Franchini e Gaffuri

What Franchini e Gaffuri does

Franchini e Gaffuri s.r.l. is an Italian insurance brokerage firm headquartered in Brescia (Via XX Settembre 19), with two additional offices in Salò and Cigole, all within Brescia province. Founded in 2014 through the merger of two pre-existing insurance companies, the firm operates as a multi-carrier insurance intermediary registered with IVASS (RUI N. A000485040) and is subject to Italian insurance regulator supervision. Revenue is generated through commission-bearing placement of policies on behalf of partner carriers including AXA Assicurazioni, Allianz Viva, Italiana Assicurazioni, CNP, UCA, Arag, Axa Assistance, and Europassistance, with commission level disclosure required under IVASS rules.

The company serves three client segments: individuals and families (Privati e Famiglia) seeking personal lines such as home, auto, health, life, long-term care, pension plans, and savings/investment products; businesses (Aziende) including small and medium enterprises, artisans, merchants, agricultural businesses, and corporate entities requiring All Risks, D&O, general and environmental liability, key person, corporate welfare, and construction risk coverage; and professionals (Professionisti) needing professional liability, cyber risk, legal protection, and accident/illness cover. The portfolio comprises roughly 26 distinct product lines, supported by an online claims-reporting form and an SOS emergency assistance hotline.

The business operates a traditional sales-led, relationship-driven distribution model: client needs are assessed by trained consultants, risks are identified, and policies are placed with the optimal partner carrier. The firm employs 11–50 staff, operates across Brescia province through three physical offices and a consultant network, and uses no proprietary technology platform beyond a standard informational website. Go-to-market relies on direct consultation (in-person, phone, email), a maintained Google Business Profile (4.7/5 across 30 reviews), and word-of-mouth within the provincial catchment area. The company is privately held as an Italian s.r.l., with no disclosed external investment or parent entity.

Name

Franchini e Gaffuri

Legal name

Franchini e Gaffuri s.r.l.

Website

https://franchiniegaffuri.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Franchini e Gaffuri is a privately-held Italian insurance brokerage founded in 2014 in Brescia, distributing multi-carrier personal, business, and professional insurance lines through three provincial offices and consultant-led advisory services.

Ownership category

akta.pro rank

Product category

Insurance Brokerage

NAICS

Insurance Agencies and Brokerages (524210)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines) (FSAEADAJ)

akta.pro secondary industries

Individual Health Insurance Brokerage & Distribution (FSAIAEAL), Mid-Market Commercial Package (Package Policies) (FSAJAFAB), Professional Umbrella / Excess (E&O/D&O Wrap) (FSAJANAH)

Keywords

• Insurance brokerage services
• Personal insurance products
• Commercial insurance coverage
• Professional liability insurance
• Risk management consulting

Headquarters

HQ city

Brescia, BS

HQ country

Italy

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Insurance Brokerage Commissions: As an insurance intermediary (broker/agency), Franchini e Gaffuri earns commissions from insurance companies for placing policies. They represent multiple insurers including AXA, Allianz Viva, Italiana, CNP, UCA, and others. Revenue is generated through commissions on new policy placements and renewals.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Franchini e Gaffuri is an independent insurance brokerage and advisory firm that places personal, business, and professional insurance policies on behalf of clients with multiple Italian carriers including AXA, Allianz Viva, Italiana, CNP, UCA, and Arag. The offering combines risk assessment, policy placement, ongoing management, claims assistance (via an online Denuncia Sinistro portal), and a 24/7 S.O.S. emergency assistance hotline coordinating partner networks for vehicle, health, and home emergencies. Distribution is delivered through three physical offices in Brescia, Salò, and Cigole plus a provincial consultant network across Brescia province.

Product overview

Franchini e Gaffuri is an insurance brokerage and advisory firm operating since 2014 (from the merger of two insurance companies), serving clients across three main segments: private individuals and families (Privati e Famiglia), businesses (Aziende), and professionals (Professionisti). The portfolio is organized as a unified advisory platform offering personalized insurance solutions across all segments, with product lines covering home and family (Casa e Famiglia, Condominio, Animali domestici), vehicles (Auto e moto), health and protection (Assicurazione Sanitaria, Infortuni e Malattia, Gravi Malattie, Long Term Care), financial security (Vita caso Morte, Piano Individuale Pensionistico, Risparmio e Investimento, Tutela legale), and business risks (PMI, Artigiani, Commercianti, Aziende Agricole, All Risks, D&O, RC, RC Ambientale, Protezione Figure Chiave, Welfare Aziendale, Rischi Edili). Supporting services include an online claims portal (Denuncia Sinistro) and a 24/7 emergency assistance line (S.O.S. Assistenza). The company operates three physical offices in Brescia, Salò, and Cigole.

Differentiator

Problem solved

Functional benefit

Products and services

• Casa e Famiglia (Home and Family Insurance)

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Axa AssicurazionicoreOthersMajor insurance company represented by Franchini e Gaffuri. Provides vehicle glass repair services through Vetrocar (800 008 080). The agency sells AXA insurance products and handles related customer complaints.
• Allianz VivacoreOthersInsurance partner offering vehicle glass services through Glassdrive and Doctorglass. Franchini e Gaffuri distributes Allianz Viva insurance products.
• Italiana AssicurazionicoreOthersInsurance company whose products are distributed through Franchini e Gaffuri agency.
• CNPminorOthersInsurance and financial protection products distributed through the agency.
• UCAminorOthersInsurance company represented in the agency's portfolio.
• AragminorOthersLegal protection insurance specialist whose products are distributed through the agency.
• Axa AssistanceminorOthersAssistance and claims handling services partner for vehicle and health emergencies.
• EuropassistanceminorOthersEuropean assistance services provider for travel and vehicle coverage.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Direct peers

• Assiteca: One of the largest Italian insurance brokerages, headquartered in Milan with nationwide coverage. Directly comparable multi-line retail and commercial insurance brokerage operating in the same Italian market with similar carrier-partner model.
• Assimoco Broker: Italian insurance intermediary group offering multi-line personal and business coverage through affiliated brokers. Comparable in customer segment breadth and Italian regulatory (IVASS) framework.
• B&S Insurance Brokers: Italian insurance broker providing multi-line retail and commercial coverage with a similar advisory-led model. Comparable in offering personal, professional, and SME insurance placement across multiple carrier partners.
• Centro Brokers S.r.l. Italian insurance brokerage serving individuals, professionals, and businesses with multi-carrier placement. Comparable segment coverage (privati, professionisti, aziende) and commission-based revenue model in the Italian retail brokerage market.
• Briccarello Assicurazioni: Northern Italian insurance broker with a regional footprint serving individuals, families, and businesses. Similar traditional brokerage model with multi-carrier partnerships and physical office presence.

Emerging players

• Prima Assicurazioni: Italy's leading direct-to-consumer digital auto and home insurer, listed on Euronext Amsterdam. Competes for the same Italian individual insurance customers (auto, home) through a digital channel that bypasses traditional brokers like the subject.
• Yolo S.r.l. Italian insurtech offering digital embedded insurance distribution with on-demand coverage products. Represents the digital-first channel competing for the same Italian personal and SME insurance customers through technology rather than physical offices.

Broad incumbents

• Willis Towers Watson Italia: Italian operations of global advisory and brokerage firm WTW. Comparable as a multi-line insurance intermediary in Italy with broader portfolio and enterprise focus.
• Marsh Italia: Italian arm of global insurance broker Marsh, serving large commercial and specialty risks. Comparable as a multi-line broker operating in Italy but with significantly broader geographic and scale footprint than the subject.
• Aon Italia: Italian subsidiary of global insurance broker Aon, providing commercial and specialty brokerage services. Operates broadly in the same Italian insurance intermediary market with overlapping product categories.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/franchiniegaffuri

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Franchini e Gaffuri