptions: Virtual learning management system (سجام), web conferencing, online exam systems, and smart school solutions sold as software platforms.
3. Commercial/Trading Services: Procurement and supply of medical equipment, smart automation equipment, and industrial instrumentation tools. Sources from international suppliers (Amazon, Digikey, Mouser) with immediate delivery capabilities.
4. Custom Software Development: Web and mobile application design and development services, CRM systems, office automation, project management systems, and OKR/Agile-based systems.
5. Electronics Manufacturing: Design and production of electronic equipment including power supplies (750W EPSP750R), relay testers, megohmmeters, milliohmmeters, anti-skimmer devices, syringe injection pumps, and electrotherapy equipment.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

EPRE Company designs, manufactures and sells IoT-based smart building automation products under the Samoon (سامون) brand — including smart water meters, environmental sensors, smoke and fire detectors, occupancy sensors, door/window sensors and RFID-enabled smart locks — alongside the Sajaam (سجام) virtual learning and online examination platform, a portfolio of specialized electronic equipment (power supplies, relay testers, megohmmeters, electrotherapy devices, injection pumps, anti-skimmers and attendance terminals), and procurement/trading of medical, automation and industrial instrumentation equipment sourced from international suppliers. The company operates integrated electrical engineering, computer science, and commercial departments that deliver both proprietary hardware and custom software solutions to enterprise and consumer customers in Iran.

Product overview

EPRE Company (الکترونیک پویا رژین اکسیر) is a knowledge-based company operating since 2010 in two main divisions: Electrical Engineering and Computer Science. The product portfolio comprises two primary ecosystems: the Samoon (سامون) IoT platform for smart building management and the Sajaam (سجام) virtual education system. The Samoon ecosystem includes IoT sensors for environmental monitoring (temperature, humidity, gas detection), access control devices (smart door locks, occupancy sensors, door/window sensors), and smart water meters—all connected via WiFi/SMS for remote monitoring. The Sajaam platform provides virtual learning management, online examinations, and web conferencing capabilities. Additionally, the Electrical Department manufactures specialized equipment including power supplies (EPSP750R), relay testers (EPRT1), attendance systems (EPAT5), medical devices (electrotherapy EPTENS 7000, injection pump ME-01), and security devices (anti-skimmer EPAS). The Business Department provides procurement services for medical equipment, smart building components, and industrial precision instruments from international suppliers.

Differentiator

Problem solved

Functional benefit

Brands

• سامون (Samoon): Building management system (BMS) and IoT platform offering smart home and building automation products including water meters, sensors, and access control systems.
• سجام (Sajam)

Products and services

• Smart Water Meter WiFi (کنتور آب هوشمند WiFi) An IoT-based smart water meter that measures actual per-unit water consumption over a WiFi/SIM connection, enabling remote shut-off and reconnection, electronic billing, tampering detection, and 24/7 server support. CE and ISO 4064 certified. Designed for residential and commercial building billing automation.
• Smart Water Meter SWMX018-12 (کنتور هوشمند آب) IoT smart water meter in sizes ½" to 2" for measuring actual per-unit consumption, with leak detection, remote shut-off, anti-tampering features and 8-hour battery backup. CE and ISO 4064 certified (R160 class accuracy). Suited to multi-unit residential and commercial buildings.
• Window Status Sensor SWLD1 (سنسور تشخیص وضعیت پنجره) Multi-function sensor detecting window/door open/closed status along with temperature, humidity and light intensity, with SMS/WiFi connectivity and 72-hour battery backup. Designed for indoor and outdoor smart building deployments.
• Smoke and Fire Detection Sensor SSFD1 (سنسور تشخیص دود و حریق) IoT-enabled smoke and fire detection sensor with online monitoring, scenario definition and integration with fire suppression systems. Operates on 5V with 8-hour battery backup. Designed for building common areas, engine rooms and residential units.
• Smart Courtyard Door Lock SDL1 (قفل هوشمند درب حیاط) RFID and remote-controlled smart door lock with 2,500 tag capacity, two-step deadbolt movement, master card management, SMS/WiFi/RF/RFID connectivity, and 16-hour battery backup with IP44 protection rating. For residential and commercial gate access.
• Occupancy Detection Sensor SMoD1 (سنسور تشخیص تردد) Occupancy and motion detection sensor providing 10m range over 170° angle, audio alerts for unauthorized access, scenario definition through the Samoon application, and access reporting. Used for automated lighting and security in buildings.
• Door and Window Sensor Sensa (سنسور هوشمند درب و پنجره سنسا) Door and window status sensor with rechargeable battery providing up to 10-year standby, USB-C charging, access history logging, and SMS/application/call notifications for access events and door-left-open alerts. Suited to long-life residential and commercial deployments.
• Temperature, Humidity and Gas Detection Sensor SBS1 (سنسور دما و رطوبت و تشخیص گاز) Multi-function environmental sensor for engine rooms measuring temperature (-40 to 80°C), humidity (0-100% RH), and detecting methane, propane and carbon monoxide. Online monitoring via mobile app, with 72-hour battery backup.
• Samoon Building Management System (سامانه مدیریت ساختمان سامون) IoT-based building management system (BMS) platform connecting Samoon smart home devices — water meters, environmental sensors, smoke/fire detectors, smart locks, occupancy sensors, attendance terminals and parking drivers — and enabling remote monitoring and control via a mobile application. Sold to building operators and property owners seeking centralized control.
• Sajaam Virtual Learning and Examination System (سامانه آموزش مجازی سجام) Virtual education and online examination system with user role management (student, teacher, admin), file management, course management, test builder, SCORM compliance, multi-language support, and progress tracking. Sold to educational institutions as a software platform for distance learning.
• Smart Attendance Device EPAT5 (دستگاه حضور و غیاب هوشمند) Attendance terminal featuring face recognition, fingerprint and RFID identification, with online cloud monitoring, 12-hour battery backup, and configurable work-hour programming. Used by enterprises and educational institutes for workforce and student attendance tracking.
• Smart Parking Gate Drivers SGC-24 / SGC-220 (درایور هوشمند درب پارکینگ) Smart parking gate drivers available in SGC-24 and SGC-220 models with remote control, online status monitoring via the Samoon system, per-unit access restriction, and compatibility with existing jacks and locks. Sold for residential and commercial parking automation.
• Relay Tester EPRT1 (تستر رله) High-precision relay tester with simultaneous multi-component testing, automatic fixture detection, MIL and automotive relay testing capability, and computer interface for data control and storage. Sold to industrial and quality-control customers.
• Megohmmeter EPM2 (مگا اهم متر) Megohmmeter (insulation resistance meter) with 2MΩ±% accuracy, portable design, and RS232/USB serial output for measurements. For industrial and quality-control users measuring insulation resistance.
• Milliohmmeter EPMO1 (میلی اهم متر) Milliohmmeter with 0.1 milliohm precision over a 0–200 ohm range, drawing less than 5 milliamps during testing. Sold to industrial quality-control units requiring low-resistance measurement.
• Anti-Skimmer EPAS (آنتی اسکیمر) Anti-skimming security device combining hardware controllers, transmitters and sensors with software status monitoring to prevent credit-card skimming at ATMs and POS terminals. Sold to banks and payment-terminal operators.
• Electrotherapy Device EPTENS 7000 (الکتروتراپی) TENS-frequency electrotherapy device for nerve and muscle stimulation that triggers endorphin production for pain management. Designed for home use under physiotherapist guidance.
• Electronic Syringe Injection Pump ME-01 (کیت پمپ تزریق سرنگ) Electronic syringe injection pump with automatic drug injection control, programmable timing and injection rate. Targeted at the medical equipment sector for clinical and hospital use.
• 750W Computer Power Supply EPSP750R (منبع تغذیه کامپیوتر 750 وات) 750W computer power supply with Active PFC, single 12V rail, four 6+2 pin PCI-E connectors and twelve SATA connectors, designed and manufactured in EPRE's electrical department. Sold to PC builders and resellers.
• Medical Equipment Procurement Service (دپارتمان بازرگانی - تجهیزات پزشکی) Procurement and supply of medical equipment and consumables sourced through international suppliers including Amazon, Digikey, and Mouser Electronics, with same-day delivery capabilities within Iran. Sold to healthcare providers and commercial buyers.
• Smart Building Equipment Procurement Service (دپارتمان بازرگانی - تجهیزات هوشمندسازی) Procurement and supply of smart building and IoT automation equipment sourced through international suppliers including Amazon, Digikey, and Mouser. Provides access to foreign-market smart automation gear for Iranian buyers.
• Industrial Precision Instrument Procurement Service (دپارتمان بازرگانی - تجهیزات ابزار دقیق) Procurement and supply of industrial precision instrumentation equipment sourced through international suppliers including Amazon, Digikey, and Mouser. Targets industrial buyers needing imported measurement and test equipment.
• Electronic Equipment Design and Production Service (دپارتمان برق - طراحی و تولید) Design, analysis, optimization and production of custom electronic equipment based on ARM technology and embedded systems for aerospace, oil, petrochemical, marine, industrial, medical and banking sectors. Includes programmable circuits and instrumentation.
• Reverse Engineering Service (دپارتمان برق - مهندسی معکوس) Reverse-engineering services including analysis, documentation, redesign, optimization, and prototype manufacturing for various devices, equipment, and structures. Sold to industrial and government clients needing hardware replication or improvement.
• Precision Instrumentation Design and Production Service (دپارتمان برق - ابزار دقیق) Design and production of various sensors (ultrasonic, laser, temperature, humidity, light, pressure, weight, acceleration, speed) along with instrumentation configuration and calibration equipment. Sold to industrial and research customers.
• R&D and Product Feasibility Service (دپارتمان برق - تحقیق و توسعه) Research and development services covering product quality improvement, production strategy consulting, process optimization, idea processing and feasibility studies for new products. Sold to industrial clients seeking R&D consulting.
• Custom Software Development Service (دپارتمان کامپیوتر - طراحی نرم افزار) Web and mobile application design and development, plus CRM systems, office automation, HR systems, OKR/Agile systems, sales systems and project management. Sold to enterprises requiring custom internal software.

Quantifiable outcome

• Smart water meters with ISO-4064 and CE certification, measuring accuracy of R160 class
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Three partnerships are on record, tiered minor.

• AmazonminorOthersInternational e-commerce platform used as a sourcing channel for the company's commercial/trading department to procure electronic components and equipment for domestic distribution.
• DigikeyminorOthersAuthorized electronics component distributor used as a sourcing channel for the company's commercial/trading department for procurement of electronic parts and instrumentation equipment.
• Mouser ElectronicsminorOthersAuthorized semiconductor and electronic component distributor used as a sourcing channel for the company's commercial/trading department for procurement of electronic components.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Shelly (Allterco): Shelly produces compact IoT relays, sensors, and meters for smart homes and buildings with WiFi/Bluetooth connectivity. The form factor, sensor breadth, and integration focus closely match EPRE's Samoon product line.
• Aeotec: Aeotec manufactures Z-Wave and Zigbee sensors, water meters, and smart home controllers. EPRE's SWMX018-12 smart water meter and multi-function environmental sensors compete in the same use cases.
• HDL Automation: HDL manufactures wired and wireless building automation systems including sensors, controllers, and BMS software. EPRE mirrors this hardware-plus-software building-automation model at a smaller scale, targeting similar commercial and residential integrators.
• Sonoff / ITEAD: ITEAD's Sonoff brand offers DIY smart home devices including sensors, smart switches, and water valves. The product categories (smart sensors, meters, access devices) and target market (residential automation) overlap directly with EPRE.
• Moes (Wenzhou Moes Electronics): Moes produces affordable Tuya-compatible smart home devices including sensors, switches, and meters. Its product breadth and price-tier competition are relevant for EPRE in domestic and regional markets.
• Fibaro: Fibaro (now part of Nice Group) is a smart home specialist producing Z-Wave-based sensors, controllers, and a building management hub. EPRE competes in the same integrated smart-home space with comparable multi-sensor device families.

Broad incumbents

• Tuya Smart: Tuya is a global IoT cloud platform powering thousands of smart home and building automation devices. EPRE's Samoon BMS competes in the same IoT-building-management category, though Tuya operates as a much larger incumbent enabling third-party brands.
• Schneider Electric (Wiser / EcoStruxure): Schneider's Wiser and EcoStruxure lines cover building automation, smart sensors, and energy management at scale. As a global incumbent, Schneider represents the large-player competitive benchmark EPRE's BMS offerings are measured against.

Regional players

• Saba System / Iranian Building Automation Peers: Local Iranian building automation and electronics firms (e.g., Saba System, regional integrators) compete with EPRE for institutional customers like banks and power plants in the domestic market, sharing similar regulatory and supply-chain constraints.

Emerging players

• BroadLink: BroadLink is an Asia-headquartered smart home and IoT platform vendor selling hubs, sensors, and cloud services. It represents a comparable scale player in the same IoT-automation category EPRE addresses in Iran.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/samoonapp
• LinkedInlinkedin.com/company/epre
• Instagraminstagram.com/samoonapp

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EPRE Company