What Femkeido does

Femkeido B.V. is a Dutch full-service interior design firm founded c. 2012 by Femke and headquartered in Voorburg, Zuid-Holland. The company operates across three integrated units: an interior architecture studio that delivers concept-to-completion designs including 2D/3D visualizations, lighting layouts, material selection, and project management; Femkeido Maatwerk B.V., a wholly-owned subsidiary running an in-house custom furniture manufacturing workshop in Den Haag that produces kitchens, wardrobes, built-in cabinets, and bespoke storage; and a physical retail showroom in Voorburg selling curated Scandinavian, Dutch, and Italian design furniture, lighting, wallpaper, fabrics, and accessories. Femkeido serves primarily Dutch private homeowners undertaking renovations, extensions, and new-build projects, with a smaller commercial book evidenced by Facta International's Amsterdam office interior.

The business model is sales-led with quote-based pricing tied to staged deposits (10-50% up-front depending on project start date, with the balance scheduled at furniture placement and post-delivery). Customers are acquired through portfolio showcasing on the website, the Voorburg showroom, organic social on Instagram and Pinterest, and word-of-mouth referrals. Revenue derives from three streams: interior design service fees (professional services), custom furniture commissions (one-time license economics), and retail hardware sales. A Miele partnership supports kitchen appliance procurement inside custom kitchen projects, the firm carries a 2-year warranty on custom furniture, and limited co-branded retail editions (e.g., the exclusive Ferm Living Plantbox) extend the retail offering beyond pure resale.

Femkeido is privately held, founder-owned, and bootstrapped, with no disclosed outside investment and approximately 20 employees spanning designers, meubelmakers, project managers, and support staff. Operations are concentrated in the Randstad region (South Holland, North Holland, Utrecht, Gelderland), with documented projects in 19+ Dutch cities. As of 1 July 2025 the Rotterdam branch consolidated into Voorburg pending identification of a new location, indicating footprint rationalization alongside underlying design and manufacturing activity.

Name

Femkeido

Legal name

Femkeido B.V.

Website

https://femkeido.nl

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Femkeido B.V. is a Dutch full-service interior design studio and custom furniture manufacturer serving primarily Dutch residential clients. The Voorburg-based firm operates an in-house meubelmakerij (Maatwerk), a curated multi-brand retail showroom, and project delivery across the Netherlands.

Ownership category

akta.pro rank

Product category

Interior Design Services

NAICS

Interior Design Services (541410), Household and Institutional Furniture Manufacturing (33712), Custom Architectural Woodwork and Millwork Manufacturing (337212)

SIC

Household Furniture (2510), Miscellaneous Furniture & Fixtures (2590), Retail-Furniture Stores (5712)

akta.pro primary industry

Industrial/Product & Furniture Design (BPAHAKAM)

akta.pro secondary industries

Custom Cabinet Design & Build (HSAPAIAA), Custom Built-Ins (Shelving, Entertainment Centers, Mudrooms) (HSAPAIAH), Kitchen Permitting, Design & Project Management (HSAPAAAK)

Keywords

• Interior design services
• Custom furniture manufacturing
• Residential interior architecture
• Bespoke kitchen design
• Design furniture retail

Headquarters

HQ city

Voorburg

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Interior Design Services: Full-service interior design from concept to realization, including interior plans, sketch designs, lighting layouts, and project management services.
2. Custom Furniture Sales: Custom-made furniture produced in their own workshop, including kitchens, wardrobes, built-in cabinets, and other bespoke pieces.
3. Retail Shop Sales: Sale of furniture, lighting, wallpaper, fabrics, and accessories through their physical shop in Voorburg featuring Scandinavian, Dutch, and Italian design brands.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Femkeido is a full-service Dutch interior design studio that combines interior architecture services with in-house custom furniture manufacturing (meubelmakerij) and a curated retail design shop. The company delivers end-to-end design-to-realization projects for residential and commercial clients, producing kitchens, wardrobes, built-in cabinets, and other bespoke furniture in its own workshop, and reselling Scandinavian, Dutch, and Italian design furniture, lighting, wallpaper, fabrics, and accessories through its physical showroom.

Product overview

Femkeido is an interior design studio, custom furniture manufacturer, and retail shop offering a complete interior design package. The core offering combines professional interior architecture services (Femkeido B.V.) with custom furniture manufacturing in their own workshop (Femkeido Maatwerk B.V.), complemented by a physical retail showroom (shop) selling design furniture, lighting, wallpaper, and accessories. Customers can engage Femkeido for full design-to-completion projects, commission custom-built furniture independently, or purchase ready-made items from the shop. The company serves both residential and commercial clients across the Netherlands.

Differentiator

Problem solved

Functional benefit

Named customers11 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered minor.

• Broos de Bruijn ArchitectenminorStrategic or Co-development PartnerCollaborated with Broos de Bruijn Architecten on the self-build villa project for Jeanne and Marcel in Muiden, where Femkeido provided interior design while the architect firm handled the architectural design.
• Various Furniture & Design BrandsminorChannel Partner/ Reseller/ DistributorFemkeido shop and showroom carries products from over 40 Scandinavian, Dutch, and Italian design brands including Muuto, Artifort, Vitra, Gelderland, HAY, Moooi, Flos, Louis Poulsen, Montana, Ferm Living, and others. These are resold through their retail location.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Others

• HAY: HAY is a Danish contemporary design brand for furniture, lighting, and accessories, and is among the brands Femkeido resells in its showroom. Comparable in design category and as a supplier ecosystem participant rather than a direct competitor.
• Vitra: Vitra is a Swiss premium design furniture brand carried by Femkeido. Comparable in the broader premium design furniture category and as a supplier whose products Femkeido sells and specifies into interior projects; not a competitor but a key ecosystem brand.
• Muuto: Muuto is a Danish contemporary design brand specializing in furniture, lighting, and accessories, and is among the brands Femkeido resells. Comparable in Scandinavian premium design category and as a supplier; not a direct competitor.
• Moooi: Moooi is a Dutch premium design brand producing iconic lighting and furniture, and is among the brands Femkeido resells in its Voorburg shop. Comparable as an ecosystem participant in the Dutch premium design market; not a competitor but a supplier whose brand equity supports Femkeido's showroom pull.
• Auping: Auping is a Dutch premium mattress, bed, and bedroom furniture manufacturer with national retail presence. Comparable as a premium Dutch home furnishings brand in adjacent category (bedroom/sleep), and a potential cross-referral partner for Femkeido's bedroom and master suite interior projects.

Broad incumbents

• Loods 5: Loods 5 is one of the largest Dutch furniture retail warehouses, offering an extensive multi-brand assortment alongside in-store interior design advice. Comparable to Femkeido in carrying premium Scandinavian and Dutch design brands and serving Dutch consumers, but at much greater scale and without integrated in-house custom furniture manufacturing.
• Leen Bakker: Leen Bakker is a major mass-market Dutch furniture and home furnishings retailer with national footprint. Comparable to Femkeido in selling furniture and home accessories to Dutch consumers, but operates at opposite end of price/quality spectrum and lacks the integrated design-service and custom-manufacturing model.
• Co van der Horst: Co van derhorst is a long-established premium Dutch furniture showroom carrying high-end European design brands and offering interior design services. Comparable to Femkeido's premium positioning and multi-brand retail showroom, though with a much broader portfolio and longer heritage.

Direct peers

• Studio HENK: Studio HENK is a Dutch custom furniture design brand producing made-to-order tables, sofas, and case goods for design-conscious consumers. Comparable to Femkeido in custom furniture design and Dutch premium positioning, though Studio HENK focuses on furniture brand/showroom rather than full-service interior architecture.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/femkeido
• Pinterestnl.pinterest.com/femkeido
• LinkedInlinkedin.com/company/femkeido-interior-design

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Femkeido