What Galaxy Group does

Galaxy Group is a family-owned New Zealand agricultural equipment distributor and service provider specializing in orchard platforms for the fruit-growing industry. The company imports, distributes, and supports a multi-brand portfolio of European orchard machinery across New Zealand and Australia, serving commercial apple, pear, citrus, and vineyard operators. Its active product lines include Tecnofruit belt-conveyor platforms (CF105 with SBX30 Wide Belt and Automatic Bin Trailer accessories), Automated Ag Bandit Cub tethered platforms, Billo standard platforms, Galaxy Troy and Hercules standard platforms (manufactured by BAB in Belgium), Frucotec electric multifunctional machines (Lady, Berglady, Landlady), and Olmi leaf-removal systems (509-F, 550-F, 460-F, 470-F, 510-R). The company is also preparing to launch a new electric platform range at the New Zealand Apples & Pears EXPO in Queenstown in July 2026.

The business model is hardware sales plus service and support. Galaxy Group sells capital equipment directly to orchard operators via on-orchard demonstrations conducted by Orchard Automation Specialists, with training and post-sale service delivered through in-house technicians and a network of regional service partners (DP Williams, Vertical Spraying Solutions, AMPD, Kalafatis Produce, AgMec Solutions, Spanner Worx). Pricing is not publicly disclosed. Operations are run by three Orchard Automation Specialists (Gerry Blampied, Myles Blampied, Richard Currie) supported by a total headcount of five, with offices in Hastings and Gisborne (New Zealand) and Shepparton, Renmark, and Sunbury (Australia). The company's origins trace to the 1970s in NZ sheep, beef, and process-crop farming, with the orchard platform business established in 2017 following the import of its first Tecnofruit system.

The company's value proposition centers on labor productivity gains (up to 70 bins per day per platform; 50% productivity improvement vs. ladders and picking bags), fruit quality improvements (at least 5% pack-out increases through gentler handling), and worker safety in markets facing chronic labor shortages. Customer testimonials from Eastern Bay Orchards, Illawarra Limited, Thomas Brothers, and Vailima Orchards cite repeated, multi-year purchases and consistent service engagement, indicating an enterprise B2B customer base concentrated in mid-to-large commercial orchards.

Name

Galaxy Group

Legal name

Galaxy Group

Website

https://galaxygroup.co.nz

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Galaxy Group is a New Zealand family-owned distributor of European orchard platform equipment, serving commercial apple, pear, citrus, and vineyard operators across New Zealand and Australia with belt platforms, tethered platforms, electric machines, and leaf-removal systems plus on-site service support.

Ownership category

akta.pro rank

Product category

Agricultural Equipment - Orchard Platforms

NAICS

Outdoor Power Equipment Retailers (444230)

SIC

Farm Machinery & Equipment (3523)

akta.pro primary industry

Lawn & Garden Equipment Retail (Mowers, Trimmers, Blowers) (CRAIAIAA)

Keywords

• Orchard platforms
• Fruit harvesting equipment
• Agricultural automation
• Vineyard leaf removal
• Electric harvest trolleys

Headquarters

HQ city

Hastings

HQ country

New Zealand

HQ region

Oceania

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Orchard Platform Sales: Sales of orchard platform equipment including belt platforms, tethered platforms, and standard platforms. Equipment is sold directly to orchard operators with training and service support included.
2. Accessories and Parts: Sales of platform accessories including SBX30 Wide Belt upgrades, additional joysticks, hail net platforms, air compressors, and raised centre belts for Tecnofruit systems.
3. Olmi Leaf Remover Systems: Sales of Olmi leaf removal equipment for apple growers and vineyard systems including the 509-F, 550-F, 460-F, 470-F, and 510-R models.
4. Frucotec Electric Multifunctional Machines: Sales of electric multifunctional machines (Lady, Berglady, Landlady models) for harvesting trolleys, platforms, and pedestals.
5. Service and Support: Training, service backup, and regular communication to ensure equipment performs as expected. Service technicians located in key horticultural regions in NZ and Australia.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

Galaxy Group distributes, services, and supports orchard platform equipment for commercial fruit and vineyard growers across New Zealand and Australia. The product portfolio includes belt platforms (Tecnofruit), tethered platforms (Automated Ag), standard platforms (Billo, Troy, Hercules), electric multifunctional machines (Frucotec), and leaf removal systems (Olmi), each sold with training and ongoing regional service backup.

Product overview

Galaxy Group is an orchard platform specialist offering a comprehensive portfolio of agricultural equipment for orchard operations in New Zealand and Australia. The product range comprises three main platform categories: Tecnofruit Belt Platform Systems (CF105 with accessories including Wide Belt, Levelling Platform, and Automatic Bin Trailer) for high-tech harvest operations with gentle fruit handling; Automated Ag Bandit Cub tethered platforms for versatile orchard tasks; and Standard Platforms from Billo and Galaxy (Troy and Hercules) brands for various orchard management needs. Additional products include Frucotec Electric Multifunctional Machines (Lady, Berglady, Landlady) for electric-powered harvesting and platform operations, and Olmi Leaf Removers (509-F, 550-F, 460-F, 470-F, 510-R) for vineyard and orchard foliage management. The company provides training and service support through regional technicians across both countries.

Differentiator

Problem solved

Functional benefit

Brands

• Tecnofruit: Multi-role orchard platform system with belt conveyor technology for delicate fruit handling during harvest. Includes CF105 platform, SBX30 Wide Belt, and Automatic Bin Trailer.
• Automated Ag
• Billo
• Troy
• Hercules
• Frucotec
• Olmi

Products and services

• Tecnofruit Belt Platform System (CF105) A multi-role orchard platform system adapted for year-round orchard management tasks, featuring soft conveyor belts for delicate fruit handling that significantly reduces bruising and increases pack outs. The CF105 model enables competent platform teams to pick up to 70 bins per day and is sold to commercial orchard operators across New Zealand and Australia.
• Automated Ag Bandit Cub Tethered Platform A versatile tethered orchard platform configurable for tight or wide row spacings. Workers are secured with a harness and lanyard system while dual front and rear platforms offer adjustable heights and widths for various orchard tasks including pruning, thinning, and harvesting.
• Billo Standard Platforms A range of multi-purpose single and split-level orchard platforms designed for manoeuvrability and ease of operation. Features spacious work areas, height adjustability, and extendable wings for spanning wider rows. Models include Super Mini Tirol, Big 2000 3M, Big 2000 4M, and 4RM Evolution.
• Galaxy Troy Standard Platform A compact standard orchard platform designed and manufactured in Belgium by BAB. Features cruise control, an optional radar guidance system, and platform height and angled tilt adjustment suited for modern orchard planting systems.
• Galaxy Hercules Standard Platform A larger Galaxy standard platform with extended reach and a 3.8 metre vertical reach, best suited to older style orchard plantings. Suitable for hail net installation, hop stringing, and harvesting operations.
• Frucotec Lady Electric Multifunctional Machine An electric multifunctional harvesting trolley designed for lower tree area harvesting. Features all-wheel drive, joystick Stop & Go semiautomatic control, and can handle slopes up to 20%. Includes a detachable 1-man platform structure.
• Frucotec Berglady Electric Multifunctional Machine A more powerful electric multifunctional machine suitable for steeper terrain and working with harvesting platforms. Features extended battery capacity (2-3 days autonomy), all-wheel drive, and can handle slopes up to 40% with appropriate tires or tracks.
• Frucotec Landlady Electric Multifunctional Machine An electric pure platform vehicle with extended wheelbase for 2-person operation. Standing height of 110-130cm enables comfortable working on tree areas from 1.50m to 3.30m. Used for pruning, tying trees, manual thinning, and hail net management.
• Olmi 509-F Leaf Remover A front-mounted single-sided leaf remover with two blowing heads and rear-mounted compressor. Ideally suited to older style trees and 3D orchard systems, as well as blocks transitioning from standard spindle trees.
• Olmi 550-F Leaf Remover A front-mounted double-sided leaf remover with four rotors in each of two blowing heads and rear-mounted compressor. Enables leaf removal of an entire row with one pass, ideally suited to 2D plantings.
• Olmi 460-F Leaf Remover

Quantifiable outcome

• Up to 70 bins per day harvest capacity with Tecnofruit belt platforms
• +4 more outcomes

Named customers7 records

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• TecnofruitcoreOEM/ Whitelabel/ Licensing Partner · 1 January 2017Tecnofruit is a key supplier of belt platform systems. Galaxy Group imported their first Tecnofruit system in 2017 and has since expanded to offer the full Tecnofruit range including CF105 platforms, SBX30 Wide Belt, and Automatic Bin Trailers.
• Automated AgcoreOEM/ Whitelabel/ Licensing PartnerAutomated Ag supplies tethered orchard platforms including the Bandit Cub model. Galaxy Group distributes these platforms in New Zealand and Australia.
• BillocoreOEM/ Whitelabel/ Licensing PartnerBillo supplies standard orchard platforms including single and split-level platforms, Super Mini Tirol, Big 2000, and 4RM Evolution models. Galaxy Group distributes Billo products in NZ and Australia.
• OlmicoreOEM/ Whitelabel/ Licensing PartnerOlmi supplies orchard and vineyard leaf removal systems. Galaxy Group distributes Olmi products including patented vineyard leaf blowers in NZ and Australia.
• BAB (Belgium)coreOEM/ Whitelabel/ Licensing PartnerBAB manufactures Galaxy Standard Platforms in Belgium. Galaxy Group distributes Troy and Hercules models which are designed and manufactured by BAB.
• FrucoteccoreOEM/ Whitelabel/ Licensing PartnerFrucotec supplies electric multifunctional machines including Lady, Berglady, and Landlady models. Galaxy Group distributes Frucotec products in NZ and Australia.
• DP WilliamsminorImplementation/ SI/ Consulting PartnerService partner located in Gisborne, New Zealand providing platform service and support.
• Vertical Spraying Solutions LtdminorImplementation/ SI/ Consulting PartnerService partner with Val Burgoffer located in Hastings, New Zealand specializing in vertical spraying solutions.
• AMPD LtdminorImplementation/ SI/ Consulting PartnerService partner with Darren Ware located in Motueka, New Zealand providing platform service and support.
• Kalafatis ProduceminorImplementation/ SI/ Consulting PartnerService partner located in Shepparton, Australia providing platform service and support for Australian customers.
• AgMec SolutionsminorImplementation/ SI/ Consulting PartnerService partner with Matthew Ryan located in Renmark, South Australia providing platform service and support.
• Spanner WorxminorImplementation/ SI/ Consulting PartnerService partner with Karl Warin located in Alexandra, New Zealand providing platform service and support.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• John Deere: World's largest agricultural equipment manufacturer with growing specialty-crop and orchard automation offering. Comparable as a deep-pocketed incumbent that could enter Galaxy's niche directly.
• Farmlands: New Zealand's largest agricultural cooperative supplying inputs, equipment, and services to commercial growers. Comparable as a NZ horticulture/agriculture channel partner, but broader in scope.
• CNH Industrial: Global agricultural and construction equipment manufacturer (Case IH, New Holland). Comparable broad incumbent with specialty-crop ambitions relevant to orchard platforms.
• PGG Wrightson: Major NZ agribusiness providing retail, livestock, and horticulture services. Comparable for NZ grower-channel reach and brand breadth, though broader than Galaxy's platform-focused niche.
• AGCO Corporation: Global farm-equipment manufacturer (Fendt, Massey Ferguson, Valtra). Comparable as a broad incumbent moving into specialty/orchard platforms who could disintermediate Galaxy's distribution moat.
• Kubota: Japanese farm-equipment manufacturer with expanding specialty-crop and orchard product lines. Comparable broad incumbent with growing AU/NZ dealer footprint in horticulture.

Direct peers

• Croplands Australia: Australian specialist distributor of crop-protection, spraying, and orchard equipment. Shares Galaxy's specialist-distribution model targeting horticulture growers with high-touch service.
• Power Farming NZ: New Zealand agricultural equipment distributor representing multiple tractor and machinery brands. Direct comparable as a multi-brand ag equipment distributor serving NZ commercial growers.

Emerging players

• Ploeger Group: Netherlands-based manufacturer of specialty harvest machinery for vegetables and orchards. Comparable as a specialist orchard-equipment maker competing in the same equipment category as Galaxy's distributed brands.
• Oxbo International: US-based manufacturer of specialty harvest and orchard equipment (berry, sweet corn, leafy greens). Comparable as a global orchard/harvest equipment specialist, though geographically and crop-set distinct.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

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Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Galaxy Group