Gaia Solutions

What Gaia Solutions does

Gaia Solutions is a UAE-based residential services company founded in 2023 that specializes in air conditioning duct cleaning and sanitization combined with continuous indoor air quality monitoring. The company operates as a direct-to-consumer subscription service targeting homeowners across the UAE, where residents spend the majority of their time indoors and indoor air is frequently 2.5-5 times worse than outdoor air due to poorly maintained AC systems.

Gaia's core offering bundles a field service (AC inspection, deep cleaning, sanitization, and quarterly maintenance) with a connected hardware product, the POD2, which monitors dust, sand, mold spores, CO2, formaldehyde, humidity, and temperature in real time. Cleaning is performed exclusively using GelAir's 100% natural Australian Tea Tree Oil-based products (cleaning solution, fogging solution, and AC blocks), which the company markets as plant-based and free of toxic residues. The POD2 collects 24-48 hours of baseline data per home; machine learning algorithms then generate home-specific air quality indicators, which feed both a customer-facing web dashboard and, in the Gold tier, risk-triggered cleaning visits.

The company monetizes through three monthly subscription tiers: Bronze (inspection, deep clean, monitoring device), Silver (Bronze plus scheduled quarterly maintenance visits), and Gold (Silver plus quarterly or risk-triggered visits enabled by the monitoring data). Pricing is quote-based and not publicly disclosed. GTM is primarily digital — website booking, WhatsApp, phone, Instagram, and LinkedIn — with field-service delivery by trained technicians. The business is privately held, operates only in the UAE, has approximately 5 employees, and reports no disclosed funding rounds or revenue figures.

Name

Gaia Solutions

Legal name

Gaia Solutions

Website

https://gaia-solutions.earth

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Gaia Solutions is a Dubai-based, direct-to-consumer subscription service that cleans and sanitizes residential AC systems in the UAE using plant-based Tea Tree Oil products while monitoring indoor air quality in real time via its POD2 device.

Ownership category

akta.pro rank

Headquarters

HQ city

UAE

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Subscription-based AC Cleaning Services: Monthly subscription model with three tiers (Bronze, Silver, Gold). Bronze includes inspection and basic cleaning; Silver adds quarterly maintenance visits; Gold includes quarterly or risk-triggered cleaning visits with free air quality-based cleaning triggers. All tiers include real-time air monitoring device installation and access to web dashboard.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Gaia Solutions delivers a subscription-based AC duct cleaning and sanitisation service for UAE residential homeowners, using 100% natural Australian Tea Tree Oil-based GelAir products combined with real-time indoor air quality monitoring hardware and machine-learning-based risk detection. Customers receive an initial free inspection, installation of a POD2 monitoring device, and ongoing maintenance under Bronze, Silver, or Gold subscription tiers, with the Gold tier enabling data-triggered cleaning visits.

Product overview

Gaia Solutions offers a unified AC duct cleaning and sanitisation service (AC Duct Cleaning & Sanitisation) that combines plant-based Tea Tree Oil products with real-time air quality monitoring technology. The product portfolio consists of the GelAir sub-brand of cleaning solutions (GelAir Cleaning Solution, Gelair Fogging Solution, and GelAir Air Conditioning Block), the POD2 air quality monitoring device, and three subscription service tiers (Bronze, Silver, Gold packages) that bundle inspection visits, deep cleaning services, quarterly maintenance, and continuous air monitoring. The Bronze package provides the core inspection and deep cleaning with baseline monitoring; the Silver tier adds quarterly maintenance visits; and the Gold tier enables proactive, risk-triggered cleaning visits based on continuous air quality data analysis.

Differentiator

Problem solved

Functional benefit

Products and services

• AC Duct Cleaning & Sanitisation Service Subscription-based AC duct cleaning and sanitisation service for UAE residential homeowners. Includes free 30-45 minute inspection, installation of POD2 real-time air quality monitoring device, deep cleaning and sanitisation of grills, diffusers, ducts, and main AC equipment using plant-based Tea Tree Oil products (GelAir Cleaning Solution, GelAir Fogging Solution, and GelAir Air Conditioning Block). Delivered via three monthly subscription tiers: Bronze (inspection plus one-time deep clean with monitoring), Silver (Bronze features plus three quarterly maintenance visits), and Gold (Silver features plus risk-triggered cleaning visits driven by air quality monitoring data with free cleaning when risks are detected).

Quantifiable outcome

• Indoor air quality can be 2.5-5 times worse than outdoor air without proper AC maintenance
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Partnerships

One partnership is on record.

• GelAircoreOEM/ Whitelabel/ Licensing PartnerGaia Solutions exclusively uses GelAir products for all AC cleaning and sanitisation services. GelAir was established on an Australian tea tree plantation in 1998 and developed a unique biodegradable gel containing tea tree oil for air conditioning units. The partnership provides Gaia with GelAir Cleaning Solution, Fogging Solution, and Air Conditioning Blocks. GelAir products are 100% natural, plant-based, and proven effective against bacteria including MRSA and VRSA strains.

Scale indicators1 record

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• Carrier: Carrier is a global HVAC manufacturer and service provider with residential AC service, maintenance, and indoor air quality offerings. Comparable to Gaia on the residential AC servicing and indoor air quality axis, but as a large incumbent rather than a niche D2C subscription.
• IQAir: IQAir is a global indoor and outdoor air quality company selling monitors, purifiers, and air quality data services (including AirVisual). Comparable to Gaia on indoor air quality measurement and consumer health positioning, but at a much larger global scale.
• Dyson: Dyson sells connected air purifiers, heaters, and HVAC accessories globally, including in the UAE. It competes for the same health-conscious residential customer around indoor air quality, but from a hardware/retail angle rather than a recurring cleaning service.
• Stanley Steemer: Stanley Steemer is a US-based franchise network offering residential duct cleaning, carpet cleaning, and air duct sanitization services. Comparable to Gaia's recurring residential duct cleaning service model, though in a different geography.
• Molekule: Molekule (now part of Dyson) commercializes PECO-based air purification technology for residential and commercial spaces. Adjacent to Gaia's value proposition around tech-driven, health-focused indoor air treatment, but on the purification rather than cleaning-and-monitoring side.
• ServiceMaster Clean: ServiceMaster Clean provides commercial and residential cleaning services including air duct cleaning. It is comparable to Gaia as an established duct cleaning service brand, but operates at much larger scale and a broader service portfolio.
• Netatmo: Netatmo (Legrand-owned) sells smart indoor air quality sensors as part of a broader smart home product line. It overlaps Gaia's monitoring functionality but as part of a much larger portfolio of home automation devices.

Direct peers

• Awair: Awair sells consumer and enterprise indoor air quality monitoring devices that track dust, chemicals (VOCs/CO2), temperature, and humidity via a connected dashboard. It is directly comparable to Gaia's POD2 monitoring device on the sensing and analytics layer, although Awair does not bundle a recurring cleaning service.
• uHoo: uHoo provides a multi-sensor indoor air quality monitor that measures CO2, chemicals, PM, temperature, and humidity, with a cloud dashboard and health-oriented use cases. Comparable to Gaia's POD2 device as a smart indoor air quality monitor for residential and prosumers.
• Airthings: AirThings offers connected indoor air quality monitors (radon, CO2, VOCs, PM) for homes and businesses, with a subscription analytics dashboard. Comparable to Gaia on the residential indoor air quality sensing + subscription business model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/gaia-solutions-uae
• Instagraminstagram.com/gaiasolutionsuae

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gaia Solutions