Global Agribusiness Festival

What Global Agribusiness Festival does

Global Agribusiness Festival (GAFFFF) is a Brazilian annual event organized by GAFFFF FESTIVAL LTDA (CNPJ 56.687.118/0001-94), headquartered in Barueri, São Paulo. The event was founded in 2012 (originally as the Global Agribusiness Forum) and has evolved into a multi-pillar festival combining a B2B content forum, a trade fair, gastronomy, and entertainment. The next edition is scheduled for October 1–2, 2026 at Allianz Parque (recently rebranded Nubank Parque) in São Paulo, with stated targets of 30,000+ participants, 100+ speakers across 35+ panels (90+ hours of content), 210+ sponsors, 194 stands across 5,000 m² of fair area.

The core product is structured around four pillars: a Forum (panels and content), a Fair (194 paid exhibitor stands), Food (a Fire Arena gastronomy component), and Fun (country-music entertainment). It serves a heterogeneous audience spanning agribusiness corporate leaders, AgTech startups, family farmers, financial institutions, sector associations, exhibitors, and the general public. The business model is multi-stream: ticket sales (distributed via Sympla), four-tier corporate sponsorships (Diamond, Gold, Silver, Bronze), and paid exhibitor booth fees. DATAGRO serves as lead organizer, with institutional backing from sector associations including ABCZ, ABIEG, ABMRA, ABPA, ABRAFRUTAS, ABRAMILHO, SRB, and UNEM.

Operationally, GAFFFF runs a lean structure of seven employees and is entirely dependent on event-cycle revenue (one edition per year). It relies on partner-provided infrastructure for venue (Allianz Parque) and ticketing (Sympla), and on DATAGRO for content curation. The company self-describes the event as the world's largest agribusiness festival, though no independent third-party benchmark is provided. No AI/ML, proprietary technology, or data platforms are part of the disclosed offering.

Name

Global Agribusiness Festival

Legal name

GAFFFF FESTIVAL LTDA

Website

https://gaffff.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Brazil-based annual agribusiness festival (GAFFFF) organized by GAFFFF FESTIVAL LTDA, combining a B2B forum, trade fair, gastronomy, and entertainment at Allianz Parque in São Paulo. Serves agribusiness corporates, AgTechs, family farmers, sector associations, and consumers via ticket sales, sponsorship tiers, and exhibitor booth fees.

Ownership category

akta.pro rank

Product category

Agricultural Events

NAICS

Convention and Trade Show Organizers (56192)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYTHAHABAM

Agriculture, Farming & AgriTech Shows Organizers

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Exhibition & Trade Show Organizers

SECONDARYMPAGAFAO

Local Community & Multi-Category Fairs

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Exhibitions, Fairs & Expos (Consumer/Public)

SECONDARYMPAGAFAE

Food, Wine & Beverage Festivals/Expos

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Exhibitions, Fairs & Expos (Consumer/Public)

Keywords

• Agribusiness events
• Agricultural festivals
• Business trade fairs
• Event management
• Corporate sponsorship

Headquarters

HQ city

Barueri

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure, Others

Revenue model

1. Ticket Sales: The festival generates revenue through ticket sales via Sympla platform. Ticket categories include FULL and SINGLE options. Minors aged 4-17 require paid tickets; children 3 and under enter free with adult ticket holders.
2. Corporate Sponsorships: Revenue from tiered sponsorship packages (Diamond, Gold, Silver, Bronze) offering brand activation opportunities at Allianz Parque including custom stands, AgTech pavilion presence, Fire Arena activations, and relationship dining options.
3. Exhibitor Booth Fees: Revenue from exhibitors renting booth space (194 stands mentioned) in the business fair pavilion covering Finance, AgTechs, and Family Producers sections.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Global Agribusiness Festival (GAFFFF) is a two-day in-person agribusiness event held at Allianz Parque in São Paulo, Brazil, that combines a content forum, a business exhibition fair, a gastronomy experience, and live entertainment under four pillars (Forum, Fair, Food, Fun). The organizer monetizes the event through ticket sales (FULL and SINGLE day passes), tiered corporate sponsorships (Diamond, Gold, Silver, Bronze), and exhibitor booth rentals across Finance, AgTech, and Family Producer pavilions, with 30,000+ attendees, 90+ hours of programming, and 194+ exhibition stands.

Product overview

Global Agribusiness Festival (GAFFFF) is an in-person agribusiness festival combining four core pillars: Forum (content/panels), Fair (business exhibition), Food (gastronomy), and Fun (entertainment). The event runs over 2 days with 90+ hours of content, 30,000+ participants, and 210+ exhibiting companies. Ticket sales are managed through the Sympla third-party platform. The Festival transforms Allianz Parque into an ecosystem of business and experiences featuring agricultural discussions, trade fairs, live-fire cooking experiences, and country music performances.

Differentiator

Problem solved

Functional benefit

Products and services

• GAFFFF Festival (Global Agribusiness Festival) The flagship two-day in-person festival combining content panels, a business exhibition, gastronomy, and entertainment targeted at agribusiness professionals, family farmers, AgTech companies, financial institutions, government officials, and the general public interested in agro culture.
• Corporate Sponsorship Packages Tiered corporate sponsorship offerings (Diamond, Gold, Silver, Bronze) providing brand activation opportunities at Allianz Parque including custom stands, AgTech pavilion presence, Fire Arena activations, and relationship dining options. Sold to corporate partners seeking visibility with agribusiness audiences.
• Exhibitor Booth Rentals Booth space rentals within the 5,000 m² business fair across Finance, AgTechs, and Family Producers pavilions, offering companies and startups direct exposure to festival attendees and access to deal-making and networking opportunities.

Quantifiable outcome

• 30,000+ participants expected
• +3 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and minor.

• DATAGROcoreStrategic or Co-development PartnerLead organizer and primary presenter of the Global Agribusiness Forum and Festival. DATAGRO serves as the main organizing entity bringing together agribusiness authorities and leaders. The partnership involves panel presentations on global agribusiness outlook, market analysis, and agricultural financing.
• ABCZ - Associação Brasileira dos Criadores de ZebuminorStrategic or Co-development PartnerOrganization and curation partner for the festival, contributing to discussions on integrated production systems and livestock topics.
• ABIEG - Associação Brasileira das Indústrias Exportadoras de CarnesminorStrategic or Co-development PartnerPartner organization involved in livestock and sustainable protein market discussions at the festival.
• ABMRA - Associação Brasileira de Marketing Rural e AgronegóciominorStrategic or Co-development PartnerPartner organization contributing to agricultural communication and branding discussions.
• ABPA - Associação Brasileira de Proteína AnimalminorStrategic or Co-development PartnerPartner organization presenting on animal protein market trends and international trade.
• ABRAFRUTAS - Associação Brasileira dos Produtores e Exportadores de FrutasminorStrategic or Co-development PartnerPartner organization presenting on fruit export opportunities and competitiveness in global markets.
• ABRAMILHO - Associação Brasileira dos Produtores de MilhominorStrategic or Co-development PartnerPartner organization presenting on grain market trends and corn production outlook.
• SRB - Sociedade Rural BrasileiraminorStrategic or Co-development PartnerPartner organization involved in COP30 climate financing discussions and agricultural policy panels.
• UNEM - União Nacional do Etanol de MilhominorStrategic or Co-development PartnerCo-organizer partner participating in COP30 discussions presenting corn ethanol as a solution for global decarbonization.
• Allianz Parque (Nubank Parque)coreOthersPrimary event venue for the Global Agribusiness Festival. The stadium's lawn transforms into a business fair with 194 stands, 3 stages for simultaneous lectures, Arena de Fogo for gastronomy, and Global Stage for entertainment. Located in São Paulo, Brazil.
• SymplacoreChannel Partner/ Reseller/ DistributorOfficial ticket sales platform for the festival. All tickets must be purchased through Sympla's website with payment required at time of purchase.
• AgTech Pavilion ExhibitorscoreChannel Partner/ Reseller/ DistributorTechnology companies and startups exhibiting in dedicated AgTech pavilion. Includes 10+ exhibitors such as Bem Agro, AgroBoard, Aurica, HPB, IASense, and others.

Scale indicators10 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Expointer: One of Latin America's largest agribusiness and livestock exhibitions, held in Esteio, Rio Grande do Sul. Comparable as a large-scale Brazilian agribusiness exhibition combining livestock, machinery, and producer-focused programming.
• Show Rural Coopavel: Major Brazilian agribusiness technology fair organized by Coopavel in Cascavel, Paraná. Comparable as an agribusiness-focused trade show with producer and technology audiences, competing for sponsorship and exhibitor budgets in Brazil.
• Agrishow: Brazil's largest dedicated agribusiness trade show held annually in Ribeirão Preto. Directly comparable as a B2B agribusiness exhibition with exhibitor stands, machinery demos, and producer audiences—GAFFFF competes for sponsor and exhibitor wallet share.

Others

• Allianz Parque (venue): Primary venue partner hosting GAFFFF at its São Paulo stadium. Included as an ecosystem participant whose venue strategy, availability calendar, and brand associations directly shape GAFFFF's execution.
• Sympla: Brazilian ticketing platform that serves as GAFFFF's exclusive ticket distribution partner. Relevant as an ecosystem enabler whose platform economics, audience data, and consumer reach directly support GAFFFF's bottom-of-funnel conversion.

Regional players

• Salon International de l'Agriculture (Paris): France's flagship agriculture exhibition, combining policy forums, livestock, and general public attendance in a single annual event. Comparable as a 'festival-format' agribusiness event that blends B2B industry content with consumer cultural appeal, though operating in a different geography.

Emerging players

• World AgriTech Innovation Summit: International summit series focused on agtech innovation, investment, and digital agriculture. Comparable overlap with GAFFFF's AgTech pavilion and startup showcase component, though it is a B2B conference rather than a public-facing festival.

Broad incumbents

• RX Global (Reed Exhibitions): One of the world's largest trade show organizers with food, agriculture, and beverage event verticals. Comparable as a broad incumbent whose portfolio includes multiple agribusiness and food industry exhibitions.
• Informa Markets (agronegócio portfolio): Global trade show organizer that runs numerous agribusiness and food exhibitions across Latin America. Comparable as a broad incumbent that competes for the same agribusiness exhibitor and sponsorship budgets GAFFFF targets.
• GL Events: Major international events group operating venues and trade fairs, including agriculture and food industry events. Comparable as a broad incumbent with integrated venue and exhibition operations relevant to GAFFFF's model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@gaffff_oficial
• Facebookfacebook.com/GlobalAgribusinessFestival
• LinkedInlinkedin.com/company/global-agribusiness-festival
• Instagraminstagram.com/globalagribusinessfestival

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Global Agribusiness Festival