National Center for Marketing and Price Study

What National Center for Marketing and Price Study does

The National Center for Marketing and Price Study (branded as the National Export Promotion Centre / Национальный центр поддержки экспорта) is a state-owned Republican Unitary Enterprise established in 2015 and placed under the Ministry of Foreign Affairs of Belarus. It is headquartered in Minsk and operates with a very small core team of approximately 7 employees. Its mandate is to promote Belarusian exports through digital services and physical trade-show representation.

The entity operates two principal digital assets: the export.by portal and the Single Window for Foreign Economic Activity. export.by functions as the main online hub for Belarusian exporters, offering a freemium-plus-subscription architecture with Free, Light (in development), Optima, and International tiers. The Single Window consolidates customs, regulatory, and trade-compliance workflows for cross-border activity. In parallel, the Center organizes Belarus's national exposition program — including the country's pavilion at EXPO-2020 Dubai — and has run national trade-show delegations across multiple foreign markets for over nine years.

Its business model is hybrid. State budget funding via the Ministry of Foreign Affairs covers core operating costs and exhibition programming, while the export.by platform layers a tiered subscription model on top of a free base service to monetize SME exporters. Exhibition services (pavilion organization, delegation coordination) are an additional service line, though commercial pricing for these is not disclosed. There is no evidence of private-sector venture funding, external investors, or commercial revenue scale beyond what the small employee base and freemium model imply.

Name

National Center for Marketing and Price Study

Legal name

Republican Unitary Enterprise "National Export Promotion Centre" (Республиканское унитарное предприятие «Национальный центр поддержки экспорта»)

Website

https://export.by

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

The National Center for Marketing and Price Study is a Belarusian state-owned export promotion agency operating the export.by platform, the Single Window for foreign economic activity, and national exposition programs for domestic exporters.

Ownership category

akta.pro rank

Product category

Export Promotion Services

NAICS

Convention and Trade Show Organizers (56192)

SIC

Foreign Governments (8888)

akta.pro primary industry

Cross-border Import/Export Generalist Marketplaces (CRAFAAAE)

akta.pro secondary industries

Pavilion & Country/Group Exhibit Build-Outs (THAHAHAD), Wholesale/B2B Generalist Marketplaces (CRAFAAAF)

Keywords

• Export promotion services
• Foreign economic activity
• Trade facilitation platform
• Market research analytics
• International exhibition organization

Headquarters

HQ city

Minsk

HQ country

Belarus

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Free Platform Access: Core platform content available without registration and free of charge, including regulatory knowledge base, market reviews, administrative procedure information, and partner search resources.
2. Subscription Services: Additional premium services including analytical market reviews and catalog placement with tiered plans (Free, Light, Optima, International). Light tier under development; Optima and International plans available for enhanced features.
3. Exhibition Services: Professional support services for participation in international exhibitions, including stand design, construction, B2B meeting organization, and business program development.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

The National Center for Marketing and Price Study operates Belarus's national Single Window for Foreign Economic Activity, an integrated digital platform providing regulatory guidance, market analytics, partner search, counterparty verification, banking and logistics service directories, and exhibition support for Belarusian exporters and importers. The center organizes Belarusian national pavilions at international exhibitions and provides professional support including stand design, B2B meeting coordination, and visa assistance for participating enterprises. Core access to the platform is free, with tiered subscription plans (Free, Light, Optima, International) for premium analytical content and catalog placement.

Product overview

The National Center for Marketing and Price Study (National Export Promotion Centre) operates a multi-module export promotion platform centered around the Export.BY portal and the Single Window for Foreign Economic Activity (Одно окно ВЭД) system. The core platform provides a unified database of foreign trade information, while supplementary services include company and goods catalogs, counterparty verification, partner search resources, analytical market reviews, banking and logistics service directories, government export risk insurance information, international exhibition support, and regulatory knowledge bases. The platform also offers tiered subscription plans (Free, Light, Optima, International) providing varying levels of access to analytical content and catalog features. All information is available without registration and free of charge, with the goal of supporting Belarusian exporters in navigating foreign trade operations.

Differentiator

Problem solved

Functional benefit

Products and services

• Single Window for Foreign Economic Activity (Одно окно ВЭД) Comprehensive database containing practical information on all aspects of foreign economic activity in Belarus, including action chains for exporters/importers, administrative procedures, related services, and regulatory knowledge. Targeted at Belarusian exporters and importers.
• Counterparty Verification Service (Проверка контрагента) Service helping minimize financial risks by verifying potential business partners through links to official registries across various countries to ensure safety of foreign trade transactions. For Belarusian enterprises engaging in cross-border commerce.
• Partner Search Resources (Поиск партнера за рубежом) Curated links to resources for finding potential partners by country, including chambers of commerce, trade associations, and business directories from Algeria, Angola, Armenia, Bangladesh, Bulgaria, China, Czech Republic, Egypt, Germany, India, Indonesia, Kazakhstan, Korea, Malaysia, and 25+ other nations.
• Analytical Market Reviews Analytical reviews of foreign markets providing insights into trade conditions, market access requirements, and export opportunities for Belarusian businesses.
• Export Risk Insurance Services Government-supported export risk insurance services provided through Eximgarant of Belarus (Белэксимгарант) for Belarusian exporters.
• International Exhibition Support Professional support for Belarusian enterprises participating in international exhibitions abroad, including structural analysis, B2B meetings organization, stand design/construction, business program development, and visa assistance.
• Company Catalog (Каталог компаний) Catalog of Belarusian companies for international trade partners to discover potential suppliers and establish business relationships.
• Goods and Services Catalog (Каталог товаров и услуг) Catalog of Belarusian goods and services available for international buyers and partners to source products.

Quantifiable outcome

• Over 1 million visitors to Belarus pavilion at EXPO-2020 Dubai
• +1 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

42 partnerships are on record, tiered core and minor.

• Ministry of Foreign Affairs of the Republic of BelaruscoreStrategic or Co-development PartnerThe National Export Promotion Centre is an institutional unit within the Ministry of Foreign Affairs, operating as one of the leading national institutions for foreign economic activity support in Belarus.
• President of the Republic of BelaruscoreStrategic or Co-development PartnerExecutive authority providing mandate and oversight for national export promotion activities.
• National Assembly of the Republic of BelaruscoreStrategic or Co-development PartnerLegislative body establishing the legal framework for foreign economic activity and export promotion.
• State Customs CommitteecoreStrategic or Co-development PartnerRegulatory body governing customs procedures and customs clearance for foreign trade operations.
• Belarusian Chamber of Commerce and Industry (BelCCI)coreStrategic or Co-development PartnerLargest association of state-owned and private enterprises; joint organizer of national exhibitions and expositions abroad under government-approved plans.
• Information System 'Tenders' (icetrade.by)coreTechnology or IntegrationInformation system providing tender and procurement data integrated into the Single Window platform.
• Electronic Trading Platform (goszakupki.by)coreTechnology or IntegrationGovernment electronic procurement platform integrated for public procurement access.
• Belarusian Universal Commodity Exchange (BUTB)coreTechnology or IntegrationOfficial commodity exchange providing price reference and trade facilitation.
• Belarusian Telegraph Agency (Belta)minorGTM or Marketing PartnerOfficial information agency providing news and media coverage for export promotion activities.
• Belarus 24 TelevisionminorGTM or Marketing PartnerOfficial television channel about Belarus providing coverage for export-related content.
• Eximgarant of Belarus (Белэксимгарант)coreStrategic or Co-development PartnerGovernment-based export risk insurance provider offering state-supported coverage for export transactions.
• National Bank of the Republic of BelaruscoreStrategic or Co-development PartnerCentral bank providing currency regulation and control guidance for foreign economic activity participants.
• BelarusbankcoreChannel Partner/ Reseller/ DistributorState-owned bank providing comprehensive banking services for foreign economic activity participants.
• Alfa-Bank BelaruscoreChannel Partner/ Reseller/ DistributorCommercial bank providing currency operations, international transfers, and trade finance services.
• PriorbankcoreChannel Partner/ Reseller/ DistributorCommercial bank providing foreign economic activity banking services.
• BelagroprombankcoreChannel Partner/ Reseller/ DistributorState bank specializing in agricultural sector financing with FEA services.
• BelinvestbankcoreChannel Partner/ Reseller/ DistributorState investment bank providing services for foreign economic activity participants.
• MTBankcoreChannel Partner/ Reseller/ DistributorCommercial bank providing currency operations and international payment services.
• Bank BelVEBcoreChannel Partner/ Reseller/ DistributorState bank providing banking services for foreign trade operations.
• VTB Bank BelaruscoreChannel Partner/ Reseller/ DistributorBank with Russian capital providing international banking services.
• ParitetbankcoreChannel Partner/ Reseller/ DistributorBank specializing in foreign trade operations, offering currency accounts, SWIFT transfers, letters of credit, documentary operations, and trade finance.
• BNB-Bank (Belaruski Narodny Bank)coreChannel Partner/ Reseller/ DistributorBank offering currency exchange operations, international transfers to 90+ countries, letters of credit and guarantees for FEA participants.
• TechnobankcoreChannel Partner/ Reseller/ DistributorBank providing currency operations, international transfers, bank guarantees, and micro-letters of credit for foreign economic activity.
• Zepter BankcoreChannel Partner/ Reseller/ DistributorBank offering international payments, currency exchange services, letters of credit, and bank guarantees for European, Asian, and Middle Eastern markets.
• BelgazprombankcoreChannel Partner/ Reseller/ DistributorBank providing preferential export financing under government support programs, bank guarantees, letters of credit, and currency risk hedging.
• Sber Bank BelaruscoreChannel Partner/ Reseller/ DistributorBank providing international banking services and financial support for foreign economic activity.
• Trade Capital BankminorChannel Partner/ Reseller/ DistributorBank providing trade finance services for foreign economic activity.
• Bank ReshenieminorChannel Partner/ Reseller/ DistributorBank providing banking services for SME foreign trade operations.
• Belaruski Narodny Bank (BNB-Bank)coreChannel Partner/ Reseller/ DistributorBank providing currency exchange, international transfers, and trade finance services.
• Neo Bank AsiaminorChannel Partner/ Reseller/ DistributorDigital bank providing modern banking services for foreign trade.
• BelintertranscoreChannel Partner/ Reseller/ DistributorState logistics operator of Belarusian Railway providing multimodal transportation, container services, customs representation, and terminal facilities. Authorized economic operator type 1. ISO 9001:2015 certified.
• STA LogisticcoreChannel Partner/ Reseller/ DistributorInternational 3PL operator with 600+ employees across 8 countries, handling over 60,000 shipments annually. Services include road, rail, air, sea, and multimodal transportation.
• BELTAMOZHSERVICEcoreChannel Partner/ Reseller/ DistributorRepublican unitary enterprise providing customs representation, freight forwarding, customs declaration, warehousing, and logistics services. Authorized economic operator type III. Established 1999.
• INTERTRANSAVTOcoreChannel Partner/ Reseller/ DistributorInternational groupage cargo transportation leader with 200+ vehicles, 600 employees, 34 regular groupage lines from China to CIS countries. ISO 9001 certified.
• KONSHIPminorChannel Partner/ Reseller/ DistributorContainer transportation specialist since 2013 with own terminal in Fanipol and railway flatcars. Top-50 freight forwarder according to BAME rating.
• DELTATRANZITminorChannel Partner/ Reseller/ DistributorFreight forwarding company offering 3PL and 4PL logistics with stable LTL services, customs clearance in Europe, China, Turkey, UAE.
• Seafood ServiceminorChannel Partner/ Reseller/ DistributorFull FIATA member providing rail, multimodal, container and sea transportation worldwide with contracts with multiple shipping lines.
• DL-WestminorChannel Partner/ Reseller/ DistributorPart of Delo Group (largest transport-logistics holding in Russia) specializing in container rail freight and multimodal transportation.
• International Organizations (ITC, WTO, UNCTAD, FAO, World Bank, Eurostat)coreTechnology or IntegrationIntegration with international organization databases providing Trade Map, Export Potential Map, Market Access Map, Global Trade Helpdesk, FAOstat, UNCTAD Data Hub, and WTO statistics.
• Chambers of Commerce and Industry (Multiple Countries)coreStrategic or Co-development PartnerPartner resources from chambers of commerce across 40+ countries including Algeria, Angola, Armenia, Bangladesh, Bulgaria, China, Czech Republic, Egypt, Georgia, Germany, Hungary, India, Indonesia, Kazakhstan, Korea, Kuwait, Kyrgyzstan, Malaysia, Mozambique, Namibia, Nepal, Netherlands, Oman, Philippines, Saudi Arabia, Singapore, Slovakia, South Africa, Spain, Switzerland, Turkey, UAE, Uzbekistan, Vietnam for partner search and business matching.
• Eurasian Economic CommissioncoreStrategic or Co-development PartnerSupranational body providing EAEU legislation, tariff commitments, overall processes documentation, and regulatory framework for foreign trade.
• Shanghai Cooperation OrganizationminorStrategic or Co-development PartnerSCO documents and economic preferences information for member states.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Slovak Investment and Trade Development Agency (SARIO): Slovak state agency under the Ministry of Economy focused on investment promotion and export development, providing matchmaking, market intelligence, and trade show support to Slovak enterprises. Same Eastern European national export/investment mandate as the Belarusian Center.
• Enterprise Estonia (EIS): Estonian state foundation under the Ministry of Economic Affairs supporting Estonian companies in export, FDI attraction, and innovation funding. Comparable size and mandate to the Belarusian Center as a national export promotion agency delivering both advisory and digital services.
• CzechTrade: Czech government agency under the Ministry of Industry and Trade that promotes Czech exports through trade missions, exhibitions, and a digital services platform for exporters. Operates as a state-backed one-stop shop for foreign market entry, structurally similar to the Belarusian Center.
• Enterprise Lithuania: Lithuanian government agency providing export promotion services to Lithuanian SMEs, including market research, partner search, and participation in international exhibitions — a near-identical mandate to the Belarusian Center within the Baltic/Eastern European region.

Broad incumbents

• U.S. Commercial Service (International Trade Administration): U.S. Department of Commerce unit that helps U.S. exporters navigate foreign markets, find buyers, and resolve trade issues. Similar export-promotion mission with a much larger budget and global footprint.
• Italian Trade Agency (ITA / ICE): Italian government agency promoting trade, investment, and Italian industry abroad through exhibitions, missions, and digital matchmaking. Larger scale and budget but directly analogous in function to the Belarusian Center.
• Germany Trade & Invest (GTAI): Germany's federal economic development agency providing market intelligence, business location consulting, and export support. A larger, well-funded Western European incumbent operating with a broader mandate but in the same national export promotion category.
• Hong Kong Trade Development Council (HKTDC): Statutory body promoting Hong Kong's external trade through exhibitions (e.g., HKTDC Hong Kong Gifts & Premium Fair), conferences, and digital marketplaces. Comparable as a global trade show organizer and B2B platform operator with strong regional orientation.
• Singapore International Enterprise (Enterprise Singapore): Singapore government agency supporting local companies to grow overseas through market connections and capability development, including trade promotion functions. Operates as a national-level trade and export body with similar mandate structure.

Regional players

• Trade Development Authority of Pakistan (TDAP): Pakistani government body under the Ministry of Commerce that promotes Pakistan's exports through trade fairs, delegations, and buyer-seller matchmaking. Comparable to the Belarusian Center in offering national pavilion services and a digital trade platform within a different geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/nepcby
• Instagraminstagram.com/nepc.by
• LinkedInlinkedin.com/company/national-center-for-marketing-and-price-study_2

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about National Center for Marketing and Price Study