Global Accommodation

What Global Accommodation does

Global Accommodation is a privately held B2B travel wholesaler headquartered in Stellenbosch, South Africa, founded in 2005. The company operates the StayGlobal platform, which distributes accommodation and activity inventory to travel agents and tour operators globally rather than selling directly to consumers. Its core product is a curated catalog spanning more than 1 million accommodation properties across 195+ countries, supplemented by 23,000+ bookable activities and a network of 150+ destination partners. The business operates three sub-brands: StayGlobal as the main B2B accommodation distribution platform, stay+do as the activities booking extension, and Global African Luxury as a vertically focused luxury travel brand.

The platform monetizes through transaction fees and commissions on bookings routed through its wholesale interface, with revenue mechanics tied directly to the volume of bookings placed by travel trade customers. Go-to-market is exclusively indirect via the B2B travel trade channel, supported by industry affiliations such as IATA and ASATA that grant access to airline consolidator fares and Southern African trade legitimacy. The company appears to be self-funded, with no disclosed external funding rounds, and operates with a leadership and operational team of approximately 33 named members spanning operations, sales, technology, and partnerships.

Underlying technology centers on a B2B booking platform that aggregates supplier inventory into a unified interface for travel agents, with content curation acting as a key value-add versus raw aggregator feeds. Distribution scale — inventory breadth across 195+ countries and 23,000+ activities — is positioned as the principal competitive asset, alongside the African luxury curation layer that the company identifies as a differentiated vertical. The platform's data advantage, accumulated over 20 years of agent relationships and transactions, is described as a proprietary asset, though no AI/ML capabilities are disclosed as augmenting discovery, pricing, or personalization at this stage.

Name

Global Accommodation

Legal name

Global Accommodation

Website

https://globalaccommodation.co.za

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Global Accommodation is a private B2B travel wholesaler founded in 2005 in Stellenbosch, South Africa, operating the StayGlobal platform that distributes over 1 million accommodation properties and 23,000 activities to travel agents and tour operators worldwide.

Ownership category

akta.pro rank

Product category

B2B Travel Wholesaling

NAICS

Other Travel Arrangement and Reservation Services (56159), Travel Agencies (561510), Tour Operators (561520)

akta.pro primary industry

Online Booking & Reservation Platforms (B2B/B2C) (THALAMAA)

akta.pro secondary industries

Hotel & Accommodation Booking Platforms (THALAFAB), Tours, Activities & Experiences Booking Marketplaces (THALAFAF), Corporate Travel & Accommodation Coordination (HSACADAL)

Keywords

• B2B travel wholesaler
• Accommodation booking platform
• Travel agent booking portal
• Wholesale hotel distribution
• Corporate travel management

Headquarters

HQ city

Stellenbosch

HQ country

South Africa

HQ region

Africa

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Accommodation Booking Commission: Travel agents book accommodation at B2B wholesale rates. Bookings can be made at best net rate or commissionable. Commission is paid promptly on receipt of invoice.
2. Activity Booking Commission: Commission earned on curated activities booked through Stay+Do platform alongside accommodation.
3. Luxury Package Sales: Curated African luxury travel packages including accommodation, air charters, transfers, tours, and experiences for high-net-worth travellers.
4. Corporate Travel Management: B2B accommodation solutions for corporate travellers including conferencing facilities, group bookings, and complex VIP arrangements.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Global Accommodation is a B2B travel wholesaler that provides travel agents and tour operators with instant wholesale access to 1,000,000+ accommodation properties and 23,000+ curated activities across 195 countries via its StayGlobal online booking platform. The company also offers dedicated Stay Specialist support, international bill-back payment management, and specialized verticals for African luxury travel, corporate/MICE travel, and global leisure travel.

Product overview

Global Accommodation operates as a B2B travel wholesaler offering a unified platform-plus-services model. The core product is the StayGlobal Platform — an online accommodation booking portal for travel agents and tour operators. Built on this platform are complementary modules including Stay + Do (for booking activities alongside accommodation), while specialized service verticals cover African Luxury Travel (safaris, private air charters, curated 5-star packages), Corporate Travel (MICE, conferencing, VIP business arrangements), and Leisure Travel (global leisure accommodation and experiences). Together, these offerings enable travel professionals to source, book, and manage complete travel itineraries for their clients.

Differentiator

Problem solved

Functional benefit

Brands

• StayGlobal: B2B accommodation booking platform for travel agents offering instant access to wholesale accommodation and curated activities with live rates and real-time availability for over 1,000,000 properties and 23,000+ activities worldwide.
• Global African Luxury
• stay+do

Products and services

• StayGlobal Platform B2B online accommodation booking portal enabling travel agents and tour operators to make instant bookings and access live rates and real-time availability for wholesale accommodation across 1,000,000+ properties in 195 countries, with branded documentation generation and integrated bill-back payment management.
• African Luxury Travel B2B travel wholesale service specializing in high-end African travel arrangements including luxury safari accommodation, private air charters, VIP transfers, private guided tours, ecotourism experiences, and curated 5-star travel packages across 14 countries in East and Southern Africa plus Indian Ocean islands.
• Corporate Travel B2B accommodation service tailored for corporate travellers, offering MICE (Meetings, Incentives, Conferences, Exhibitions) travel services, business accommodation, conferencing facilities, land transfers, and complex VIP travel arrangements.
• Leisure Travel B2B accommodation service for leisure travellers, providing access to global accommodation options, curated activities, and land travel arrangements through a network of 150+ destination management partners, with itinerary support from Stay Specialists and activity bookings via StayGlobal.

Quantifiable outcome

• Access to 1,000,000+ properties and 23,000+ activities in one platform
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered minor.

• ASATA (Association of Southern African Travel Agents)minorOthersASATA membership indicates compliance with industry standards for travel agents in Southern Africa. Provides legitimacy and industry recognition.
• IATA (International Air Transport Association)minorOthersIATA accreditation as a travel agency provides industry certification and access to airline booking systems and industry standards.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• GetYourGuide: Leading activities and experiences booking platform with a growing B2B/API distribution channel. Comparable as a curated-activity inventory provider that travel agents can resell alongside accommodation.

Broad incumbents

• Booking.com for Business: B2B arm of Booking.com offering agent and corporate travel booking tools on top of the world's largest hotel inventory. Comparable B2B booking functionality, though backed by a consumer-OTA giant rather than a pure-play wholesaler.
• Expedia Partner Solutions: Expedia's B2B arm providing accommodation, flight and activity inventory to travel agents, OTAs and corporate clients via APIs. Overlaps heavily as a wholesale accommodation platform, but operates at much greater scale and as part of a broader OTA portfolio.
• Viator (a Tripadvisor company): Global marketplace for tours, activities and experiences with a B2B partner programme for resellers including travel agents. Overlaps with Global Accommodation's Stay+Do activities offering and trade-distribution model.

Direct peers

• Travelgate: B2B connectivity and hotel marketplace platform connecting bedbanks, wholesalers and travel agents. Closely comparable as a B2B booking/reservation infrastructure provider serving the travel-agent distribution layer.
• Hotelbeds: Largest global B2B bedbank distributing hotel inventory to travel agents and tour operators. Closest direct peer to Global Accommodation given overlapping B2B accommodation-wholesale model, though at vastly larger scale and breadth.
• TourRadar: Online marketplace connecting travellers with multi-day guided tours and tour operators, with a B2B distribution layer. Comparable as a B2B platform that bundles accommodation with activities/experiences for the travel trade.
• WebBeds (Webjet B2B): B2B travel distribution platform (part of Webjet Group) supplying accommodation, ground services and experiences to the travel trade worldwide. Direct competitor in the same online B2B hotel bedbank category.

Regional players

• &Beyond: Luxury safari and experiential travel brand operating owned lodges across Africa and Asia. Comparable as a high-end African travel brand that Global Accommodation packages and distributes through its travel-agent channel.
• Wilderness Safaris: Premium African safari and luxury lodge operator across multiple African countries. Comparable to Global Accommodation's Global African Luxury vertical as a high-end African travel supplier/distributor, though operating owned properties rather than wholesaling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/GlobalAccommodationSA
• LinkedInlinkedin.com/company/globalaccommodationsa
• Instagraminstagram.com/globalafricanluxury_

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Global Accommodation