Fondo de Empleados Colsubsidio

What Fondo de Empleados Colsubsidio does

Fondo de Empleados Colsubsidio (FEC), legally known as Fondo de Empleados de la Caja Colombiana de Subsidio Familiar Colsubsidio, is a non-profit employee savings and credit fund (fondo de empleados) headquartered at Calle 33 No. 20-40 in Bogotá, Colombia. FEC serves workers employed by companies that hold collective association agreements with Colsubsidio, the parent Caja Colombiana de Subsidio Familiar. The organization operates with approximately 40 employees and functions as a member-owned welfare entity offering savings products, credit services (including vacation and educational loans), and a portfolio of commercial agreements (convenios) that provide members with discounted access to cinemas, amusement parks, theaters, restaurants, gyms, corporate mobile plans, and funeral services.

FEC's product surface is anchored on a Linix-based digital platform comprising the Oficina Virtual (virtual office) for account queries and self-service, a digital ticketing system (Boletería Digital FEC) for entertainment and consumer benefits, and payroll deduction integration with affiliated employers for automatic collection of savings contributions and loan repayments. Beyond core financial services, FEC operates the Plan Exequial Los Olivos funeral assistance program with family coverage and solidarity fund subsidies, corporate mobile plan offerings brokered through Claro and Movistar (with member lines registered under FEC's corporate account), and the Programa Embajadores FEC referral loyalty program that awards points for member recruitment.

FEC's revenue mechanics derive from interest on member loans, administrative fees, and returns on its solidarity fund, with the non-profit status directing surplus toward subsidized member services rather than shareholder return. The go-to-market motion is product-led and referral-driven: members are enrolled through employer HR channels via collective agreements, with ongoing growth fueled by the Embajadores referral program and cross-selling through the virtual office portal. The organization's competitive positioning rests on institutional brand affiliation with Colsubsidio, group purchasing scale across a diversified commercial agreement portfolio, and the structural switching costs created by payroll-deduction integration and accumulated member benefits.

Name

Fondo de Empleados Colsubsidio

Legal name

Fondo de Empleados de la Caja Colombiana de Subsidio Familiar Colsubsidio

Website

https://fecolsubsidio.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Fondo de Empleados Colsubsidio (FEC) is a non-profit employee savings and credit fund serving workers at companies affiliated with Colombia's Colsubsidio welfare organization, offering savings products, credit services, funeral coverage, corporate mobile plans, and discounted access to entertainment and consumer brands.

Ownership category

akta.pro rank

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Savings and Credit Operations: As a non-profit employee savings and credit fund (Fondo de Empleados), FEC generates revenue through interest on loans extended to members, administrative fees, and returns on the solidarity fund. The fund subsidizes member services including commercial agreements and funeral plans.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Fondo de Empleados Colsubsidio (FEC) is a non-profit employee savings and credit fund that provides financial services and commercial benefits to members who are employees of companies affiliated with Colsubsidio in Colombia. Its core offerings include savings products (Productos de Ahorro) and credit services such as vacation and educational loans (Crédito), complemented by a digital ticketing platform (Boletería Digital FEC) that grants discounted access to cinemas, theme parks, theaters, restaurants, and corporate mobile plans, along with the Plan Exequial Los Olivos funeral assistance program and the Embajadores FEC referral loyalty program.

Product overview

Fondo de Empleados Colsubsidio (FEC) is a non-profit employee savings and credit fund that provides financial services and commercial benefits to its associates. The core offerings include savings products (Productos de Ahorro) and credit services (Crédito) including vacation and educational loans. FEC also operates a digital ticketing platform (Boletería Digital FEC) offering discounted access to cinemas, theme parks, theaters, and restaurants through commercial agreements. Additional services include the Plan Exequial Los Olivos funeral assistance program, corporate mobile phone plans through Claro and Movistar partnerships, and the Programa Embajadores FEC referral loyalty program. Associates access services through the Oficina Virtual portal.

Differentiator

Problem solved

Functional benefit

Brands

• Los Olivos: Integral funeral plan service for members and families
• Embajadores FEC
• Boletería Digital FEC
• Plan Corporativo

Products and services

• Productos de Ahorro Savings products offered by FEC allowing associated employees to deposit funds and grow their money with competitive interest rates.
• Crédito Credit and loan services including Crédito Vacaciones (vacation loans) and Crédito Educativo (educational loans) extended to associated employees of FEC affiliated companies.
• Boletería Digital FEC Digital ticketing platform providing FEC members with discounted access to cinemas (Cine Colombia, Cinemark, Royal Films), theme parks (Multiparque, Salitre Mágico, Piscilago, Mundo Aventura, Jaime Duque, Playland, Sky Zone), theaters (Teatro Nacional), and restaurants (KFC, Popsy, Crepes & Waffles, El Corral).
• Plan Exequial Los Olivos Funeral assistance plan providing comprehensive coverage including funeral services and final destination arrangements throughout Colombian territory. Includes Plan Integral (FEC subsidizes 50% from solidarity fund) and Plan Candelaria (FEC subsidizes 9%, Bogotá-only) options with coverage for the principal member, spouse, children, and parents.
• Telefonía Corporativa Corporate mobile phone plans offered to FEC members through partnerships with Claro (starting at $32,765 COP/month for 45GB) and Movistar (starting at $34,474 COP/month for 90GB), including unlimited minutes and apps with high-speed internet. Lines are registered under FEC's corporate account.
• Programa Embajadores FEC Referral program where current FEC associates invite coworkers from affiliated companies to join. Referrers earn 2 points per successful affiliation, redeemable for virtual vouchers at partner stores, restaurants, cinemas, and parks.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

21 partnerships are on record, tiered core, minor and flagship.

• Cine ColombiacoreChannel Partner/ Reseller/ DistributorCine Colombia is a cinema chain partner offering discounted movie tickets and combo deals to FEC members through the digital ticketing platform.
• CinemarkcoreChannel Partner/ Reseller/ DistributorCinemark cinema chain offers preferential ticket pricing to FEC members through the commercial agreement system.
• Royal FilmscoreChannel Partner/ Reseller/ DistributorRoyal Films cinema chain provides discounted admission to FEC members as part of commercial agreements.
• MultiparquecoreChannel Partner/ Reseller/ DistributorMultiparque amusement park offers passport tickets at $47,700 for unlimited attraction access to FEC members.
• Salitre MágicocoreChannel Partner/ Reseller/ DistributorSalitre Mágico amusement park provides discounted admission to FEC members.
• PiscilagocoreChannel Partner/ Reseller/ DistributorPiscilago water park offers discounted tickets to FEC members.
• PlaylandminorChannel Partner/ Reseller/ DistributorPlayland amusement park provides discounted tickets to FEC members.
• Mundo AventuraminorChannel Partner/ Reseller/ DistributorMundo Aventura theme park offers discounted admission to FEC members.
• Sky ZoneminorChannel Partner/ Reseller/ DistributorSky Zone trampoline park provides discounted access to FEC members.
• Jaime DuqueminorChannel Partner/ Reseller/ DistributorJaime Duque park provides discounted admission to FEC members.
• Teatro NacionalcoreChannel Partner/ Reseller/ DistributorTeatro Nacional theater offers bono tickets starting at $69,700 for FEC members to attend shows at preferential prices.
• KFCcoreChannel Partner/ Reseller/ DistributorKFC restaurant chain offers virtual vouchers redeemable at locations nationwide (except El Corral Toberín) to FEC members.
• PopsycoreChannel Partner/ Reseller/ DistributorPopsy ice cream chain offers exclusive pricing to FEC members including Brownie ($8,500), Maxicono ($10,600), Banana Split ($13,600), and Malteada ($15,100), valid nationwide.
• Crepes & WafflescoreChannel Partner/ Reseller/ DistributorCrepes & Waffles restaurant offers $100 virtual bonus vouchers redeemable nationwide at restaurants and ice cream shops for FEC members. Financing available up to 12 months.
• El CorralcoreChannel Partner/ Reseller/ DistributorEl Corral restaurant chain offers $50 and $100 virtual bonus vouchers redeemable nationwide (except Toberín location) to FEC members.
• ClarocoreChannel Partner/ Reseller/ DistributorClaro mobile carrier offers corporate plans to FEC members starting at $32,765/month for 45GB, with 90GB and 120GB options available. Lines are registered under FEC's corporate account.
• MovistarcoreChannel Partner/ Reseller/ DistributorMovistar mobile carrier offers corporate plans to FEC members starting at $34,474/month for 90GB, with 120GB and unlimited data options. Lines are registered under FEC's corporate account.
• BodytechcoreChannel Partner/ Reseller/ DistributorBodytech gym chain offers fitness membership agreements to FEC members with payroll deduction payment options.
• Los OlivoscoreChannel Partner/ Reseller/ DistributorLos Olivos is a funeral services provider offering Plan Integral (Integral Plan) at $30,000 semi-annually (FEC subsidizes 50%) and Plan Candelaria at $154,130 semi-annually (FEC subsidizes 9%) for FEC members and their families.
• ColsubsidioflagshipStrategic or Co-development PartnerColsubsidio (Caja Colombiana de Subsidio Familiar) is the parent welfare fund that FEC is associated with. FEC is described as 'una marca de Fondo de Empleados de la Caja Colombiana de Subsidio Familiar Colsubsidio' (a brand of the Employee Fund of Colsubsidio). Colsubsidio links employers and workers through collective subsidy agreements.
• CET ColsubsidiocoreStrategic or Co-development PartnerCET Colsubsidio is an educational institution affiliated with the Colsubsidio group, serving as a training and education partner.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Emerging players

• NEQUI: Colombian digital wallet from Bancolombia offering accounts, payments, transfers, and credit to consumers via mobile. An emerging player in member-linked financial services that pressures FEC's relevance in day-to-day employee banking.
• Nu Colombia (Nubank): Digital-first bank operating in Colombia with savings accounts, credit cards, and personal loans targeted at formal-sector employees. An emerging competitor leveraging mobile UX and employer partnerships to win the same member profile FEC serves.

Broad incumbents

• Davivienda: Major Colombian bank providing savings, consumer credit, payroll-linked accounts, and digital channels to formal-sector employees. A broad incumbent competing with FEC for the same employee customer base across financial services.
• Bancolombia: Colombia's largest commercial bank, offering savings, credit, payroll-linked products, and digital banking to corporate employees. Competes with FEC for member deposits and credit demand, though without FEC's convenio-based welfare layer.

Direct peers

• Coomeva Cooperativa: Large Colombian cooperative providing savings, credit, health, and welfare services to members across multiple employer networks. Closely comparable to FEC in cooperative governance, member-linked financial products, and welfare/benefits portfolio.
• Confiar Cooperativa Financiera: Colombian cooperative financial institution focused on savings, credit, and welfare services for affiliated members. Operates a member-owned model structurally similar to FEC, including payroll-deduction linkages and member-benefit programs.
• Fondo de Empleados de Ecopetrol: Colombian employee savings and credit fund (Fondo de Empleados) serving Ecopetrol employees. Operates the same regulatory and business model as FEC, pooling member savings, extending credit, and offering member welfare benefits through employer-linked collective agreements.
• Fondo de Empleados de Bavaria: Colombian employee fund serving Bavaria (AB InBev) employees with savings, credit, and welfare benefits. Directly mirrors FEC's Fondo de Empleados structure, including payroll deduction and member-only benefits.
• Caja de Compensación Familiar Compensar: Colombian caja de compensación familiar providing welfare, subsidy, recreation, and financial services to employees of affiliated companies. Highly comparable to FEC's Colsubsidio-linked employer model and member-benefit orientation.
• Caja de Compensación Familiar Cafam: Colombian welfare-oriented caja offering subsidies, recreation, credit, and member benefits to affiliated employees. Comparable to FEC in employer-linked distribution and the combination of welfare services with member financial products.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/fondo-de-empleados-colsubsidio

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fondo de Empleados Colsubsidio