Foley Designs
Foley Designs is a Bengaluru-based multidisciplinary design studio founded in 2006, serving enterprise clients across retail, automotive, and consumer products with strategy, product, brand, experience, and innovation design services, complemented by affiliated execution arm TLV Solutions.
- Company typePrivate
- Founded2006
- HeadquartersBangalore, Karnataka, India
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Foley Designs does
Foley Designs (Foley Designs Pvt. Ltd.) is a Bengaluru-headquartered multidisciplinary design studio founded in 2006 by Michael Foley, an internationally recognized product designer previously with Titan. The firm operates five integrated service pillars: Strategy Design, Product Design, Brand Design, Experience Design, and Innovation Design, delivering work across consumer research, concept development, engineering, brand identity, spatial/retail experience, and future-forward design roadmaps.
The studio operates a project-based professional services model with B2B direct sales targeting enterprise clients, primarily in India, across verticals including retail, automotive, energy/lubricants, and personal care. Notable clients include Gulf Oil, Jaguar (Experience Centre), Neem, and retail brands SCULPT and iM Store. Production and execution support is delivered through a wholly-owned affiliated entity, TLV Solutions, also founded by Michael Foley, enabling end-to-end design-to-manufacturing capability. The company has served 200+ clients, completed 6,000+ projects, and holds international design awards including the German Design Award, European Product Design Award, and Plus X Award. Foley Designs is a privately held, bootstrapped firm with 73 employees and no disclosed external funding.
Foley Designs firmographics
Firmographics- Name
- Foley Designs
- Legal name
- Foley Designs Pvt. Ltd.
- Website
- https://foleydesigns.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Foley Designs is a Bengaluru-based multidisciplinary design studio founded in 2006, serving enterprise clients across retail, automotive, and consumer products with strategy, product, brand, experience, and innovation design services, complemented by affiliated execution arm TLV Solutions.
- Ownership category
- akta.pro rank
Foley Designs industry classification
Industry- Product category
- Industrial Design Services
- NAICS
- Industrial Design Services (541420), Interior Design Services (54141), Graphic Design Services (541430)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Industrial/Product & Furniture Design (BPAHAKAM)
- akta.pro secondary industries
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), Space Planning & Workplace Design (BPAHAKAI)
Keywords
Where Foley Designs is headquartered
LocationHeadquarters
- HQ city
- Bangalore, Karnataka
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Foley Designs business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Design Consulting Services: Professional design services spanning strategy, product design, brand design, experience design, and innovation. Revenue generated through project-based engagements with enterprise clients.
- Design Execution Partnership: End-to-end design project execution through partnership with TLV Solutions, offering tailor-made solutions from design to production and execution
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Foley Designs product offering
Product offeringCore offering
Foley Designs is a multidisciplinary design consultancy that delivers five integrated service pillars: Strategy Design, Product Design, Brand Design, Experience Design, and Innovation Design. The studio provides end-to-end design consulting for enterprise and retail brand clients spanning research, concept, engineering, brand identity, spatial design, and innovation roadmapping. Execution and production support is delivered through partner TLV Solutions, enabling seamless design-to-delivery engagements.
Product overview
Foley Designs is a multidisciplinary design studio offering five integrated service pillars: Strategy Design, Product Design, Brand Design, Experience Design, and Innovation Design. These services work together to provide holistic design consulting from initial research and strategy through to industrial design, brand identity creation, spatial experience design, and future-forward innovation. The studio's core specialization began in product design, augmented with experience design, brand identity, design innovation and strategy capabilities. Execution services are delivered through a partner network, specifically TLV Solutions for production and implementation. The company serves 200+ clients across various industries including retail brands, automotive, and consumer products.
Differentiator
Problem solved
Functional benefit
Products and services
- Strategy Design Multi-disciplinary design strategy services providing precise insights from diverse perspectives to craft design strategies tailored for specific brands. Targeted at enterprise and retail brand clients seeking consumer-research-driven design direction.
- Product Design Industrial design services spanning research, concept development, engineering, and production support, creating intuitive solutions that blend functionality with aesthetics. Targets enterprise clients needing end-to-end product design from concept through engineering.
- Brand Design Brand identity design services leveraging deep understanding of consumer behaviour to create powerful brand experiences and powerful brand identities. Targeted at retail and consumer brand clients seeking differentiated brand expression.
- Experience Design Spatial design services focused on immersive brand experiences, crafting unique customer environments and powerful retail identities. Includes work such as the Jaguar Experience Centre. Targeted at enterprise brands building flagship retail and brand experience spaces.
- Innovation Design Future-forward design services crafting roadmaps for brands in terms of design and implementation, integrating technology solutions with industrial design and user insights. Targeted at enterprise clients seeking long-horizon innovation strategy.
- Execution Services End-to-end production and execution solutions offered through partner TLV Solutions to take design projects from concept to production. Provides manufacturing realization layer that complements Foley Designs' consulting offerings.
Companies that use Foley Designs
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles1 record
Foley Designs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Foley Designs partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- TLV SolutionscoreTLV Solutions provides execution capabilities to Foley Designs, offering tailor-made end-to-end solutions to take design projects into production and execution. This partnership enables the studio to deliver complete design realization from concept through manufacturing.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Foley Designs competitors and assessment
Company assessmentDirect peers
- IDEO: Global design consultancy offering strategy, product design, brand, and innovation services with a human-centered methodology. Closest functional analog to Foley's multidisciplinary studio approach across strategy/product/brand/experience design, though at materially larger scale.
- Pentagram: Multidisciplinary design consultancy with partners across brand identity, product, and experience design. Comparable in operating model as a partner-led studio serving enterprise clients with integrated design capabilities analogous to Foley's five service pillars.
- Tata Elxsi: Indian design and engineering services firm providing product design, branding, and digital experience services to global clients. Directly comparable multidisciplinary studio model serving enterprise clients across product, brand, and digital design, with similar Indian-base delivery and international enterprise client roster.
- frog design (Capgemini Invent): Global design and innovation consultancy spanning product, brand, and experience design. Directly comparable in offering multidisciplinary design services to enterprise clients, now operating within Capgemini Invent, providing a large-scale public benchmark.
- Ammunition Group: Independent product and brand design studio operating across consumer electronics, retail, and lifestyle brands. Comparable multidisciplinary design studio model with strong industrial design credentials similar to Foley's product design core.
- Elephant Design: Mumbai-headquartered Indian design consultancy offering brand strategy, packaging, and brand experience services. Closest India-based peer in operating model and target segments (Indian retail and consumer brand clients) comparable to Foley's primary 'Retail Brands' segment.
- LUNAR Design: Independent design consultancy providing product design, brand, and innovation services to enterprise clients. Operates with a comparable multidisciplinary studio model and similar target client profile (consumer products, retail, and lifestyle brands).
- Smart Design: Global strategic design consultancy focused on product design and brand experience. Comparable in combining industrial design with brand experience work for enterprise clients, particularly in consumer products and retail categories where Foley also focuses.
Regional players
- Ray+Keshavan (now Brand Union / WPP): India-focused brand and design consultancy that became part of WPP's Brand Union network. Directly comparable historical peer in Indian design consultancy market for brand identity and packaging, now part of a larger global network.
Broad incumbents
- Landor (WPP): Global brand and design consultancy with deep brand identity expertise and broader portfolio of brand strategy services. Overlaps with Foley's Brand Design pillar but operates at enterprise scale as part of WPP's marketing services portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Foley Designs social profiles
Digital presenceFoley Designs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Foley Designs leadership team
Management profileNumber of profiles
Profiles1 record
Foley Designs subsidiaries and ownership
Company hierarchySubsidiaries1 record
Foley Designs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Foley Designs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Foley Designs
What does Foley Designs do?
Foley Designs is a multidisciplinary design consultancy that delivers five integrated service pillars: Strategy Design, Product Design, Brand Design, Experience Design, and Innovation Design. The studio provides end-to-end design consulting for enterprise and retail brand clients spanning research, concept, engineering, brand identity, spatial design, and innovation roadmapping. Execution and production support is delivered through partner TLV Solutions, enabling seamless design-to-delivery engagements.
Is Foley Designs a public or private company?
Foley Designs is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Foley Designs founded?
Foley Designs was founded in 2006. It employs 51 to 100 people.
Where is Foley Designs based?
Foley Designs is headquartered in Bangalore, Karnataka, India, in the Asia region.
How does Foley Designs make money?
Two revenue lines are on record. Design Consulting Services are the primary driver. The others are design Execution Partnership.
Who are Foley Designs's main competitors?
Direct peers on record are IDEO, Pentagram, Tata Elxsi, frog design (Capgemini Invent), Ammunition Group, Elephant Design, LUNAR Design and Smart Design. Ray+Keshavan (now Brand Union / WPP) is listed as a regional player. Landor (WPP) is listed as a broad incumbent.
Does Foley Designs have an API?
No public API is recorded for Foley Designs.
What industry is Foley Designs in?
Foley Designs's product category is Industrial Design Services. Its primary akta.pro industry code is BPAHAKAM, Industrial/Product & Furniture Design, with a secondary code of MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX). Its NAICS code is 541420 and its SIC code is 7330.