Folklore Sound
Folklore Sound is a Brisbane-based boutique audio post-production studio providing sound design, mixing, ADR, and immersive audio for film, television, TVC, and experiential media, serving Hollywood majors and Australian producers.
- Company typePrivate
- Founded-
- HeadquartersBrisbane, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Folklore Sound does
Folklore Sound is a boutique sound design and audio post-production studio founded in 2012 and headquartered in West End, Brisbane, Queensland. The studio provides sound design, dialogue editing, ADR (automated dialogue replacement), mixing, and immersive audio services for feature films, episodic television, television commercials, and experiential media. Its client base spans Hollywood majors — Warner Bros, Marvel/Disney, Netflix, Amazon, Paramount, and the BBC — alongside Australian production companies such as Bunya Productions and Spectrum Films.
The studio's technical core is its Queensland-only Dolby theatrically certified mixing environment, with acoustics designed by Level Acoustic UK (the same firm behind Abbey Road Studios). The facility runs Pro Tools HDX with Avid S6 and D-Command consoles, plus a dedicated Dolby Atmos theatrical suite, enabling delivery of cinema-grade immersive sound. Folklore also operates Source Connect Pro-enabled remote workflows, allowing it to serve international productions without requiring on-site attendance.
Commercially, Folklore earns project-based fees tied to feature, episodic, TVC, and immersive engagements. The studio co-locates with Spectrum Films in Brisbane under a strategic partnership formalized in December 2023 and expanded in 2024 and 2025, bundling picture and sound post-production for clients seeking a single-vendor workflow. Notable credits include work on Elvis (2022), which received an Academy Award nomination for Best Picture, and ongoing contributions to animated series including Bluey. The team includes Emmy and AACTA award-winning practitioners and is led by co-founders Thom Kellar and Sam Gain-Emery, both formerly of Fox Studios.
Folklore Sound firmographics
Firmographics- Name
- Folklore Sound
- Legal name
- Folklore Sound
- Website
- https://folkloresound.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Folklore Sound is a Brisbane-based boutique audio post-production studio providing sound design, mixing, ADR, and immersive audio for film, television, TVC, and experiential media, serving Hollywood majors and Australian producers.
- Ownership category
- akta.pro rank
Folklore Sound industry classification
Industry- Product category
- Audio Post-Production Services
- NAICS
- Sound Recording Studios (51224), Sound Recording Studios (512240), Sound Recording Industries (5122)
- akta.pro primary industry
- Sound Design (Creative/Design-Heavy FX, World-Building) (MPAHAEAE)
- akta.pro secondary industries
- Immersive/Spatial Audio Production (Dolby Atmos, 5.1/7.1, Binaural) (MPAHAEAJ), Re-Recording Mixing (Theatrical/TV/Streaming) (MPAHAEAF), Voiceover Recording & Production (Narration, Promo, Commercial VO) (MPAHAEAK), Sound Post-Production (Dialogue, ADR, Foley, Mixing) (MPADAGAC)
Keywords
Where Folklore Sound is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Folklore Sound business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Professional Sound Services for Film & TV: Project-based fees for sound design, sound mixing, dialogue editing, ADR recording, and Foley for feature films, documentaries, and television series. Revenue is earned through per-project engagements with studios, production companies, and streaming platforms.
- Commercial Sound Design (TVC): Sound design and mixing services for television commercials, branded content, and promotional materials for advertising agencies and brands.
- Immersive & Experiential Audio: Custom soundscape design for live stage shows, audiobooks, podcasts, VR experiences, dance performances, art exhibits, and experiential installations.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Folklore Sound product offering
Product offeringCore offering
Folklore Sound is a Brisbane-based sound design studio that delivers professional audio post-production services — including sound design, dialogue editing, ADR (automated dialogue replacement), mixing, and immersive Dolby Atmos work — for film, television, advertising, and experiential/immersive projects. They operate a Dolby Atmos certified mixing stage and serve production companies, agencies, brands, and independent creators across Australia and internationally.
Product overview
Folklore Sound is an award-winning Australian sound design studio offering a comprehensive suite of audio services for film, television, commercials, and immersive experiences. The company's core offering consists of Film/TV Sound Design Services, ADR (Automated Dialogue Replacement), Immersive Sound Services, TVC Sound Design, and Studio Facilities featuring Queensland's only Dolby Theatrically certified mixing environment. These services are delivered through their world-class studios in Brisbane's West End, featuring Dolby Atmos processing, multiple AVID-equipped mixing suites, and premium recording capabilities. The company is known for Emmy and AACTA award-winning work on productions including Bluey, Sweet Country, Wyrmwood: Apocalypse, and Elvis.
Differentiator
Problem solved
Functional benefit
Products and services
- Film & TV Sound Design
- Advertising Sound Design (TVC)
- ADR (Automated Dialogue Replacement)
- Dolby Atmos Immersive Mixing Immersive Dolby Atmos mixing and mastering delivered from a certified Atmos room for film, episodic, advertising, and experiential/immersive audio productions.
- Experiential & Immersive Sound Design
Quantifiable outcome
- Daytime Emmy Award for Outstanding Sound Mixing for a Preschool Animated Program — Beat Bugs
- +5 more outcomes
Companies that use Folklore Sound
Customer profileNamed customers20 records
Segments3 records
Ideal customer profiles3 records
Folklore Sound technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Folklore Sound partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core, major and minor.
- Spectrum FilmscoreSpectrum Films partnered with Folklore Sound to enhance full-service post-production and VFX capabilities in Brisbane. The partnership was announced in December 2023 and expanded in 2024 with key hires (Kim Bjørge and Dan Brumm) and again in August 2025. The two companies are co-located and offer combined sound design, mixing, and VFX services to productions in Queensland, positioning Brisbane as a competitive post-production hub.
- BBCmajorBBC has partnered with Folklore Sound on multiple projects including The Giants (documentary) and The Giants Immersive theatrical presentation. The BBC-Ludo co-production of Bluey also involved Folklore's sound services.
- LudomajorLudo (Australian production company) has partnered with Folklore Sound on BBC/Ludo co-productions including Bluey, Bluey's World, and Bluey's Big Play. Folklore provides sound design and mixing services for these high-profile children's entertainment properties.
- Mattel/FIKAmajorMattel, through its Australian production partner FIKA, partnered with Folklore Sound on Bluey's World — a theme park/experience installation. Folklore provided immersive audio design for this major property.
- NetflixmajorNetflix has partnered with Folklore Sound on multiple projects including the feature film Elvis (through Warner Bros distribution), Deadloch (Amazon Prime Original, though Netflix involved in other territories), and Carol (Netflix). Folklore's sound work on these projects serves Netflix's global streaming audience.
- Warner BrosmajorWarner Bros has partnered with Folklore Sound on multiple film and TV projects including Mortal Kombat, Those Who Wish Me Dead, Harley Quinn (animated series), and Yellowstone (through Paramount's MTV). Folklore provides sound design and mixing for theatrical releases and TV series.
- Marvel StudiosmajorMarvel Studios has partnered with Folklore Sound on Agents of S.H.I.E.L.D. (TV series) and Justice Society: World War II (animated feature), leveraging Folklore's sound design and Dolby Atmos mixing capabilities for Marvel's global release slate.
- Amazon StudiosmajorAmazon Studios partnered with Folklore Sound on Deadloch, an Amazon Prime Original Australian comedy series. Folklore provided sound design and mixing for the series.
- Bunya ProductionscoreBunya Productions, led by producers David Jowsey and Greer Simpkin, is a recurring production partner with Folklore Sound on award-winning Australian films including Sweet Country (AACTA Best Film), Loveland, and Mystery Road series. The relationship spans multiple acclaimed projects over several years.
- Google Nest / Google HomeminorGoogle Nest/Google Home partnered with Folklore Sound on Life After Lock Up (immersive experience) and Walking Dead Pathways (which won the ADC Awards Gold Cube 2023). Folklore provided immersive soundscape design for these interactive installations.
- AudibleminorAudible has partnered with Folklore Sound on multiple immersive audio projects including Producing Heroes Podcast (CIRCA), Wentworth: The Fall Girl, Deepest Dive: The Search for MH370, and Winding Road. Folklore provides full soundscape design and production for Audible's spoken-word and experiential audio content.
- Queensland MuseumminorQueensland Museum partnered with Folklore Sound for immersive audio at the World Science Festival Brisbane and other museum exhibitions. Folklore provides soundscape design for cultural and educational experiences.
- Level Acoustic UKcoreLevel Acoustic UK designed the acoustics for Folklore's flagship mix stage theatre. Level Acoustic UK is known for acoustic design work at Molinaire, Goldcrest, and Abbey Road Studios, making this a strategic technical partnership that underpins the studio's world-class facilities claim.
Scale indicators5 records
Recent moves5 records
Expansion highlights6 records
Folklore Sound competitors and assessment
Company assessmentOthers
- Dolby Laboratories: Technology provider whose Atmos certification and theatrical mixing standards underpin Folklore's flagship facility. Comparable as the enabling technology ecosystem that defines the immersive/theatrical sound market Folklore serves.
Emerging players
- Boom Library: Sound effects and sample library company serving film, TV, and game audio professionals with premium recorded SFX content. Comparable in the sound-design supply chain, with partial overlap through Folklore's own premium SFX library focus.
Direct peers
- Sound Lounge: Long-established New York sound post-production studio specializing in sound design, mixing, and ADR for film, TV, advertising, and streaming. Similar boutique premium positioning with mix-theatre infrastructure and direct-to-producer relationships.
- Bang Zoom Studios: US-based post-production and ADR/dubbing studio serving animation, gaming, anime, and film clients. Comparable in ADR/dubbing specialization and direct engagement with producers/distributors, including streaming platforms.
- Soundfirm: Australia-based sound post-production studio with theatrical mixing facilities and a long track record on local and international film/TV productions. Directly comparable as another Australian boutique-to-mid-tier sound post house competing for the same premium theatrical and immersive work.
- Soundelux: Historically renowned sound design and editorial brand (now operating under the Formosa umbrella) known for feature-film sound editorial. Comparable in feature-film sound editorial expertise and per-project delivery model.
- Formosa Group: Los Angeles-based sound post-production and music company offering sound design, mixing, ADR, and scoring for film, TV, and advertising. Closely comparable business model, premium client base, and per-project fee structure.
- Sounds in Sync: Australian ADR, dubbing, and post-production sound company with a long-standing reputation in TV drama and animation. Comparable Australian-based ADR/post peer competing for similar Australian and international episodic work.
Broad incumbents
- Skywalker Sound: Lucasfilm's world-class sound post-production division operating from Skywalker Ranch, with state-of-the-art mix stages including Atmos capability. A larger, established incumbent offering overlapping sound design/mixing/ADR services as part of a broader Lucasfilm/Disney portfolio.
- Technicolor (now Streamwise/Mikros): Global post-production and VFX provider (with sound post among its services, including through Mikros and predecessor Technicolor Post). A broad incumbent with multi-discipline capabilities overlapping Folklore's sound and the Spectrum partnership's VFX.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Folklore Sound social profiles
Digital presenceFolklore Sound financial estimates
Financial estimateRevenue estimate
Valuation estimate
Folklore Sound leadership team
Management profileNumber of profiles
Folklore Sound funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Folklore Sound M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Folklore Sound
What does Folklore Sound do?
Folklore Sound is a Brisbane-based sound design studio that delivers professional audio post-production services — including sound design, dialogue editing, ADR (automated dialogue replacement), mixing, and immersive Dolby Atmos work — for film, television, advertising, and experiential/immersive projects. They operate a Dolby Atmos certified mixing stage and serve production companies, agencies, brands, and independent creators across Australia and internationally.
Is Folklore Sound a public or private company?
Folklore Sound is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Folklore Sound founded?
Folklore Sound was founded in -1. It employs 1 to 10 people.
Where is Folklore Sound based?
Folklore Sound is headquartered in Brisbane, Australia, in the Oceania region.
How does Folklore Sound make money?
Three revenue lines are on record. Professional Sound Services for Film & TV is the primary driver. The others are commercial Sound Design (TVC) and immersive & Experiential Audio.
Who are Folklore Sound's main competitors?
Dolby Laboratories is listed as an others. Boom Library is listed as an emerging player. Direct peers are Sound Lounge, Bang Zoom Studios, Soundfirm, Soundelux, Formosa Group and Sounds in Sync. Broad incumbents are Skywalker Sound and Technicolor (now Streamwise/Mikros).
Does Folklore Sound have an API?
No public API is recorded for Folklore Sound.
What industry is Folklore Sound in?
Folklore Sound's product category is Audio Post-Production Services. Its primary akta.pro industry code is MPAHAEAE, Sound Design (Creative/Design-Heavy FX, World-Building), with a secondary code of MPAHAEAJ, Immersive/Spatial Audio Production (Dolby Atmos, 5.1/7.1, Binaural). Its NAICS code is 51224.