FUNDACIÓN PERUANA DE CÁNCER

What FUNDACIÓN PERUANA DE CÁNCER does

Fundación Peruana de Cáncer is a Lima-based non-profit foundation established in 1969 by Frieda Heller and Dr. Eduardo Cáceres Graziani to provide integral assistance to people affected by cancer in Peru. It operates from San Borja, Lima, and addresses an estimated national patient population of approximately 175,000 who require cancer-related support, delivering more than 25,550 services annually. Its beneficiaries are predominantly from outside Lima (92%), reflecting a national reach despite a single-base operating model.

The foundation's core offerings center on three service lines: the Albergue Frieda Heller shelter, which provides lodging, food, transportation, and emotional support to patients and families traveling to Lima for treatment; the SEPA prevention and education program focused on cancer awareness and early detection; and the planned Hogar Ponle Corazón expansion, which is expected to roughly double the foundation's residential capacity. Governance is led by a board chaired by José Bernal Helguero with Carlos Neuhaus as Vice President, and operations are run by General Manager Miguel de la Fuente.

The foundation's business model is donation-driven, combining individual giving, corporate partnerships, and institutional support. Named partners span global pharmaceutical firms (AstraZeneca, MSD, Roche) and large Peruvian corporates across mining, retail, construction materials, and financial services (Cencosud, Aceros Arequipa, Antamina, Aenza, Bimbo, Interbank). No proprietary technology platform, paid product, or fee-based service is disclosed; the foundation does not generate commercial revenue in the conventional sense and relies entirely on philanthropic inflows.

Name

FUNDACIÓN PERUANA DE CÁNCER

Legal name

Fundación Peruana de Cáncer

Website

https://fpc.pe

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

11–50 employees

Short description

Fundación Peruana de Cáncer is a Lima-based non-profit founded in 1969 that provides lodging, prevention education, and integral support to cancer patients in Peru, serving more than 25,500 services annually through donations and corporate partnerships.

Ownership category

akta.pro rank

Product category

Nonprofit Cancer Care Services

NAICS

Voluntary Health Organizations (813212), Community Food and Housing, and Emergency and Other Relief Services (6242)

SIC

Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

Community Health, Prevention & Health Education (BPAGACAC)

akta.pro secondary industries

Palliative Care, Hospice & Serious Illness Support (BPAGACAK), Chronic Disease & Health Promotion Program Funding (HLAJALAJ)

Keywords

• Cancer patient assistance
• Nonprofit healthcare services
• Patient shelter services
• Cancer prevention education
• Charitable fundraising campaigns

Headquarters

HQ city

San Borja, Lima

HQ country

Peru

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Individual Donations: One-time and recurring monetary donations from individuals through various payment methods including Yape, online donations, bank deposits, and PayPal. Recurring donors can enroll as 'Socio Ponle Corazón' members for monthly contributions.
2. Corporate Partnerships and Sponsorships: Support from companies ('Empresas con Corazón' program) and special alliances with pharmaceutical companies (AstraZeneca, MSD, Roche) through campaign sponsorships, fundraising event partnerships, and cause marketing initiatives such as 'Promos con Corazón'.
3. Institutional Support and Grants: International backing and institutional support indicated by affiliations with AmCham and LATAM, suggesting funding from institutional donors and international development organizations.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Fundación Peruana de Cáncer is a Peruvian non-profit organization that provides comprehensive ("integral") assistance to low-resource cancer patients from across Peru. Its core offering includes free lodging, meals, daily transport to oncology hospitals (INEN), 24/7 nursing care, psychological support, spiritual accompaniment, medicines, and medical exams through the Albergue Frieda Heller shelter in Lima. The organization also runs the SEPA preventive education program covering major cancer types prevalent in Peru.

Product overview

Fundación Peruana de Cáncer is a non-profit organization that operates a unified service model centered on providing integral assistance to cancer patients. The core offerings include the Albergue Frieda Heller (a shelter providing accommodation and comprehensive support services), the SEPA program (preventive education and patient accompaniment), and the Hogar Ponle Corazón project (a planned new comprehensive assistance center). All services focus on low-resource cancer patients from across Peru, with an emphasis on pediatric patients.

Differentiator

Problem solved

Functional benefit

Brands

• SEPA: Programa de Educación Preventiva y Acompañamiento - a program that provides preventive education services and emotional support through orientation about treatment, emotional support, and prevention talks.

Quantifiable outcome

• Provides 25,550+ integral assistance services per year
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

17 partnerships are on record, tiered core, secondary and minor.

• AstraZenecacoreStrategic or Co-development Partner · 1 January 1969Special alliance partner in the 'Alianzas Especiales' program. AstraZeneca collaborates with FPC on prevention campaigns and institutional support initiatives, leveraging the foundation's reach for cancer awareness programs.
• MSD (Merck & Co.)coreStrategic or Co-development Partner · 1 January 1969Special alliance partner providing support for cancer prevention and early detection campaigns. MSD participates in SEPA program activities and institutional backing of the foundation's mission.
• RochecoreStrategic or Co-development Partner · 1 January 1969Special alliance partner contributing to the foundation's institutional support and cancer awareness initiatives. Roche collaborates with FPC on prevention campaigns and patient support programs.
• CencosudsecondaryGTM or Marketing PartnerParticipating company in the 'Empresas con Corazón' corporate partnership program, supporting FPC through fundraising campaigns and cause marketing activities.
• Aceros ArequipasecondaryGTM or Marketing PartnerCorporate partner in the 'Empresas con Corazón' program, contributing to fundraising and awareness campaigns for cancer patients.
• AntaminasecondaryGTM or Marketing PartnerMining company partner in the 'Empresas con Corazón' corporate support network, backing the foundation's patient assistance and prevention programs.
• Pesquera ExalmarsecondaryGTM or Marketing PartnerCorporate partner contributing to the foundation's fundraising and community engagement through the Empresas con Corazón program.
• Las BambassecondaryGTM or Marketing PartnerMining company participating as a corporate partner in the Empresas con Corazón program supporting FPC's mission.
• Promos con CorazónsecondaryGTM or Marketing PartnerCause marketing platform (promosconcorazon.pe) that aggregates retail brand partnerships for FPC, enabling consumers to contribute to the foundation through participating brand purchases.
• AmCham Peru (American Chamber of Commerce)minorGTM or Marketing PartnerInternational business association affiliation providing institutional backing and access to corporate network for fundraising and awareness.
• LATAM AirlinesminorGTM or Marketing PartnerInternational backing and potential in-kind support through air transportation for medical missions or institutional activities.
• CONSUFminorGTM or Marketing PartnerPeruvian certification or seal holder providing institutional credibility and oversight for the foundation's operations.
• MétricaminorGTM or Marketing PartnerPartner ally listed on the 'Nuestros aliados' section, contributing to the foundation's network of institutional supporters.
• FahrenheitminorGTM or Marketing PartnerPartner ally contributing to the foundation's support network.
• Congregación Pro Ecclesia SanctasecondaryStrategic or Co-development PartnerReligious congregation providing spiritual support services to patients and companions at the Albergue Frieda Heller through resident sisters who provide accompaniment during the treatment process.
• Minedu (Ministry of Education of Peru)secondaryStrategic or Co-development PartnerGovernment partner through a formal agreement providing primary and secondary education access for pediatric patients staying at the Albergue Frieda Heller.
• Colegio Público Pedro VenturominorStrategic or Co-development PartnerEducational institution partner facilitating school continuity for children undergoing cancer treatment at the shelter.

Scale indicators5 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Susan G. Komen: Major disease-specific cancer nonprofit combining prevention education, patient support, and fundraising — directly analogous to FPC's combination of SEPA prevention and Albergue Frieda Heller support.
• Liga Contra el Cáncer (Peru): Peru's other major cancer-focused nonprofit, providing prevention, early detection, and patient support services nationwide. Most directly comparable peer in the same geography and mission category.
• Leukemia & Lymphoma Society: Cancer-specific nonprofit delivering patient financial assistance, lodging support, and prevention/awareness programs — directly aligned with FPC's integral assistance model for low-income patients.
• St. Jude Children's Research Hospital / ALSAC: Global leader in pediatric oncology patient support and research funding. Highly comparable given that over 50% of FPC's shelter residents are children and adolescents with cancer.
• Make-A-Wish Perú: Peruvian affiliate of a global nonprofit serving children with critical illnesses including cancer. Comparable peer in pediatric serious-illness support and corporate partnership fundraising.

Broad incumbents

• American Cancer Society: Largest US cancer-focused nonprofit offering patient support, prevention, and research funding. Comparable as a broad-incumbent peer across all of FPC's pillars (lodging-equivalent support, prevention, awareness).
• Cancer Research UK: World's largest cancer research and awareness charity; broader in scope but comparable in combining prevention, fundraising, and patient-facing services through a multi-channel donor model.
• Médicos Sin Fronteras Perú: International medical humanitarian organization operating in Peru. Comparable as a large-scale health-focused nonprofit combining patient assistance, prevention outreach, and institutional donor funding.

Regional players

• Techo Perú: Peruvian nonprofit addressing basic needs of vulnerable populations through shelter/housing infrastructure. Comparable in the community housing and direct-service delivery model that FPC operates at the Albergue Frieda Heller.
• Aldeas Infantiles SOS Perú: Peruvian nonprofit providing shelter and comprehensive support services to vulnerable children. Comparable operating model (lodging + holistic support) and overlapping pediatric constituency.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/FPCPERU
• YouTubeyoutube.com/user/fundacionperucancer
• Facebookfacebook.com/FundacionPeruanaDeCancer
• LinkedInlinkedin.com/company/fundacionperuanadecancer
• Instagraminstagram.com/fundacionperuanadecancer
• TikToktiktok.com/@fundacionperuanadecancer

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about FUNDACIÓN PERUANA DE CÁNCER