What Floraltech does

Floraltech (legal name FLORALTECH Cia. Ltda.) is a privately held Ecuadorian software company that builds a logistics information platform for freight and cargo operators. The company is headquartered in Quito, Pichincha, inside the TABACARCEN cargo logistics center near the airport, physically adjacent to its target buyer segment. It was founded in 2012 and operates with approximately 23 employees, with no institutional investors, parent entity, or funding rounds disclosed.

The core product is the Floraltech Information Platform (Plataforma de Información Floraltech), a web-based B2B SaaS offering organized into three role-specific portals: Operaciones (operations), Clientes (clients), and a separate Floraltech Reports portal for reporting and data visualization. The platform addresses logistics operational efficiency, cargo tracking, and client-facing reporting for freight and cargo companies. There is no disclosed API, no SDK, no mobile app, no third-party integrations, no AI/ML features, and no certifications or compliance attestations documented in the source data.

The business model is direct B2B SaaS distribution through web-based platform access, targeted at a single horizontal segment — logistics operators — and is delivered only within Ecuador. Pricing is not publicly disclosed, no named enterprise customers are listed, and there are no marketing channels, select customer logos, or partnership announcements. The company owns no disclosed patents or trademarks, and its leadership team is not publicly identified. Its sole partnerships are a Spanish-language website developed by STO estrategias online and infrastructure hosted across the floraltech.net domain.

Name

Floraltech

Legal name

FLORALTECH Cia. Ltda.

Website

https://floraltech.net

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Floraltech is an Ecuador-based B2B SaaS company that provides a logistics information platform — including operations, client, and reporting portals — for freight and cargo operators in Quito.

Ownership category

akta.pro rank

Product category

Logistics Management Software

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Customer Visibility Portals & Shipment Collaboration (TLAEADAK)

akta.pro secondary industry

Produce & Floral Cold Chain Logistics (TLAIAIAH)

Keywords

• Logistics management software
• Freight tracking platform
• Cargo reporting tools
• Intelligent logistics SaaS
• Logistics information systems

Headquarters

HQ city

Quito

HQ country

Ecuador

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales

Distribution channels1 record

Core offering

Floraltech provides an intelligent logistics information platform that centralizes operations management, cargo tracking, and client reporting for freight and cargo logistics operators. The platform consists of three web-accessible portals: an Operations portal for internal logistics management, a Clients portal for client-facing interactions, and a Reports portal for operational metrics, analytics, and data visualization.

Product overview

Floraltech is an intelligent logistics company operating as a single unified platform. The core offering is the Floraltech Information Platform (Plataforma de Información Floraltech), a logistics management system supplemented by the Floraltech Reports portal for reporting and analytics. The platform includes integrated operations management (Operaciones) and client management (Clientes) portals accessible to users.

Differentiator

Problem solved

Functional benefit

Products and services

• Floraltech Information Platform (Plataforma de Información Floraltech)

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• Descartes Systems Group: Global logistics technology provider offering TMS, customs, and visibility solutions. A broad incumbent whose freight-cargo software suite overlaps with the operational management and reporting capabilities Floraltech provides.
• FourKites: Global freight visibility and predictive ETA platform used by large shippers, 3PLs, and carriers. A broad incumbent whose customer-visibility and shipment-collaboration capabilities directly overlap with Floraltech's portal-based offering.
• MercuryGate: TMS provider serving shippers, brokers, and 3PLs with transportation management and visibility functionality. Comparable as a broader incumbent offering centralized logistics information and reporting for cargo operators.
• project44: Global supply chain visibility platform providing shipment tracking, carrier connectivity, and customer visibility portals. A broad incumbent competing in the same freight-visibility and customer-portal category as Floraltech.

Direct peers

• Liftit: Colombian last-mile and freight logistics platform operating across Latin America. Comparable as a regional SaaS-enabled logistics operator targeting enterprise shippers and 3PLs in emerging markets.
• Conexa: Latin American delivery and logistics management SaaS serving enterprise customers with visibility and orchestration tools. Comparable to Floraltech as a LatAm-focused B2B logistics software platform with operator portals and reporting.
• Nowports: Mexico-based digital freight forwarder and logistics SaaS serving importers/exporters across Latin America. Comparable as a LatAm B2B platform that digitizes and centralizes cargo logistics workflows for freight operators.
• SimpliRoute: Chile-founded Latin American logistics SaaS platform offering route optimization, fleet management, and shipment visibility. Directly comparable to Floraltech as a regional B2B logistics software provider targeting operational efficiency for cargo and delivery operators.

Emerging players

• Frubana: Latin American agri-supply-chain platform digitizing sourcing and logistics for fresh produce and perishables. An emerging player with partial overlap in agricultural/perishable logistics flows that Floraltech also serves via Ecuadorian flower exports.
• Berlinger: Swiss provider of cold-chain temperature monitoring solutions widely used in pharmaceutical and perishable-freight logistics. An emerging player adjacent to floral cold-chain logistics, where temperature-controlled visibility complements Floraltech's operator-facing platform.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/floraltech-cia-ltda

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Floraltech