Euroamerican Assistance

What Euroamerican Assistance does

Euroamerican Assistance is a privately held travel assistance company founded in 2006 that issues tiered assistance cards to international travelers departing from Latin America. The company is headquartered in Miami with regional operations in Lima, Peru, and operates 24/7 multilingual emergency centers in Miami, Lima, and Barcelona, covering approximately 130 countries with a global network of medical providers, hospitals, ground and air ambulance services, and lawyers. Its customer base is overwhelmingly individual Latin American travelers (origin countries including Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Panama, Paraguay, Peru, Dominican Republic, Uruguay, and Venezuela), and the only customer testimonials and case studies disclosed are individual travelers receiving medical assistance abroad (in Canada, France, Thailand, Spain, and Portugal).

The core product is a portfolio of six tiered travel assistance plans — International, Platino, Gold, Classic, Invicta, and Priority — offering medical coverage ranging from USD 10,000 to €170,000/USD 200,000, plus COVID-19 coverage as a sub-limit. Annual multi-trip cards with 30/60/90/120-day consecutive-day options exist as a recurring-revenue layer. The underwriting technology is a proprietary online quote and issuance platform with two parallel sales systems (Sistema Nuevo and Sistema Tradicional) used by travel agency partners, complemented by a direct website quote tool and WhatsApp-based sales across multiple Latin American countries. The company employs roughly 35 people and shows no signs of external institutional ownership, venture capital, or mobile app presence.

Go-to-market combines direct-to-consumer online sales with a B2B2C channel through travel agencies. Cards are sold as one-time or annual licenses with a USD 150 deductible on first assistance (USD 300 for extended validity). The company assumes expenses directly up to plan limits rather than operating on a reimbursement model, which is a meaningful operational differentiator versus pure insurance intermediaries. Marketing channels are primarily digital (website, Facebook, Instagram, YouTube, WhatsApp) with no disclosed paid acquisition spend, no SEO sophistication signals, and no enterprise or B2B policy clients. The business model is fundamentally a high-volume, low-average-ticket consumer assistance business with revenue mechanics tied to per-trip policy issuance and a smaller recurring annual-card stream.

Name

Euroamerican Assistance

Legal name

Euroamerican Assistance

Website

https://euroamericanassistance.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Euroamerican Assistance is a Miami-headquartered travel assistance provider founded in 2006 that issues tiered assistance cards to Latin American travelers, operating 24/7 multilingual emergency centers and a provider network across 130 countries with around 35 employees.

Ownership category

akta.pro rank

Product category

Travel Assistance Services

NAICS

All Other Travel Arrangement and Reservation Services (561599)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Emergency Response, Assistance & Medical Evacuation Services (THACAEAC)

akta.pro secondary industries

24/7 Traveler Support, Disruption Management & After-Hours Services (THAKAMAL), Travel Assistance & Concierge Services (Non-Insurance) (FSAJAJAF)

Keywords

• Travel assistance services
• Medical assistance abroad
• Traveler emergency support
• International travel coverage
• Travel insurance cards

Headquarters

HQ city

Lima, Lima

HQ country

Peru

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Travel Assistance Cards: Sale of travel assistance cards/tickets that provide coverage for medical emergencies, legal assistance, baggage loss, travel delays, and other travel-related incidents. Cards are available with various coverage limits (Classic $10K, Priority $15K, Invicta $50K, International $40K, Gold $100K, Platinum $200K) and can be purchased as single-trip or annual plans with consecutive days (30, 60, 90, or 120 days).
2. Annual Multi-Trip Cards: Annual cards with consecutive day limits (30, 60, 90, or 120 days) that provide ongoing coverage for frequent travelers. Coverage reduces as services are used.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Euroamerican Assistance sells travel assistance cards (tarjetas de asistencia al viajero) that provide coverage for medical emergencies, legal assistance, baggage loss, flight delays, and other travel-related incidents during international trips. The company directly assumes expenses up to plan limits through its global network of medical providers, hospitals, ambulances, and lawyers across 130 countries. Multilingual 24/7 emergency call centers coordinate assistance worldwide, with plans available as single-trip or annual multi-trip coverage.

Product overview

Euroamerican Assistance is a travel assistance services company offering a portfolio of tiered assistance card products. The product lineup includes six named plans (International, Platino, Gold, Classic, Invicta, Priority) ranging from entry-level to premium coverage, providing medical assistance, legal assistance, personal assistance, and travel-related protections such as luggage delay/loss, flight cancellation, and COVID-19 coverage. Plans are available with geographic validity for Europe, worldwide, or specific regions, and annual card options with consecutive day limits are also offered. The company operates a proprietary online quote and issuance system alongside a traditional sales system, providing 24/7 multilingual call center support globally.

Differentiator

Problem solved

Functional benefit

Brands

• International: Travel assistance product with EUR 40,000 medical coverage for accidents and illness, EUR 30,000 for COVID-19.
• Platino
• Gold
• Classic
• Invicta
• Priority

Products and services

• Classic Travel Assistance Plan

Quantifiable outcome

• Coverage in 130 countries
• +3 more outcomes

Named customers5 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• Global Rescue: Travel risk management and emergency evacuation provider for individual and corporate travelers. Comparable in medical evacuation and travel assistance scope, though more focused on higher-end and adventure travel segments.
• World Nomads: Travel insurance and assistance provider targeting backpackers, adventure travelers, and independent leisure customers. Overlaps in the individual travel assistance and emergency medical coverage categories, particularly relevant as LatAm outbound leisure travel grows.
• GeoBlue: Travel medical insurance and assistance provider for international and expatriate travelers. Comparable in emergency medical assistance and provider-network model, with stronger positioning in higher-end individual and education-travel segments.

Direct peers

• Assist Card: Latin America's leading travel assistance company, offering medical, legal, and travel inconvenience assistance for outbound travelers. Most directly comparable competitor — same niche, similar multi-tier product structure, agency distribution model, and Spanish-language-first customer experience.

Broad incumbents

• International SOS: Global leader in travel risk management, medical assistance, and emergency evacuation services for corporate and individual clients. Operates a worldwide provider network and 24/7 assistance centers, directly comparable in service offering though focused on larger corporate accounts.
• Europ Assistance: One of the original global travel assistance companies, offering medical, legal, and concierge services for travelers worldwide. Highly comparable in core offering and multilingual 24/7 operations; significantly larger and globally diversified.
• AXA Assistance: Worldwide travel and medical assistance provider operating 24/7 multilingual centers and global provider networks. Directly comparable service architecture but distributed as part of AXA's broader insurance product portfolio.
• Allianz Travel Insurance: Global travel insurance and assistance provider offering trip cancellation, emergency medical, and baggage coverage. Comparable through its travel assistance product line, though significantly larger scale and bundled with broader Allianz insurance distribution.
• AEA International / AIG Travel: Major insurance-backed travel assistance brand providing emergency medical, evacuation, and concierge services to travelers worldwide. Directly comparable product offering, leveraged through AIG's global distribution and claims infrastructure.

Regional players

• Universal Assistance: Latin American travel assistance provider based in Argentina, offering medical, legal, and travel inconvenience assistance across regional origins. Closely comparable geographic focus and product tiering, though more dominant in Southern Cone origins.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/euroamericanassistance
• Instagraminstagram.com/euroamericanassistance
• YouTubeyoutube.com/euroamericanassistance
• LinkedInlinkedin.com/company/euroamerican-assistance

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Euroamerican Assistance