Humane Society of Forsyth County (HSFC)

What Humane Society of Forsyth County (HSFC) does

Humane Society of Forsyth County (HSFC) is a private, independent 501(c)(3) nonprofit animal welfare organization founded in 1975 and headquartered at 4440 Keith Bridge Road in Cumming, Georgia. It operates one of the largest no-kill shelters in Forsyth County with a limited-admission, adoption-guarantee model, supplemented by a broad service portfolio including the Affordable Pet Wellness Clinic (low-cost exams, vaccines, heartworm treatment, dental cleaning, and spay/neuter), the SNAP Spay/Neuter Assistance Program (founded 2009, $25 surgeries for low-income residents), the "Snip it in the Bud" litter-prevention program, a Pet Food Pantry serving up to four pets per qualifying household, a Community Cats TNR program, the Humane Hearts therapy animal visitation program (60 volunteer teams, 1,000+ visits in 2024), and adoption services for dogs and cats with full medical workups included.

HSFC's technology footprint is non-proprietary and partner-dependent: the organization uses a Covetrus/Vets First Choice online pet portal and MyPetsWellness mobile app for appointment scheduling and prescription refills, Volgistics for volunteer management, Constant Contact for email, GiveSmart/PayPal/Venmo for donations, PetPlace for digital adoption applications, Google Analytics and a Google Ad Grant for web marketing, InkSoft for online merchandise, and participates in Petco Love Lost's facial recognition database for lost-pet reunification. No in-house platform, API, or proprietary AI is developed or exposed.

HSFC's business model mixes donated and earned revenue streams: individual donations and private grants, adoption fees ($25 senior cats to $325 puppies), membership subscriptions, annual kennel sponsorships ($150–$5,000), Cyber Foster contributions ($10/month), low-cost clinic and surgery services, fundraising events including the annual Bark & Boogie Ball, and pass-through giving via the Kroger Community Rewards program. With approximately 15 paid employees and tens of thousands of community supporters, HSFC reports that 73 cents of every dollar in 2024 went directly to lifesaving programs.

Name

Humane Society of Forsyth County (HSFC)

Legal name

Humane Society of Forsyth County

Website

https://forsythpets.org

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

11–50 employees

Short description

Humane Society of Forsyth County is a private 501(c)(3) no-kill animal shelter in Cumming, Georgia, founded in 1975, providing dog and cat adoptions, low-cost veterinary care, spay/neuter assistance, pet food support, and therapy animal visits to Forsyth County and surrounding communities.

Ownership category

akta.pro rank

Product category

Animal Welfare Services

NAICS

Pet Care (except Veterinary) Services (81291), Veterinary Services (54194), Pet Care (except Veterinary) Services (812910)

SIC

Services-Social Services (8300)

akta.pro primary industry

Animal Shelters & Adoption Services (BPAGAIAA)

akta.pro secondary industries

Low-Cost & Community Veterinary Clinics (HLAMAAAE), Spay/Neuter & Population Control Programs (BPAGAIAE), Animal Shelters & Rescue Operations (AFAEALAB), Foster & Volunteer Network Programs (BPAGAIAF)

Keywords

• Animal shelter services
• Low-cost veterinary care
• Pet adoption programs
• Spay and neuter services
• Animal welfare nonprofit

Headquarters

HQ city

Cumming

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Others

Revenue model

1. Adoption Fees: Fees charged for dog and cat adoptions ranging from $25 (senior cats) to $325 (puppies). Fees help cover medical care, food, shelter, spay/neuter surgery, vaccinations, microchipping, and preventive medications included in the adoption.
2. Donations and Fundraising: The organization is a 501(c)(3) nonprofit supported by individual donations, private grants, and fundraising events. Donations are processed via GiveSmart, Venmo, and PayPal. The organization runs an annual kennel sponsorship program ($150–$5,000), a Forever Friend Fund, Meow Madness campaign, and a Kroger Rewards program (Org code XM776).
3. Affordable Pet Wellness Clinic Services: Revenue generated from low-cost veterinary services including wellness exams ($35), vaccines ($25–$45), spay/neuter surgeries ($100–$260), heartworm treatment ($238–$1,428), dental cleaning, and other preventive care services. Services are priced affordably and open to all community members, not just adopters.
4. Membership Program: Annual membership program allowing supporters to join and receive benefits while supporting the organization financially.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

HSFC runs a no-kill animal shelter that places dogs and cats into adoptive homes and delivers an affordable in-house veterinary wellness clinic offering exams, vaccinations, and low-cost spay/neuter surgeries. The organization also runs community animal-welfare programs including a pet food pantry, trap-neuter-return (TNR) for community cats, a SNAP community-cat program, and Humane Hearts therapy/animal-assisted programs.

Product overview

Humane Society of Forsyth County (HSFC) operates as a comprehensive animal welfare organization offering a unified suite of services centered on its no-kill shelter operations. The core portfolio includes the Affordable Pet Wellness Clinic (providing low-cost preventive veterinary care, vaccines, spay/neuter surgeries, and dental services), SNAP and 'Snip it in the Bud' financial assistance programs for spay/neuter services, the Community Cats Program (TNR support with trap lending and colony management), Pet Food Pantry for community assistance, Humane Hearts therapy animal visits, and full-service pet adoptions for dogs and cats. Supporting programs include traditional and cyber foster care, Pets for Patriots veteran adoption support, Pawsitive Pathways socialization for shy animals, Community Service/volunteer programs, and an online pharmacy through Covetrus. The organization supplements these services with fundraising tools including GiveSmart, PayPal, Venmo, Kroger Rewards, and an online merchandise shop, while also integrating with Petco Love Lost for lost pet reunification via facial recognition.

Differentiator

Problem solved

Functional benefit

Products and services

• Pet Adoption (Dogs and Cats)

Quantifiable outcome

• Over 30,000 animals helped find homes since 1975 (50+ years of operation)
• +5 more outcomes

Named customers2 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability2 records

Feature1 record

Partnerships

13 partnerships are on record, tiered minor and core.

• Automation DirectminorGTM or Marketing PartnerCorporate partner supporter of HSFC. Logo displayed on Partners page indicating philanthropic support for the nonprofit organization.
• Troncalli SubaruminorGTM or Marketing PartnerCorporate partner supporter of HSFC. Logo displayed on Partners page indicating philanthropic support for the nonprofit organization.
• Hollywood FeedminorGTM or Marketing PartnerPet supply retailer partner. Logo displayed on Partners page indicating philanthropic support for the nonprofit organization.
• PetcominorGTM or Marketing PartnerPet supply retailer and Petco Love Lost partner. HSFC participates in Petco Love Lost's free centralized lost pet database using facial recognition technology.
• Rucker Dog TrainingcoreStrategic or Co-development PartnerScot Rucker, owner of Rucker Dog Training, serves on the HSFC Board of Directors. His team has donated board and train services for over 100 dogs needing extra behavioral support before adoption. Board President of HSFC.
• Johnston CPAsminorGTM or Marketing PartnerCorporate partner supporter of HSFC. Logo displayed on Partners page indicating philanthropic support for the nonprofit organization.
• Legends (Spirits USA)minorGTM or Marketing PartnerCorporate partner supporter of HSFC. Logo displayed on Partners page indicating philanthropic support for the nonprofit organization.
• KrogercoreGTM or Marketing PartnerHSFC participates in Kroger's Community Rewards program. Shoppers link their Kroger Plus Card to HSFC (Organization code XM776) and the company donates a portion of spending to the shelter at no cost to the shopper.
• Pets for PatriotscoreStrategic or Co-development PartnerNational nonprofit initiative helping military veterans adopt companion pets. HSFC is a proud Partner, waiving adoption fees ($0) for eligible veterans through the program to improve veterans' mental health and well-being through pet companionship.
• Lanier Forsyth Rotary ClubminorGTM or Marketing PartnerLocal service club partner supporting HSFC. Logo displayed on Partners page indicating philanthropic support for the nonprofit organization.
• Forsyth County Women's ClubminorGTM or Marketing PartnerLocal women's club partner supporting HSFC. Logo displayed on Partners page indicating philanthropic support for the nonprofit organization.
• YardiminorGTM or Marketing PartnerCorporate partner supporter of HSFC. Logo displayed on Partners page indicating philanthropic support for the nonprofit organization.
• Tractor SupplyminorGTM or Marketing PartnerCorporate partner supporter of HSFC. Logo displayed on Partners page indicating philanthropic support for the nonprofit organization.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Best Friends Animal Society: National no-kill animal welfare organization operating sanctuaries, adoption programs, and community partnerships nationwide. Comparable as a large-scale no-kill operator with national programs but broader geographic footprint than HSFC.
• Humane Society of the United States: National animal advocacy and welfare organization with shelter support, spay/neuter programs, and disaster response. Comparable mission focus but operates as a national umbrella organization rather than a single-shelter operator.
• ASPCA: National animal welfare organization operating shelters, mobile spay/neuter clinics, and community programs. Operates at much greater scale than HSFC and serves as a broad incumbent in the same space.

Direct peers

• PAWS Chicago: No-kill animal shelter in Chicago operating adoptions, a high-volume spay/neuter clinic, and community pet support programs including a pet food pantry. Direct peer for integrated shelter-plus-clinic operating model.
• Atlanta Humane Society: A no-kill animal shelter in metro Atlanta offering adoptions, low-cost veterinary services, spay/neuter programs, and pet retention support. Direct peer as a Georgia-based no-kill shelter with a similar integrated service model including wellness clinic.
• Furkids Animal Rescue and Shelters: Georgia-based no-kill animal rescue operating cat and dog shelters with adoption, spay/neuter, and surrender prevention programs. Direct peer as a regional no-kill nonprofit with overlapping feline welfare programming and North Georgia service area.

Others

• Petco Love: National nonprofit foundation of Petco funding animal welfare organizations and operating the Petco Love Lost lost pet reunification platform that HSFC integrates with. Ecosystem partner rather than direct competitor.
• Pets for Patriots: National nonprofit that partners with shelters to help military veterans adopt companion pets at reduced cost. HSFC is an active partner; comparable as a mission-aligned nonprofit but operates as a program rather than a shelter.

Regional players

• Arizona Humane Society: Regional no-kill shelter in Phoenix operating adoptions, low-cost veterinary services, and surrender prevention programs. Comparable for full-service no-kill shelter-plus-clinic model at a larger regional scale.
• Charleston Animal Society: No-kill regional shelter in South Carolina operating adoptions, low-cost veterinary care, and community programs including a pet food pantry. Comparable mid-sized no-kill operator with integrated service offerings in a similar suburban Southern market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/forsythpets
• Instagraminstagram.com/forsythpets
• LinkedInlinkedin.com/company/humane-society-of-forsyth-county

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Humane Society of Forsyth County (HSFC)